New Books in Economic and Business History

The 1970s was a golden age for representations of African American life on TV sitcoms: Sanford & Son, Good Times, The Jeffersons. Surprisingly, nearly all the decade’s notable Black sitcoms were made by a single company, Tandem Productions. Founded by two white men, the successful team behind All in the Family, writer Norman Lear and director Bud Yorkin, Tandem gave unprecedented opportunities to Black actors, writers, and producers to break into the television industry. However, these Black auteurs also struggled to get the economic privileges and creative autonomy regularly granted to their white counterparts.Scratchin' and Survivin': Hustle Economics and the Black Sitcoms of Tandem Productions (Rutgers UP, 2023) discovers surprising parallels between the behind-the-scenes drama at Tandem and the plotlines that aired on their sitcoms, as both real and fictional African Americans devised various strategies for getting their fair share out of systems prone to exploiting their labor. The media scholar Adrien Sebro describes these tactics as a form of “hustle economics,” and he pays special attention to the ways that Black women—including actresses like LaWanda Page, Isabel Sanford, and Esther Rolle—had to hustle for recognition. Exploring Tandem’s complex legacy, including its hit racially mixed sitcom Diff’rent Strokes, he showcases the Black talent whose creative agency and labor resilience helped to transform the television industry.Adrien Sebro is an assistant professor of media studies at the University of Texas at Austin. He specializes in critical media studies at the intersections of comedy, gender, and Black popular culture.Peter C. Kunze is a visiting assistant professor of communication at Tulane University. Learn more about your ad choices. Visit megaphone.fm/adchoices

In Toward a Free Economy: Swantantra and Opposition Politics in Democratic India (Princeton University Press, 2023), Aditya Balasubramanian charts the birth and rise of a political ideology rooted in the tenets of ‘free market’ economics, and the loosely associated ideas of neoliberalism, conservatism, and libertarianism. Balasubramanian offers an altogether fresh origin story for this movement that is often framed as a Cold War North Atlantic export to the rest of the poorer, developing world championed by the International Monetary Fund backed Washington consensus.In his compellingly told and richly layered account, we are not only given one of the few comprehensive histories of the Swantantra (“Freedom”) Party and its tryst with democratic electoral politics in newly independent India, but we are also shown how the most important facets of this moment in history cannot simply rely on a narrative woven around party politics. This results in a focus on what Balasubramanian calls “economic consciousness,” and exposes us to a vast, multifarious archival base that spans print, visual, and urban cultures, economists’ papers, government films, and much more that palpably reconstructs how economic ideals floated in the political arena also circulated in and were propped up by the wider public sphere in southern and western India.The Swantantra Party emerged in the late 1950s, as a response to the Indian National Congress Party’s (INC) purported hegemony in independent India’s constitutional democratic structure. The party encouraged Indians to break with the INC, which spearheaded the anticolonial nationalist movement and now dominated Indian democracy. Rejecting heavy-industrial developmental state and the accompanying rhetoric of socialism that was seen as emblematic of INC, Swatantra promised “free economy” through its project of opposition politics.As the “free economy” idea was disseminated across various genres and cultures, it took on meanings that varied by region and language, caste, and class, and won diverse advocates. These articulations, informed by but distinct from neoliberalism, came chiefly from relatively wealthy communities who felt threatened by the INC’s economic policies as they embraced new forms of entrepreneurial activity. At their core, they connoted anticommunism, unfettered private economic activity, decentralized development, and the defense of private property.Opposition politics encompassed ideas and practice. Swatantra’s leaders imagined a conservative alternative to a progressive dominant party in a two-party system. They communicated ideas and mobilized people around such issues as inflation, taxation, and property. And they made creative use of India’s institutions to bring checks and balances to the political system.Democracy’s persistence in India is uncommon among postcolonial societies. By excavating a perspective of how Indians made and understood their own democracy and economy, Aditya Balasubramanian broadens our picture of the free market, neoliberalism, democracy, and the postcolonial world. In the process, he helps us understand why geographically specific and culturally rooted histories from the Global South are necessary in qualifying and nuancing these ostensibly universal concepts.Archit Guha is a PhD researcher in the Duke University History Department. Learn more about your ad choices. Visit megaphone.fm/adchoices

No two nations have exchanged natural resources, produced transborder environmental agreements, or cooperatively altered ecosystems on the same scale as Canada and the United States. Environmental and energy diplomacy have profoundly shaped both countries’ economies, politics, and landscapes for over 150 years.Natural Allies: Environment, Energy, and the History of US-Canada Relations (McGill-Queen's UP, 2023) looks at the history of US-Canada relations through an environmental lens. From fisheries in the late nineteenth century to oil pipelines in the twenty-first century, Daniel Macfarlane recounts the scores of transborder environmental and energy arrangements made between the two nations. Many became global precedents that influenced international environmental law, governance, and politics, including the Boundary Waters Treaty, the Trail Smelter case, hydroelectric megaprojects, and the Great Lakes Water Quality Agreements. In addition to water, fish, wood, minerals, and myriad other resources, Natural Allies details the history of the continental energy relationship - from electricity to uranium to fossil fuels -showing how Canada became vital to American strategic interests and, along with the United States, a major international energy power and petro-state.Environmental and energy relations facilitated the integration and prosperity of Canada and the United States but also made these countries responsible for the current climate crisis and other unsustainable forms of ecological degradation. Looking to the future, Natural Allies argues that the concept of national security must be widened to include natural security - a commitment to public, national, and international safety from environmental harms, especially those caused by human actions.Daniel Macfarlane is associate professor at the School of the Environment, Geography, and Sustainability at Western Michigan University and senior fellow at the Bill Graham Centre for Contemporary International History at the University of Toronto.Filippo De Chirico is a PhD student in History and Politics of Energy at Roma Tre University (Italy). Learn more about your ad choices. Visit megaphone.fm/adchoices

Governing Death, Making Persons: The New Chinese Way of Death (Cornell UP, 2023) tells the story of how economic reforms and changes in the management of death in China have affected the governance of persons. The Chinese Communist Party has sought to channel the funeral industry and death rituals into vehicles for reshaping people into "modern" citizens and subjects. Since the Reform and Opening period and the marketization of state funeral parlors, the Party has promoted personalized funerals in the hope of promoting a market-oriented and individualistic ethos. However, things have not gone as planned.Huwy-min Lucia Liu writes about the funerals she witnessed and the life stories of two kinds of funeral workers: state workers who are quasi-government officials and semilegal private funeral brokers. She shows that end-of-life commemoration in urban China today is characterized by the resilience of social conventions and not a shift toward market economy individualization. Rather than seeing a rise of individualism and the decline of a socialist self, Liu sees the durability of socialist, religious, communal, and relational ideas of self, woven together through creative ritual framings in spite of their contradictions.Huwy-min Lucia Liu is Assistant Professor in the Department of Sociology and Anthropology at George Mason University.Victoria Oana Lupașcu is an Assistant Professor of Comparative Literature and Asian Studies at University of Montréal. Her areas of interest include medical humanities, visual art, 20th and 21st Chinese, Brazilian and Romanian literature and Global South studies. Learn more about your ad choices. Visit megaphone.fm/adchoices

Xaq Frohlich’s From Label to Table: Regulating Food in America in the Information Age (U California Press, 2023) is a biography of the Nutrition Facts label that adorns millions of food products and has become an integral part of the food and information landscape in the United States. Frohlich’s story unfolds in part as an institutional history of the U.S. Food and Drug Administration (FDA), the agency responsible for the label, using the agency as a way to understand the ideological and policy debates about responsibility for communicating scientific information to the public, from regulation and gatekeeping to information brokering and nudging. From Label to Table is the story of how the contemporary American food information environment emerged out of this history of transformation from paternalism to “informationism.”Nathan Hopson is an associate professor of Japanese language and history in the University of Bergen's Department of Foreign Languages. Learn more about your ad choices. Visit megaphone.fm/adchoices

Taiwan has been depicted as an island facing the incessant threat of forcible unification with the People’s Republic of China. Why, then, has Taiwan spent more than three decades pouring capital and talent into China?In Rival Partners: How Taiwanese Entrepreneurs and Guangdong Officials Forged the China Development Model (Harvard UP, 2022), Wu Jieh-min follows the development of Taiwanese enterprises in China over twenty-five years and provides fresh insights. The geopolitical shift in Asia beginning in the 1970s and the global restructuring of value chains since the 1980s created strong incentives for Taiwanese entrepreneurs to rush into China despite high political risks and insecure property rights. Taiwanese investment, in conjunction with Hong Kong capital, laid the foundation for the world’s factory to flourish in the southern province of Guangdong, but official Chinese narratives play down Taiwan’s vital contribution. It is hard to imagine the Guangdong model without Taiwanese investment, and, without the Guangdong model, China’s rise could not have occurred.Going beyond the received wisdom of the “China miracle” and “Taiwan factor,” Wu delineates how Taiwanese businesspeople, with the cooperation of local officials, ushered global capitalism into China. By partnering with its political archrival, Taiwan has benefited enormously, while helping to cultivate an economic superpower that increasingly exerts its influence around the world.This book is the winner of 2023 Global and Transnational Sociology Best Publication (Book) by an International Scholar Award, the American Sociological Association, 國科會111年度(2022) 傑出研究獎, 2020年第九屆中央研究院人文及社會科學學術性專書獎, 科技部2020最具影響 力研究專書(人文及社會科學領域), 2019年孫運璿學術獎最佳書籍.Wu Jieh-min is a research fellow at the Institute of Sociology, Academia Sinica, Taiwan. Stacy Mosher is a translator and editor based in Brooklyn.Li-Ping Chen is a teaching fellow in the Department of East Asian Languages and Cultures at the University of Southern California. Her research interests include literary translingualism, diaspora, and nativism in Sinophone, inter-Asian, and transpacific contexts. Learn more about your ad choices. Visit megaphone.fm/adchoices

Silk—a luxury fabric, a valuable trade good, and a scientific marvel. This material, created by the bombyx mori silkworm, has captivated artisans for centuries—and it captivated science presenter and writer Aarathi Prasad, who was studying the scientific potential of silk for new treatments.That started Aarathi on a journey to explore the world of silk—not just the traditional silk we use today, but all its different varieties: wild silks, made from less famous moths; sea silks, made from mollusks; and spider silk, strong, yet significantly more difficult to harvest. This all comes together in her latest book, Silk: A History in Three Metamorphoses (William Collins, 2023)In this interview, Aarathi and I explore this world of silk, in all its forms, and why silk may be the hottest new material in biotechnology today.Aarathi Prasad is a writer, broadcaster, and researcher interested in the intersection of science and technology with cultures, history, health, and the environment. She is also the author of In The Bonesetter’s Waiting Room: Travels Through Indian Medicine (Profile Books Limited: 2016) which was about health and disease in modern India, and Like A Virgin: How Science is Redesigning the Rules of Sex (Simon and Schuster: 2012), which explored the history and future of reproduction. Aarathi has a PhD in genetics from Imperial College London and is an Honorary Research Fellow at University College London’s Department of Genetics, Evolution and Environment.You can find more reviews, excerpts, interviews, and essays at The Asian Review of Books, including its review of Silk. Follow on Twitter at @BookReviewsAsia.Nicholas Gordon is an associate editor for a global magazine, and a reviewer for the Asian Review of Books. He can be found on Twitter at @nickrigordon. Learn more about your ad choices. Visit megaphone.fm/adchoices

Sand, salt, iron, copper, oil, and lithium. These fundamental materials have created empires, razed civilizations, and fed our ingenuity and greed for thousands of years. Without them, our modern world would not exist, and the battle to control them will determine our future.The fiber-optic cables that weave the World Wide Web, the copper veins of our electric grids, the silicon chips and lithium batteries that power our phones and cars: though it can feel like we now live in a weightless world of information—what Ed Conway, author of Material World: The Six Raw Materials That Shape Modern Civilization (Knopf, 2023)--calls “the ethereal world”—our twenty-first-century lives are still very much rooted in the material. Listen to him in conversation with Owen Bennett-Jones. Owen Bennett-Jones is a freelance journalist and writer. A former BBC correspondent and presenter he has been a resident foreign correspondent in Bucharest, Geneva, Islamabad, Hanoi and Beirut. He is recently wrote a history of the Bhutto dynasty which was published by Yale University Press. Learn more about your ad choices. Visit megaphone.fm/adchoices

Firms and entrepreneurs were key drivers of the globalisation of the late nineteenth and early twentieth centuries. This thesis investigates commodity networks, foreign banking and business networks, as three manifestations of the first global economy, in Egypt. The country was integrated into the world economy by exporting cotton, importing foreign capital, and hosting a large foreign community.The thesis shows that the Egyptian cotton network was sophisticated as market participants were spatially dispersed. The network was instrumentally coordinated by foreign banks that provided the crucial functions of intermediating the flows of cotton, finance, and information. Departing from the literature that portrays foreign banks in developing countries as manifestations of imperialism and exploitation of host countries, the thesis demonstrates that the history of these banks in Egypt does not conform to this rhetoric. The case of the Ionian Bank reveals that foreign banks in Egypt were businesses that sought profits and faced many risks and challenges. Some risks were uncontrollable and negatively affected banks’ performance, which was shaped by trade-off between opportunity and risk appetite. The analysis of the interlocking directorates of the Egyptian corporate and elite networks demonstrates that these networks, predominantly controlled by local foreigners, served as a basis for coordinating and maintaining collective interests. The structure of the elite network presumably fostered entrepreneurial activities that were funded by foreign capital. The analysis documents the gradual rise of indigenous entrepreneurs at the expense of local foreigners.The study demonstrates how Egypt’s integration into the first modern globalisation was facilitated by foreign firms and entrepreneurs. It points out the need to revise the historiography of foreign capital and foreigners in Egypt during this period. In addition, the thesis contributes to the limited business history scholarship on the Middle East and furthers our understanding of the complex nature of globalisation."Cotton, Finance and Business Networks in a Globalised World: The Case of Egypt During the First half of the Twentieth Century" (2019) was the winner fo the Coleman Prize in 2020. It is available open access here. Akram Benjamin is a postdoctoral researcher at the ERC-funded project "Global Correspondent Banking, 1870-2000" at the University of Oxford. After starting his profesional life as a banker in his native country, Benjamin then took on academia in the UK. He has benefited from a Joint Japan World Bank Scholarship Program and besides a PhD holds a Chartered Financial Analyst (CFA) certification.Bernardo Batiz-Lazo is currently straddling between Newcastle and Mexico City. You can find him on twitter on issues related to business history of banking, fintech, payments and other musings. Not always in that order. @BatizLazo. Learn more about your ad choices. Visit megaphone.fm/adchoices

What do the histories of currency and monetary policy tell us about societies at large, political structures, and cultures? Ekaterina Pravilova and Rebecca Spang tackle these questions, respectively, in two important books that examine the history of the Russian ruble from the time of Catherine the Great through the Soviet period, and the history of money during the time of time of the French Revolution. Their conversation delves not only into the past, but into the economic theories and assumptions that underlay the present. Pravilova is the author of The Ruble: A Political History (Oxford UP, 2023). Spang is the author of Stuff and Money in the Time of the French Revolution (Harvard UP, 2017).Stephen V. Bittner is Special Topics Editor at Kritika: Explorations in Russian and Eurasian History and Professor of History at Sonoma State University. Learn more about your ad choices. Visit megaphone.fm/adchoices