

The SaaS Revolution Show
The SaaS Revolution Show, Alex Theuma
The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, the only media, membership and events business that focuses on SaaS founders scaling to $10mill ARR.
Episodes
Mentioned books

Oct 13, 2020 • 25min
What does the future hold for the subscription economy? with Tien Tzuo, Zuora
Tien Tzuo (CEO, Zuora) joins Alex Theuma on The SaaS Revolution Show. They're looking at what the future holds for the subscription economy. Tien also shares how he prioritises learning, to become the best CEO he can be, as well as the biggest lessons he's learned from this challenging year.
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Oct 8, 2020 • 37min
How to rapidly scale growth with Sean Ellis
Sean Ellis (author of Hacking Growth, marketing and growth leader at 5 billion-dollar companies: Dropbox, LogMeIn, Uproar, Eventbrite, and Lookout) joins Alex Theuma on The SaaS Revolution Show. They're talking how to rapidly scale growth - from when is the right time for a startup to really focus on 'growth', to how to create a culture of experimentation.
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Oct 1, 2020 • 24min
Seed funding: past, present and future with Reshma Sohoni, Seedcamp
Reshma Sohoni is Founding Partner at Seedcamp. Seedcamp invests early in world-class founders attacking large, global markets and solving real problems using technology. In this episode of The SaaS Revolution Show she joins SaaStock’s Alex Theuma to share how Seedcamp's investment strategy has developed since they started (thirteen years ago!), and how the funding environment in Europe has changed during that time.
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Sep 24, 2020 • 21min
Does your marketing team need to re-think collaboration? with Xenia Muntean, Planable
Xenia Muntean, founder of Planable, joins Alex Theuma on The SaaS Revolution Show. Planable is a content review and marketing collaboration platform used by over 5,000 teams at brands like Jaguar, Land Rover, Viber, Siemens, and more. She was on the Forbes 30 under 30 list for 2019, and for the past four years, she has worked with hundreds of marketing teams, helping them collaborate efficiently from across the room or across the globe
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Sep 17, 2020 • 38min
Finding Go-to-Market fit with Frederik Groce, Storm Ventures
Frederik Groce is a Principal at Storm Ventures and a co-founder at BLCK VC. Storm Ventures is an early stage B2B focused venture firm that specialises in building enterprise leaders. BLCK VC was formed to connect, engage, empower, and advance Black venture investors by providing a focused community built for and by Black venture investors.
In this episode of The SaaS Revolution Show he joins SaaStock’s Alex Theuma to discuss an often-overlooked part of the startup journey: getting from product-market fit (PMF) to go-to-market (GTM) fit.
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Sep 10, 2020 • 28min
From product / market fit to business model / market fit with Mikael Johnsson, Oxx
Mikael Johnsson is General Partner at Oxx. Oxx backs Europe’s most promising B2B SaaS companies at the scale-up stage. In this episode of The SaaS Revolution Show he joins SaaStock’s Alex Theuma to give a detailed look at the types of companies Oxx invests in, the one common theme he sees in companies that have found product/market fit, and what the next stage of growth - business model / market fit - looks like.
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Sep 3, 2020 • 25min
Max Altschuler: Selling in the post COVID world: What to expect next
Max Altschuler is the CEO and Founder of Sales Hacker, the leading publication for B2B salespeople. In this episode of The SaaS Revolution Show he joins SaaStock’s Head of Sales Will Brightling to discuss the changes you can make to your sales process to iterate and show empathy in the face of a global pandemic, and what changes we can expect to see in SaaS sales motions in 2020 – and beyond.
The sales must go on. But in the face of COVID-19, everything has changed. So how do you approach sales during – and after – a global crisis?
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Aug 27, 2020 • 45min
Patrick Arippol: The global fundraising landscape is changing: Communicate the metrics that matter
Patrick Arippol (Founding Partner, Alexia Ventures) leads an informative conversation with Thomas Preuss (Partner, DTCP), Michiel Kotting (General Partner, Northzone) and Pascale Diaine (Principal, Storm Ventures). This talk was recorded at SaaStock Remote.
As more and more investors look into SaaS than ever before, especially in light of the current crisis, what are the steps you need to go through in order to prepare for your next fundraising round? What are the benchmarks to measure whether you’re being offered a fair price, and what is a 'fair' price in today's uncertain environment? How do you evaluate this to determine the validity of an offer? Should you hold in and cash out, or should you continue to retain control of your company and grow your businesses through alternative capital?
If you’re an early stage startup looking to secure your series A from the growing number of local investors eyeing SaaS, how do you secure an initial or another round of investment?
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Aug 20, 2020 • 26min
Mischa Rürup: The growth of privacy tech and the opportunity for Usercentrics
Mischa Rürup, CEO and founder of Usercentrics is this week’s guest on The SaaS Revolution Show. He joins Alex Theuma to share his experience of building Usercentrics, the growth of privacy tech, and taking part in the SaaStock Remote Startup Pitch Competition earlier this year.
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Aug 13, 2020 • 31min
Saravana Kumar - Bootstrapping a multi-product company to $10million ARR
Saravana Kumar, CEO of Kovai is this week’s guest on The SaaS Revolution Show. He joins Alex Theuma to share his experience of bootstrapping Kovai - a multi-product company - to $10 million ARR. Kovai currently employs 160 people, with offices in India and the UK.
Listen on to learn:
- Why Kovai chose to bootstrap rather than take VC funding
- His experience of growing Kovai in the early years, and how that's different to one of their products, Document360, which is following a more typical SaaS growth curve
- How he approaches launching multiple products at scale
- And what are his biggest learnings from 10 years of running the business
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)


