

Speaking Your Brand: Public Speaking Tips and Strategies
Carol Cox
It's time to escape the expert trap and become an in-demand speaker and thought leader through compelling and memorable business presentations, keynotes, workshops, and TEDx talks. If you want to LEVEL UP your public speaking to get MORE and BETTER, including PAID, speaking engagements, you've come to the right place! Thousands of entrepreneurs and leaders have learned from Speaking Your Brand and now you can too through our episodes that will help you with storytelling, audience engagement, building confidence, handling nerves, pitching to speak, getting paid, and more. Hosted by Carol Cox, entrepreneur, speaker, and TV political analyst. This is your place to learn how to persuasively communicate your message to your audience.
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Mar 9, 2021 • 46min
215: Moving Past the Surface to Find Your Deeper Story and Message with Zaribel Clay
Have you ever felt like you have a deeper story and message to share with your audience? Perhaps you’re uncertain what it is because it’s hidden under surface content. Or perhaps you know what the deeper story is but you have some fears and doubts about being vulnerable and sharing it. We all have a deeper story and message - and our audiences can benefit when we’re willing to open up. This is exactly what we’ve seen Zaribel Clay do in our Thought Leader Academy during the past few months. Zaribel has been working closely with our lead speaking coach Diane Diaz on her thought leadership message and her signature talk, so I asked Diane to interview Zaribel to talk about the journey Zaribel has been on. Zaribel is also one of our speakers for our Brave. Bold. Beyond. Live Virtual Summit that takes place on April 1st. It’s free to attend, so register today: https://www.speakingyourbrand.com/summit/. Zaribel has been an inspiration to the other women and to me. I'm delighted to have her on the podcast! About Our Guest: Zaribel Clay is a business owner, writer and speaker. She runs her Kinderdance business out of Elizabeth City, NC. She is passionate about helping women find their voice, find emotional healing, and live their truth. She is also a proud wife and mom. Her faith is her most important value. Zaribel's highest goal in life is ''to be the reason someone knew healing is possible.'' About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/215 Zaribel’s website: https://zaribelclay.com/ Register for free for our Brave. Bold. Beyond. Live Virtual Summit: https://www.speakingyourbrand.com/summit/ Join our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Related Podcast Episodes: Episode 192: The Cure for Vulnerability Hangovers with Carol Cox Episode 213: The V.O.I.C.E. of Thought Leaders with Carol Cox

Mar 2, 2021 • 43min
214: Top Takeaways from Our Speaking Coaches
Get ready for a value-packed and heartfelt episode with key takeaways you can use as you think about your thought leadership message and signature talk and putting yourself out there. This is a round table discussion with our speaking coaches who work with our clients in our Thought Leader Academy and with the speakers for our upcoming Brave. Bold. Beyond. Live Virtual Summit. Joining me in this episode are Diane Diaz, Marie Fiebach, and Joy Spencer. We talk about: The shifts we’ve seen our clients go through over the past few months Common challenges and obstacles we see clients face The impact of being in community with other women working towards similar goals Vulnerability and self-compassion when digging deeper into your story and message The connection between the head, heart, and gut in thought leadership Unlearning academic or marketing jargon when creating speeches And more! About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/214 Register for free for our Brave. Bold. Beyond. Live Virtual Summit at https://www.speakingyourbrand.com/summit/. Join our Thought Leader Academy: https://www.speakingyourbrand.com/academy/. Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Diane Diaz = https://www.linkedin.com/in/dianediaz Marie Fiebach = https://www.linkedin.com/in/mariefiebach/ Joy Spencer = https://www.linkedin.com/in/joy-spencer/ Related Podcast Episodes: Episode 169: Leveraging Free Speaking Engagements Into Bigger Opportunities with Angela Hosking Episode 192: The Cure for Vulnerability Hangovers with Carol Cox Episode 194: How to Structure a Movement-Making Speech Using Your Story with Joy Spencer Episode 205: The 4 Types of Talks You Need as a Speaker and Thought Leader with Carol Cox and Diane Diaz Episode 209: The Differences in Doing Interviews for Podcasts, TV, & Publications with Carol Cox and Marie Fiebach

Feb 23, 2021 • 33min
213: The V.O.I.C.E. of Thought Leaders with Carol Cox [Big Ideas Series]
How can you start developing your thought leadership message? In this episode, I walk you through: my V.O.I.C.E. model for thought leadership common fears that keep us as women from speaking up the rewards you get from speaking up 6 steps to position yourself as a thought leader Download our free Thought Leadership workbook that has the V.O.I.C.E. framework, question prompts, and more: https://www.speakingyourbrand.com/guide/. I define a thought leader as someone who has an interesting idea, especially one that hasn’t been talked about a lot in their circle of influence, that challenges the status quo and challenges our assumptions; who communicates it with conviction and boldness; who inspires people to take action; AND who causes people to be self-reflective, to learn more about themselves and how they relate to the world. Thought leaders who gain momentum also have what I call a container or project for their thought leadership message, which you’ll hear more about in this episode. One of my thought leadership containers is this podcast; the other is the Brave. Bold. Beyond. Live Virtual Summit we did last year and that we’re doing again on April 1st. Register for free at https://www.speakingyourbrand.com/summit/. This week is also the 4-year anniversary of this podcast! Podcasting each week has been the most important factor in the growth of Speaking Your Brand as a company and in helping me refine my voice. THANK YOU for being a listener, whether you've recently found the podcast or have been listening for a while. A SPECIAL THANK YOU if you’ve been a listener since year 1! You helped me continue to hit publish every Tuesday. This episode is part of our Big Ideas series. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/213 Download our free Thought Leadership workbook that has the V.O.I.C.E. framework, question prompts, and more: https://www.speakingyourbrand.com/guide/. Register for free for our Brave. Bold. Beyond. Live Virtual Summit at https://www.speakingyourbrand.com/summit/. Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/. Connect on LinkedIn: https://www.linkedin.com/in/carolcox Related Podcast Episodes: Episode 183: Amplify Your Voice by Having a Sponsor with Jhaymee Tynan Episode 184: Why Some Speakers Become Thought Leaders Episode 185: My Journey as a Thought Leader & How We're Evolving at Speaking Your Brand Episode 192: The Cure for Vulnerability Hangovers Episode 194: How to Structure a Movement-Making Speech Using Your Story with Joy Spencer

Feb 16, 2021 • 43min
212: 5 Rules for Being an Excellent Emcee with Carol Cox and Amber Hawley
Have you been asked to be an emcee for an event or thought about being one? An emcee (or MC, Master of Ceremonies) is the person who is the bridge and what I call the cohesive glue of the event. Being an emcee is harder than it looks! You’re a host, an entertainer, and a representative of the event’s brand. As the emcee, your goal is to make the participants, the event organizer, their brand, and their business look good. I recently was the emcee for a virtual event and wanted to share my experiences and lessons with you. I’m joined in this episode by Amber Hawley, who is the emcee for our Brave. Bold. Beyond. Live Virtual Summit coming up on April 1st and was the emcee for the event we did last year. Amber and I talk about 5 rules we came up with for being an excellent, effective, and engaging emcee. These rules apply whether you’re doing virtual or in-person events. And these rules are helpful for you as a speaker! Be sure to register for our next Brave. Bold. Beyond. LIVE virtual summit to see Amber in action! https://www.speakingyourbrand.com/summit/ About My Guest: Amber Hawley is a Licensed Marriage and Family Therapist and owner of a group private practice. Amber is also co-host of the My Biz Bestie Podcast, Founder of CouplesFix, which provides relationship support to high achieving couples, and is a speaker and emcee. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/212/ Amber’s website: https://www.mybizbestie.com/ Listen to Amber’s podcast “My Biz Bestie.” Register for free for our Brave. Bold. Beyond. Live Virtual Summit at https://www.speakingyourbrand.com/summit/. Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/. Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Amber Hawley (guest) = https://www.linkedin.com/in/amberhawley/ Related Podcast Episodes: Episode 153: Threading a Story Throughout Your Signature Talk with Amber Hawley

Feb 9, 2021 • 47min
211: Turning an Academic Topic into a Powerful TEDx Talk with Tanya Golash-Boza [Big Ideas Series]
We all love TED talks, right? The best ones tell us something we haven’t thought of before and inspire us to take action. TED talks became so popular because they showcased Big Ideas that oftentimes came from or were influenced by the speaker’s own personal story or experience (plus they’re under 20 minutes!). In this episode, I’m joined by Tanya Golash-Boza, who recently delivered her TEDx talk called “How to Kill a Neighborhood and Make a Profit” about how disinvestment in Black communities during the 20th century has led to gentrification in the 21st. Tanya is currently in our Thought Leader Academy and worked with us to create her TEDx talk. As a professor of sociology at the University of California, Merced, and founder of the Racism, Capitalism, and the Law Lab, Tanya knows a lot about her topic (she’s writing an entire book on it!): years, statistics, and the specifics of policies like redlining and racial restrictive covenants that led to segregated neighborhoods. Her challenge was to take an academic topic for a niche audience and turn it into a powerful TEDx talk for a general audience - and she did! In this episode, Tanya and I talk about: Narrowing down her content and finding the throughline for her talk Integrating her personal story and experiences growing up in D.C. How she iterated her scripts and added more storytelling with help from one of our speaking coaches Joy Spencer Getting feedback from various people in different disciplines How she memorized her script and prepared for the filming What she’s doing next: taking her TEDx talk and expanding it into a signature talk and keynote, using our framework What has been the most beneficial aspects of being in our Thought Leader Academy This episode is the second in our Big Ideas series. About My Guest: Tanya Golash-Boza is a scholar who focuses on gaining a deep understanding of systems of oppression and exploitation. As a writer, speaker, and teacher, she tells stories of people and of systems to help colleagues, students, readers, and listeners understand how racism and capitalism structure our lives and what we need to do to change this country and the world. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/211 Tanya’s website: http://www.racismcapitalismlaw.com Tanya’s TEDx talk: https://youtu.be/eakUZX-pRCQ Tanya’s blog post: http://getalifephd.blogspot.com/2021/01/how-to-write-compelling-tedx-script.html Register for free for our Brave. Bold. Beyond. Live Virtual Summit at https://www.speakingyourbrand.com/summit/. Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/. Connect on Twitter: Carol Cox = https://twitter.com/carolmorgancox Tanya Golash-Boza (guest) = https://twitter.com/tanyaboza Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Tanya Golash-Boza (guest) = https://www.linkedin.com/in/tanyagolashboza/ Related Podcast Episodes: Episode 91: Visibility Works: From Local Speaking to TED.com to a Book Episode 98: Expanding Your Personal Story into a Universal Message Episode 194: How to Structure a Movement-Making Speech Using Your Story

Feb 2, 2021 • 35min
210: Finding Your Big Idea By Noticing What's Missing with Jackie Roby [Big Ideas Series]
What does it mean to have a Big Idea? Your Big Idea doesn’t need to be something that’s never been talked about before or something that new research you’ve done has uncovered for the first time (if yours does, that’s great!). I like to think of Big Ideas as ones that aren’t getting talked about in *your* circles, in your community or in your industry. Big Ideas can often be found at the intersection of your industry and a trend (not a fad - I talk about the differences between trends and fads in episode 206). For example, in episode 163 last year, I talked about a feminist approach to public speaking. Speaking is not a new topic and feminism is not a new topic, but combining them is something new. Big Ideas inform your thought leadership. In this episode, I talk with Jackie Roby, the founder of Inspired Journey Consulting, a Boston-based business dedicated to wellness, healing, and transformational tourism. Jackie was one of our incredible speakers at our last Brave. Bold. Beyond. Live Virtual Summit and is currently in our Thought Leader Academy. This episode is the first in our new series on Big Ideas. Jackie and I talk about: Her Big Idea of how travel can be healing (which came from her own personal situation) What wellness travel and healing travel mean The thought leadership project Jackie is creating with her new podcast and her #TravelCanHeal hashtag and challenge How Jackie came up with another Big Idea around helping travel companies with DEI (Diversity, Equity, and Inclusion) Questions you can ask yourself to identify your Big Idea Jackie shares her experience of speaking at our event and the impact it had on her About My Guest: Jackie Roby is Chief Excellence Officer at Inspired Journey Consulting, a Boston-based business dedicated to wellness, healing, and transformational tourism. She is a sales strategist for wellness travel businesses & is a Diversity Equity Inclusion advocate. Jackie brings over 19 years of experience in travel and hospitality sales. IJC's vision is to create a world where marginalized people feel empowered to be their authentic selves, where traveling is a tool for inclusion, to enhance the cultural wellness in the travel industry, and grow emotional intelligence, healing, & self-care for a kinder humanity. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/210 Jackie’s website: https://www.inspiredjourneyconsulting.com/ Register for Jackie’s webinar: https://inspiredjourneyconsulting.com/events/ Jackie’s Podcast “Through Inspired Eyes: Travel Can Heal”: https://podcasts.apple.com/us/podcast/through-inspired-eyes-travel-can-heal/id1544605633 Jackie’s speech from our Brave. Bold. Beyond. Live Virtual Summit ‘20: https://youtu.be/bVsFpfbax0w Sign up to get updates for our next Brave. Bold. Beyond. Live Virtual Summit at https://www.speakingyourbrand.com/summit/. Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/. Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Jackie Roby (guest) = https://www.linkedin.com/in/jackie-roby/ Related Podcast Episodes: Episode 162: Why We're #ChoosingWomensVoices - and You Should Too Episode 163: A Feminist Approach to Public Speaking Episode 184: Why Some Speakers Become Thought Leaders

Jan 26, 2021 • 43min
209: The Differences in Doing Interviews for Podcasts, TV, & Publications with Carol Cox and Marie Fiebach
Many of us guest on podcasts and it’s an excellent way to increase your visibility and expand to new audiences. Have you considered pitching yourself for traditional media, like TV, radio, and publications? You should! Joining me in this episode is Marie Fiebach, who is one of our speaking coaches for our Thought Leader Academy and for our Brave. Bold. Beyond. Live Virtual Summit. Marie is the host of the Feed Your Family Tonight podcast and a regular contributor on her local ABC TV affiliate in Wichita, Kansas. Marie and I have been working on a training she’s doing in our academy on media pitching and prep, so it got me thinking that it would be helpful for us to talk about the differences in doing interviews for podcasts, for media (TV and radio), and for publications. In this episode, Marie and I discuss: Why you should do interviews (what you get out of it) Who gets media coverage (hint: you can!) The differences between podcasts, TV, and publications in the content you share, your call to action, and the depth of your answers How to interact with the host on a podcast vs. when doing a TV segment Examples from both my and Marie’s experiences in doing TV, podcast guesting, and being interviewed for publications About My Guest: Marie Fiebach has been working with non-profits for more than 20 years. Through her work in strategic planning and fundraising leadership, she has helped many organizations break through the status quo and achieve goals once thought to be impossible. Marie has helped organizations plan and execute fundraisers with revenues in excess of $100,000, developed a food program for at-risk teens, designed and executed a process for recruiting and hiring a new executive director, and so much more. She currently sits on two local non-profit boards and is a weekly guest on KAKE TV’s Good Morning Kansas. She lives, works, and volunteers in Wichita, Kansas. When she is not helping others dream bigger you may find her pursuing her passion for helping busy families at FeedYourFamilyTonight.com. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/209 Marie’s website: https://feedyourfamilytonight.com/ Marie’s podcast “Feed Your Family Tonight”: https://feedyourfamilytonight.com/category/podcast/ Work with us to prep for your media interviews: https://www.speakingyourbrand.com/media-training/ Sign up to get updates for our next Brave. Bold. Beyond. Live Virtual Summit at https://www.speakingyourbrand.com/summit/. Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/. Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Marie Fiebach (guest) = https://www.linkedin.com/in/mariefiebach/ Related Podcast Episodes: Episode 115: How Your Speaking, Media, and PR Can Work Together with Wendy Glaister Episode 139: Selecting the Best Stories to Include in Your Signature Talk with Marie Fiebach

Jan 19, 2021 • 32min
208: Being an Introvert and a Speaker with Katherine N. Johnson
If you’re an introvert, the thought of visibility, and maybe even the thought of public speaking, is one that you may be a little bit more hesitant to pursue. However, did you know that there are so many speakers from professional speakers all the way down to entrepreneurs, who do public speaking and consider themselves introverts? You do not need to be an extrovert to be a really great public speaker. As an introvert, there are many things that you can do to put yourself out there, to find your voice, and to use your voice effectively. My guest today is Katherine N. Johnson, who is a Certified Professional Coach, mentor, writer, podcaster, and speaker. In this episode, Katherine opens up about her experiences as an introvert and details her journey in finding and using her voice. Plus, we also share specific strategies we’ve both used as speakers that you can apply to your public speaking and thought leadership journey. About My Guest: Katherine N Johnson is a Certified Professional Coach, mentor, writer and speaker. After 20+ years in the Information Technology (IT) field, Katherine now leverages her extensive experience to mentor women in STEM fields helping them level up so that they can EXCEL in their careers. Katherine is passionate about helping professional women and young girls to gain clarity, courage and confidence to pursue their bigger purpose and vision. In her newest venture, the Beautiful Reflections podcast, Katherine gets vulnerable sharing details of her personal story, while interviewing other inspiring women along the way. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/208/ Katherine’s website: https://katherinenjohnson.com/ Katherine’s podcast “Beautiful Reflections: Coaching for Career Women”: https://podcasts.apple.com/us/podcast/beautiful-reflections-coaching-for-career-women/id1546169726 Sign up to get updates for our next Brave. Bold. Beyond. Live Virtual Summit at https://www.speakingyourbrand.com/summit/ or text SPEAKING to 33-777. Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/. Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Katherine N. Johnson (guest) = https://www.linkedin.com/in/katherinenjohnson/ Related Podcast Episodes: Episode 127: Developing Confidence in Public Speaking [Confidence Series] Episode 129: From Fear of Speaking to Keynote Speaker in 2 Years [Confidence Series] Episode 192: The Cure for Vulnerability Hangovers [Use Your Voice Series]

Jan 12, 2021 • 40min
207: [On-Air Coaching] Visibility Strategies for 2021 with Mary Beth Simon
It’s no question that 2020 definitely threw us for a loop. With many of our speaking engagements and events forced to convert to online presentations and webinars, I know that a lot of us are excited to get back to in-person speaking (hopefully sometime in the later half of 2021). My guest today is Mary Beth Simon, who is the founder of Niche Partnership Consulting and also a current client in our Thought Leader Academy. In this episode, Mary Beth & I talk about what she’s doing for visibility and various strategies she can implement to leverage her visibility opportunities including: In-person speaking engagements Virtual presentations Podcast guesting A TEDx talk Listen in through the end as she shares the opening of her TEDx talk that she’s working on—I promise, you’re going to be blown away! About My Guest: After 30+ years in corporate financial services, Mary Beth now uses her strategic talents to coach entrepreneurs and individuals on creating their contingency plans empowering their second-in-command to keep business and life flowing smoothly in an emergency. Mary Beth founded Niche Partnership Consulting because her clients’ transformations inspire her. She believes that the combination of continuous learning, growth, and change is the fountain of youth and recently became a certified Les Mills BodyFlow instructor. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/207 Mary Beth’s website: https://nichepartnershipconsulting.net/ Apply to speak at our Brave. Bold. Beyond. Live Virtual Summit: https://www.speakingyourbrand.com/apply. Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy. Connect on LinkedIn: Carol Cox = https://www.linkedin.com/in/carolcox Mary Beth Simon (guest) = https://www.linkedin.com/in/mary-beth-simon-npc/ Related Podcast Episodes: Episode 102: Getting Local Media and Publicity to Expand Your Visibility with Amanda Berlin Episode 156: Visibility Strategies That Get You Noticed with Janice Gassam, Ph.D. Episode 206: Trends in Public Speaking and Thought Leadership for 2021 with Carol Cox

Jan 5, 2021 • 27min
206: Trends in Public Speaking and Thought Leadership for 2021 with Carol Cox
Happy New Year! This is the 3rd year in a row I’ve done a trends episode for the start of the year. You’d think after what happened in 2020, I’d shy away from projecting trends, but the trends I talked about a year ago surprisingly held up pretty well. (I recap them in this episode.) What I mean by trends are not fads or cliches or gimmicks. Trends are like currents or waves of energy that move through our society and affect everything from business and the economy to popular culture and media as well as our politics. How do these trends impact our public speaking and thought leadership? Because as speakers and leaders, our talks and messages have more of an impact if our audiences can see the bigger picture of what’s affecting them and the world around them. In this episode, you’ll learn 3 trends (and action steps for each) related to format, audience, and content that you can apply to your speaking and visibility, as well as to your business and marketing strategy in general. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links: Show notes at https://www.speakingyourbrand.com/206 Be sure you’re on our email list so you don’t miss announcements for our next Brave. Bold. Beyond. Live Virtual Summit on April 1st, including our call for speakers in January: https://www.speakingyourbrand.com/join. Interested in working together to create your signature talk and thought leadership platform? Schedule a consult call: https://www.speakingyourbrand.com/contact. Connect with me on LinkedIn: https://www.linkedin.com/in/carolcox Related Podcast Episodes: Episode 101: Public Speaking Trends for 2019 Episode 154: Public Speaking Trends for 2020 Episode 166: Reimagining Our Businesses, Industries, and Public Speaking with Carol Cox and Diane Diaz Episode 184: Why Some Speakers Become Thought Leaders with Carol Cox [Thought Leadership Series] Episode 185: My Journey as a Thought Leader and How We’re Evolving at Speaking Your Brand with Carol Cox [Thought Leadership Series]