What’s good at math and has more suitors than Taylor Swift? A digital analyst. There’s an unprecedented number of available jobs, along with aggressive recruiters, higher salaries, and better titles. When should a digital analyst choose to take a new gig? What should they consider? In episode 4, the 3 Amigos of measurement tackle this difficult question with best practices and personal anecdotes. We say it’s an hour, we only used 50 minutes, and it’s so fun to listen to it will feel like 15.

To win at digital measurement in 2015, you need more data capture tools than just your web analytics tool of record. In episode 3, the 3 musketeers of measurement try to outline what they feel the core tools are that any digital analyst should be familiar with and thinking about. What do you need to have? What should you want to have? What should you be careful about? Get ready to have the hype separated from the important, and done so efficiently it will make an hour feel like 43 minutes.

Episode 002 finds Michael, Tim and Jim tackling one of the most important, powerful and sometimes frustrating deliverables to any business analyst: the dashboard. What exactly is a dashboard? What are they for? What should they accomplish? Why can't Tim and Jim agree on anything? Prepare for lots of strong opinions and stories from the trenches in this week's 40-minute power hour.

In this inaugural episode of the Digital Analytics Power Hour, Michael, Jim, and Tim discuss how a digital analyst working today can become better at what he or she does. Tending bar? Cold calling the CFO? The guys share their own origin stories -- what drew them to web analytics, as well as what made them stay -- and tell a few tales of what worked for them as they evolved their own careers.