No Hacks: Future-proofing your career in the age of AI

Slobodan (Sani) Manić
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Aug 30, 2022 • 25min

Google's Helpful Content and End of Third-party Cookie Delay

In this episode, we did a recap of the latest marketing news that happened over the summer. We covered:Google delays the end of third-party cookies againHelpful Content Update Optimization vs maximizationPlus we share some exciting news about the podcast!If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you enjoyed the episode, please share it with a friend!
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Jul 6, 2022 • 50min

What's Wrong with Everything with Craig Sullivan

This week we are talking to the website optimization legend - Craig Sullivan. Learn about experience plumbing, why decades of designing and building websites were not enough to avoid making the same stupid mistakes over and over, and how to make sure your website is something you can be proud of.Links in the episode:Craig Sullivan's LinkedInIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you enjoyed the episode, please share it with a friend!
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Jun 22, 2022 • 27min

Carbon Neutral Websites with Marcus Tandler and Katharina Meraner (Ryte)

This week we have Marcus Tandler and Katharina Meraner from Ryte joining the podcast. We talked about Ryte - The #1 Platform for Website User Experience, carbon neutral websites, and what you can do TODAY to minimize the impact internet has on the environment.Links in the episode:Ryte's Carbon Neutral ProgramMarcus Tandler's LinkedInKatharina Meraner's LinkedInIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you enjoyed the episode, please share it with a friend!
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Jun 14, 2022 • 31min

Growth Loops with Ognjen Boskovic

Ognjen Bošković is growth lead at CXL, located in Belgrade, Serbia. As No Hacks Marketing guest Juliana Jackson said it - "Ognjen is one of the very few who understand growth marketing."Links in the episode:CXL Growth Notes newsletterOgnjen's LinkedInIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you enjoyed the episode, please share it with a friend!
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Jun 9, 2022 • 39min

The Marketing Attribution Fantasy with Juan Mendoza

Juan Mendoza, Senior Customer Strategist at The Lumery, tackles the intricacies of marketing attribution in a billion-dollar industry. He highlights the ongoing mystery of measuring marketing effectiveness and the complexity of brand marketing, using McDonald's campaigns as a case study. The conversation also dives into Web3 technologies and their potential for decentralization, along with the ethical implications in digital marketing, integrating theological insights to inform consumer behavior strategies. It's a fascinating blend of data, creativity, and future trends!
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May 31, 2022 • 33min

How To Get Your Optimization Efforts Better With Ben Labay

Ben Labay is the managing director at Speero by CXL. In this episode, we talked about how to get your optimization efforts better. Ben also shares Speero’s Experimentation Program Maturity Audit and the four pillars of their experimentation program.Links in the episode:https://www.linkedin.com/in/benlabay/https://speero.com/experimentation-program-maturity-auditIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you enjoyed the episode, please share it with a friend!
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May 24, 2022 • 30min

Optimizing Web Forms with Alun Lucas

Alun Lucas is the managing director at Zuko Analytics. In this episode, we talked about web forms. Are they always necessary? Alun shares his insights on why there are still bad forms online and how to make web forms better for the site and for the user.Links in the episode:https://www.zuko.iohttps://www.linkedin.com/in/alun-lucas-zuko-analytics/https://www.zuko.io/product-overviewIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you enjoyed the episode, please share it with a friend!
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May 18, 2022 • 47min

Optimizing Customer Experience with Will Laurenson

Will Laurenson is a Conversion Rate Optimisation expert who works with eCommerce businesses to improve their conversion rates, average order values, and generate higher lifetime customer values. In this episode, we talked about why you should prioritize your customer experience. We also covered how to use reviews strategically and whether discounting really helps increase conversions.---If you enjoyed the episode, please share it with a friend!
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May 10, 2022 • 34min

Everything You Need to Know about GA4 with Julian Juenemann

Julian Juenemann is the founder and chief instructor of Measure School, a platform that teaches marketers the data-driven way of online marketing. In this episode, we talked about why Google is phasing out Universal Analytics, the specifics of Google Analytics 4 and how to start planning your transition today.Links in the episode:https://measureschool.comhttps://www.linkedin.com/in/julianjuenemann/If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you enjoyed the episode, please share it with a friend!
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May 3, 2022 • 31min

How to Make WordPress Fast With Thomas Audunhus

Thomas Audunhus is the Chief Product Officer at Servebolt, a managed hosting company for LAMP-stack applications. In this episode, we’ll talk about the common web performance misconceptions  and how to make and keep your WordPress/WooCommerce sites fast.Links in the episode:https://serverbolt.comhttps://servebolt.com/articles/speeding-up-woocommerce-the-complete-guide/#Wrong:-Cart-fragments-Ajax-slows-down-page-speedIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you enjoyed the episode, please share it with a friend!

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