

Speaking Your Brand: Public Speaking Tips and Strategies
Carol Cox
It's time to escape the expert trap and become an in-demand speaker and thought leader through compelling and memorable business presentations, keynotes, workshops, and TEDx talks. If you want to LEVEL UP your public speaking to get MORE and BETTER, including PAID, speaking engagements, you've come to the right place! Thousands of entrepreneurs and leaders have learned from Speaking Your Brand and now you can too through our episodes that will help you with storytelling, audience engagement, building confidence, handling nerves, pitching to speak, getting paid, and more. Hosted by Carol Cox, entrepreneur, speaker, and TV political analyst. This is your place to learn how to persuasively communicate your message to your audience.
Episodes
Mentioned books

Aug 26, 2024 • 34min
407: Building Your Speaking Platform as an Author (Even If You're an Introvert!) with Tiffany Hawk
Tiffany Hawk, a book coach and published author, shares her inspiring journey from being a reluctant speaker to a charismatic one. She emphasizes the power of writing a book to enhance authority and the significance of crafting meaningful book ideas. Even introverted authors can build their speaking platforms through strategic engagement. Tiffany discusses how public speaking can elevate credibility and visibility, along with upcoming workshops designed for enhancing writing and speaking skills.

Aug 19, 2024 • 43min
406: Authenticity and Owning Your Story as Women with a Public Voice with Jennifer Adams and Sarah Henry
The Democratic National Convention is being held in Chicago this week and many Americans will be re-introduced to V.P. Kamala Harris when she delivers her speech on Thursday night. I have a background in local Democratic politics and have always been a strong supporter of women running for office. Earlier this summer, we held in-person workshops for women who are running in the Central Florida area where we helped them with their public speaking and storytelling. It was a lot of fun and it showed me once again how powerful someone’s personal story is! In this episode, I’m joined by two of those women, Jennifer Adams, who’s running for U.S. Congress in Florida’s District 7, and Sarah Henry, who’s running for Florida State House in District 38. We talk about: Why they decided to run for office and the importance of asking women to run What it's like being a female candidate and having a public voice and presence Their stump speeches and how they tailor them based on the audience The surge of support and enthusiasm for V.P. Kamala Harris’s campaign for President and what that tells us about the importance of authenticity The lessons they’ve learned about being themselves vs. trying to be someone they thought they should be What they learned about storytelling, taking up space, and messaging from the workshops we did with then The importance of donating to women candidates (find local women that you can donate to!) Show notes at https://www.speakingyourbrand.com/406/ Jennifer Adams for U.S. Congress: https://www.jenniferadamsforcongress.com/ Sarah Henry for Florida State House: https://sarahforfl.com/ Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/ Attend our 1-day Speaking for Impact in-person workshop in Orlando: https://www.speakingyourbrand.com/workshop/ Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Jennifer Adams (guest) = https://www.linkedin.com/in/jenniferadams111-/ Sarah Henry (guest) = https://www.linkedin.com/in/slouisehenry/ Related Podcast Episodes: Episode 398: Storytelling for Leaders: Crafting Narratives that Inspire and Persuade Episode 390: Impromptu Speaking: How to Prepare and Feel Confident in Any Situation Episode 378: The Power of Women's Voices and Stories to Change the World Episode 191: Women in Politics and the Public Sphere with Rep. Anna K. Eskamani

Aug 12, 2024 • 49min
405: Advocating and Using Your Voice for Yourself with Laura Camacho, PhD
If you're a high-performing woman who works in corporate and you’ve struggled to use your voice in an impactful way, this conversation is for you! Our lead speaking coach Diane Diaz sits down with Laura Camacho, PhD, an executive communications strategist and host of the Speak Up podcast. Diane and Laura dive into the realities of climbing the corporate ladder and the common pitfalls that hold many back, particularly women. Drawing from personal experiences and years of coaching, Laura shares actionable insights on overcoming self-sabotage, enhancing visibility, and effectively using your voice in the workplace. Whether you're an introvert, ambivert, or simply looking to refine your communication skills, you'll find valuable strategies to help you advance your career. Diane and Laura talk about: The importance of self-promotion and how to do it without sounding arrogant Why acknowledging and leveraging your unique background and experiences can set you apart Practical tips for speaking up in meetings and ensuring your contributions are noticed The role of a coach in navigating mid-career challenges and achieving your goals How to build relationships and add value in every interaction Show notes at https://www.speakingyourbrand.com/405/ Laura’s website: https://www.speakupwithlaura.com/ Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/ Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Diane Diaz = https://www.linkedin.com/in/dianediaz/ Laura Camacho = https://www.linkedin.com/in/lauramcamacho/ Related Podcast Episodes: Episode 397: Speak to Lead: Elevating Your Executive Presence

Aug 5, 2024 • 21min
404: Break the Fourth Wall: Lessons from the Olympics, Kamala, and Shakespeare
This is going to be a fun episode and hopefully get you thinking differently about the presentations and talks you give, whether you’re speaking to audiences of 20, 50, 100, 500, or more. What does it mean to "break the fourth wall" and should you do that as a speaker? The fourth wall is the imaginary wall at the front of the stage that separates the fictional world (the performance) from real life (the audience). When you attend a play or a movie, you're an outsider watching the characters live their lives; they don't know you exist. However, I've noticed more and more that live performances and even movies are breaking the fourth wall. What does this have to do with you as a speaker? That’s what we’re going to talk about, including specific things you can do to break the fourth wall with your audience to be a more impactful and memorable speaker. Links: Show notes at https://www.speakingyourbrand.com/404/ Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/ Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Attend our 1-day Speaking for Impact in-person workshop in Orlando: https://www.speakingyourbrand.com/workshop/ Connect on LinkedIn: https://www.linkedin.com/in/carolcox Related Podcast Episodes: Episode 393: The Kind of Speakers that Get the Best Feedback and Referrals Episode 345: Elevate Your Audience Engagement Skills with These Proven Strategies Episode 249: The Relationship Between Speaking and Performance

Jul 29, 2024 • 28min
403: From CEO to Author to Keynote Speaker: Make Opportunities Happen with Maria Flynn
I’m thrilled to be joined by Maria Flynn, a graduate of our Thought Leader Academy and now the founder and CEO of Ambiologix, a consulting and training company that helps entrepreneurs advance their innovation, grow their potential, and build their businesses. Maria’s journey from the CEO of Orbis Biosciences, which had a successful acquisition, to becoming an Amazon bestselling author and keynote speaker, is nothing short of inspiring. We delve into her innovative framework on maximizing T.I.M.E. to make opportunities happen and the delicate balance between patience and urgency. Maria shares her practical tips on attracting speaking engagements, including paid ones, and the strategies that helped her launch her book successfully. Key Takeaways: Maximizing Time: Learn about Maria’s framework on balancing urgency and patience, and how these concepts apply to entrepreneurial success. Visual Storytelling: Discover the engaging visuals Maria uses in her presentations to illustrate the spectrum of urgency and patience. Book to Keynote: Understand how Maria transformed the rich content of her book into impactful keynotes and workshops by working with us in the Thought Leader Academy. Speaking Engagements: Get insights into Maria’s approach to securing both free and paid speaking engagements and leveraging them for further opportunities. Writing Journey: Maria’s discussion about her book writing and launch process, including the importance of community and support. Links: Show notes at https://www.speakingyourbrand.com/403/ Maria’s website: https://makeopportunityhappen.com/ Get a free copy of Maria’s book “Make Opportunity Happen”: https://dl.bookfunnel.com/ez9n4ludh6 Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/ Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Maria Flynn = https://www.linkedin.com/in/mariasflynn/ Related Podcast Episodes: Episode 383: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 2] Episode 363: From Burned Out to Lit Up: How Cara Houser Turned Her Signature Talk into a Best-Selling Book

Jul 22, 2024 • 16min
402: Struggling to Get Clarity on Your Ideas? Here's What to Do
Feeling stuck with your ideas? You're not alone! Many struggle with self-doubt and analysis paralysis, which can blur their clarity. Learn why a clear throughline is essential, like a palm tree instead of an oak. Discover practical strategies to simplify your thoughts and engage your audience. Embrace vulnerability, as it can lead to transformative growth in your speaking journey. This discussion offers valuable insights into overcoming overwhelm and finding your unique message.

Jul 15, 2024 • 44min
401: Strategies for Getting Momentum on the Speaking Circuit with Cindy Rowe
Cindy Rowe, a professional speaker and kindness ambassador, shares her inspiring journey in public speaking. She reveals her transition from marketing to a focus on kindness and offers practical strategies for securing speaking gigs. Cindy discusses leveraging tools like Google Alerts and LinkedIn to find opportunities while emphasizing the importance of networking with fellow speakers. She also highlights tailoring her signature talk to resonate with diverse audiences and the significant role the Thought Leader Academy played in her success.

Jul 8, 2024 • 38min
400: Why Introverts Make Great Speakers and Leaders [Executive Speaking Series]
Are you an introvert? If so, do you wonder if you are at a disadvantage as a speaker? There’s a common misperception that most speakers are extroverts. But, from my admittedly very unscientific survey, many speakers I know are introverts. We think that as introverts we won’t be as engaging or charismatic or energetic. Perhaps we’ve seen speakers we admire and we assume they’re extroverts. I’m an introvert and I grew up quite shy, yet I found that public speaking was a great way for me to connect with other people. In this episode, Diane Diaz and I talk about: Why we became public speakers even though we’re introverts and we were shy as kids What being an introvert teaches you The strengths you have as an introvert as a speaker Why speaking feels like a better fit than social media for many introverts Our tips for attending and speaking at conferences as an introvert We’re wrapping up the podcast series we’ve been around executive speaking. This is the 400th episode of the Speaking Your Brand podcast! Thank you so much for being a listener. Links: Show notes at https://www.speakingyourbrand.com/400/ Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/ Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Attend our 1-day Speaking for Impact in-person workshop in Orlando: https://www.speakingyourbrand.com/workshop/ Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Diane Diaz = https://www.linkedin.com/in/dianediaz/ Related Podcast Episodes: Episode 390: Impromptu Speaking: How to Prepare and Feel Confident in Any Situation Episode 370: Overcome Speaking Nerves & Anxiety: How to Develop Confidence on Stage Episode 208: Being an Introvert and a Speaker with Katherine N. Johnson

Jul 1, 2024 • 40min
399: Be a Voice of Change: How to Communicate Transformational Leadership with Dr. Lesia Crumpton-Young [Executive Speaking Series]
We’re continuing our new podcast series on Executive Speaking! This episode is full of inspiration and practical insights if you’re looking to enhance your leadership skills, embrace transformation, and make meaningful connections. Dr. Lesia Crumpton-Young's journey is a testament to the power of perseverance, innovation, and the importance of showing up. Whether you're a seasoned leader or just starting your career, her wisdom will resonate and empower you to take bold steps towards your own greatness. Dr. Crumpton-Young is an award-winning engineer, academic leader, and transformational coach. From her impressive journey as the first African American woman to earn a PhD in engineering at Texas A&M University to her pivotal role as a university president, Lesia shares her profound insights on leadership, transformation, and the power of showing up. Tune in to discover: The power of showing up, exemplified by how I met Lesia (you’ll love this story) The essential qualities of a transformational leader and how to cultivate them The significance of authentic and transparent communication in fostering strong relationships and driving change, including the one thing leaders and speakers must do Practical tips on overcoming challenges and making impactful decisions The exciting launch of a fashion line dedicated to empowering women and inspiring greatness Links: Show notes at https://www.speakingyourbrand.com/399/ Lesia’s website: http://www.greatnessgurus.com/ Lesia’s podcast “Heart to Heart: Transformation Conversations with Dr. C-Y”: https://www.wecareradio.net/ Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/ Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Lesia Crumpton-Young, PhD (guest) = https://www.linkedin.com/in/lesia-l-crumpton-young-ph-d-mba-8a4a04b/ Related Podcast Episodes: Episode 397: Speak to Lead: Elevating Your Executive Presence Episode 392: Why I No Longer "Teach from the Stage" Episode 382: 3 Signs You're Stuck in the Expert Trap

Jun 24, 2024 • 50min
398: Storytelling for Leaders: Crafting Narratives that Inspire and Persuade [Executive Speaking Series]
We’re continuing our new podcast series around Executive Speaking! Today we’re diving into storytelling for leaders, especially in a business, corporate, or academic environment. We’ve been led to believe that stories aren’t appropriate in “professional” business or academic environments. But, that’s when stories can be the most impactful! This episode is truly value-packed with actionable insights to elevate your leadership and executive presence through the art of storytelling, as I’m joined by Diane Diaz and Joy Spencer, two of our speaking coaches. Whether you're preparing for a corporate presentation, a keynote, or a TEDx talk, this episode provides the tools you need to captivate your audience and drive action. We talk about: Why storytelling is not just an add-on but a core component of effective leadership communication How leaders can build trust and credibility by being vulnerable and authentic in their storytelling Using structured frameworks like Public Narrative and Challenge-Choice-Outcome to craft inspiring and persuasive stories Applying our I.D.E.A.L. storytelling ingredients to bring your stories to life Tips for turning personal experiences into compelling metaphors Lots of examples of using stories in business, academic, and political contexts Links: Show notes at https://www.speakingyourbrand.com/398/ Joy’s podcast “Reframe to Create”: https://reframetocreate.com/ Public Narrative: https://dash.harvard.edu/bitstream/handle/1/30760283/Public-Narrative-Worksheet-Fall-2013-.pdf Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/ Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Check out our trainings for companies and organizations: https://www.speakingyourbrand.com/work-with-us/trainings/ Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Diane Diaz = https://www.linkedin.com/in/dianediaz Joy Spencer = https://www.linkedin.com/in/joy-spencer/ Related Podcast Episodes: Episode 397: Speak to Lead: Elevating Your Executive Presence Episode 339: Creating Compelling TED-Style Talks Based on Academic Research with Tanya Golash-Boza, PhD Episode 297: Integrating Your Story Into Your Talks Episode 194: How to Structure a Movement-Making Speech Using Your Story with Joy Spencer