

Product Mastery Now for Product Managers, Leaders, and Innovators
Chad McAllister, PhD
Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach product managers, leaders, and innovators the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To see all seven areas go to https://productmasterynow.com. Hosted by Chad McAllister, PhD, product management professor and practitioner.
Episodes
Mentioned books

Apr 10, 2023 • 33min
431: How to use Jobs-to-be-Done rankings – with Doug Stone
The steps in ranking and valuing Jobs-to-be-Done—for product managers We have talked a few times about Jobs-to-be-Done in...

Apr 3, 2023 • 33min
430: How changes in marketing are influencing products – with Ali Plonchak
How product and marketing teams can work together Today we are talking about the interdependence of product and...

Mar 27, 2023 • 42min
429: Innovation practices of the best companies – with Sally Kay
Lessons for product managers from PDMA’s Outstanding Corporate Innovators Award Every year the Product Management and Development Association...

Mar 20, 2023 • 30min
428: Six strategies that accelerate innovation – with Matt Phillips
How product managers can give their products momentum to get across the finish line Identifying the strategies that...

Mar 13, 2023 • 33min
427: How to get your next better product job – with Chris Mason
How product managers can prepare for a product leadership role Today we are talking about how you can...

Mar 6, 2023 • 31min
426: How Science Olympiad prepares the next generation of innovators – with Jennifer Kopach
How product managers can get involved in inspiring the next generation’s workforce Today we are talking about preparing...

Feb 27, 2023 • 32min
425: Three ways to escape gut-feeling and rapidly boost innovation to markets – with Ulrike Laubner-Kelleher
How product managers can get market-driven data to make product decisions quickly This episode is sponsored by PDMA,...

Feb 20, 2023 • 43min
424: Lean product management – with Dan Olsen
How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development...

Feb 13, 2023 • 37min
423: Transforming products into experiences – with Geoff Thatcher
Injecting the theme park industry’s experience model into product development This episode is sponsored by PDMA, the Product...

Feb 6, 2023 • 33min
422: Building more innovation organizations – with Sabra Horne
What product managers can learn about innovation from the U.S. government’s innovation efforts Today we are talking about...