

Econ Dev Show Podcast - Economic Development
Dane Carlson
Dane Carlson explores the strategies, ideas, and insights that are driving economic development forward into the future. You'll hear new insights from passionate ED's about their successes and struggles, and you'll learn from attraction and retention experts about how to apply actionable strategies inside your EDO. We'll help take your organization, your community, and your career to the next level.
Episodes
Mentioned books

Nov 27, 2023 • 24min
119: From Sick Cities to Thriving Communities with Jeff Siegler
In this episode, Dane and Jeff Siegler, author of "Your City is Sick" and a seasoned consultant in civic pride, delves into strategies for reviving struggling communities. Drawing from his extensive experience in urban planning and Main Street revitalization, he underscores the necessity of long-term, community-driven efforts, highlighting the pitfalls of apathy and external quick fixes. Siegler advocates for small, consistent actions rooted in higher standards, analogous to personal health practices, to foster community trust, connection, and pride.
Like this show? Please leave us a review here — even one sentence helps! Special Guest: Jeff Siegler.Sponsored By:KathodeRay Media, Inc.: 
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)Links:Your City is Sick: How we can improve the economic, social, mental and physical health of millions by treating our cities like peopleJeff Siegler | LinkedInRevitalize, or Die

Nov 20, 2023 • 34min
118: Wilkesboro Unveiled: A Deep Dive into Economic Evolution with LeeAnn Nixon
In this episode of the Econ Dev Show, host Dane Carlson converses with LeeAnn Nixon, President of Wilkes Economic Development, about the diverse economic landscape of Wilkesboro, North Carolina.
Nixon discusses the area's key industries, including building and food and beverage, its rich agricultural heritage producing country ham and apple cider, and the growing emphasis on technology and cybersecurity.
The episode offers a comprehensive view of Wilkesboro's efforts to adapt to changing economic trends and the importance of community collaboration for sustainable development.
Like this show? Please leave us a review here — even one sentence helps! Special Guest: LeeAnn Nixon.Sponsored By:KathodeRay Media, Inc.: 
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)Links:LeeAnn Nixon | LinkedInWilkes Economic Development Corporation: Overview | LinkedInWilkes EDC | Start Your Adventure In Wilkes CountyAnnual Report 2022-23 by WilkesEDC — Annual Report 2022-23
About | Wilkes EDCResources | Wilkes EDC

Nov 13, 2023 • 31min
117: The Art of Starting Up: David Ponraj's Vision for Easier Entrepreneurship
David Ponraj, founder and CEO of Economic Impact Catalyst shares insights on the difficulties of starting a business, highlighting the need for a variety of skills such as finance, sales, and team management. He reflects on his journey in creating a venture that evolved from a simple platform to a sophisticated service blending technology and strategic consulting, akin to Salesforce and McKinsey & Company. Ponraj emphasizes the potential of leveraging artificial intelligence and machine learning in economic development, offering services to a diverse range of clients from large states to small communities.
Like this show? Please leave us a review here — even one sentence helps! Special Guest: David Ponraj.Sponsored By:KathodeRay Media, Inc.: 
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)Links:Economic Impact CatalystEIC-Published White PapersDavid Ponraj | LinkedInEconomic Impact Catalyst | FacebookEconomic Impact Catalyst (@ei_catalyst) | Instagram

Nov 6, 2023 • 34min
116: From English Roots to Economic Fruits: Thomas Cox's Journey Economic Development in Sauk County
In this episode of the Econ Dev Show, Dane delves into Thomas Cox's inspiring story, tracing his roots from England to his pivotal role as the Executive Director of the Sauk County Development Corporation in Wisconsin. Thomas details his strategic vision for the county, emphasizing the importance of trusted partnerships, education, upskilling, and community-responsible development. He sheds light on tackling the county's critical needs such as housing, childcare, and workforce development, and discusses his philosophy on achieving excellence in economic development. Through his commitment to enhancing economic vibrancy and his approach to transitioning the organization to private funding for greater community engagement, Thomas Cox is not just leading development initiatives but is passionately working to improve the lives of individuals across communities.
Like this show? Please leave us a review here — even one sentence helps! Special Guest: Thomas Cox.Sponsored By:KathodeRay Media, Inc.: 
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)Links:Thomas Cox | LinkedInSauk County Development CorporationStartup Space

Oct 30, 2023 • 34min
115: Change from Within: Deb Brown's Blueprint for Rural Prosperity
In this episode of the Econ Dev Show podcast Deb Brown, co-founder of SaveYour.Town, talks about her work in rural community and economic development. She explains how inclusive community engagement through activities like vacant building tours and seeking input from all community members, including youth, can generate excitement and ideas. Deb also emphasizes the power of testing small ideas, gathering community involvement, and taking small steps to build momentum. Her approach focuses on positivity, storytelling, and empowering community members to create grassroots change.
Like this show? Please leave us a review here — even one sentence helps! Special Guest: Deb Brown.Sponsored By:KathodeRay Media, Inc.: 
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)Links:Tour of Empty Buildings | Deb Brown | TEDxBrookings - YouTube — Communities of any size have the potential to turn empty spaces into vibrant hubs. In this innovative talk, Deb Brown shares how a tour of empty buildings have transformed her community and how similar efforts can be used in our own communities.
Deb Brown from SaveYour.Town and Mayor Sharon Frerichs talk about Akron, Iowa - YouTube — Deb was in Akron two years ago for an Embedded Community Experience. Watch as Sharon and Deb discuss all the wonderful things that have occurred since that visit. Attitude in town kicked off all the small steps and projects started by lots of people.
Developing Resilient Communities Idea Friendly Method Limestone Bluffs RCD - YouTube#SMTULSA SIX STEPS TO WORKING BIGGER with Deb Brown - YouTubeDeb & Becky Keynote End of Rural X - YouTubeWorkspace Discussion - How Do You Start One? - YouTubeInnovative Rural Business Models - YouTubeFive Cheap Downtown Placemaking Ideas - Building PossibilityChristmas tree lights don't always have to be matchy matchy in your downtown - Building PossibilityDo we rebuild? - Building PossibilityThursday with Townsel in Letcher County, KY - Building PossibilityAdvice to those working in small towns - Building PossibilitySmall Towns or Big Cities? - Building PossibilitySuccessful economic development involves the arts - Building Possibility3 Ways to Make Small Towns Successful: Get the practical steps to Beautification, Good Leaders and Keeping Your Youth - Building PossibilityAre you living in a small town? - Building PossibilityEast Kentucky Jackson County and Grayson, KY - Onsite visit wrap up by Deb Brown of SaveYour.Town - YouTubeIowa Ideas In-Depth: New Idea to action - YouTubeSmall Town Specialist - YouTube2021 WRP Summit IDEA FRIENDLY TOWN - YouTube

Oct 23, 2023 • 33min
114: Economic Gardening: Nurturing Local Businesses for Community Growth with Chris Gibbons
In this engaging talk, Chris Gibbons, the visionary behind economic gardening, shares his journey from urban planning to creating this innovative approach in Littleton, Colorado, during the 1980s. He highlights how focusing on stage two companies can drive local job creation and community resilience. Gibbons reveals his use of AI, like ChatGPT, for enhancing business support and emphasizes the value of research over traditional assistance. His passion for community prosperity and revitalization shines through as he discusses practical strategies for sustainable economic growth.

Oct 16, 2023 • 44min
113: Encore: The Secrets of Economic Development with Novelist and Econ Dev Don Erwin
In this episode, host Dane Carlson interviews Don Erwin, author of the economic development thriller novel "Buffalo Hunting in Alabama." Erwin wrote the novel to make economic development more relatable and exciting to the general public, who often have negative perceptions of the industry.
The book follows a protagonist who reluctantly returns to Alabama to work in economic development, getting involved in high-stakes mega projects and talent recruitment. Erwin incorporates real economic data about Alabama to ground the fictional story in reality. He also includes insider knowledge and "secrets" of proactive economic development strategy like identifying growing companies before they have an expansion project.
Erwin and Carlson have an in-depth discussion about the writing process, promoting the unique novel, and the benefits of producing an audiobook version. Carlson compliments Erwin for innovating within a little-known genre and exposing more people to the positive impacts of economic development.
Like this show? Please leave us a review here — even one sentence helps! Special Guest: Don Erwin.Sponsored By:KathodeRay Media, Inc.: 
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)Links:DonErwin.netEconomic Development By The Book on Vimeo — Economic Development Assoc. of Alabama Summer Conference -- July 27thReview: Buffalo Hunting in Alabama by Don Erwin - Birmingham Business JournalBuffalo Hunting in Alabama: A Novel — What if economic development was a cross between Jurassic Park, James Bond and Jack Reacher?(Audible Audiobook) Buffalo Hunting in Alabama: A Novel(Paperback) Buffalo Hunting in Alabama: A Novel(Kindle eBook) Buffalo Hunting in Alabama: A Novel

Oct 9, 2023 • 38min
112: Encore: How to Save Your Downtown with Small-Scale Manufacturing with Ilana Preuss
What's your downtown like?
As a county economic developer, I can look out over several different cities, all with a diverse array of downtowns:
Some are vibrant, beautiful tourist destinations.
Others are transitioning and improving with city dollars and commercial reinvestment into new stores, new facades, new lighting, new life.
Some suburban cities, to their shame, don't even really have downtowns. Unfortunately, I live in a town like that.
But still, others are shells of their former selves; Empty storefronts with faded signs and broken sidewalks -- places that you don't go after dark -- not because they're dangerous per se, but because there's no reason to.
Our guest today, hopes to change that. Ilana Preuss and her book Recast Your City: How to Save Your Downtown with Small-Scale Manufacturing offer an excellent primer on how to rebuild your downtown without relying on outsiders to bring their businesses to your community.
Ilana's an expert. She led the technical assistance program at the U.S. EPA Smart Growth Program and was the Vice President & Chief of Staff at Smart Growth America. Her firm Recast City, works with local leaders to help create great places.
Enjoy the show, and the book.
(Originally aired June 2021)
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Like this show? Please leave us a review here — even one sentence helps! Special Guest: Ilana Preuss.Sponsored By:KathodeRay Media, Inc.: 
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)Links:Ilana Preuss | LinkedInRecast Your CityRecast Your City: How to Save Your Downtown with Small-Scale Manufacturing (Amazon.com)Recast Your City: How to Save Your Downtown with Small-Scale Manufacturing (Kindle edition)

Oct 2, 2023 • 40min
111: The Great Outdoors as an Economic Engine with Noah Wilson and Bradley Spiegel
In the this episode of the Econ Dev Show podcast, host Dane Carlson shares an insightful conversation with Noah Wilson of Mountain BizWorks and Bradley Spiegel from the Made By Mountains Partnership, delving into the outdoor recreation economy in Western North Carolina. Together, they explore the diverse elements of the outdoor economy supply chain encompassing manufacturing, guiding services, retail, and infrastructure planning, elucidating how each component significantly contributes to the region's vibrant outdoor recreation ecosystem.
Noah unfolds the narrative of how the Western North Carolina's Outdoor Economy Conference came to fruition, under the theme "Connecting the Ecosystem." This annual convergence is highlighted as a crucial nexus for stakeholders across the outdoor recreation industry, fostering networking and the exchange of best practices.
Noah delineates the four thematic tracks for this year’s conference, aimed at cultivating vibrant communities, bolstering outdoor businesses, spearheading inclusive coalitions, and envisioning the future of the outdoor industry. The discussion also touches on Thomas Salley's podcast, where both the Outdoor Economy Conference and the Building Outdoor Communities program were mentioned, making a cool connection between these initiatives.
Shifting focus, Bradley sheds light on the Building Outdoor Communities program, a 7-month capacity-building initiative powered by an ARC grant. This program, as Bradley articulates, is aiding communities in meticulously assessing their outdoor recreation assets and devising sustainable development plans. They delve into strategies to adeptly manage the escalation in tourism and amenity migration alongside the growth of outdoor recreation.
The conversation underscores investing in the outdoor economy as a potent strategy to attain triple bottom line goals — economic development, social equity, and environmental stewardship. The nuanced discussion offers a comprehensive outlook on the opportunities and challenges entailed, providing invaluable insights for communities and stakeholders invested in this dynamic sector.
Like this show? Please leave us a review here — even one sentence helps! Special Guests: Bradley Spiegel and Noah Wilson.Sponsored By:KathodeRay Media, Inc.: 
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)Links:Bradley Spiegel, AICP | LinkedInNoah Wilson | LinkedInOutdoor Economy Conference - September 18-21, 2023Mountain BizWorksBuilding Outdoor Communities - Outdoor Recreation-Driven Economic DevelopmentMade by Mountains - Western North CarolinaRural Development - Outdoor Recreation RoundtableThe Ramayana: A Shortened Modern Prose Version of the Indian Epic (Penguin Classics): Narayan, R. K., Mishra, Pankaj

Sep 25, 2023 • 31min
110: Counting What Counts: A Data-Backed Path to Community Revival with Jon Maynard
Jon Maynard has worked in economic development for over 15 years. In that time, he's come to believe that the traditional model of recruiting big employers doesn't work well for most small towns. Instead, he advocates for what he calls "tropical fish" economic development - building a vibrant community "reef" that will naturally attract residents, entrepreneurs and small businesses.
The foundation of Maynard's approach is caring deeply about the town and its people. A declining "give a damn factor," seen in things like crumbling infrastructure, leads to a downward spiral. The data tells the story - population loss, falling labor force, decreasing retail sales all stem from neglecting quality of place and opportunity. Maynard helps towns turn the tide by focusing economic development inward. This means supporting local entrepreneurs, partnering with schools, and collaborating with arts groups.
Ultimately, Maynard wants to spread the word that people-centered development is possible everywhere. He launched a consulting firm, Infinite Sequence Economics, to provide affordable expertise to communities trying to take a new path. His goal is to share ideas, find gaps, and hold towns accountable for real change.
Like this show? Please leave us a review here — even one sentence helps! Special Guest: Jon Maynard.Sponsored By:KathodeRay Media, Inc.: 
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)Links:Jon Maynard | LinkedInJon Maynard: Economic Development and Tropical Fish | TED TalkPromoting Prosperity in Mississippi | Institute for Market StudiesInfinite Sequence Economics - Economic Development ConsultingBlog | Infinite Sequence EconomicsStartup Communities: Building an Entrepreneurial Ecosystem in Your City by Brad Feld


