

Woman Owned: The Growth Podcast for Women Entrepreneurs
Eleanor Beaton
Get inspired as Eleanor shares transparent insights about her own journey bootstrapping a media and coaching company from a $5K business loan to millions in revenue.
A practical business and leadership podcast for the established woman entrepreneur who wants to go from good to great. Woman Owned brings you case-study style interviews where leading entrepreneurs and CEOs share detailed breakdowns of specific growth strategies, how they implemented them and the financial results. Host Eleanor Beaton goes beyond pop psychology and woo to deliver hard-hitting insights on how social conditioning impacts women leaders and CEOs and what to do about it. Tune in weekly for practical growth playbooks on sales, marketing, wealth building and leadership.
This show holds over 1.6 million downloads and a global top 1% ranking.
A practical business and leadership podcast for the established woman entrepreneur who wants to go from good to great. Woman Owned brings you case-study style interviews where leading entrepreneurs and CEOs share detailed breakdowns of specific growth strategies, how they implemented them and the financial results. Host Eleanor Beaton goes beyond pop psychology and woo to deliver hard-hitting insights on how social conditioning impacts women leaders and CEOs and what to do about it. Tune in weekly for practical growth playbooks on sales, marketing, wealth building and leadership.
This show holds over 1.6 million downloads and a global top 1% ranking.
Episodes
Mentioned books

Jan 10, 2023 • 24min
EP534: Foundations: The 7 Figure Service Business Ecosystem Part 1: What is PPAM?
For over a decade, Eleanor ran an extremely successful consulting business. However, the downside of this model was that if she stopped working, so did the money. So eventually, she decided it was time to create something that was more lasting, leveraged, and had higher income potential. In this episode of our Foundations series, Eleanor is introducing you to a business structure called PPAM or Premium Priced Ascension Model. She’s walking you through why you need to build this kind of ecosystem, and the core milestones that need to be in place to take your business from where it is today to a thriving seven-figure service business that delivers cash, influence, and autonomy. Get full show notes and more information here: https://safimedia.co/534

Jan 3, 2023 • 41min
EP533: Foundations: Declutter Your Business and Apply 7 Figure Constraint
Discover how to declutter your business and apply seven-figure constraints to create a sustainable business that is custom made for you. You’ll learn what happens when you don’t apply constraints, and how being intentional about the constraints you’re going to put in place will create a cash machine that can build wealth, impact thousands of people, and grow well beyond you. Get full show notes and more information here: https://safimedia.co/533

Dec 27, 2022 • 25min
EP532: Foundations: How to Give Yourself Space to Grow
If you want to be a powerful, visionary leader who can step into the fullness of her mission, you need space. The problem is that women have historically been denied space. Therefore, it’s a revolutionary act for a woman to give herself space, and Eleanor is showing you how on this episode. Discover how to offer yourself space so you can build your big, bold, and beautiful business with Eleanor's three practical strategies. Get full show notes and more information here: https://safimedia.co/532

Dec 20, 2022 • 20min
EP531: Group Coaching VS 1-1 Coaching
As you think about your professional development in 2023, you might be considering what you’re going to invest in as part of your plan. As a coach, Eleanor has led both group mastermind experiences as well as one-on-one coaching containers, and she’s here to share insights that may surprise you about the relative value of each. You’ll learn how to identify which one you might need, and why the group coaching experience is the way to go if you’re ready to be challenged. Get full show notes and more information here: https://safimedia.co/531

Dec 13, 2022 • 41min
EP530: How to Build Your Brand with Op-Eds, Media Features and More with Shari Graydon of Informed Opinions
70% of the voices of authority heard in Canadian media as experts and commentators are men, compared to the 30% share women have. This is a statistic found by Informed Opinions, a non-profit that is all about amplifying the voices of women and gender-diverse people for a more equitable society. Eleanor's guest today is Shari Graydon, the catalyst and director of this organization, and she’s here this week to explore the topic of amplifying women’s voices. Get full show notes and more information here: https://safimedia.co/530

Dec 6, 2022 • 54min
EP529: How to Be the Partner of Choice for Large Corporations with Christianne McMartin
One of the big themes we’ve been exploring here at Safi Media is how women entrepreneurs can grow their businesses by tapping into the power of corporate supply chains. This is a huge topic with so much to explore and unpack, and this week, you get to listen in to a powerhouse conversation Eleanor had with an expert in this arena. Christianne McMartin is the National Small Business Lead for The Scotiabank Women Initiative: an initiative created with the goal of advancing and supporting women entrepreneurs. Chris lives and breathes corporate partnerships for women entrepreneurs, so get ready for a masterclass on this topic because there is a huge power in thinking broadly about how you can partner with corporate entities. Get full show notes and more information here: https://safimedia.co/529

Nov 29, 2022 • 17min
EP528: Coaching vs. Mentoring vs. Thought Partnership
In the Power + Presence + Position Business Accelerator and The Incubator, coaching, mentoring, and thought partnership are key components that are interwoven into how Eleanor delivers these programs. She believes all three are required for you to perform at the highest level as an entrepreneur, but what are they really? Tune in this week to discover the differences between coaching, mentoring, and thought partnership. Eleanor is breaking down what they are, how they work, and the pros and cons of each so you can decide which of these you need right now. Get full show notes and more information here: https://safimedia.co/528

Nov 22, 2022 • 1h 3min
EP527: Scaling a Jewel Business (aka The 500K Offer) with Moe Carrick
Over the last two decades, Moe Carrick has created a lucrative consulting company that has served an incredible roster of high-caliber clients. However, being time-starved proved to be unsustainable, both in her career and family life. This week, hear Moe’s journey of scaling a Jewel business, and how her case study was our inspiration for the 500K Offer. She’s sharing the pivotal moment she decided it was time to make the required changes that her life, business, and impact deserves, and her evolving relationship with time as a precious commodity. Get full show notes and more information here: https://safimedia.co/527

Nov 15, 2022 • 47min
EP526: How to Position Your Company for Corporate Deals with Devon Girard
Tapping into major global supply chains and major export markets might be something you’re working towards in your business. To do that, you need to learn how to effectively partner and do business with big corporations, and Eleanor’s guest today is an accomplished strategic communications expert with years of experience in government, community, and media relations. Devon Girard is the co-founder of the StrikeUP Conference and program lead at Women Entrepreneurship Strategy, and she’s here this week to share five lessons every woman entrepreneur needs to know when it comes to working with corporate clients and partners. Get full show notes and more information here: https://safimedia.co/526

Nov 8, 2022 • 25min
EP525: Replay: Growth VS Scaling and Why It Matters
Join Eleanor in this episode to discover the difference between growth and scaling, and how to intentionally decide which you’re working towards. Eleanor is sharing why you might currently feel conflicted about growth, how to design your business based on scale, and why doing so will inject simplicity into your mission and produce more cash, influence, and autonomy. Get full show notes and more information here: https://safimedia.co/525