The P.T. Entrepreneur Podcast

Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur
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Jun 8, 2023 • 15min

Ep613 | Why This Podcast Matters So Much To Me

Doc Danny has been obsessed with helping people live high-performance, pain-free life since high school and has been in the physical therapy profession for some time. He shares his journey of developing a cash-based practice that eventually grew, leading him to realize the potential of helping more people by sharing what he had learned.  Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Jun 6, 2023 • 26min

Ep612 | Should You Rent or Buy An Office?

In this episode, Doc Danny answers the frequently asked question of whether to rent or buy a standalone space for a physical therapy practice. He suggests that renting is less risky and provides more flexibility, especially if there is no established business history or good personal credit. Buying a building should be considered only when there is a lot of funding available.  The value of the building is based on the strength and quality of the tenants and leases in the building. Danny advises considering the area and tenant mix before making the decision to buy a building. He concludes by highlighting the importance of thinking about the long term and making a thoughtful decision.  Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Jun 1, 2023 • 12min

Ep611 | Why You Should Forecast Your Future

In this episode, Doc Danny explores the topic of forecasting one's future. Doc Danny suggests talking to people from different worlds to get a better understanding of different career paths. He also advises people to think about their boss, their role, their salary, and their career growth potential. By writing down these factors, individuals can forecast their future and decide if they are happy with the life they see for themselves. Overall, this episode provides valuable insight into the importance of forecasting one's future. It encourages listeners to take charge of their careers and lives, and make informed decisions that will lead to a fulfilling and satisfying future. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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May 30, 2023 • 1h 6min

Ep610 | I Spent 139K On Mentorship, Here's What I Learned

Doc Danny encourages viewers to watch the accompanying video on the PT Biz YouTube channel and take notes to get the most out of the training. The training covers various stages and elements of business, and he hopes that even if only some of it is applicable to the viewer's current stage, they will find it useful. With his experience and expertise, Doc Danny provides insightful and practical advice on how to take your business to the next level.  "I spent $139,000 working with some of the smartest people on the planet and in this video, I'm going to break down exactly what I learned. This is easily the longest and most valuable video I've put out that isn't in our PT Biz coaching programs. 10 years ago, I didn't even have $1000 to spend on business education and mentorship. If you're in the same place as I was 10 years ago, I hope this gives you an unfair advantage.....if you're willing to implement what I share with you in this video." Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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May 25, 2023 • 13min

Ep609 | Real Life Practice Financial Case Study

In this podcast episode, we delve into the financials of a successful cash-based physical therapy practice located in a mid-sized market city. The practice has three clinicians and an owner who is able to balance a 40% schedule with other providers seeing between 70-90% of their schedules full. The practice is generating an average of $63,000 in top-line revenue with an average cost of $33,000 per month, resulting in a net profit of $30,000 per month. This equates to a net profit of $360,000 per year, which is three to four times higher than what most physical therapists anticipated they would be earning. Overall, this podcast offers valuable insights into the financial aspects of running a successful cash-based physical therapy practice and provides practical advice for those looking to build and grow their own business. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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May 23, 2023 • 23min

Ep608 | Does It Ever Get Easier?

In this podcast episode, Dr. Danny shares his insights on entrepreneurship and whether it ever gets easier. He responds to a question from a member of the PT Biz Mastermind program who had recently experienced the departure of their second staff member after a year. Dr. Danny explains that although the stress and challenges associated with starting and running a business do not disappear, they do become more manageable over time. He compares it to parenting, where the problems become more complex, but one becomes better equipped to handle them. He also emphasizes the importance of the people one works with in a business, who can both bring joy and cause stress. Overall, this episode offers valuable insights into the challenges of entrepreneurship and the importance of seeking support and assistance to make the journey a little less daunting. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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May 18, 2023 • 17min

Ep607 | A Great Time Freedom Reminder

Today, Danny emphasizes the significance of time freedom and how entrepreneurship can lead to achieving it. He shares an amusing anecdote about his daughter's school performance, where she performed a trap version of "The Wheels on the Bus," to highlight this point. Dr. Danny also talks about how challenging it can be to take vacations while working for someone else, which is not the case for entrepreneurs who have the freedom to manage their time.  Dr. Danny stresses that financial freedom precedes time freedom and that it is worth the exchange. He values being present for his daughter's school activities, coaching her teams, and traveling with her, which he can only achieve due to his freedom of time as an entrepreneur. He draws on his experience in the military to compare the culture's lack of support for taking time off with entrepreneurship's advantages.  Dr. Danny encourages entrepreneurs to become better business owners, hire talented people, develop systems and processes that can run without them, and reinvest in themselves as business owners. He concludes by stating that time freedom is the pinnacle of success, and revenue is what follows it. Tune in to this episode to strengthen your knowledge of how entrepreneurship can lead to time freedom. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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May 16, 2023 • 29min

Ep606 | Should You Hire Family and Friends?

In this episode, Dr. Danny delves into the topic of working with family and friends. He shares his personal experience of working with his wife in their practice and how they were able to divide and conquer by utilizing their skills and strengths. Dr. Danny recommends taking the Rocket Fuel assessment to determine if you and your spouse have complementary skills before considering working together.  The pros and cons of working with family and friends are discussed in detail, including the benefits of trust, ownership level efforts, and ease of finding employees. However, the cons include the potential for less professionalism, blurred lines between friend and boss, and difficulties when it comes to termination.  Danny advises listeners to be careful not to let family members be demeaning in a work setting and to consider how they are perceived in the present versus the past. Ultimately, the decision to work with family and friends is a personal one that should be based on careful consideration. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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May 11, 2023 • 18min

Ep605 | How To Raise Your Prices

This week's Thursday episode comes to you from our PT Biz YouTube channel. If you have not had a chance to check it out, head to https://www.youtube.com/@ptbiztraining! Don't forget to subscribe! In this episode, Danny dives into the topic of raising prices as a means to increase revenue without increasing overhead. He emphasizes the importance of physical therapists charging an average hourly rate of $150 in order to be able to expand their business beyond themselves and maintain low volume. Furthermore, Danny encourages striving for a rate of $175-200 to allow for growth and hiring. Danny provides two strategies for raising prices, the first being a silent price raise where prices are simply adjusted without explanation. The second is a reactivation price raise, which involves reaching out to prior customers with an explanation of the price change and offering them the opportunity to purchase one package at the previous rate. He stresses the significance of painting a vision for the company and putting in the effort to reach out to prior customers instead of taking the lazy route. Danny concludes by encouraging physical therapists to take the initiative in raising their prices, as it benefits both themselves and their patients by allowing for fair compensation and improved quality of care. This episode offers valuable insight and practical advice for physical therapists considering a price raise. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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May 9, 2023 • 27min

Ep604 | How AI Is Changing Physical Therapy

In this episode, Doc Danny discusses the potential of Artificial Intelligence (AI) in the physical therapy profession. He emphasizes how AI can improve efficiency in tasks such as research and document preparation, and gives examples of how AI is already being used in other professions. Although AI is not yet advanced enough to replace human physical therapists, it has the potential to revolutionize the field with personalized treatment plans, rehabilitation exercises, assistive technologies, predictive analytics, and telehealth.  AI in Physical Therapy: Exploring the Potential of Automation and Human Touch Discussion on Predictive Analytics, Telehealth, and Automation in Healthcare The Benefits of Electronic Documentation for Physical Therapists Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

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