

No Hacks: Optimising the Web for AI Agents
Slobodan "Sani" Manić
Your next million website visitors won't be human.And most websites are completely unprepared. Navigation that makes sense to humans confuses agents. Checkouts break. Critical information is invisible.No Hacks is the podcast about this shift. We explore how to optimise websites for AI agents: what breaks, what works, and what companies need to do now to stay visible in an agent-driven web.Hosted by Slobodan Manic (slobodanmanic.com), consultant and speaker on Agent Experience Optimisation (AXO).New episodes weekly. Subscribe to the companion newsletter at nohacks.substack.com.
Episodes
Mentioned books

Oct 19, 2022 • 50min
E-commerce Sales Models With Pancho Mendiola
Pancho Mendiola is the Chief Flow Charts Officer at SomosMerchants, CEO at e-commerce consulting company VamosOnward, and host of the Convert on Shopify podcast. In this episode, we talked about Shopify e-commerce sales models in B2B, B2C and subscriptions. Links in the episode:https://www.linkedin.com/in/pancho-mendiola-42b790150/https://www.panchomendiola.com/If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!

Oct 13, 2022 • 40min
Everything You Need To Know About Website Migrations With Steve Wiideman
Steve Wiideman is an SEO veteran since 1998 and the president of Wiideman Consulting Group. In this episode, we talked about website migrations Everything you need to know and what you need to do before, during, and after a website migration. Links in the episode:https://www.linkedin.com/in/seoexpert/https://www.wiideman.com/Website Upgrade ChecklistIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!

Oct 4, 2022 • 32min
Why You Need Developers in CRO With Sandeep Shah
Sandeep Shah is the director of product and presale at Webtrends Optimize. In this episode, we talked about why we think web developers should work closely with marketing and optimization teams. Learn more about the skills required, the differences between CRO and production developers and how to integrate experimentation into product development.Links in the episode:https://www.linkedin.com/in/sandeepshah89/https://www.webtrends-optimize.com/If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!

Sep 27, 2022 • 55min
How To Do Market Research With Jeremy Epperson
Jeremy Epperson is the Chief Growth Officer at ConversionAdvocates. He’s a 15 year CRO veteran and a renowned speaker. In this episode, we talked about how to do a proper market research, the common research mistakes and how does this help with the customer journey.Links in the episode:https://www.linkedin.com/in/jeremyeppersonhttps://www.nohacksmarketing.com/podcast/051-optimizing-the-customer-journey-with-jeremy-epperson/https://conversionadvocates.comIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!

Sep 20, 2022 • 23min
Building Websites That Convert With Annie Maguire
Annie Maguire is a Conversion Copywriter, who has worked with Fortune 500 companies such as Loreal, UnderArmour, Guinness and more. In this episode, we talked about how to develop a website user experience that generates leads.Links in the episode:https://learn.anniemaguire.com/how-to-build-websites-that-converthttps://www.linkedin.com/in/maguireannie/https://www.nohacksmarketing.com/podcast/039-creating-landing-pages-that-convert-with-annie-maguire/If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!

Sep 6, 2022 • 23min
4 Google Analytics Alternatives if You're Not a GA4 Fan
Sometime April, 2022. Google announced that they will begin to sunset universal analytics in 2023. And that means everyone will have to use GA4. Why are they doing this? And are there better alternatives to GA four? In this episode, we will tell you our top analytics alternatives that are also privacy focused.Links in this episode:PlausibleMatomoFathomMouseflowEverything You Need to Know about GA4 with Julian JuenemannDon’t forget to subscribe to the No Hacks Marketing Podcast. And if you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!

Aug 30, 2022 • 25min
Google's Helpful Content and End of Third-party Cookie Delay
In this episode, we did a recap of the latest marketing news that happened over the summer. We covered:Google delays the end of third-party cookies againHelpful Content Update Optimization vs maximizationPlus we share some exciting news about the podcast!If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!

Jul 6, 2022 • 50min
What's Wrong with Everything with Craig Sullivan
This week we are talking to the website optimization legend - Craig Sullivan. Learn about experience plumbing, why decades of designing and building websites were not enough to avoid making the same stupid mistakes over and over, and how to make sure your website is something you can be proud of.Links in the episode:Craig Sullivan's LinkedInIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!

Jun 22, 2022 • 27min
Carbon Neutral Websites with Marcus Tandler and Katharina Meraner (Ryte)
This week we have Marcus Tandler and Katharina Meraner from Ryte joining the podcast. We talked about Ryte - The #1 Platform for Website User Experience, carbon neutral websites, and what you can do TODAY to minimize the impact internet has on the environment.Links in the episode:Ryte's Carbon Neutral ProgramMarcus Tandler's LinkedInKatharina Meraner's LinkedInIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!

Jun 14, 2022 • 31min
Growth Loops with Ognjen Boskovic
Ognjen Bošković is growth lead at CXL, located in Belgrade, Serbia. As No Hacks Marketing guest Juliana Jackson said it - "Ognjen is one of the very few who understand growth marketing."Links in the episode:CXL Growth Notes newsletterOgnjen's LinkedInIf you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.---If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!


