A Facilitator's Journey: Real Life Stories

This episode is all about money and pricing. Listen if you want to stretch your thinking!Laura Payne-Stanley is a Success Management Consultant and a Coach. She works with private individuals as well as corporates and small businesses to enable them to create and live the life they want.In this conversation, Kirsty and Laura delve into the intricacies of business success management, focusing on the importance of pricing strategies, the value of personal branding, and the inner work required for entrepreneurs to confidently present their worth. They discuss how to define success, the significance of naming a business, and the realities of financial management, emphasising that pricing should reflect the outcomes delivered rather than just time spent.Laura shares insights on constructing a desired lifestyle through pricing and the necessity of believing in one's value to communicate it to clients effectively.Kirsty's Key TakeawaysPricing is the difference between a successful business and a hobby.Construct your life parameters before setting prices.Understanding your value is crucial for pricing confidence.Raising rates is a choice that should be made with confidence.B2E is a new model that combines elements of B2B and B2C.Understanding client needs is crucial for effective pricing strategies.I invite you to grab a cuppa, join me on the pink seat, and tune in your ears.____A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:Visit Laura's website HEREConnect with Laura on Instagram HEREConnect with Laura on Linkedin HEREVisit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.

This episode is about the pro's and con's of being an associate/sub-contractor vs having your own clients, pricing, and the power of niching.Murray Cowell is a man on a mission to support facilitators, trainers, and coaches in developing themselves and their businesses. He has years of real-life experience of running training and facilitation businesses, accidentally created an email marketing business that ran for 10 years and now hosts monthly free learning sessions, coaches and has a membership.In this conversation, Kirsty and Murray explore the intricacies of running a business as a facilitator and trainer. They discuss the challenges of pricing, the dynamics between associate and direct client work, and the importance of demonstrating value in training programs. The conversation delves into personal experiences, insights on marketing, and strategies for enhancing learning outcomes through blended learning approaches. They discuss the concept of viewing training as an investment rather than a cost, and the significance of niching in the coaching and training industry. Murray shares practical advice for new facilitators, highlighting the importance of leveraging personal networks and building long-term connections.Navigating the Business of FacilitationThe Associate vs. Direct Client Dilemma - it depends on what you want out of life!Understanding Pricing StrategiesDemonstrating Value in Training Programs - talk investment vs price or costAligning Training with Strategic Priorities - help clients connect the learning to the bigger organisational pictureThe Importance of Niching - what is your unique value that you bring to clients?Advice for New FacilitatorsI invite you to grab a cuppa, join me on the pink seat, and tune in your ears.____A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:Visit the Accelerando website HEREConnect with Murray on Linkedin HERESign up for the FREE ClientFind membership HEREVisit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.

Chris Taylor is a serial entrepreneur, who in his own words, is not known as a facilitator or a trainer, yet finds himself working with this community time and again.He is the founder of Actionable.co which supports training companies with the tools to prove their impact on behaviour change and stand out in a crowded market.In this conversation, Kirsty and Chris delve into the intricacies of habit formation, they explore the nuances of language in consulting versus facilitation, the challenges faced in client interactions, and the common hurdles in growing a service-based business.WARNING: The recording of this episode was fraught with technical gremlins.....we chose to leave some of the moments of 'urgh' on the recording. Go with me on this one team.takeawaysUnderstanding Triggers and building new habitsNew habits should be laughably small to ensure consistency.Defining your 'why' enhances intrinsic motivation.Consultant vs. Facilitator: Language and PerceptionNavigating Client Conversations and ProposalsConnecting learner goals to organizational priorities aids in securing budgets.Client conversations should focus on both participant and organizational benefits.Understanding the dynamics of buying committees is vital for proposals.Challenges in Growing a Service-Based BusinessSaying no to bad clients can lead to better opportunities.Investing in high-caliber mastermind groups can foster growth.Imposter syndrome can indicate you're in the right environment.I invite you to grab a cuppa, join me on the pink seat, and tune in your ears.____A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:chris@actionable.coConnect with Chris on Linkedin HEREFollow Chris on X HEREVisit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.

This episode is about Annette's journey from being a corporate trainer to establishing her own business in facilitation and training during the pandemic. We talk about the challenges and opportunities presented by the pandemic, the importance of networking, and the personal growth that comes from stepping out of one's comfort zone.Annette is a trainer facilitator, lover of Insights Discovery, wearing bright colours and working from her Green Shed.Annette shares her insights on persistence, the value of providing more than expected, and the lessons learned from her experiences in the training industry. We discuss the challenges of self-promotion, the importance of authenticity, and the impact of inner work on personal and professional growth. Annette reflects on her experiences with interim roles, the transition from associate work to direct clients, and the significance of investing in both personal development and business branding. The conversation emphasises the value of persistence and being true to oneself in the journey of building a successful career.Chapters00:00 Introduction and Setting the Scene02:59 The Journey to Becoming a Trainer05:59 Navigating the Transition to Self-Employment08:55 Overcoming Age-Related Doubts11:46 The Impact of 2020 on Business14:49 Learning and Growth During Lockdown17:52 Building Persistence and Networking20:59 The Importance of Providing Value23:49 Final Thoughts and Reflections26:17 The Impact of Sales Background on Training28:04 Challenges of Self-Promotion30:20 Disassociating Self from Service32:31 The Importance of Inner Work34:58 Rebranding and Authenticity36:57 Navigating Interim Roles40:47 Transitioning from Associate to Direct Clients45:00 Investing in Personal and Business GrowthI invite you to grab a cuppa, join me on the pink seat, and tune in your ears.____A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:Visit Annette's website HEREConnect with Annette on Linkedin HEREVisit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.

This episode covers a multitude of topics from being self-employed to doing business in America, highlighting the importance of setting clear expectations and boundaries with clients.Zita Tulyahikayo is a hypnotherapist, Systemic Constellator, coach, and facilitator. She has always been self-employed which I found fascinating as so many of us start in an organisation. Zita openly talks about her experiences of working in America, the UK, the different ways of working within the world of business.We dive into the topic of identity and the impact ancestry has on how we view the world, our personal and professional development. Zita mentions her upcoming book on migration and immigration and her plans to make a documentary in Barbados.Dive into:The cultural differences in business approachesManaging expectations and unseen costsThe power of referrals and recommendationsThe importance of investing in oneselfI invite you to grab a cuppa, join me on the pink seat, and tune in your ears.____A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:Connect with Zita on Instagram HEREVisit Life Therapy with Zita website HEREVisit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.

Welcome to this short episode of A facilitator's Journey. Today is a SOFest update covering how the early bird launch went, some thank yous, and future plans.Let us know if you are coming to SOFest, I can't wait to meet you in the field____A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:Visit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.

This episode is about the importance of our network as we develop and grow our businesses, finding people who we connect with in an authentic way and who we want to spend time with talking about our business, our deepest thoughts and ideas.Lisa Partridge is a communication skills specialist with a passion for walking. Based in Singapore she is a facilitator, podcast host and is building a thriving walk and talk community,Kirsty and Lisa talk about the challenges of business development, finding your niche, the importance of building relationships and making in-person connections.Lisa talks about her unique approach to networking by inviting people to go for walks instead of traditional coffee meetings. These are her antidote to the traditional networking events that were stiff and uncomfortable. Lisa started a walking and talking community that has grown to over 100 members and has become an integral part of her business. Lisa emphasizes the importance of being intentional and consistent in business development, building brand awareness, and being patient for connections to develop into opportunities.Starting Six CommunicationsThe Challenges of Business Development and Finding Your NicheThe Importance of Building Relationships and Making In-Person ConnectionsA Unique Approach to Networking: Inviting People for WalksChallenges of Traditional Networking EventsCreating Memorable Impressions in NetworkingBuilding a Community for Business DevelopmentUsing Walking and Talking as an OpenerConsistency and Brand Awareness in Business DevelopmentThe Importance of Patience in Business DevelopmentI invite you to grab a cuppa, join me on the pink seat, and tune in your ears.____A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:Visit Six Comms website HEREConnect with Lisa on Instagram HEREConnect with Lisa on Linkedin HEREVisit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.

This episode is about running our own businesses, redefining success, being a solo mum, asking for help and what IS the difference between a B2C and B2B business model??Carla Miller is a women's leadership coach, creator of the podcast Influence & Impact for female leaders, author, and trainer. Kirsty talks to Carla about her journey of leaving the charity sector and starting her own business as a solo parent. The themes that come up include the challenges of balancing parenting with entrepreneurship, why asking for help is hard, and the need to stop comparing ourselves to others on Linkedin. We talk about how we both balance B2C and B2B models within our businesses and why we choose to operate both models when it is evident that we find one harder than the other to navigate.The decision to leave the Charity Sector and Start the BusinessThe Financial Realities of Coaching and Building a BusinessMarketing Strategies and ChallengesCarla's Experience as a Solo ParentBalancing Parenting and EntrepreneurshipRedefining Success and Making ChoicesAsking for Help and Being RealisticReflecting on the Meaning and Purpose of Life and BusinessBalancing B2C and B2BFinding Joy and FulfillmentQuick-fire questionsMy invitation to you is to grab a cuppa, join me on the pink seat, and tune in your ears.____A Facilitator's Journey is a podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:Visit Carla's website HEREConnect with Carla on Linkedin HEREFollow Carla on Instagram HEREVisit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.

This episode is about how to work in partnership, creating clear ways of working from the start and aligning on values and work ethics.Chris Locke and Alex O'Rourke are the founders of Locksmith. They help marketeers improve their marketing skills, capabilities, and leadership abilities. The partnership started in 2019 after a conversation at a friend's birthday party. They initially planned to start a consultancy business but found success in training and development.We talk about the need for regular check-ins, open communication being the foundation for a good working relationship, and why clear boundaries are so important. As Locksmith started in early 2020 the conversation turned to how we all navigated the covid years and what happened next. Alex and Chris share their strategies for marketing themselves, including using LinkedIn and personalized videos.Locksmith's Mission and ServicesForming a Partnership and the Qualities Desired in a Business PartnerThe Importance of Values and Purpose in the PartnershipRegular Check-ins and CommunicationDeal Breakers and BoundariesOutsourcing and NetworkingMarketing Yourself and Your BusinessBuilding a Strong BrandI invite you to grab a cuppa, join me on the pink seat, and tune in your ears.____A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:Visit the Locksmith website HEREConnect with Chris on Linkedin HEREConnect with Alex on Linkedin HEREVisit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.

This episode is a story about discovering your passion for learning, working out how you can leave the organisation you work for, become a freelancer and work as an associate delivering workshops for others and then testing the idea of finding your own clients.Karen Sargent is an occupational psychologist who is passionate about helping leaders and employees create results and not burn out.Join Kirsty and Karen as they talk about what it is really like being a freelance trainer, the benefits of associate life vs managing direct client relationships, how easy it is to think life is greener on the other side of the fence. They explore topics such as consistency, defining success, financial planning, building a network, overcoming limiting beliefs, and investing in personal development. Karen generously shares her experiences and insights, offering valuable advice for those considering a career as a freelancer.Inspiration and Journey into Learning and DevelopmentTransition from Corporate Life to FreelancingExploring Different Approaches to selling and Lessons LearnedNavigating Challenges During COVIDLessons from Outsourcing Sales LeadsImportance of Consistency and AuthenticityThe Pitfalls of Creating without ActionFinancial Planning for FreelancersThe benefits of Building a NetworkMy invitation to you is to grab a cuppa, join me on the pink seat, and tune in your ears.____A Facilitator's Journey is a podcast that looks at how you run your business as a facilitator or trainer.You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.Key Links:Connect with Karen on Linkedin HEREVisit the Work Joyful website HEREVisit the School of Facilitation website HEREConnect with me on Instagram HEREConnect with me on Linkedin HEREcontact@schooloffacilitation.com Hosted on Acast. See acast.com/privacy for more information.