Course Lab: Lessons from Successful Online Course Creators

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.Randi Rubenstein is the founder of Mastermind Parenting and host of the Mastermind Parenting Podcast. She runs programs to support parents with strong willed children into fostering better and more open relationships.In this episode, Danny and Abe talk with Randi about the iterations of her Mastermind Parenting course. In this episode we discuss:Randi’s personal experience with a strong willed child, leading to her course.Evolution of a course from one-on-one to online coaching.The urge to firehouse students with information and support.Working with clients on something as personal and sensitive as parenting.Helping over-stressed parents see their own progress.Accountability being managed by coursebuilders and coursetakers.Danny and Abe’s debrief.“That's the reason people stick around for years… because it is a parenting program but it's really a parenting / personal development program.” – Randi RubensteinRandi Rubenstein coaches parents raising challenging or strong willed kids. She believes: Perfection is the enemy when it comes to parenting. A good parent is simply one who strives to be better. Our strong willed kids give us a nudge to do the "bettering" work.Randi's the founder of Mastermind Parenting, host of the Mastermind Parenting podcast and author of The Parent Gap.Randi is based in Houston, Texas where she lives with her husband, Scott, and they are the parents of 3 young adults.Resources or websites mentioned in this episode:MiraseeRandi’s websiteRandi’s LinkedInRandi’s BookCredits:Guest: Randi RubensteinHosts: Danny Iny & Abe CrystalProducer: Geoff Govertsen Supervising Producer: Cynthia Lamb Executive producer: Danny InyMusic soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioIf you don't want to miss future episodes of Course Lab, please subscribe to Mirasee FM’s Youtube Channel or wherever you're listening right now. And if you liked the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.Music and SFX credits: Track Title: Bossa BBArtist Name(s): MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: GraceArtist Name(s): ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Carousel LightsArtist Name(s): Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Coo CoosArtist Name(s): Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONEpisode transcript Mastermind Parenting (Randi Rubenstein) coming soon ~~~~~

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.Tom Hart is a graphic novelist and the founder and executive director of The Sequential Artists Workshop, a non-profit school and arts organization located in Gainesville, Florida.In this episode, Danny, Abe, and Tom discuss:How Tom’s courses have evolved over his years in businessThe importance of marketingCourse pricingEmploying additional instructorsTom’s school’s nonprofit modelStudent emotions and providing community supportAddressing student mindset challengesTom’s advice for aspiring course creatorsAcquiring students“Forming a community is actually one of the best things we do for people. They don't really know that going in — they don't realize one of the main things they need is a support system of readers and fellow learners.” — Tom HartTom Hart is a graphic novelist and the founder and executive director of The Sequential Artists Workshop, a non-profit school and arts organization located in Gainesville, Florida.Since 2001, he has been a teacher at the School of Visual Arts in New York City as well as Parsons, Brooklyn College, the University of Florida, and a host of other institutions before starting his own school in 2012.His graphic novel about his daughter called Rosalie Lightning was a New York Times #1 bestseller and has been translated into numerous other languages, was featured on many “Best of 2016” lists, and was also nominated for two comics industry Eisner Awards.Resources or websites mentioned in this episode:MiraseeRuzukuTom’s websites: learn.sawcomics.org and SequentialArtistsWorkshop.orgCredits:Hosts: Danny Iny and Abe Crystal Producer: Cynthia Lamb Assembled by: Geoff GovertsenExecutive Producer: Danny InyAudio Post Supervisors: Evan Miles and Christopher MartinAudio Post Production: Post Office SoundMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioTo catch the great episodes that are coming up on Course Lab, please follow us on Mirasee FM's YouTube channel or your favorite podcastplayer. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to morepeople.    Music credits: Track Title: Bossa BBArtist Name: MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist Name: Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: GraceArtist Name: ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Carousel LightsArtist Name: Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.Episode transcript: Drawing New Conclusions (Tom Hart) coming soon~~~~~

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.Rob Witcher is a co-founder and master instructor at Destination Certification Inc. In this episode, Danny, Abe, and Rob discuss:Transitioning from teaching for a company to teaching in your own businessCreating engaging delivery and fulfillmentDeveloping the right tools to support the courseFocusing on simplicityThe value of feedback and iteration“One of the most important lessons we learned is: Simplicity is better… providing less and being very concise.”– Rob WitcherRob Witcher is a co-founder and master instructor of Destination Certification Inc. and its CISSP program. He is a technical wizard directing the creation of the integrated intelligent learning system. His background includes more than 20 years of intense security, privacy, and cloud assurance experience, and he has delivered hundreds of CCSP, CISSP, and ISACA classes globally over the last decade.Rob is a dedicated and creative instructor who is deeply invested in the success of his students. He brings an entertaining delivery style that is grounded in years of experience and a deep understanding of what is required for success on the CISSP and CCSP exams.Resources or websites mentioned in this episode:MiraseeRuzukuRob’s website: DestCert.comCredits:Hosts: Danny Iny and Abe Crystal Producer: Cynthia Lamb Assembled by: Geoff GovertsenExecutive Producer: Danny InyAudio Post Supervisors: Evan Miles and Christopher MartinAudio Post Production: Post Office SoundMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioTo catch the great episodes that are coming up on Course Lab, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.Music credits: Track Title: Bossa BBArtist Name: MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist Name: Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: GraceArtist Name: ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Carousel LightsArtist Name: Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.Episode transcript: Tools for Training (Rob Witcher) coming soon~~~~~

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.Christina Becker is a nonprofit consultant, trainer, psychotherapist, and the founder of the Canadian Nonprofit Academy. In this episode, Danny, Abe, and Christina discuss:Her background and how she came to be a course creatorBalancing two different course businessesHer course being taken by teams instead of individualsDelivering very short course video lessonsRoadblocks and iterationsHer business model and reaching her target marketHow Christina overcomes resistance from prospects Why she chose a subscription modelThe joy of iterating your course“Once you create a course, that's not it. It's a dance between your students and yourself and learning new things. And I think that's been really, really fun.”– Christina BeckerChristina Becker is a nonprofit consultant, trainer, psychotherapist, and the founder of the Canadian Nonprofit Academy. In whatever work she does, she is committed to making a lasting difference in communities by providing valuable and innovative consulting and coaching services. She brings a distinct set of skills and expertise — solid business acumen focused on outcomes and measurable results, emotional intelligence, and deep listening skills that build consensus in teams. Christina is based in Toronto, Canada.Resources or websites mentioned in this episode:MiraseeRuzukuCanadian-NonprofitAcademy.comChristina’s website: CJBecker.comCredits:Hosts: Danny Iny and Abe Crystal Producer: Cynthia Lamb Assembled by: Geoff GovertsenExecutive Producer: Danny InyAudio Post Supervisors: Evan Miles and Christopher MartinAudio Post Production: Post Office SoundMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioTo catch the great episodes that are coming up on Course Lab, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.Music credits: Track Title: Bossa BBArtist Name: MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist Name: Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: GraceArtist Name: ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Carousel LightsArtist Name: Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.Episode transcript: Teaching Teams (Christina Becker) coming soon~~~~~

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.Debra Cady is a Licensed Clinical Social Worker and CEO/Founder of Silver Linings International.  SLI offers facilitation, coaching, consulting, and training on how to achieve strength-based, positive change for individuals and organizations.Danny and Abe talk with Debra about her pivot from being a mental-health professional to becoming a course creator and entrepreneur.This episode covers:Debra’s experience before course creation and how she pivoted into itStarting with her pilot coursePricing her course properly Working out the educational design aspects of her courseHer evaluation toolsHow her course changed her workDanny and Abe’s debrief“I was terrified and I was afraid and I did it anyway. And I created a tribe for myself, people who believed in me, and kept the people who didn't away.” — Debra CadyDebra Cady is a Licensed Clinical Social Worker and CEO/Founder of Silver Linings International, LLC.  SLI offers facilitation, coaching, consulting, and training on how to achieve strength-based, positive change for individuals and organizations.Debra combines her 30+ year career in behavioral health, specifically her experience as a trauma-informed manager, with her Appreciative Inquiry Facilitation Certification to deliver virtual training courses that create positive outcomes for the people and systems who work for children, youth, young adults, and other vulnerable populations. Her training has given hundreds of people the tools they need to create better engagement and healing-centered energy in their workplaces and for the clients they serve.Resources or websites mentioned in this episode:MiraseeRuzukuDebra’s website: SilverLiningsInternational.orgCredits:Hosts: Danny Iny and Abe Crystal Producer: Cynthia Lamb Assembled by: Geoff GovertsenExecutive Producer: Danny InyAudio Post Supervisors: Evan Miles and Christopher MartinAudio Post Production: Post Office SoundMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioTo catch the great episodes that are coming up on Course Lab, please follow us on Mirasee FM's YouTube channelor your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.Music credits: Track Title: Bossa BBArtist Name: MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist Name: Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: GraceArtist Name: ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Carousel LightsArtist Name: Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.Episode transcript: Going the Extra Mile (Debra Cady) coming soon~~~~~

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.Dr. Barbara Birsinger is the creator of the Behavior Decoding Method as well as the CEO and Founder of The Energetics of Eating. She works with people from all walks of life who want to focus on true health and self-love rather than be pressured by the tenets of “diet culture.” In this episode, Abe and Barbara explore:How she decided on her target audienceThe modalities of her instruction and interaction with studentsCustomizing her offering and incorporating feedback  Exploring the emotional aspect of the problems your students faceThe importance of a clear customer focus“I started getting really dramatic results, like people absolutely stopping their intractable behaviors…. And that's when I thought, I'm the only one who's doing this.” – Dr. Barbara BirsingerCreator of the Behavior Decoding Method™, Dr. Barbara Birsinger has invested over three decades studying, researching, and innovating a system to put an end to food and body-image struggles. More than 70 percent of the population, mostly women, encounter these challenges fueled by a culture obsessed with weight, size, and appearance rather than real health, self-love, and appreciating diversity.Dr. Birsinger has worked with people from all walks of life: CEOs, students, doctors, professionals, entrepreneurs, stay-at-home moms, and more. In the process she designed a revolutionary system for revealing the deeper meaning, purpose, and intended positive outcome in eating and weight-related behaviors. This includes revising limiting beliefs and identity, as well as fulfilling spiritual longings that are essential for lasting change. To make a greater global impact with her work, she has secured a U.S. Patent Pending for the development of a mobile app based on her Food & Body Code® program, which will also serve as a referral tool to match individuals looking for support with experienced professionals trained in her methods to reach a broader audience and extend the healing.Dr. Birsinger thrives on training health and mental health practitioners and experienced coaches in her certification and continuing-education courses. She also enjoys professional speaking to diverse groups on broader topics that also are derived from her Mind-Body Core Code™ principles. From professional organizations to large training and speaking events, Dr. Birsinger enjoys motivating audiences while providing new and provocative information to help them find more peace, freedom, and living their dreams.Resources or websites mentioned in this episode:MiraseeDr. Birsinger’s website: BarbaraBirsinger.comDr. Birsinger’s free offer: BarbaraBirsinger.com/real-timequickdecodingCredits:Hosts: Danny Iny and Abe Crystal Producer: Cynthia Lamb Assembled by: Geoff GovertsenExecutive Producer: Danny InyAudio Post Supervisors: Evan Miles and Christopher MartinAudio Post Production: Post Office SoundMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioIf you don't want to miss future episodes of Course Lab, please follow us on Apple podcasts or Spotify or wherever you're listening rightnow. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.    Music credits: Track Title: Bossa BBArtist Name: MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist Name: Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: GraceArtist Name: ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Carousel LightsArtist Name: Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.Episode transcript: Courses for Coaches (Dr. Barbara Birsinger) coming soon~~~~~

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.Stever Robbins is a serial entrepreneur, productivity expert, author, and creator/host of the Get-It-Done Guy podcast, which ran from 2007–2020 and has been downloaded more than 36 million times.In this episode, Danny, Abe, and Stever explore:The false equation of knowledge and actionUsing misdirection to overcome resistance and foster learningInstructional design and engaging behavior among your studentsCreating interaction in large-scale coursesAddressing student frustration with instructional “misdirection”“[There] is an unbelievably pervasive theory of how people learn and how people change behavior, which is that if you tell people the learning, they will somehow magically be able to do the thing.” – Stever RobbinsStever Robbins is a serial entrepreneur, top-10 iTunes podcaster, and productivity expert. He co-founded the early internet success story FTP Software, served as COO of Building Blocks Interactive, CEO of JobTacToe.com, and has been an initial team member of ten start-ups, including four IPOs and three acquisitions. He currently runs Get-It-Done Groups™, which help people make extreme progress on important projects and habits.His experience developing organizational leaders began as co-designer of Harvard Business School’s “Leadership and Learning” curriculum redesign, and has gone on to include being an advisor and mentor to senior managers in several high-growth companies.His Get-It-Done-Guy podcast spent weeks as #1 in the iTunes business category, years in the top 10, and was downloaded more than 36 million times. He has been interviewed in numerous publications including The Wall Street Journal, NBC Nightly News, The New York Times, ABC News Now, MSNBC, FOX News, BusinessWeek Online, and Investor’s Business Daily. Stever is the author of multiple books and holds an MBA from the Harvard Business School and a BS in Computer Sciences from MIT.Resources or websites mentioned in this episode:MiraseeStever’s website: SteverRobbins.comCredits:Hosts: Danny Iny and Abe Crystal Producer: Cynthia Lamb Executive Producer: Danny InyAssembled by: Geoff GovertsenAudio Post Supervisors: Evan Miles and Christopher MartinAudio Post Production: Post Office SoundMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioIf you don't want to miss future episodes of Course Lab, please subscribe to Apple podcasts or Spotify or wherever you're listening right now. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.    Music credits: Track Title: Bossa BBArtist Name: MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist Name: Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: GraceArtist Name: ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Carousel LightsArtist Name: Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.Episode transcript: Bridging the Gap (Stever Robbins) coming soon~~~~~

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.In this special episode, Danny and Abe discuss the myriad advantages of Ruzuku’s Instant Courses as an incredibly efficient and valuable tool for course creators. Courses tangential to your main expertise can be excellent for additional revenue streams, brand enhancement, lead generation, trust building, lower-cost learning options, and student/client nurturing. The Instant Courses platform offers all of this with fully customizable options and the ability to literally get a course online in a matter of minutes.In this episode, we explore:What exactly is Ruzuku’s Instant Courses The distinction between core and peripheral coursesBest business uses for peripheral coursesHow these courses are builtThe integration of Instant Courses and the overall Ruzuku platformCourse and student life cycles“Anytime you want to add something that complements the coaching or services you do, you don't necessarily need to build that from scratch —you can just pull from a library of instantly available courses.” — Abe Crystal“People came to me and Abe all the time to learn how to build and sell courses. Well, how would they want that process shortcut? It's like, well, what if they could press a button, and the course was up and ready to go.”  – Danny InyResources or websites mentioned in this episode:MiraseeRuzuku’s Instant CoursesCredits:Hosts: Danny Iny and Abe Crystal Producer: Cynthia Lamb Executive Producer: Danny InyAssembled by: Geoff GovertsenAudio Post Supervisors: Evan Miles and Christopher MartinAudio Post Production: Post Office SoundMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioIf you don't want to miss future episodes of Course Lab, please subscribe to Apple podcasts or Spotify or wherever you're listening rightnow. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.Music credits: Track Title: Bossa BBArtist Name: MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist Name: Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: GraceArtist Name: ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Carousel LightsArtist Name: Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.Episode transcript: Special: Ruzuku’s Instant Courses coming soon~~~~~

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.Cyndy Porter is a portrait photographer, stylist, personal brand and image consultant, and founder of Success Thru Style. In this episode, Danny, Abe, and Cyndy discuss how she’s built successful online courses that teach what is traditionally an in-person or experiential process.In this episode we explore:The flipped-classroom modelHow Cyndy iterated her courses in various ways to meet the market and needsCyndy’s creation of an evergreen course as an alternative for studentsThe challenges of online learning and coaching for personal styling, and how Cyndy solved theseBalancing art and science in personal brandingThe importance of identifying and addressing students’ pain points“Only 4% of all women worldwide believe they're beautiful. And so you can imagine, if you're a woman, and you don't feel comfortable in your own skin, putting yourself out there in any kind of business is difficult.”  – Cyndy PorterCyndy Porter is a personal brand and image consultant and founder of Success Thru Style. She earned a degree in marketing, then spent 20 years as a sales and marketing professional in the tech industry. Her stops included WAIS (one of the first Internet companies), Kodak, and finally, American Online (AOL), where she was a Divisional Vice President of Brand Marketing.Following her corporate years, Cyndy became an award-winning professional photographer. She is now also certified as an image consultant and a story coach.Cyndy has worked with people from all walks of life. Her mission is to help her clients feel stunning, confident, and powerful so they stand out from the crowd and succeed on their own terms.Her clients have gone on to start their own businesses, multiply their incomes, change careers, be promoted, run for office, and forge healthy relationships.Resources or websites mentioned in this episode:MiraseeCyndy’s website: SuccessThruStyle.comCredits:Hosts: Danny Iny and Abe Crystal Producer: Cynthia Lamb Executive Producer: Danny InyAssembled by: Geoff GovertsenAudio Post Supervisors: Evan Miles and Christopher MartinAudio Post Production: Post Office SoundMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioIf you don't want to miss future episodes of Course Lab, please subscribe to Apple podcasts or Spotify or wherever you're listening right now. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.Music credits: Track Title: Bossa BBArtist Name: MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist Name: Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: GraceArtist Name: ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Carousel LightsArtist Name: Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONS24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.Episode transcript: Styling for Confidence (Cyndy Porter) coming soon~~~~~

Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.John Bowen was in the right place at the right time, being CEO of two large financial advisory firms in Silicon Valley in the 1990s. And from that vantage point, he had noticed a gap in the industry — far too many financial advisors were reinventing the wheel when it came to research. So he started CEG Worldwide in 2000, which is now the world’s leading coaching firm for financial advisors. In this episode Danny, Abe, and John talk about:Clarity of focus and clarity of outcomeThe intentionality of focusing on the affluent segmentThe value of market researchHaving a “moat” in your industryAfter the discussion, stay tuned for Danny and Abe’s debriefing, containing their key takeaways.“We're very, very, very clear that we're going to help them race up this hierarchy of advisor success that I'm describing. And that it's not only the money part, but they're going to have this amazing life of significance.”– John Bowen