LTB Podcast

Claire Winter
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Aug 1, 2018 • 1h 5min

LTBP #121 - Matt Stranberg: Helping Clients Improve Their Relationship w/ Food & Exercise

In this episode, Stuart speaks to Matt Stranberg, a registered dietitian and strength and conditioning specialist who currently is working with the Walden GOALS programme, who treat competitive athletes experiencing disordered eating behaviours. More about Matt Motivational Interviewing Book LTB 2-Week Free Trial
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Jul 27, 2018 • 17min

LTBP #120 - My Client's Aren't Getting Results

In this episode, Stuart goes solo to discuss what to do if your clients aren't getting results. LTB Website Link to 2-Week Free Trial
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Jul 25, 2018 • 53min

LTBP #119 - Neil MacLean: How to Create An Effective Facebook Advert

In this episode, we welcome on Neil MacLean to have a conversation around all things Facebook advertising. Topics Covered: -- How Neil set-up The SFN Expo using just FB ads. -- How he started learning how to best use social media to market The SFN Expo. -- Why personal trainers should consider using FB ads. -- How to go about running a FB ad. -- What kind of image you should use for your ad. -- What kind of copy to write. -- Using a headline or hook. -- What kind of audience size you should be looking for. -- How much to spend on your ad. -- Tips for generating more leads off of your website. Neil's Free Facebook Group LTB 2-Week Free Trial
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Jul 18, 2018 • 59min

LTBP #118 - Rabin Das: Working With 1-2-1 Nutrition Only Clients

In this episode, Stuart welcomes on Rabin Das for an interview about how he runs his 1-2-1 nutrition-only coaching company. Topics Covered: -- How Rab has ended up working in public speaking and running his own nutrition consultancy. -- What his advice would be to someone who wants to improve their public speaking. -- How he launched his 1-2-1 nutrition coaching company. -- What he asks in his pre-consultation form before he meets a new client. -- How he works his check-in process. -- How often he speaks to his clients. -- How he prices 1-2-1 nutrition only services. -- Do clients stick around long-term considering nutrition seems like it's got more of an endpoint? -- How he works with clients who want training advice alongside nutrition support. Book Mentioned - Exclusion and embrace by Miroslav Volf Course Mentioned - Complete Human Performance Concurrent Training Rab's Website Rab's social media - @dasnutrition (Instagram), Rabin Das (Facebook) 2-Week LTB Trial Link
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Jul 11, 2018 • 1h 2min

LTBP #117 - Leigh Peele: Morning Routines, Working With New Clients Online & Under-reporting

In this episode, Stuart welcomes Leigh Peele back onto the show. Topics Covered: -- How Leigh manages her time. -- How she uses a morning routine to set herself up for the day ahead. -- How she uses a meditation practice. -- How Leigh starts working with a client on an online basis. -- How to pick the right thing to start working on with a client. -- Handling a client who is underreporting. -- If she has any issues with going really low on calories with clients. Leigh's Website LTB 2-Week Free Trial Books Mentioned: Seth Godin's "The Dip" and "All Marketers are Liars"
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Jul 3, 2018 • 57min

LTBP#116 - Alwyn Cosgrove: Getting More Clients, Email & FB Marketing and Avoiding Burnout

In this episode, Stuart welcomes on Alwyn Cosgrove. Topics Covered: Advice to a PT who is struggling to get enough clients. How to ask for referrals. How Results uses FB ads. How Results use email marketing. How to feel confident in your knowledge as a personal trainer. Switching off/ burnout. Alwyn's Free FB Group LTB 2-Week Free Trial
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Jun 29, 2018 • 54min

LTBP #115 - Luka Hocevar: The Sales Process & Dealing with Objections

In this episode, Stuart welcomes on Luka Hocevar to discuss the sales process and dealing with objections when selling to potential clients. 2-Week Free LTB Trial LTB Training PT Qualification Book mentioned - Go Giver's Sell More by Bob Berg
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Jun 27, 2018 • 1h

LTBP #114 - Chad Landers: 25+ Years of 1-2-1 Personal Training

In this episode, Stuart speaks to Chad Landers. Topics Covered -- Differences he's seen in the industry over the last 25 years. -- Why he thinks the relationship you build with your clients is an essential foundation. -- Why he feels he's had some clients for 20+ years. -- How he broaches the line between being a trainer and becoming a therapist. -- Helping clients take responsibility outside of the gym. -- Why he's stuck with 1-2-1 training and not moved into group training. -- What he would tell himself as a younger trainer. -- His favourite book. -- What's exciting him about the fitness industry -- What 1-3 skillsets he thinks every personal trainer should work on Chad's Gym Website LTB 2-Week Free Trial LTB Training Qualification Book Recommendations - Good Business by Mihaly Csikszentmihalyi - Delivering Happiness by Tony Hsieh
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Jun 20, 2018 • 1h 1min

LTBP #113 - Nick Winkelman: Creating Analogies, Managing Overwhelm & Using Social Media

In this episode, Stuart welcomes on Nick Winkelman from the IRFU. Topics Covered: - How Nick has found the process of writing his book - What he's learnt that has surprised him since starting to write the book - How we can use what Nick has learnt about attention to teach our clients better. - How to create effective analogies. - How he's got his understanding of coaching science to where it is now. - How he's combatted becoming overwhelmed by how much there is to learn when you're starting out. - How he manages distraction. - Recommended books & courses. - What's exciting him about the fitness industry right now. - What 1-3 skillsets does he think personal trainers should work on. 2 Week LTB Free Trial Nick's Analogy Presentation Books Mentioned: Deep Work Sapiens Homo Deus The One Essentialism
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Jun 13, 2018 • 54min

LTBP #112 - Sukh Sidhu: How to Run an Online Fitness Business

In this episode, Stuart chats to Sukh Sidhu from Online Fitness Business. Topics Covered: -- How Sukh is finding being a Dad alongside running a thriving business. -- What drives him to be successful. -- Going from gym owner to online trainer - how he found that transition. -- If he thinks you need to be an in-person trainer before becoming an online trainer. -- If he thinks online is as effective as offline. -- Skillsets of an effective online personal trainer. -- How personal you should be as an online trainer. -- How to generate leads and clients as an online trainer. -- How to use ex-clients and old leads to start your online business. -- How to price your online services. Online Fitness Business Website LTB 2-Week Free Trial

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