Building the Premier Accounting Firm

Roger Knecht and Jason Blumer discuss transitioning from CPA to entrepreneur, strategic delegation for business growth, building effective teams, leadership, and creating supportive environments for sustained business success.

Join us this Wednesday for a new episode where Roger discusses mastering the art of delegation on the accountrepreneur's journey with Jason Blumer

Join us as we revisit this conversation from 2022! Get ready for this thought-provoking conversation that Roger & Amber have as they dive into the principles of money management and how we each view it. For example, consider this, what is the clarity that you really want and experience or do that isn't tied to money? Think of it like "profit for joy". This can be accomplished when we reverse engineer our goals. With this focus, we each can work with more purpose and intent. Money Blocks, have you heard of this before, and do you know what it means? You should because it may be holding you back from the success you deserve. It stems from the idea that we need to understand money, how to manage it, and leverage it. Do we realize how much our relationship with money relates to our self-worth, Business investment vs. business expense? This is a perspective you need to have personally and professionally. Is your time contaminated, and what does that mean to you? Regarding your clients, there are 3 questions every business owner needs to know with your help. Pay attention and see what you can do to help answer them for your clients. In fact, what is the value the client finds in the services we offer, it perhaps is the core of what we are bringing to the relationship with our clients. So, remove the distractions, be present and enjoy this thoughtful conversation. Your Host: Roger Knecht, president of Universal Accounting Center Our Guest: Amber Dugger Amber Dugger is the founder of Profit For Keeps, a system developed for online entrepreneurs to end the stress and anxiety around numbers. It is a holistic system combining personal finance and business cash flow strategies using Profit First and YNAB (You Need a Budget). She has helped hundreds of coaches implement this system and has helped thousands more calculate revenue goals that actually make sense! She is a certified health coach from I.I.N. and worked in corporate finance for 15 years before venturing out on her own in 2015 and thrives on being location independent. She loves traveling, wine, bicycles, knitting, and a good cup of tea (if in England) and coffee (if in Italy). Sweet Life, Purposeful Money is a high vibe Facebook community of virtual service-based entrepreneurs seeking a group to up-level their money game. Join in the fun here! www.amberdugger.com/community Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Offers: Amber is so kind to share with us all her FREE Profitability & Revenue calculator: https://amberdugger.com/calculator Also, this is a course you don't want to miss. This is a class used with couples, newlyweds, couples and youth to introduce the principles of money management for individuals and households. See what everyone is talking about with this FREE training to help you live debt-free. Register now and in less than an hour, the path to financial freedom will be very clear. Go HERE to get access to this Money Management 101 – Payday course today. Lastly, get a FREE copy of this book all accounting professionals should use to work on their business and become profitable as a Profit & Growth Expert for their clients. This is a must-have addition to every accountant's library to provide to have the premier accounting business today: "Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds" – the how-to-guide e-book for accounting professionals For Additional FREE Resources for accounting professionals check out this collection HERE! Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe. For more information on how you can apply these principles in your business please visit us at www.universalaccountingschool.com or call us at 8012653777

Welcome to today's episode of Building the Premier Accounting firm with Roger Knecht, where we dive into the captivating journey of Reza Hooda, a seasoned chartered accountant and tax advisor turned mentor and coach for practice owners in the UK. Here are the highlights of her insightful discussion with Roger: Reza's professional journey: Reza shares his diverse professional background, from cutting his teeth in PwC's tax department to acquiring a small accounting practice and facing the trials and triumphs of running his own virtual firm. Beyond Technical Skills: Learn how Reza broadened his skill set in marketing, sales, leadership, and pricing, and why he believes that technical know-how in accounting is just the starting point for a successful practice. Transition to Coaching: Discover Reza's passion for coaching and how his hands-on experience led to the development of a 4-pillar framework that guides practice owners toward growth and efficiency. The 4 Pillars Framework: Roger and Reza explore the details of Reza's framework as laid out in his book "The 4 Pillars: How to Build an Accounting Firm That Gives You More Money, Time, and Freedom." The pillars include: Pricing: Moving away from traditional time-based billing to value-based pricing. People: Building a team and fostering a positive culture. Process: Streamlining operations for better efficiency. Positioning: Enhancing the firm's presence in the market. The Value of Pricing: Reza emphasizes the importance of value-based pricing and the strategies for communicating this model to clients to align expectations and satisfaction. Entrepreneurial Freedom: Roger discusses the importance of time and financial freedom for entrepreneurs and Reza's advice for continuous self-development, including the lifelong habit of reading. Community and Knowledge Sharing: Reza advocates for the sharing of knowledge within the accounting community and highlights the role of events like GrowCon, Universal Accounting's annual conference, for accounting business owners to network, share strategies, and learn from industry experts. Join us for this episode to get a wealth of actionable insights from Reza Hooda, whether you're an accounting professional looking to expand your practice or an entrepreneur interested in the intersection of accounting and business mastery. Thank you for listening to this episode of Building the Premier Accounting Firm. For more information on how you can start your own accounting practice, call Universal Accounting Center at 801-623-6707 or schedule an appointment online at your convenience. Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Offers: Reza is offering to our listeners a free copy of his book (just pay shipping and handling) from this page: https://go.rezahooda.com/order-348362211681564311623 You can also listen and follow his podcast The Profitable Accountant wherever you listen to your podcasts: https://www.rezahooda.com/podcasts/the-profitable-accountant-podcast Get a FREE copy of these books all accounting professionals should use to work on their business and become profitable. These are a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: "Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds" – This is a how-to guide on how to turn around a struggling business into a more sustainable model. Each chapter focuses on a crucial aspect of the turnaround process - from cash flow management to strategies for improving revenue. This book will teach you everything you need to become a turnaround expert for small businesses. "in the BLACK, nine principles to make your business profitable" – Nine Principles to Make Your Business Profitable – Discover what you need to know to run the premier accounting firm and get paid what you are worth in this book, by the same author as Red to Black – CPA Allen B. Bostrom. Bostrom teaches the three major functions of business (marketing, production and accounting) as well as strategies for maximizing profitability for your clients by creating actionable plans to implement the nine principles. "Your Strategic Accountant" - Understand the 3 Core Accounting Services you should offer as you run your business. help your clients understand which numbers they need to know to make more informed business decisions. "Your Profit & Growth Expert" - Your business is an asset. You should know its value and understand how to maximize it. Beginning with the end in mind helps you work ON your business to build a company you can leave so that it can continue to exist in your absence or build wealth as you retire and enjoy the time, freedom, and life you want and deserve. Learn what it is you can do to become an author, leveraging your expertise to market effectively your services and get the clients you deserve. This is a webinar you don't want to miss. Learn from Mike Capuzzi what a Shook is and how you can use it to position yourself as the Premier Accounting Firm in your area. This is a must-see presentation so get ready to take some great notes. In addition to becoming an author, see what you can do to follow the Turnkey Business plan for accounting professionals. After more than 40 years we've identified the best practices of successful accountants and this is a presentation we are happy to share. Check it out and see what you can do to be in business for yourself but not by yourself with Universal Accounting Center. It's here you can become a: Professional Bookkeeper, PB Professional Tax Preparer, PTP Profit & Growth Expert, PGE Lastly, get your Business Score to see what you can do to work ON your business and have the Premier Accounting Firm. Join over 70,000 business owners and get your score on the 8 Factors That Drive Your Company's Value. For Additional FREE Resources for accounting professionals check out this collection HERE! Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss. Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe. Also, let us know what you think of the podcast and please share any suggestions you may have. We look forward to your input: Podcast Feedback For more information on how you can apply these principles to start and build your accounting, bookkeeping & tax business please visit us at www.universalaccountingschool.com or call us at 8012653777

Join us this Wednesday for a new episode where Roger welcomes Reza Hooda to discuss his Blueprint for Accounting Success and Mentorship.

Join us as we revisit this conversation from 2023! In this week's episode, Roger Knecht is joined by Sarry Ibrahim, a financial planner and financial services expert, to discuss the importance of accountants in the accounting industry. Sarry will delve into the 'Bank On Yourself' concept and how insurance can be leveraged to outpace inflation. They will also be discussing the key differences between 401Ks and life insurance policies, how to retain your best employees with insurance, the benefits of having a financial planner and accountant working together, and how a financial planner envisions money differently from an accountant. So sit back, grab a pen and paper, and get ready to learn from one of the leading financial experts in the industry. It's time to take your accounting business to the next level. Your Host: Roger Knecht, president of Universal Accounting Center Guest Name: Sarry Ibrahim Sarry Ibrahim is financial planner and member of the Bank On Yourself Organization. He helps real estate investors, business owners, and full-time employees grow safe and predictable wealth regardless of market conditionsusing a financial strategy that has been around for over 160 years. Sarry started this journey when he was in grad school completing his MBA. He worked for companies like Allstate, Blue Cross Blue Shield, Cigna Healthspring, and Humana before founding Financial Asset Protection, a financial services firm that focuses on one sole concept; the Bank On Yourself Concept, also known as the Infinite Banking Concept. Sponsors: Universal Accounting Center ● Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Offers: Reach out to Sarry Ibrahim and download his e-book at www.thinkinglikeabank.com Get a FREE copy of this book all accounting professionals should use to work on their business and become profitable. It is a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: ● "in the BLACK, nine principles to make your business profitable" – e-book ● Red to Black in 30 Days. Learn the turnkey process to take your clients from "Red to Black" as the Profit & Growth Expert offering proven CFO & Advisory services. For Additional FREE Resources for accounting professionals check out this collection HERE! Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss. Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe. Also, let us know what you think of the podcast and please share any suggestions you may have. We look forward to your input: Podcast Feedback For more information on how you can apply these principles in your business please visit us at www.universalaccountingschool.com or call us at 8012653777

Welcome to the latest episode of Building the Premier Accounting Firm with Roger Knecht, the podcast full of tips for growth at your accounting firm. Today, we're focusing on how to elevate your PowerPoint game, especially when it comes to presenting complex financial data with financial storytelling expert Soufyan Hamid. In this episode, Roger and Soufyan unpack the strategies that can transform your slides from snooze-fests into compelling narratives. Key Insights from Soufyan: The Power of Visuals Over Text: Soufyan explains why visuals are your best ally in keeping your audience engaged. Discover how to use images and graphs to break up text and make data digestible. Tips on selecting visuals that enhance rather than distract from your message. Substance Over Format: Understand why minimizing on-screen text is crucial. Soufyan and Roger's strategies for condensing content without losing meaning. How to use bullet points effectively to retain audience attention. Storytelling: Why focusing on the meat of your presentation beats flashy design. Techniques for presenting complex financial information in a clear, concise manner. The balance between informative content and aesthetic appeal. Audience Interaction: Advocate for active participation to create a dynamic and interactive presentation. Suggest ways to incorporate questions and foster dialogue with the audience. These tips are sure to elevate your next verbal presentation to a whole new level. Thank you to Soufyan Hamid for his valuable insights. For more resources and training to take your accounting firm to new heights, call 801-623-6707 or schedule an appointment online at your convenience. Thank you for tuning in to our podcast and please tag Roger, Soufyan and Universal Accounting when you share success stories of using these strategies in presentations. Your Host: Roger Knecht, president of Universal Accounting Center Guest Name: Soufyan Hamid Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Offers: Take a moment and connect with Soufyan on Linkedin: https://www.linkedin.com/in/soufyanhamid/ And if you'd like to take advantage of his services you can learn more here: www.thefinancecircle.com Get a FREE copy of these books all accounting professionals should use to work on their business and become profitable. These are a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: "Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds" – This is a how-to guide on how to turn around a struggling business into a more sustainable model. Each chapter focuses on a crucial aspect of the turnaround process - from cash flow management to strategies for improving revenue. This book will teach you everything you need to become a turnaround expert for small businesses. "in the BLACK, nine principles to make your business profitable" – Nine Principles to Make Your Business Profitable – Discover what you need to know to run the premier accounting firm and get paid what you are worth in this book, by the same author as Red to Black – CPA Allen B. Bostrom. Bostrom teaches the three major functions of business (marketing, production and accounting) as well as strategies for maximizing profitability for your clients by creating actionable plans to implement the nine principles. "Your Strategic Accountant" - Understand the 3 Core Accounting Services you should offer as you run your business. help your clients understand which numbers they need to know to make more informed business decisions. "Your Profit & Growth Expert" - Your business is an asset. You should know its value and understand how to maximize it. Beginning with the end in mind helps you work ON your business to build a company you can leave so that it can continue to exist in your absence or build wealth as you retire and enjoy the time, freedom, and life you want and deserve. Learn what it is you can do to become an author, leveraging your expertise to market effectively your services and get the clients you deserve. This is a webinar you don't want to miss. Learn from Mike Capuzzi what a Shook is and how you can use it to position yourself as the Premier Accounting Firm in your area. This is a must-see presentation so get ready to take some great notes. In addition to becoming an author, see what you can do to follow the Turnkey Business plan for accounting professionals. After more than 40 years we've identified the best practices of successful accountants and this is a presentation we are happy to share. Check it out and see what you can do to be in business for yourself but not by yourself with Universal Accounting Center. It's here you can become a: Professional Bookkeeper, PB Professional Tax Preparer, PTP Profit & Growth Expert, PGE Lastly, get your Business Score to see what you can do to work ON your business and have the Premier Accounting Firm. Join over 70,000 business owners and get your score on the 8 Factors That Drive Your Company's Value. For Additional FREE Resources for accounting professionals check out this collection HERE! Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss. Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe. Also, let us know what you think of the podcast and please share any suggestions you may have. We look forward to your input: Podcast Feedback For more information on how you can apply these principles to start and build your accounting, bookkeeping & tax business please visit us at www.universalaccountingschool.com or call us at 8012653777

Join us this Wednesday for a new episode where Roger discusses storytelling with Soufyan Hamid

Join us as we revisit this conversation from 2023! Welcome to the 'Building the Premier Accounting Firm' podcast, where we bring you insights and thought-provoking discussions from leading industry experts. This week, we have a special episode for you. Our host, Roger Knecht, will be interviewing Ron Baker, the best-selling author and value pricing guru. In this episode, Roger and Ron will delve into the topic of value pricing and its challenges. They'll discuss what value pricing is and how it differs from traditional pricing models. Additionally, they'll talk about the hurdles firms face when introducing a value-pricing model, and how to overcome them. Ron shares his invaluable learnings from helping firms implement the value-pricing model and provide actionable insights on how to get started. They also discuss subscription-based pricing, why it's the future, and how subscription pricing can complement value pricing. They explore how these two models can work together to benefit accounting firms of all sizes. This episode is a must-listen for anyone looking to stay ahead of the curve. So, sit back, relax and get ready to learn from the best. Also subscribe to this podcast to never miss an upload! Your Host: Roger Knecht, president of Universal Accounting Center Guest Name: Ron Baker Ronald J. Baker started his CPA career in 1984 with KPMG's Private Business Advisory Services in San Francisco. Today, he is the founder of VeraSage Institute—the leading think tank dedicated to educating professionals internationally—and radio talk show host on the Voice America show: The Soul of Enterprise: Business in the Knowledge Economy. As a frequent speaker, writer, and educator, his work takes him around the world. He has been an instructor with the California CPA Education Foundation since 1995. He is the author of seven best-selling books, including: Professional's Guide to Value Pricing; The Firm of the Future: A Guide for Accountants, Lawyers, and Other Professional Services, co-authored with Paul Dunn; Implementing Value Pricing: A Radical Business Model for Professional Firms; The Soul of Enterprise: Dialogues on Business in the Knowledge Economy, co-authored with Ed Kless, and his latest book written with Paul Dunn, Time's Up!: The Subscription Business Model for Professional Firms, was published in November 2022. Ron has toured the world, spreading his value-pricing message to over 250,000 professionals. He has been named on Accounting Today's 2001 to 2007, and 2011 to 2022, Top 100 Most Influential People in the profession; voted among the Top Ten Most Influential People in the profession in 2012—2022, among other accolades. Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Offers: Get a copy of Ron's book: Time's Up!: The Subscription Business Model for Professional Firms Also read: The Automatic Customer: Creating a Subscription Business in Any Industry & Built to Sell: Creating a Business That Can Thrive Without You, by John Warrillow www.verasage.com and www.thesoulofenterprise.com Get a FREE copy of this book all accounting professionals should use to work on their business and become profitable. It is a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: "in the BLACK, nine principles to make your business profitable" – e-book For Additional FREE Resources for accounting professionals check out this collection HERE! Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss. Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe. Also, let us know what you think of the podcast and please share any suggestions you may have. We look forward to your input: Podcast Feedback For more information on how you can apply these principles in your business please visit us at www.universalaccountingschool.com or call us at 801.265.3777

In this episode of the podcast, host Roger Knecht engages in a dynamic conversation with Donna Harris, founder of Bookkeeping Made Simple. Together, they dive deep into her journey of starting an accounting business and navigating the life changes that come with being an entrepreneur. This is a great look at how professionals from all walks of life become accounting entrepreneurs, as well as how it's possible to achieve the work/life balance you desire at the owner of your firm. Your Host: Roger Knecht, president of Universal Accounting Center Guest Name: Donna Harris Donna founded Bookkeeping Made Simple with the understanding that small businesses are the heart of the American economy. After offering to do books for a friend who said he didn't have enough work to keep someone in the office 20 hours a week, she recognized the need for an efficient, online system. She has 20 years of bookkeeping and accounting experience and is excited to help small business owners achieve their goals. She enjoys spending time with her family and traveling whenever possible. She is the firstborn of eight children and a mother to five. She also loves hiking, camping, cooking, yoga, and fitness. A huge believer in lifelong education, she recently earned her MBA and is currently working on her Master's of Accounting. Highlights: Donna shares her journey from studying Computer Science in college to working with family members and acquaintances who needed bookkeeping services at their companies. The only problem, they said, was that there wasn't enough work to hire someone full time. Donna saw opportunity and founded Bookkeeping Made Simple. They discuss the value of niching, and specifically the opportunity that exists in working with solopreneurs or micropreneurs, who may not have the resources to hire big accounting firms. Donna reveals the challenges that come with being a single mother and starting a business, including developing boundaries and a comfortable work/life balance. Starting an accounting business and working from home allowed her to homeschool her kids. Roger and Donna explore how Donna's upbringing motivated her to work hard and live up to her responsibility to care for those in her life as a professional. They emphasize the difference in tax code for large corporations like Amazon and Space X compared to small businesses, to whom saving money and cash flow are of paramount importance. Donna introduces specific examples of how she navigates communicating with clients and offers strategies for identifying transactions, like using a SharePoint folder to upload receipts. They share insights on how aspiring entrepreneurs can start an accounting business, a bookkeeping business, or a tax business, and highlight the importance of learning bookkeeping online and taking online tax courses. Donna explains the importance of taking a step back from the business and trusting your employees to handle business on their own when personal or family issues require attention outside of the business. Notable Quotes from this episode: "I've been reading a lot in the industry news that there's a real shortage of accountants and accounting professionals. I know everyone has a hard time finding employees because no one really wants to go into the field or they think that we're all going to be replaced by AI. I don't see that happening. There's too many judgment calls and accounting." "I saw firsthand how entrepreneurship really is the backbone of America… I think that's what really drove me to choose the very small businesses as a niche." "I know a lot of big businesses are really, really pushing a return to the office and I think those are going to be the ones that get left behind.. I think working from home, remote work is an expectation now." "The most common misconception is that I'm a CPA. I am not. I have a bachelor's in accounting and I have an MBA, but I have never fulfilled the requirements to have a CPA license and I don't need it. I don't do auditing and I don't work with publicly traded firms, so why go to all that trouble?" "The client, they don't know what they don't know. We have to be very upfront and tell them, we need these bank statements and this bank access from this date to this date, we need these receipts. And this is why." Join Roger and Donna in this thought-provoking discussion as they highlight the momentous opportunity that exists for accounting professionals with an entrepreneurial spirit. Discover the ability that anyone with a basic understanding of accounting has to help business owners in their community with their books. If you're considering starting an accounting business, a bookkeeping business, or a tax business, or if you want to learn bookkeeping online and explore online tax courses, this episode is packed with valuable insights for aspiring entrepreneurs. Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Offers: Get a FREE copy of these books all accounting professionals should use to work on their business and become profitable. These are a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: "in the BLACK, nine principles to make your business profitable" – e-book "Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds" – the how-to-guide e-book for accounting professionals It's time to also work ON your business, to start and build the premier accounting business in your area. Take advantage of this opportunity to access this free course now and see what steps you can take to be in business for yourself but not by yourself with Universal Accounting Center. Get the Turnkey Business Plan for accounting professionals HERE now! For Additional FREE Resources for accounting professionals check out this collection HERE! Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss. Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe. Also, let us know what you think of the podcast and please share any suggestions you may have. We look forward to your input: Podcast Feedback For more information on how you can apply these principles to start and build your accounting, bookkeeping & tax business please visit us at www.universalaccountingschool.com or call us at 8012653777