New Books in Economic and Business History

Ingenious Trade: Women and Work in Seventeenth-Century London (Cambridge University Press, 2021) by Dr. Laura Gowing recovers the intricate stories of the young women who came to London in the late seventeenth century to earn their own living, most often with the needle, and the mistresses who set up shops and supervised their apprenticeships. Through an intensive and creative archival reconstruction, Dr. Gowing recovers the significance of apprenticeship in the lives of girls and women, and puts women's work at the heart of the revolution in worldly goods.Tracking women through city archives, Dr. Gowing reveals the extent and complexity of their contracts, training and skills, from adolescence to old age. In contrast to the informal, unstructured and marginalised aspects of women's work, this book uses legal records and guild archives to reconstruct women's negotiations with city regulations and bureaucracy. It shows single women, wives and widows establishing themselves in guilds both alongside and separate to men, in a network that extended from elites to paupers and around the country.This interview was conducted by Dr. Miranda Melcher whose doctoral work focused on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices

In their remarkable new book Slavery, Capitalism, and the Industrial Revolution (Polity, 2023), Professor Maxine Berg and Professor Pat Hudson “follow the money” to document in revealing detail the role of slavery in the making of Britain’s industrial revolution. Slavery was not just a source of wealth for a narrow circle of slave owners who built grand country houses and filled them with luxuries. The forces set in motion by the slave and plantation trades seeped into almost every aspect of the economy and society.In textile mills, iron and copper smelting, steam power, and financial institutions, slavery played a crucial part. Things we might think far removed from the taint of slavery, like 18th century fashions for indigo- patterned cloth, sweet tea, snuff boxes, mahogany furniture, ceramics and silverware, were intimately connected. Even London’s role as a centre for global finance was partly determined by the slave trade as insurance, financial trading and mortgage markets were developed in the City to promote distant and risky investments in enslaved people.The result is a bold and unflinching account of how Britain became a global superpower, and how the legacy of slavery persists. Acknowledging Britain’s role in slavery is not just about toppling statues and renaming streets. We urgently need to come to terms with slavery’s inextricable links with Western capitalism, and the ways in which many of us continue to benefit from slavery to this day.This interview was conducted by Dr. Miranda Melcher whose doctoral work focused on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices

Acclaimed Washington Post reporter Taylor Lorenz presents a groundbreaking social history of the internet—revealing how online influence and the creators who amass it have reshaped our world, online and off. For over a decade, Taylor Lorenz has been the authority on internet culture, documenting its far-reaching effects on all corners of our lives. Her reporting is serious yet entertaining and illuminates deep truths about ourselves and the lives we create online. In her debut book, Extremely Online: The Untold Story of Fame, Influence, and Power on the Internet (Simon & Schuster, 2023), she reveals how online influence came to upend the world, demolishing traditional barriers and creating whole new sectors of the economy. Lorenz shows this phenomenon to be one of the most disruptive changes in modern capitalism. By tracing how the internet has changed what we want and how we go about getting it, Lorenz unearths how social platforms’ power users radically altered our expectations of content, connection, purchasing, and power. Lorenz documents how moms who started blogging were among the first to monetize their personal brands online, how bored teens who began posting selfie videos reinvented fame as we know it, and how young creators on TikTok are leveraging opportunities to opt out of the traditional career pipeline. It’s the real social history of the internet. Emerging seemingly out of nowhere, these shifts in how we use the internet seem easy to dismiss as fads. However, these social and economic transformations have resulted in a digital dynamic so unappreciated and insurgent that it ultimately created new approaches to work, entertainment, fame, and ambition in the 21st century.Taylor Lorenz is a columnist at The Washington Post covering technology and online culture. Previously she was a technology reporter for the New York Times' business section and a technology reporter at the Atlantic and the Daily Beast. She was a 2019 Knight Visiting Nieman Fellow at Harvard University, where her research focused on Instagram and news consumption. She is a former affiliate at Harvard's Berkman Klein Center for Internet and Society and serves on the board of the Alliance for Technology, Learning and Society (ATLAS) Institute at the University of Colorado at Boulder. And for the purposes of this conversation, I’ll note she has 344.7 thousand followers on Twitter or X or whatever that guy calls his website these days and some 500,000 followers on TikTok.Michael G. Vann is a professor of world history at California State University, Sacramento. A specialist in imperialism and the Cold War in Southeast Asia, he is the author of The Great Hanoi Rat Hunt: Empires, Disease, and Modernity in French Colonial Vietnam (Oxford University Press, 2018). When he’s not reading or talking about new books with smart people, Mike can be found surfing in Santa Cruz, California. Learn more about your ad choices. Visit megaphone.fm/adchoices

Economic journalist and broadcaster Doug Henwood revisits his 2003 book, After the New Economy (New Press), with Peoples & Things host, Lee Vinsel. “The New Economy” was a catchphrase that became extremely popular with economists, politicians, pundits, and many others during Bill Clinton’s presidency. The phrase was thought to describe a new economic reality rooted in information and computing technologies that would give rise to an extended period of abundance and prosperity that Clinton compared to the industrial revolution. But the phrase became unpopular after the dot com bust of 2000-2002, which also marked the end of the 1990s economic expansion. Henwood and Vinsel discuss Henwood’s long career as an economic journalist and how he came to write the book as well as how studying “the New Economy” makes the technology bubbles of the 2010s feel like deja vu.Lee Vinsel is an associate professor in the Department of Science, Technology and Society at Virginia Tech. He studies human life with technology, with particular focus on the relationship between government, business, and technological change. His first book, Moving Violations: Automobiles, Experts, and Regulations in the United States, was published by Johns Hopkins University Press in July 2019. Learn more about your ad choices. Visit megaphone.fm/adchoices

It began as a small, slow, and unadorned sailing vessel—in a word, ordinary. Later, it was a weary workhorse in the age of steam. But the story of the Edwin Fox reveals how an everyday merchant ship drew together a changing world and its people in an extraordinary age of rising empires, sweeping economic transformation, and social change. The Edwin Fox: How an Ordinary Sailing Ship Connected the World in the Age of Globalization, 1850–1914 (University of North Carolina Press, 2023) by Dr. Boyd Cothran and Dr. Adrian Shubert is a fascinating work of global history offers a vividly detailed and engaging narrative of globalization writ small, viewed from the decks and holds of a single vessel. The Edwin Fox connected the lives and histories of millions, though most never even saw it.Built in Calcutta in 1853, the Edwin Fox was chartered by the British navy as a troop transport during the Crimean War. In the following decades, it was sold, recommissioned, and refitted by an increasingly far-flung constellation of militaries and merchants. It sailed to exotic ports carrying luxury goods, mundane wares, and all kinds of people: not just soldiers and officials but indentured laborers brought from China to Cuba, convicts and settlers being transported from the British Empire to western Australia and New Zealand—with dire consequences for local Indigenous peoples—and others. But the power of this story rests in the everyday ways people, nations, economies, and ideas were knitted together in this foundational era of our modern world. Readers will never see globalization the same way again.This interview was conducted by Dr. Miranda Melcher whose doctoral work focused on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices

Moscow's Heavy Shadow: The Violent Collapse of the USSR (Cornell University Press, 2023) by Dr. Isaac Mckean Scarborough tells the story of the collapse of the USSR from the perspective of the many millions of Soviet citizens who experienced it as a period of abjection and violence. Mikhail Gorbachev and the leaders of the USSR saw the years of reform preceding the collapse as opportunities for rebuilding (perestroika), rejuvenation, and openness (glasnost). For those in provincial cities across the Soviet Union, however, these reforms led to rapid change, economic collapse, and violence.Focusing on Dushanbe, Tajikistan, Dr. McKean Scarborough describes how this city experienced skyrocketing unemployment, a depleted budget, and streets filled with angry young men unable to support their families. Tajikistan was left without financial or military resources, unable and unprepared to stand against the wave of populist politicians of all stripes who took advantage of the economic collapse and social discontent to try to gain power. By May 1992, political conflict became violent and bloody and engulfed the whole of Tajikistan in war. Moscow's Heavy Shadow tells the story of how this war came to be, and how it was grounded in the reform and collapse of the Soviet economy that came before.This interview was conducted by Dr. Miranda Melcher whose doctoral work focused on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices

Picture, for a minute, every artwork of colonial New Zealand you can think of. Now add a chain gang. Hard-labour men guarded by other men with guns. Men moving heavy metal. Men picking at the earth. Over and over again. This was the reality of nineteenth-century New Zealand.Forced labour haunts the streets we walk today and the spaces we take for granted. The unfree work of prisoners has shaped New Zealand's urban centres and rural landscapes, and Te Moana-nui-a-Kiwa – the Pacific – in profound and unsettling ways. Yet these stories are largely unknown: a hidden history in plain sight.Blood and Dirt: Prison Labour and the Making of New Zealand (Bridget Williams Books, 2023) explains, for the first time, the making of New Zealand and its Pacific empire through the prism of prison labour. Jared Davidson asks us to look beyond the walls of our nineteenth- and early twentieth-century prisons to see penal practice as playing an active, central role in the creation of modern New Zealand. Journeying from the Hohi mission station in the Bay of Islands through to Milford Sound, vast forest plantations, and on to Parliament itself, this vivid and engaging book will change the way you view New Zealand.About the Author:An archivist by day and an author by night, Jared Davidson is an award-winning writer based in Wellington, New Zealand. His books include the acclaimed Dead Letters: Censorship and Subversion in New Zealand 1914–1920 (Otago University Press, 2019), Sewing Freedom (AK Press, 2013), The History of a Riot (BWB Texts, 2021) and the co-authored He Whakaputanga: The Declaration of Independence (Bridget Williams Books, 2017). Through history from below, Jared explores the lives of people often overlooked by traditional histories – from working-class radicals of the early twentieth century to convicts of the nineteenth. He is currently the Research Librarian Manuscripts at the Alexander Turnbull Library.Ed Amon has a Master of Indigenous Studies and is a PhD Candidate at the University of Auckland, New Zealand. He is a columnist at his local paper: Hibiscus Matters, and a Stand-up Comedian. His main interests are indigenous studies, politics, history, and cricket. Follow him on twitter @edamoned or email him at edamonnz@gmail.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In Platformization and Informality: Pathways of Change, Alteration, and Transformation (Palgrave MacMillan, 2023), scholars from Mumbai, Bengaluru, Jakarta, Cape Town, Sao Paulo and other cities of the global South explore the complex relationship between platformization and informality through a different lens. Drawing on extensive theoretical, quantitative and qualitative scholarship, they provide both a useful overview and insights into the lived realities of gig work for platforms covering a range of skills, working conditions, and forms of algorithmic management. Platform work has attracted considerable attention from scholars in the global North, who have tended to view it as a form of casualisation of work that was previously regulated. But what about the global South, where most employment, especially that of women and migrant workers was historically already informal?Beyond a focus on livelihoods, employment, and work, the authors show how labour platforms take on powers that bring about broader impacts, including those affecting identity and personal wellbeing. They also illustrate the impact of platformization on the governance of affected sectors by public agencies, thus affecting political power, and how public data infrastructures contribute to further platformization. The purpose of this pioneering work is to lay bare these interactions to then rebuild our understanding of platformization and its social, political, cultural and economic impacts. Its insights are attentive to gender and ethnic differences, as well as geographical ones. Learn more about your ad choices. Visit megaphone.fm/adchoices

How marketers learned to dream of optimization and speak in the idiom of management science well before the widespread use of the Internet.Algorithms, data extraction, digital marketers monetizing "eyeballs": these all seem like such recent features of our lives. And yet, Lee McGuigan tells us in this eye-opening book, digital advertising was well underway before the widespread use of the Internet. Explaining how marketers have brandished the tools of automation and management science to exploit new profit opportunities, Selling the American People: Advertising, Optimization, and the Origins of Adtech (MIT Press, 2023) traces data-driven surveillance all the way back to the 1950s, when the computerization of the advertising business began to blend science, technology, and calculative cultures in an ideology of optimization. With that ideology came adtech, a major infrastructure of digital capitalism.To help make sense of today's attention merchants and choice architects, McGuigan explores a few key questions: How did technical experts working at the intersection of data processing and management sciences come to command the center of gravity in the advertising and media industries? How did their ambition to remake marketing through mathematical optimization shape and reflect developments in digital technology? In short, where did adtech come from, and how did data-driven marketing come to mediate the daily encounters of people, products, and public spheres? His answers show how the advertising industry's efforts to bend information technologies toward its dream of efficiency and rational management helped to make "surveillance capitalism" one of the defining experiences of public life.Blyss Cleveland is a PhD candidate in sociology at Stanford University. Learn more about your ad choices. Visit megaphone.fm/adchoices

How did ranching become an identity? University of Arizona historian Michelle Berry explains in Cow Talk: Work, Ecology, and Western Ranchers in the Postwar Mountain West (U Oklahoma Press, 2023). During the middle decades of the twentieth century, small-scale ranchers weathered a series of crisis, rolled with increasing changes to their labor and lives, and communicated with one another through professional organizations. By engaging in "Cow Talk" - shop talk, about cows - ranchers learned each about one another's shared struggles, and gained a sense of common experience. Through professional rancher's groups, they were able to thus present a strong, united, front in politics, despite the very real disagreements and schisms behind the scenes. Cow Talk examines an understudied era in Western ranching history, after the rise and fall of the massive ranches of the nineteenth century West, and before the news media first learned the name Ammon Bundy. Berry provides a nuanced and empathetic look at how ranching labor and Western environments helped shape a group of people more complex and with a deeper history than one might think.Dr. Stephen R. Hausmann is an assistant professor of history at the University of St. Thomas in Minnesota. Learn more about your ad choices. Visit megaphone.fm/adchoices