School of Podcasting: Expert Tips for Launching and Growing Your Podcast

I've been saying podcasting will change the world since 2005, and this week I had a spike in people starting podcasts. Why? Because a very popular Internet Marketing Conference with the typical players stated over and over how podcasting is THE THING that everyone should be doing. Then I heard it on another podcast, and another podcast. So today I'm saying, if you don't believe me, believe these other people: Michaels Stelzner of the Social Media Examiner (who gets 20,000 downloads per episode) that podcast is the hottest thing in 2013. Pat Flynn (who grew his audience by 20% in 2012) said that everyone at the Social Media Marketing Summt was "buzzing" about podcasting. Naresh Vissa on the speaking of wealth show said a podcast subscriber was worth around $25 while an email subscriber was worth $6 due to the action it takes it takes to subscribe. It's not as easy, and a podcast subscriber truly wants your content. Jason Harmanof the Hartman Media group said in 1999 when he wrote his first book he was telling people to drop everything and build a website. Now he is telling everyone to stop and get a podcast. Podcast Success: Ray Ortega Not only has ray Ortega landed a full time job podcasting, but this job recently sent Ray to the UK to spotlight an event on the podcast. While he was there Ray met up with Mike Russell of Music Radio Creative. Podcaster's Roundtable 11" Podcasting Pruchases Find out what experienced podcasters +Daniel J. Lewis, +Jeffrey Bradbury, Ray Ortega and myself would purchase if we were starting our first show and had the knowledge we now possess after years of producing podcasts. Based on experience in podcast production, we’ll take a mock budget and spend it on what we think are the most valuable items for starting a podcast. Dave Jackson Interviewed on the Audacity to Podcast The Audacity to Podcast Episode 122 titled "Niche podcasting for 100s of episodes, with Dave Jackson" where Daniel interviews me about being the first podcast about podcasting and how things have changed since then. We also talk about gear, and you get some tips on how I gather information for each episode. Mentioned on This Episode Episode 351 Podcast Answer Man More Podcast Money Building a Better Dave podcast Bacon Rant

A brief summary of this episode

Today we hear about a priceless podcast success story, the latest from Edison esearch on podcasting, and we talk about how to link to iTunes. Save at signup usnig the coupon listener at schoolofpodcasting.com

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

Today we talk about setting up a premium podcast feed, what tools that I've used, (Thanks to Andrew for the question), in our interview segment we talk with Scott Eiland who start the baseball experience a little over a year ago. That podcast lead to him creating the "This week in wrestling" podcast. That platform lead him to now getting paid to produce another sports based show. It didn't happen over night, and there were some lessons learned along the way. Scott Eiland understands the power of podcasting. Auphonic Web Based Levelator I've talked about the Levelator software before. It's good for leveling out audio where there are slight differences in volume between a podcast host and guest. It works on both Mac and PC. I learned about Auphonic at the New Media Expo. It's a pretty cool FREE tool, and that is web based and performs many of the same tasks that the levelator software does (and more). You can process a wav file or an mp3 (or other files) and that goes to output as well. It will add ID3 tags to your files and if you are trying to create chapters in an mp3 file it can do that as well. Check it out at www.auphonic.com More Podcast Money #3 Book on Podcasting in Amazon Thanks to everyone who has purchased the book More Podcast Money. I had a blast writing it and I'm glad people are finding it helpful. If you search books for "podcast" it is currently ranked #3. For more information go to www.morepodcastmoney.com Premium Podcast Tools Andrew  asked about creating a premium podcast where one part would be free, and the other (deeper) episode would be premium. In regards to protecting the files, I have used Wishlist in the past, but when I wanted to "Drip" content, there is nothing that beats the features and support of Digital Access Pass. It's not the cheapest tool on the planet, but its always getting better, and has TOP NOTCH support.  I liked the community around wishlist, but for me I wanted the dripping feature. I've also used Magic Members which wasn't bad (dripping) but not as easy as Digital Access Pass. The other thing to think about is if you are breaking up an interview into parts, make sure each part can stand alone. I use to listen to a podcast that would just fade out the interview in the middle and ask you to subscribe. I found this just frustrated me. Also when you first start out you won't have an audience. Thus, you may be creating content for an audience that doesn't exist yet. With a tool like Digital Access Pass you can these in advance and have years worth of content ready to "Drip" when the audience does show up. Dave on the Interview Circuit Want to not only hear Dave Jackson but SEE him (with "Saturday hair!" ) check out this interview with Jim Collison on The Average Guy Network. Dave comes back for a second episode on Music Radio Creative Podcast with Mike Russle where they talk about the future of podcasting. Last 5 in 5 Smart Passive Income Start Taking and Recording Today Jay Mohr "Mohr Stories" Mark Gungor Adam Corolla Mentioned On this Show Daniel J Lewis of the Audacity to podcast Nick Suberling of Start Taking and Recording Today Cable to connect Audio Technica 2100 to your Roland R-05 see it here Robert Chazz Chute of "All that Chazz"