

Common Sense Financial Podcast
Brian Skrobonja
The Common Sense Financial Podcast is all about finances, mindset and personal growth. The goal is to help you make smart choices with your money in your home and in your business.
Some of the podcasts here are historical in nature. They aired before July 1, 2022 and were previously approved by Kalos Capital. The views and statistics discussed in these shows are relevant to that time period and may not be relevant to current events. This is intended for informational and entertainment purposes only. It is not intended to be used as the sole basis for financial decisions, nor should it be construed as advice designed to meet the particular needs of an individual's situation. Investing involves risk, including the potential loss of principal. Any references to protection, safety or lifetime income, generally refer to fixed insurance products, never securities or investments. Insurance guarantees are backed by the financial strength and claims paying abilities of the issuing carrier. Our firm is not permitted to offer and no statement made during this show shall constitute tax or legal advice. Our firm is not affiliated with or endorsed by the US Government or any governmental agency. The information and opinions contained herein provided by the third parties have been obtained from sources believed to be reliable, but accuracy and completeness cannot be guaranteed by our firm. Securities offered only by duly registered individuals through Madison Avenue Securities, LLC. (MAS), Member FINRA & SIPC. Advisory services offered only by duly registered individuals through Skrobonja Wealth Management (SWM), a registered investment advisor. Tax services offered only through Skrobonja Tax Consulting. MAS does not offer Build Banking or tax advice. Skrobonja Financial Group, LLC, Skrobonja Wealth Management, LLC, Skrobonja Insurance Services, LLC, Skrobonja Tax Consulting, and Build Banking are not affiliated with MAS. Skrobonja Wealth Management, LLC is a registered investment adviser. Advisory services are only offered to clients or prospective clients where Skrobonja Wealth Management, LLC and its representatives are properly licensed or exempt from licensure.
Some of the podcasts here are historical in nature. They aired before July 1, 2022 and were previously approved by Kalos Capital. The views and statistics discussed in these shows are relevant to that time period and may not be relevant to current events. This is intended for informational and entertainment purposes only. It is not intended to be used as the sole basis for financial decisions, nor should it be construed as advice designed to meet the particular needs of an individual's situation. Investing involves risk, including the potential loss of principal. Any references to protection, safety or lifetime income, generally refer to fixed insurance products, never securities or investments. Insurance guarantees are backed by the financial strength and claims paying abilities of the issuing carrier. Our firm is not permitted to offer and no statement made during this show shall constitute tax or legal advice. Our firm is not affiliated with or endorsed by the US Government or any governmental agency. The information and opinions contained herein provided by the third parties have been obtained from sources believed to be reliable, but accuracy and completeness cannot be guaranteed by our firm. Securities offered only by duly registered individuals through Madison Avenue Securities, LLC. (MAS), Member FINRA & SIPC. Advisory services offered only by duly registered individuals through Skrobonja Wealth Management (SWM), a registered investment advisor. Tax services offered only through Skrobonja Tax Consulting. MAS does not offer Build Banking or tax advice. Skrobonja Financial Group, LLC, Skrobonja Wealth Management, LLC, Skrobonja Insurance Services, LLC, Skrobonja Tax Consulting, and Build Banking are not affiliated with MAS. Skrobonja Wealth Management, LLC is a registered investment adviser. Advisory services are only offered to clients or prospective clients where Skrobonja Wealth Management, LLC and its representatives are properly licensed or exempt from licensure.
Episodes
Mentioned books

Sep 17, 2025 • 44min
Hidden Tax Strategies, with CPA Tanner Adams - Replay
In this engaging discussion, Tanner Adams, a seasoned CPA with over 22 years in tax and accounting, emphasizes the importance of business owners collaborating with their financial teams. He highlights looming tax changes post-2025, the significance of the right entity choice, and the benefits of tax credits like the R&D credit. Tanner warns against common pitfalls in CPA relationships and advocates for proactive tax planning year-round to avoid overpaying. His insights are valuable for anyone looking to navigate the complex financial landscape successfully.

Sep 10, 2025 • 22min
The 5 Billionaire Habits That Unlock Real Freedom
Discover the five key habits that billionaires use to unlock their financial freedom. Learn why relentless focus is essential and how it allows for smarter decision-making. Frugality is redefined as spending with purpose rather than deprivation, enabling intentional financial choices. Embrace a long-term vision by planning in decades, not just paychecks. Gain insights into the importance of obsessive learning and ignore distractions with effective strategies to boost your growth. These practical tips can transform your financial journey!

Sep 3, 2025 • 13min
Four Big Financial Planning Mistakes Business Owners Make - Replay
Entrepreneurs often get bogged down by running their business, leading to costly financial mistakes. Many mistakenly believe that meeting payroll and taxes means they’re financially sound. Relying too heavily on CPAs can hinder forward-thinking financial strategies. Discussed risks like death and partner divorce highlight the importance of protective measures. Effective cash flow management and strategic planning can enhance profitability and reduce liabilities, aligning business efforts with long-term goals.

Aug 27, 2025 • 15min
How SDLI Can Provide Flexibility - Replay
High income professionals face a unique situation when it comes to their retirement. You have the dual challenge of having your money tied up in your investments and also looming tax burdens once you retire. Listen to the latest episode of the podcast to learn about a Specially Designed Life Insurance policy, also known as a life insurance retirement plan, and how it could be the wealth preservation tool you've been looking for. A high cash value life insurance policy can help facilitate tax-advantaged growth that standard retirement accounts may not be able to match. Many professionals spend a considerable amount of effort accumulating wealth for most of their life only to find themselves in a bind: their money is inaccessible with looming tax burdens. High Income professionals often face a dual tax burden where their current high income places them in a high tax bracket, reducing the net income they have available for investment. Meanwhile, the money you've diligently saved in your retirement plan will be subjected to potentially hefty taxes upon withdrawal later in life. Retirement accounts are great vehicles for long-term savings, but they lack flexibility, and you're penalized for early withdrawals leaving you without a readily available source of funds for unexpected opportunities or emergencies. For high income individuals grappling with these issues, a Specially Designed Life Insurance policy may be the answer. A Specially Designed Life Insurance (SDLI) policy utilizes a high cash value life insurance policy to facilitate tax-advantaged growth and offer flexibility that standard retirement accounts simply can't match. Cash value builds over time in the policy, growing in a tax-deferred basis mirroring the benefits of a retirement account, yet the cash value can be accessed at any time through a non-recognition policy loan. If properly managed, these policy loans have flexibility and are not required to be repaid during your lifetime and can be simply deducted from the death benefit or cash surrender value when the policy pays out. The SDLI strategy enables you to tap into your wealth when needed, providing the liquidity to seize investment opportunities or meet unexpected expenses. The policy loans do have an interest charged on them, but well-designed policies provide an opportunity to offset the interest. Not all life insurance policies offer the features necessary to execute the strategy effectively. It's a delicate balance that must be carefully managed and is best done with the help of a professional. This strategic tool offers several other key advantages for wealth management, asset protection and estate planning. In many jurisdictions, life insurance policies are protected from creditors providing a shield for your assets. Life insurance can also play a crucial role in balancing out an estate amongst surviving family members. A life insurance policy can also provide immediate liquidity to family members or business partners upon a death, ensuring the continuity of a business or farm without the need to sell off assets. Life insurance proceeds can also provide a tax free inheritance to your beneficiaries, helping to preserve your legacy. A common pushback against using life insurance as an accumulation vehicle is the perception that it is expensive and takes a long time to accumulate substantial cash values. This is because most common policies are focused on maximizing a death benefit instead of rapid cash value accumulation. While there is an undeniable cost associated with a special desire life insurance policy, it's crucial to consider this expense in contrast to the potential tax liabilities. Retirement account distributions are generally taxed as ordinary income. For a high income individual, this can be losing a substantial chunk of your retirement savings to taxes. In many cases, the cost of a Specially Designed Life Insurance policy could be a mere fraction of what the tax liabilities may be on an investment growth over time. The true cost of these policies become apparent only when considering the full financial picture, including current and future tax burdens, access to cash and long-term wealth accumulation. A Specially Designed Life Insurance policy is not a catch-all solution but rather a tool within the context of a comprehensive wealth management plan. Mentioned in this episode: BrianSkrobonja.com Common Sense Financial Podcast on YouTube Common Sense Financial Podcast on Spotify BuildBanking.com Securities offered only by duly registered individuals through Madison Avenue Securities, LLC. (MAS), Member FINRA & SIPC. Advisory services offered only by duly registered individuals through Skrobonja Wealth Management (SWM), a registered investment advisor. Tax services offered only through Skrobonja Tax Consulting. MAS does not offer Build Banking or tax advice. Skrobonja Financial Group, LLC, Skrobonja Wealth Management, LLC, Skrobonja Insurance Services, LLC, Skrobonja Tax Consulting, and Build Banking are not affiliated with MAS. Any descriptions involving life insurance policies and its use as an alternative form of financing or risk management techniques are provided for illustration purposes only, will not apply in all situations, may not be fully indicative of any present or future investments, and may be changed at the discretion of the insurance carrier, General Partner and/or Manager and are not intended to reflect guarantees on securities performance. The term BUILD Banking™️, private banking alternatives or specially designed life insurance contracts (SDLIC) are not meant to insinuate that the issuer is creating a real bank for its clients or communicating that life insurance companies are the same as traditional banking institutions. This material is educational in nature and should not be deemed as a solicitation of any specific product or service. BUILD Banking™️ is offered by Skrobonja Insurance Services, LLC only and is not offered by Madison Avenue Securities, LLC. nor Skrobonja Wealth Management, LLC. Any references to protection, safety or guarantees, generally refer to fixed insurance products, never securities or investments. Insurance guarantees are backed by the financial strength and claims paying abilities of the issuing carrier. Skrobonja Insurance Services, LLC does not provide tax or legal advice. The opinions and views expressed here are for informational purposes only. Please consult with your tax and/or legal advisor for such guidance.

Aug 20, 2025 • 15min
Who Should Consider An Annuity? - Replay
The concept of investing is often associated only with money and the pursuit of wealth, but this Annuities are a popular thing these days… why is that the case? And are they a valid option for those planning their retirement? In this new episode of the Common Sense Financial Podcast, host Brian Skrobonja explores the world of annuities – from what they are and the three types of annuities all the way to four common myths, Brian's "unpopular opinion" and why annuities and investments aren't in competition. Plus, Brian reveals what he considers the best way to accumulate wealth. You need to keep in mind that there are plenty of unknown factors in your life, such as how long you're going to live, inflation, how the market is performing, healthcare costs, and economic shifts. Brian believes that the uncertainty surrounding retirement is why annuities are so popular. Annuities are a way to transfer risk over to an insurance company and provide some sense of safety for the future, says Brian. According to Statista, the risk of running out of money is a real concern for many retirees, with an estimated $2.53 trillion of retirement assets held inside of annuities. Brian breaks down the three types of annuities – variable, fixed-indexed, and fixed-rate – and shares a common misconception about income benefits. In his own words, Brian has an "unpopular" stance: he's a believer in the fact that whether or not someone should use an annuity depends on their situation. Brian touches upon when it makes sense for you to use an annuity and when it doesn't. "Capital appreciation over time" is what Brian considers the best way to accumulate wealth. Brian explains that annuities and investments aren't in competition, because they both have a place at different times in someone's life, depending on their needs. Brian goes over four common annuity-related myths. Mentioned in this episode: BrianSkrobonja.com Common Sense Financial Podcast on YouTube Common Sense Financial Podcast on Spotify Statista.com Brian's article: My 5-Minute Retirement Plan Brian's article: The Financial Fiduciary Standard Explained Brian's article: What to Do With Cash in a Low Interest Rate Environment Annuity guarantees rely on financial strength and claims-paying ability of issuing insurance company. Annuities are insurance products that may be subject to fees, surrender charges and holding periods which vary by carrier. Annuities are not FDIC insured. Securities offered only by duly registered individuals through Madison Avenue Securities, LLC. (MAS), Member FINRA & SIPC. Advisory services offered only by duly registered individuals through Skrobonja Wealth Management (SWM), a registered investment advisor. Tax services offered only through Skrobonja Tax Consulting. MAS does not offer Build Banking or tax advice. Skrobonja Financial Group, LLC, Skrobonja Wealth Management, LLC, Skrobonja Insurance Services, LLC, Skrobonja Tax Consulting, and Build Banking are not affiliated with MAS. The firm is a registered investment adviser with the state of Missouri, and may only transact business with residents of those states, or residents of other states where otherwise legally permitted subject to exemption or exclusion from registration requirements. Registration with the United States Securities and Exchange Commission or any state securities authority does not imply a certain level of skill or training. Advisory services are only offered to clients or prospective clients where Skrobonja Wealth Management, LLC and its representatives are properly licensed or exempt from licensure. This website is solely for informational purposes. Past performance is no guarantee of future returns. Investing involves risk and possible loss of principal capital. No advice may be rendered by Skrobonja Wealth Management, LLC unless a client service agreement is in place. Skrobonja Financial Group, LLC provides links for your convenience to websites produced by other providers of industry related material. Accessing websites through links directs you away from our website. Users who gain access to third party websites may be subject to the copyright and other restrictions on use imposed by those providers and assume responsibility and risk from use of those websites. Any references to protection, safety or lifetime income, generally refer to fixed insurance products, never securities or investments. Insurance guarantees are backed by the financial strength and claims paying abilities of the issuing carrier. This is intended for informational purposes only. It is not intended to be used as the sole basis for financial decisions, nor should it be construed as advice designed to meet the particular needs of an individual's situation. Our firm is not permitted to offer, and no statement made on this site shall constitute tax or legal advice. Our firm is not affiliated with or endorsed by the U.S. Government or any governmental agency. The information and opinions contained here in provided by third parties have been obtained from sources believed to be reliable, but accuracy and completeness cannot be guaranteed by our firm. Any media logos and/or trademarks contained herein are the property of their respective owners and no endorsement by those owners of Brian Skrobonja is stated or implied. The awards, accolades and appearances are not representative of any one client's experience and is not indicative of future performance. Each of these awards have set criteria for their nominations and eligibility requirements. "Best Wealth Managers" and "Future 50 Company" are annual surveys conducted by Small Business Monthly. The winner is chosen by an online vote of the general public and no specific criteria is utilized to determine the winner other than number of votes. Some voters may not be clients of Brian Skrobonja and Skrobonja Financial Group. These awards are not representative of any one client's experience and is not indicative of future performance.

Aug 13, 2025 • 23min
The Shocking Cost of College: How to Be Smart and Avoid a Tuition Trap
Brian Skrobonja talks about the real cost of college—and why most families are dangerously unprepared. Tune in to learn how to fund your child's education without sacrificing your retirement. Expect to hear eye-opening numbers, smarter strategies than 529 plans, and a flexible approach that keeps you in control, no matter what path your child takes. Brian starts by explaining how to avoid being blindsided by college costs. Most parents assume they'll have time until the first invoice shows up. And when it does, it doesn't just hit your wallet—it hits your entire financial life. Understand why "college tuition" is just one part of the picture. The real cost includes everything else: housing, books, transit, lab fees, and incidentals. And those extras can add up to more than tuition itself. Brian explains how college costs can quietly destroy retirement plans. You want to help your child, but helping without a plan can wipe out decades of savings. How to ensure college costs don't catch you by surprise. Learn why a 529 plan is helpful—but also restrictive. It only works if your child follows a specific path and goes to college. Brian describes why flexibility should be a priority when planning for college. What if your child takes a gap year? What if they don't go to college at all? You need a funding tool that moves with life—not against it. Why a 529 plan can hurt your financial aid eligibility. Every dollar in that account shows up on the FAFSA. And that could mean less aid, more loans, and more stress. How cash value life insurance creates breathing room. It doesn't show up on aid forms, and you can use the money for anything—college or not. That kind of freedom changes how you plan. Brian explains how life insurance can do what college savings accounts can't: tax-deferred growth, tax-free access, and zero usage restrictions. Learn why not all life insurance is designed for this. Some policies are built for death benefits—not cash value. You need the right structure, the right funding, and the right guidance. How to plan for college without sabotaging your lifestyle. Tuition shouldn't mean pausing your retirement or downsizing your life. According to Brian, smart planning means both futures can coexist. Understand the real power of liquidity in college planning. For Brian, savings are great. But if they're locked up when the bills arrive, they're just numbers on paper. Brian reveals why thinking in lump sums is the wrong mindset. College is a cash flow challenge, not just a savings goal. You don't need $200K on day one—but you do need to know where every semester's payment will come from. Brian describes what real planning actually looks like. It's not just picking an account—it's designing a strategy. One that flexes, protects, and puts you in control, no matter what life throws your way. Mentioned in this episode: BrianSkrobonja.com SkrobonjaFinancial.com SkrobonjaWealth.com BUILDbanking.com Common Sense Financial Podcast on YouTube Common Sense Financial Podcast on Spotify References for this episode: https://capstonewealthpartners.com/11192015cash-flow-is-king/?utm_source=chatgpt.com https://research.collegeboard.org/media/pdf/Trends-in-College-Pricing-and-Student-Aid-2024-ADA.pdf?utm_source=chatgpt.com https://www.parents.com/parents-are-sacrificing-to-pay-for-college-11761247?utm_source=chatgpt.com https://moneywise.com/managing-money/debt/my-wife-and-i-are-well-off-but-we-told-our-daughter-21-we-couldnt-afford-to-pay-for-her-college-now-shes-graduated-with-90k-in-student-loans-and-a-chip-on-her-shoulder?utm_source=chatgpt.com https://www.benefitnews.com/news/citizens-parents-compromise-retirement-over-college-costs?utm_source=chatgpt.com https://crsreports.congress.gov/product/pdf/IN/IN12024 Alternative investments may be subject to less regulation than other types of pooled investment vehicles. Alternative Investments may impose significant fees, including incentive fees that are based upon a percentage of the realized and unrealized gains and an individual's net returns may differ significantly from actual returns. Such fees may offset all or a significant portion of such Alternative Investment's trading profits. Incorporating alternative investments into a portfolio presents the opportunity for significant losses including in some cases, losses which exceed the principal amount invested. Also, some alternative investments have experienced periods of extreme volatility and in general, are not suitable for all investors. Asset allocation and diversification strategies do not ensure profit or protect against loss in declining markets. ---- BUILD Banking™ is a DBA of Skrobonja Insurance Services, LLC. Benefits and guarantees are based on the claims paying ability of the insurance company. Not FDIC insured. Results may vary. Any descriptions involving life insurance policies and its use as an alternative form of financing or risk management techniques are provided for illustration purposes only, will not apply in all situations, may not be fully indicative of any present or future investments, and may be changed at the discretion of the insurance carrier, General Partner and/or Manager and are not intended to reflect guarantees on securities performance. The term BUILD Banking™, private banking alternatives or specially designed life insurance contracts (SDLIC) are not meant to insinuate that the issuer is creating a real bank for its clients or communicating that life insurance companies are the same as traditional banking institutions. This material is educational in nature and should not be deemed as a solicitation of any specific product or service. BUILD Banking™ is offered by Skrobonja Insurance Services, LLC only and is not offered by Madison Avenue Securities, LLC. nor Skrobonja Wealth Management, LLC. ---- This content is intended for informational purposes only. It is not intended to be used as the sole basis for financial decisions, nor should it be construed as advice designed to meet the particular needs of an individual's situation. Skrobonja Financial Group, LLC, Skrobonja Insurance Services, LLC, Skrobonja Wealth Management, LLC are not permitted to offer and no statement made during this presentation shall constitute tax or legal advice. Our firms are not affiliated with or endorsed by the U.S. Government or any governmental agency. The information and opinions contained herein provided by third parties have been obtained from sources believed to be reliable, but accuracy and completeness cannot be guaranteed by Skrobonja Financial Group, LLC, Skrobonja Insurance Services, LLC, Skrobonja Wealth Management, LLC.

Aug 6, 2025 • 13min
Defining A Diversified Portfolio - Replay
Brian Skrobonja dives into the essentials of financial planning, exploring how a diversified portfolio can build wealth. He emphasizes the difference between growing and spending money, advocating for spending investment income instead of earned dollars. The discussion covers leveraging assets like home equity and life insurance for financial growth. Listeners learn to prioritize passive income while navigating tax strategies to secure a financially free future.

Jul 30, 2025 • 14min
Investing in Your Ideal Future Self - Replay
The concept of investing is often associated only with money and the pursuit of wealth, but this fails to capture the true essence of investing. An ideal future isn't encapsulated by a stack of $100 bills. The true essence of investing is not about building wealth, but about building the atmospheric conditions that align with your ideal future self. Listen to the latest episode of the podcast to learn why a relentless focus on accumulating wealth will end up costing you what you're actually working for, and why you need to have a more encompassing vision for what your retirement can be beyond your portfolio. Your quality of life isn't determined just by the number in your bank account. Those dollars are merely the resources you use to create the ideal life. Wealth extends beyond the mere accumulation of money. It's about the life you can construct around it and the atmospheric conditions you can create for yourself. You can possess all the wealth in the world, but without the cornerstones of a healthy life like thriving relationships, health, purpose and meaning, the value of that wealth diminishes. We need to exercise caution in our perception of wealth and the significance we ascribe to money. Investing shouldn't only mean contributing to your financial future but should be considered building towards your ideal future. Having a vision for your retirement that involves activities and people requires a keen understanding of what's important. Brian had a client who embodied the rags to riches narrative that people in the West admire so much, but after years of diligently working toward accumulating his wealth, this client ended up sacrificing his health. Instead of traveling the world and enjoying the fruits of his labor, this client spent his golden years visiting doctors and hospitals. "Man sacrifices his health to make money, then he sacrifices his money to recuperate his health." -Dalai Lama A healthy lifestyle lays the foundation for our capacity to live fully and pursue our ambitions actively. The importance of investing in health can not be overstated. Along with health, investing into your relationships is paramount. Relationships form an integral part of our support system. The rewards are not always monetary, but they are no less important, and investing time into relationships is crucial. Investing into a steady flow of income beyond just building a portfolio is another key component to enjoying your retirement. Growth is not income generating and growth is not the same as income. Retirement needs to be a time of shifting from a diversification of growth assets into a diversification of income producing assets. The true essence of investing is not about building wealth, but about building the atmospheric conditions that aligns with your ideal future self. That includes nurturing your health, cultivating meaningful relationships, ensuring a steady income, and fostering cognitive ability. Money is a tool to reach those goals, and not the goal itself. Retirement should be seen as a chapter in your life that is ripe with potential. True wealth is not just the abundance of money, but the presence of all the components that make life fulfilling. Mentioned in this episode: BrianSkrobonja.com BuildBanking.com Previous episode - Make Health Planning Part of Your Retirement Planning, with Regan Archibald Securities offered only by duly registered individuals through Madison Avenue Securities, LLC. (MAS), Member FINRA & SIPC. Advisory services offered only by duly registered individuals through Skrobonja Wealth Management (SWM), a registered investment advisor. Tax services offered only through Skrobonja Tax Consulting. MAS does not offer Build Banking or tax advice. Skrobonja Financial Group, LLC, Skrobonja Wealth Management, LLC, Skrobonja Insurance Services, LLC, Skrobonja Tax Consulting, and Build Banking are not affiliated with MAS. The firm is a registered investment adviser with the state of Missouri, and may only transact business with residents of those states, or residents of other states where otherwise legally permitted subject to exemption or exclusion from registration requirements. Registration with the United States Securities and Exchange Commission or any state securities authority does not imply a certain level of skill or training. Advisory services are only offered to clients or prospective clients where Skrobonja Wealth Management, LLC and its representatives are properly licensed or exempt from licensure. This website is solely for informational purposes. Past performance is no guarantee of future returns. Investing involves risk and possible loss of principal capital. No advice may be rendered by Skrobonja Wealth Management, LLC unless a client service agreement is in place. Skrobonja Financial Group, LLC provides links for your convenience to websites produced by other providers of industry related material. Accessing websites through links directs you away from our website. Users who gain access to third party websites may be subject to the copyright and other restrictions on use imposed by those providers and assume responsibility and risk from use of those websites. Any references to protection, safety or lifetime income, generally refer to fixed insurance products, never securities or investments. Insurance guarantees are backed by the financial strength and claims paying abilities of the issuing carrier. This is intended for informational purposes only. It is not intended to be used as the sole basis for financial decisions, nor should it be construed as advice designed to meet the particular needs of an individual's situation. Our firm is not permitted to offer, and no statement made on this site shall constitute tax or legal advice. Our firm is not affiliated with or endorsed by the U.S. Government or any governmental agency. The information and opinions contained here in provided by third parties have been obtained from sources believed to be reliable, but accuracy and completeness cannot be guaranteed by our firm. Any media logos and/or trademarks contained herein are the property of their respective owners and no endorsement by those owners of Brian Skrobonja is stated or implied. The awards, accolades and appearances are not representative of any one client's experience and is not indicative of future performance. Each of these awards have set criteria for their nominations and eligibility requirements. "Best Wealth Managers" and "Future 50 Company" are annual surveys conducted by Small Business Monthly. The winner is chosen by an online vote of the general public and no specific criteria is utilized to determine the winner other than number of votes. Some voters may not be clients of Brian Skrobonja and Skrobonja Financial Group. These awards are not representative of any one client's experience and is not indicative of future performance.

Jul 23, 2025 • 16min
An In-Depth Breakdown of Privatized Banking aka Build Banking - Replay
Many people accumulate their wealth in a bank or a long-term investment, and this may create problems. But there is a different strategy. In this new episode of the Common Sense Financial Podcast, host Brian Skrobonja goes over the Build Banking strategy and how you can consider a different banking paradigm using specially designed life insurance policies that allow you to start banking on yourself. Most people know that banks use other people's money to generate profits. This process is known as Fractional Reserve Banking, which is basically the bank using the spread between interest rates to profit. For banks, it goes a little deeper. Banks can loan out the money they have on deposit to people, and those dollars are then deposited again, which begins the cycle anew. This process acts as a money-printing machine within the economy. Banks aren't currently required to hold any reserves to cover their customer's deposits. The result of Fractional Reserve Banking is the expansion of the money supply which contributes to increased inflation. Silicon Valley Bank recently found itself in trouble and was unable to cover its liabilities leaving depositors to rely on the government to bail them out. It's not realistic to be able to bypass the banking system entirely, but there are ways to take control of how you save and store money with a personal bank-like strategy. Build Banking uses a specially designed whole life insurance policy that's built on the inherent tax-favored nature and unique capabilities of those policies. What makes Build Banking different is the design allows for rapid cash accumulation with uninterrupted tax-free growth, while having access to cash without having to rely on banks or Wall Street, but you have to set aside your preconceptions around life insurance. The challenge is the language around life insurance policies and how most people understand what they are capable of. With traditional banking, you either accumulate money and spend or borrow and then repay it. The Build Banking method offers a different strategy with a specially designed life insurance system that allows you to take back some of the control. Not all policies are the same and loan features can vary greatly, so it's important to work with a professional with experience in this area. The main benefit of the Build Banking strategy is the ability to have your money remain in the policy and continue to grow uninterrupted, while simultaneously using a policy loan from the insurance company for personal use. A business owner has an extra advantage because they can leverage the loan in their business, creating both an internal and external return. This strategy also gives the policy owner a lot of control over how and when the loan is repaid because of the nature of the life insurance policy. Mentioned in this episode: BrianSkrobonja.com BuildBanking.com BUILD Banking™️ is a DBA of Skrobonja Insurance Services, LLC. Benefits and guarantees are based on the claims paying ability of the insurance company. Not FDIC insured. Results may vary. Any descriptions involving life insurance policies and its use as an alternative form of financing or risk management techniques are provided for illustration purposes only, will not apply in all situations, may not be fully indicative of any present or future investments, and may be changed at the discretion of the insurance carrier, General Partner and/or Manager and are not intended to reflect guarantees on securities performance. The term BUILD Banking™️, private banking alternatives or specially designed life insurance contracts (SDLIC) are not meant to insinuate that the issuer is creating a real bank for its clients or communicating that life insurance companies are the same as traditional banking institutions. This material is educational in nature and should not be deemed as a solicitation of any specific product or service. BUILD Banking™️ is offered by Skrobonja Insurance Services, LLC only and is not offered by Madison Avenue Securities, LLC. nor Skrobonja Wealth Management, LLC. Any references to protection, safety or guarantees, generally refer to fixed insurance products, never securities or investments. Insurance guarantees are backed by the financial strength and claims paying abilities of the issuing carrier. Skrobonja Insurance Services, LLC does not provide tax or legal advice. The opinions and views expressed here are for informational purposes only. Please consult with your tax and/or legal advisor for such guidance. Securities offered only by duly registered individuals through Madison Avenue Securities, LLC. (MAS), Member FINRA & SIPC. Advisory services offered only by duly registered individuals through Skrobonja Wealth Management (SWM), a registered investment advisor. Tax services offered only through Skrobonja Tax Consulting. MAS does not offer Build Banking or tax advice. Skrobonja Financial Group, LLC, Skrobonja Wealth Management, LLC, Skrobonja Insurance Services, LLC, Skrobonja Tax Consulting, and Build Banking are not affiliated with MAS. The firm is a registered investment adviser with the state of Missouri, and may only transact business with residents of those states, or residents of other states where otherwise legally permitted subject to exemption or exclusion from registration requirements. Registration with the United States Securities and Exchange Commission or any state securities authority does not imply a certain level of skill or training. Advisory services are only offered to clients or prospective clients where Skrobonja Wealth Management, LLC and its representatives are properly licensed or exempt from licensure. This website is solely for informational purposes. Past performance is no guarantee of future returns. Investing involves risk and possible loss of principal capital. No advice may be rendered by Skrobonja Wealth Management, LLC unless a client service agreement is in place. Skrobonja Financial Group, LLC provides links for your convenience to websites produced by other providers of industry related material. Accessing websites through links directs you away from our website. Users who gain access to third party websites may be subject to the copyright and other restrictions on use imposed by those providers and assume responsibility and risk from use of those websites. Any references to protection, safety or lifetime income, generally refer to fixed insurance products, never securities or investments. Insurance guarantees are backed by the financial strength and claims paying abilities of the issuing carrier. This is intended for informational purposes only. It is not intended to be used as the sole basis for financial decisions, nor should it be construed as advice designed to meet the particular needs of an individual's situation. Our firm is not permitted to offer, and no statement made on this site shall constitute tax or legal advice. Our firm is not affiliated with or endorsed by the U.S. Government or any governmental agency. The information and opinions contained here in provided by third parties have been obtained from sources believed to be reliable, but accuracy and completeness cannot be guaranteed by our firm. Any media logos and/or trademarks contained herein are the property of their respective owners and no endorsement by those owners of Brian Skrobonja is stated or implied. The awards, accolades and appearances are not representative of any one client's experience and is not indicative of future performance. Each of these awards have set criteria for their nominations and eligibility requirements. 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Jul 16, 2025 • 36min
Top 10 Legacy Planning Mistakes That May Be Sabotaging Your Family's Future
Brian Skrobonja talks about the essentials of building a multi-generational legacy that lasts. He breaks down a blueprint rooted in time-tested principles and inspired by the same structural thinking used by families like the Rockefellers. Tune in to hear the assumptions that leave heirs rudderless, the mistakes that breed entitlement, and why conventional financial tools often fail under the weight of multi-century ambitions. Whether you're building wealth or preparing to pass it on, this episode will challenge your thinking and equip you with a legacy framework designed to stand the test of time. Brian starts by reframing real financial success. It's not just what you accumulate—but what you pass on. Without intentional legacy planning, families risk watching their values and vision fade after just one generation. Mindset 1—The absence of active legacy planning. Too many families assume wealth will transfer naturally from bank account to mindset. But without a clear plan, the next generation never learns—and that's how legacies crumble. According to Brian, active legacy planning is not built on ticking a checkbox. You need a blueprint that makes everything else—governance, communication, liquidity—actually work. Brian says, "In every family I've worked with, eventually the time comes and one question rises: What happens when we're no longer here to steer the ship?" Most families don't answer that until it's too late. For Brian, legal paperwork alone won't cut it. True generational planning requires a living, breathing roadmap that captures your values, evolves with your family, and keeps everyone aligned for decades. Brian highlights a dangerous myth: "Signing a will means we're done and everything will be taken care of." In reality, active planning means constant alignment, revisiting, revising, and re-engaging the whole family. Use Brian's four-part legacy framework to build clarity and momentum. 1. Define your why—write down what your wealth is for. 2. Create a manifesto, explain it plain English, and make it accessible to all. 3. Invite the next generation—have low-pressure and honest conversations with the next generation. 4. Always revisit your plan—keep it alive, current, and reflective of your evolving world. Mindset 2—Scarcity thinking sabotages legacy. Fear of spending or deploying capital kills bold moves, breeds conservatism, and shrinks your family's vision for impact. How to overcome a scarcity mindset. Audit your past decisions for fear-based choices. Then reframe with an abundance vision and build purpose-driven allocation buckets that multiply impact. Mindset 3—Secrecy and poor communication. Brian explains that when wealth conversations stay behind closed doors, heirs grow entitled, misinformed, or resentful. Mindset 4—The next generation cannot learn wealth management through osmosis. Watching you isn't enough. They need education. Mindset 5—Lacking a unified multi-generational strategy. For Brian, a will or a trust isn't enough. Without a cohesive blueprint, every generation is forced to reinvent the wheel, wasting time, money, and vision. Mindset 6—Weak governance weakens families. Brian highlights that good intentions and informal chats aren't enough. You need clear roles, rules, and decision frameworks to keep wealth and relationships intact. Mindset 7—The over reliance on conventional tools. If your portfolio is all accounts and products, you're missing the chance to create a private banking system that cushions volatility and funds opportunity. Brian highlights the need for flexibility. Have an inventory of tools, understand their limits, then build liquidity through mechanisms like build banking. This ensures your strategy stays stable, resilient, and future-ready. Mindset 8—Poor cash flow management crushes vision. Ambition means nothing if spending is unchecked. When families can't see real-time cash flow, legacies stall—fast. Mindset 9—No legacy mindset. Often, the first generation builds wealth. Generation two spends it. Generation three starts over. That's the cycle—unless you teach them the how and the why of wealth preservation early. Brian shares a way to stop entitlement. When you educate heirs about purpose—not just access to wealth—you shift the mindset from consumption to contribution. Mindset 10—No capital allocation plan. A legacy without funding is just a dream. Real impact requires dollars earmarked for growth, trust, and education initiatives from the start. Brian explains—It's not about protecting wealth. It's about activating it. Legacy is about empowering future generations to dream big, move boldly, and live true to your mission. Intentionality is the multiplier. The more proactive and clear your planning, the higher your family's odds of sustained success—across decades, not just years. When your family is aligned, everything changes. Confusion gives way to confidence. Inherited wealth becomes a platform for innovation, service, and lasting impact. Mentioned in this episode: BrianSkrobonja.com SkrobonjaFinancial.com SkrobonjaWealth.com BUILDbanking.com Common Sense Financial Podcast on YouTube Common Sense Financial Podcast on Spotify Alternative investments may be subject to less regulation than other types of pooled investment vehicles. Alternative Investments may impose significant fees, including incentive fees that are based upon a percentage of the realized and unrealized gains and an individual's net returns may differ significantly from actual returns. Such fees may offset all or a significant portion of such Alternative Investment's trading profits. Incorporating alternative investments into a portfolio presents the opportunity for significant losses including in some cases, losses which exceed the principal amount invested. Also, some alternative investments have experienced periods of extreme volatility and in general, are not suitable for all investors. Asset allocation and diversification strategies do not ensure profit or protect against loss in declining markets. ---- BUILD Banking™ is a DBA of Skrobonja Insurance Services, LLC. Benefits and guarantees are based on the claims paying ability of the insurance company. Not FDIC insured. Results may vary. Any descriptions involving life insurance policies and its use as an alternative form of financing or risk management techniques are provided for illustration purposes only, will not apply in all situations, may not be fully indicative of any present or future investments, and may be changed at the discretion of the insurance carrier, General Partner and/or Manager and are not intended to reflect guarantees on securities performance. The term BUILD Banking™, private banking alternatives or specially designed life insurance contracts (SDLIC) are not meant to insinuate that the issuer is creating a real bank for its clients or communicating that life insurance companies are the same as traditional banking institutions. This material is educational in nature and should not be deemed as a solicitation of any specific product or service. BUILD Banking™ is offered by Skrobonja Insurance Services, LLC only and is not offered by Madison Avenue Securities, LLC. nor Skrobonja Wealth Management, LLC. ---- This content is intended for informational purposes only. It is not intended to be used as the sole basis for financial decisions, nor should it be construed as advice designed to meet the particular needs of an individual's situation. Skrobonja Financial Group, LLC, Skrobonja Insurance Services, LLC, Skrobonja Wealth Management, LLC are not permitted to offer and no statement made during this presentation shall constitute tax or legal advice. Our firms are not affiliated with or endorsed by the U.S. Government or any governmental agency. The information and opinions contained herein provided by third parties have been obtained from sources believed to be reliable, but accuracy and completeness cannot be guaranteed by Skrobonja Financial Group, LLC, Skrobonja Insurance Services, LLC, Skrobonja Wealth Management, LLC.


