

Marketer of the Month
Outgrow
“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!
Episodes
Mentioned books

Jun 13, 2024 • 47sec
Snippet: Julien Bertolini, IoT Expert at Volvo Group Discusses the Significant Value IoT Brings to Logistics.
He highlights its impact on various aspects, including packaging and product delivery. Join Julien as he explores how IoT is revolutionizing the logistics industry, enhancing efficiency, and transforming the way goods are packaged, tracked, and delivered.
Watch the full episode here👉https://bit.ly/4aTSG0k

Jun 11, 2024 • 4min
EPISODE 196- Micro-Influencers, Major Impact: Neil Patel’s Guide to Influencer Marketing
Neil Patel is the co-founder of Crazy Egg and Hello Bar. A New York Times bestselling author, he is recognized by The Wall Street Journal as a top influencer on the web and by Forbes as one of the top 10 marketers. He has helped major companies like Amazon, Microsoft, and Google grow through innovative marketing strategies. He is passionate about sharing his expertise in marketing and driving business growth through engaging data-driven content.
On The Menu:
1. Consistency, collaborations, and trending topics drive podcast growth.
2. A/B testing thumbnails, engaging hooks, and frequent cuts increase YouTube engagement.
3. Traditional SEO remains crucial, but appearing in AI-driven queries like ChatGPT is becoming essential.
4. Use analytics to identify low-hanging fruits, optimize funnel drop-offs, and enhance channel performance.
5. High-quality, relevant content is vital for maintaining audience interest across platforms.
6. Utilize Google Trends to identify and capitalize on popular topics for content creation.
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Happy creating!
#NeilPatel #CrazyEgg #Outgrow #HelloBar #MarketerOfTheMonth #InfluencerMarketing #MarketingTactics #Outgrow #Podcastoftheday #MarketingPodcast #MicroInfluencers

Jun 8, 2024 • 1min
Snippet: William Quigley, Co-founder and CEO of Wax, Delves Into the Nuances of Digitization Versus Tokenization.
He emphasizes the lack of understanding around this distinction and its impact. Quigley shares how this realization sparked the idea of using blockchain for video game virtual item trading, aiming to increase adoption. Join the conversation as he discusses the transformative potential of blockchain technology in revolutionizing digital asset ownership and trading.
Watch the full episode 👉 https://bit.ly/4bLpKZD

Jun 7, 2024 • 1min
Snippet: Sebastian Borget, CEO at Sandbox, Explores Creative Empowerment!
He discusses the company's vision of empowering creators through new technology. He highlights the importance of providing creators with a seamless experience.
Watch the full episode here👉 https://bit.ly/4bKwg2X

Jun 7, 2024 • 14min
EPISODE 195- Innovative Marketing Tactics: Phil Walsh’s Approach to AI at Turing
Phil Walsh is the Chief Marketing Officer at Turing, the world’s first AI-powered tech services company. With over 25 years of experience in IT, healthcare, pharma, medical devices, and software, he excels in building high-performing marketing teams that deliver data-driven insights and creative solutions. Formerly the CMO of AKASA and a marketing leader at Cognizant, he has successfully increased brand recognition and managed large international sponsorship deals.
On The Menu:
1. The transition from traditional tech and AI startup to Turing's AI-driven services.
2. AI as a tool to augment and enhance human potential and productivity.
3. Leveraging global talent pools for faster and more effective solutions.
4. Emphasis on brand, product marketing, communications, and marketing operations.
5. Ensuring marketing strategies align with client needs and stages in the journey.
6. Combining digital strategies with personal, relationship-building events.
Click here for a free trial: https://bit.ly/495qC9U
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Happy creating!
#PhilWalsh #Turing #MarketerOfTheMonth #AiInnovation #MarketingTactics #Outgrow #Podcastoftheday #MarketingPodcast

Jun 6, 2024 • 1min
Snippet: Steven Levy, Editor at Large for Wired, Reflects on His Journey of Writing About the Computer Industry.
He shares how, despite initially feeling late to the game, he's now sought after by people curious about that era. Levy draws a parallel, suggesting that those writing about AI today will likely be asked the same question in the future, highlighting the rapid evolution of technology and the importance of documenting its history.
Watch the full episode here 👉 https://bit.ly/45rvHH8

Jun 5, 2024 • 15min
EPISODE 194- Tackling Tech with Team Spirit: A Former Rugby Pro's Approach to AI Innovation
Fernando Dominguez Pinuaga, Vice President of Sandbox AQ, is a passionate innovator and strategist dedicated to leveraging AI and quantum technologies to address global challenges. Formerly a professional rugby player for the Spanish National Team, his diverse experience spans energy, aerospace, transportation, and robotics across three continents.
On The Menu:
1. Athletic background shapes leadership and innovation approach in tech.
2. Example of quantum navigation using AI to enhance magnetometer accuracy.
3. International collaboration to modernize cryptography across devices.
4. Importance of scalability and diversity in solving large-scale problems.
5. Empathy and understanding enhance collaboration among diverse team members.
6. Facilitates innovation and collective problem-solving within the community.
Click here for a free trial: https://bit.ly/495qC9U
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Happy creating!
#FernandoDominguezPinuaga #SandboxAQ #MarketerOfTheMonth #RugbyPro #Payroll #Outgrow #Podcastoftheday #MarketingPodcast #AiInnovation

Jun 1, 2024 • 58sec
Snippet: Brendan Hufford, Founder of Growth Sprints Elevates User Experience Through Interactive Demos.
Harnessing the power of interactive demos on websites adds a new dimension to showcasing products. Companies like Trainual and Postscript excel in providing immersive experiences, bridging the gap between website browsing and hands-on product exploration, and captivating users with innovative demonstrations.
Watch the full episode here! 👉https://bit.ly/4bWmo5E

May 31, 2024 • 43sec
Snippet: Sairah Ashman, CEO of Wolff Olins Discusses the Importance of Rituals.
She highlights how senior staff members at Wolff Olins create a comfortable environment and effectively convey the company's values. Ashman's insights shed light on how these rituals shape the company culture and enhance the overall employee experience.
Watch the full episode here! 👉https://bit.ly/4aAF3E0

May 30, 2024 • 36sec
Snippet: Kelvin Beachum, NFL Athlete, and Investor Addresses the Global Shortage of Pilots.
He discusses the importance of ensuring a diverse pool of candidates from various backgrounds in this critical sector of the economy. Join Kelvin as he shares insights on how to promote inclusivity and diversity in aviation, ensuring a vibrant and sustainable future for the industry.
Watch the full episode here! 👉https://bit.ly/3Ted0np


