Breaking and Entering Advertising Podcast

Breaking into advertising is no easy task. It takes skill, knowledge, passion and sometimes sheer luck.  What if I told you, you could create the opportunities necessary to get the job you want? You have to know what you want then work backward.  This is what Natalie Alcide has done. She is an art director at Grey Group in New York City. What started with a love for photography, she realized that her ability to identify exciting aesthetics led her to stumble into advertising.  Natalie's an art director attempting to break the ordinary.  We discuss her we break in, attending graduate school, the Marcus Graham Program and discuss in length advice and resources tailored specifically for the aspiring art director and copywriter.  To see her portfolio, LinkedIn account and specific resources, head over to our Instagram @EnteringAD As well, this episode is supported by Chicago Portfolio School. They've helped thousands of students break into the industry since 2005. Learn more about their process at Chicagoportfolio.com  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Gregory Shadwick is a Creative Director at 72andSunny, an agency our listeners can't get enough of. Gregory is passionate about mentorship and giving back to those just starting, making him a perfect guest. His search for creativity leads him to his dream career, despite the obstacle of the 2008 Recession. Gregory's story provides advice applicable to all our audience still in college or recent graduates.  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Emily DeMario is the latest guest on the Breaking & Entering Advertising Podcast, and she is a copywriter at Humanaut over in Chattanooga, Tenessee.  We talk about extracting the blood from Tony Hawk and slathering it on skateboards to sell to the masses, Liquid Death, and the beauty of being at a small agency.  Emily and I have an easy-going conversation that directly applies to our younger audience, either still in college or recently graduated. She looks back and tells us what she would have done differently from the start. Follow us on Instagram @EnteringAd to connect and see her recommended resources!  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Kevin Mulroy and Bianca Guimaraes are Co-Executive Creative Directors at Mischief at No Fixed Address and the most recent guests on the Breaking & Entering Podcast. Both are incredibly talented and well accomplished in their careers, showing no signs of letting up. If you add up their combined advertising award count, you will reach a number I didn't attempt to get to because it's so high.  They graciously spoke with me to explain how they broke into advertising, their most powerful lessons, their biggest mistakes, and most proud of in their careers. I was nervous because they created work that I wrote an essay on back at the University of Illinois.  Mischief seems to be a great work environment, and with them at the top, I am confident Mischief will continue to make headlines.  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Remy tells his story of breaking into art direction and lends valuable advice on advertising, from attending portfolio school to working at his dream agency.  We learn the importance of finding your peace, your friends and an agency that works to deliver fulfilling work. We explore the differences between large-holding company-owned agencies and smaller, independent shops.  Because, today, he works as an art director at Mechanism.  Visit @EnteringAd on Instagram to connect and to see his recommended resources.  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Simone is a Global Brand Manager at Spotify. We break down her career and advice to help you with your own advertising break-in. She's excelled at agencies such as Ogilvy, Wieden + Kennedy and Kamp Grizzly. Today, she helps brand and creates work for Spotify. Curious about what it's like to work at Spotify? This episode is for you!  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

We all can recall one or two successful professors in the industry and decided it was time to give back. These professors are crucial for the success of undergraduate students because their experience, connections and passion get students careers. For students at Michigan State University, this is Greg Taucher.  In this episode, Greg teaches us the fundamentals to stay in advertising long-term. His experience includes rising from an AAE to one of DDB's top global account directors. He tells intense stories filled with action and life lessons.  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Last week we had Julian Cole on the Breaking & Entering Advertising Podcast. First, the founder of Planning Dirty Academy and successful strategy consultant breaks down his view on strategy and how to get started in it. Then, he walks us through his process and gives us a glimpse into what an award-winning consultant thinks. If you love advertising, you'll probably want to listen to this episode a couple of times.  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Today, we have on Austin Navickis. He is a content creator at Energy BBDO here in Chicago. Austin steps in if a brand needs something quick, effective, and engaging on social or digital. He's a swiss army knife that know's what catches your eye amid the thousands of distractions on social media. He's the first content creator on this podcast and explains how he built his brand and skillsets to land his dream job after graduating only a few months ago mid-pandemic.  Visit @enteringad on Instagram to see his list of top influencers to follow to stay motivated and inspired.  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Kate Moore is a senior recruiter at Barkley in Kansas City, MO. She's always willing to speak with hungry aspiring advertisers, making her a great guest. From her perspective, we talk about her break-in, how you can break-in, and the overall job search process.  Visit our Instagram @enteringad to connect with her and see what resources she recommends you follow to better your chances of getting hired!  --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message