

Unfiltered Entrepreneur by Ashli Pollard - Business Tips for Digital Service Based Founders and Agencies
Team AP Consulting
"No Fluff" "Direct" "Tangible Help" "Seriously Lifechanging" are ways the Team AP Consulting audience have described our straight to the point business tips we share regularly on our instagram @teamapconsulting. Tune in weekly for the unfiltered behind the scenes look with our Founder and CEO, Ashli Pollard, who shares actual advice to scale your business and live the life you're working so hard for.
Episodes
Mentioned books

Dec 2, 2024 • 37min
Why Isn’t Business Clicking? Why Is It So Hard?
You’ve done all the right things. You have an idea, a business, and you’re doing the work but… something just isn’t clicking. Why? Well, I believe that it comes down to the societal expectations placed on us, and the current state of “hustle culture” right now. And you know what? Entrepreneurship IS hard. This is not a you problem. This is challenging to so many people across the board. But, at the same time, entrepreneurship is freedom. So I’m going to get into 6 mindset reframes that are going to help you change your approach to being an entrepreneur. From perfectionism, to the lone wolf mentality, to the power of saying no, normalizing failure, redefining success, and finding your inherent strengths, I’m giving you all of my advice on how to conquer these challenges and mental blocks and reach the next level of business ownership. Remember to accept and love yourself, and that no one but you gets to define what a successful business is.
00:00 — Welcome to The Unfiltered Entrepreneur
02:29 — The Challenges of Entrepreneurship
03:03 — Societal Pressures on Women Entrepreneurs
03:52 — Rejection of Hustle Culture
08:19 — The Myth of Perfectionism
12:48 — The Lone Wolf Mentality
16:02 — The Power of Saying No
20:01 — Embracing Failure
25:57 — Redefining Success
30:23 — Inherent Strengths of Women
34:04 — Accepting Yourself
Resources:
Dial Zero Marketing
Join The Doers
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Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below

Nov 18, 2024 • 20min
These Productivity Tips will CHANGE How You Do Business
Running a business is HARD. There’s a million things to do. But how are we supposed to get all of it done? I’m giving you a sneak peak into The Doers Library by walking you through my strategies for getting organized to maximize productivity. Stop making your Quarter 4 full of sales pressure and start to build up your Quarter 1 so that you can kick back with your family and relax during the holidays. You’ll learn all about the Eisenhower Matrix, the SMART goal framework, and the Pomodoro technique for effective time management. If you want even more tips and tricks for how to get stuff done and set yourself up for success throughout the year, there’s tons of resources in the Doer's Library, with its pre-written templates and resources designed to help solopreneurs and small businesses reduce costs and operate efficiently. Set those SMART goals, and let’s get to work!
00:00 — Introduction
02:48 — Planning for a Productive Year
03:52 — Introducing The Doer's Library
05:13 — Boosting Productivity with the Eisenhower Matrix
07:48 — Setting SMART Goals for Success
10:57 — Mastering Focus and Time Management
16:12 — Making Productivity Work for You
Resources:
Join The Doers Library
The Library Free Trial
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Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below

Nov 11, 2024 • 34min
5 Ways Business is Changing Drastically
Social media is important. You have to have a social media presence. You need a following to make it. We’ve heard all of that, and more. But trends online are constantly changing, so how do we stay up to date? I’m diving into critical shifts currently happening in the marketing and business spheres. I’m going to challenge traditional beliefs about branding, storytelling, quality video content, and aggressive social media strategies. We’re also getting into the diminishing role of branding, the evolution of networking, and on-the-rise concepts like 'build with me' content and secondary characters in marketing. This is a wake-up call for entrepreneurs to adapt and evolve your strategies to stay relevant in the fast-changing business landscape.
00:00 — What You Need to Know about Socials
05:03 — The Death of Traditional Branding
09:52 — The Rise of Video and Social Media Survival
13:04 — The Power of Storytelling in Marketing
20:24 — Networking and Live Events: The New Frontier
23:03 — Email Marketing and Blog Posts: A New Approach
28:25 — Investing in Service-Based Businesses
32:00 — How You Can Move Forward
Resources:
The New Ashli Pollard Website
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Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below

Nov 4, 2024 • 37min
Who is Ashli Pollard? Learn a Bit More about the Person Behind the Work
In this episode of The Unfiltered Entrepreneur, I am sharing the personal side of my life, detailing my journey from launching multiple businesses and rebranding to my deep family ties through therapy and ranking my favorite albums. We're getting into my upbringing in St. Louis, being in a sorority, and what I would change if I had to start over again. You'll hear more on my passion for supporting women, my travels around the world, and why I freaking love the Sims games. Seriously. They're the best. But we also get real vulnerable and I open up about my chronic pain and surviving a severe car accident in my late 20's. Learn more about the woman behind it all, and let me know if you want to learn more.
00:00 — Meet Ashli Pollard
03:46 — Personal Background and Family
05:32 — College and Sorority Life
09:28 — Career Beginnings and Life in New York
12:45 — Travel Experiences: Where I’ve Been, Where I Wanna Go, Where I Never Wanna Be Again
16:09 — What I Would Change
16:52 — My Biggest Passion
17:20 — Hobbies & Why I Love The Sims
18:59 — Favorite Ice Cream Flavors
19:30 — Long-Term Goals and Success
21:41 — Introvert or Extrovert?
22:43 — Favorite Books
24:40 — Ranking 2024 Albums: Ariana Grande, Billie Eilish, Sabrina Carpenter, Charlie XCX, Taylor Swift
31:03 — Relationship Status and Sharing Personal Life Online
35:07 — Getting to Know Me
Resources:
The Goldfinch by Donna Tartt
Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear
The Daily Stoic: 366 Meditations on Wisdom, Perseverance, and the Art of Living by Ryan Holiday and Stephen Hanselman
Join the Doers Club
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Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below

Oct 21, 2024 • 31min
Welcome To The Do-ers World: About Our Name Change and New Future
We are REBRANDING! Welcome to The Doers World. We’ve been on a journey together, and thank you for being my ride-or-dies all throughout the process. I’m realigning Team AP to something a bit more me. I’m going to walk you through the “why” behind this rebrand, our focus on providing accessible resources and learning opportunities, and the value of genuine connections. Entrepreneurship is a means to financial independence and personal fulfillment, and The Doers are here to help lift you up and empower you. I wanna take you through why 'The Doers Collective' is going to be a huge benefit to you going forward, including how we are going to be providing more opportunities for community involvement with meet-ups and helping one another out. My goal is to help YOU succeed, because trust me, women are the future. Thank you for being here, and check out our new quiz, freebies, and offers!
00:00 — Welcome to The Doers: A New Beginning
02:58 — The Journey of Rebranding
05:11 — Empowering Entrepreneurs: The Doers Vision
06:40 — Free Resources and Valuable Tools
09:30 — The Impact of the Doers Community
12:29 — Expanding the Doers World
19:17 — Future Plans
23:35 — Empowering and Encouraging YOU
Resources:
Take the New & Improved Quiz
Consult with Me Personally
Happy Hours & Dinner Dates
Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below

Sep 30, 2024 • 28min
Do Long Term Goals Matter? How to Define your Goals and Work Towards Them
You know the future you want for your business, but how do you get there? You set goals. I know everyone and their mother tries to walk you through goal setting, but I’m going to talk to you about how I continue to reach my goals in my businesses. I’ll get into the nuances of goal setting, the importance of distinguishing between safety goals, security goals, and dreamy, long-term goals. I urge you to balance short-term necessities with long-term ambitions, and remember that you should approach goals with commitment, resilience, and regular self-assessments on your progress. So if you’ve been wanting to redesign the way you approach your goals, you will leave with actionable steps after this episode.
00:00 — The Importance of Goal Setting
03:24 — Safety and Security Goals
05:38 — Dreamy Goals and Big Visions
07:08 — Building a Million-Dollar Business
11:58 — Adapting and Pivoting in Business
20:40 — Actionable Steps for Long-Term Goals
25:12 — Final Thoughts and Encouragement
Resources:
Dial Zero Marketing
Team AP Consulting
Fast Forward Productions
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Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below

Sep 26, 2024 • 54min
KATE PERKOVIC ON GROWTH, MISTAKES, & THE REALITY OF BUILDING A BUSINESS
How do you build a multimillion dollar business? Glad you asked. I’m talking to Kate Perkovic, who is currently the CEO of multiple successful businesses and runs The Ambitious Podcast. We are getting into her personal business journeys, the ethos behind her companies, and the essence of entrepreneurship. We discuss the varied paths to success, the importance of understanding the difference between effort and complexity in business, and the misconceptions about becoming a millionaire. This episode is all about giving you an honest look at the challenges and rewards of entrepreneurship, so you can walk away with tangible tips to improve your approach to your own business.
▶︎ Watch the Video Podcast Here!
00:00 — Introducing Kate
02:07 — Kate's Journey from Server to Successful Entrepreneur
05:03 — The Power of Adaptability in Business
08:24 — Personal Branding and Authenticity in the Online Space
13:26 — Exploring the Concept of Luxury in Business
22:53 — The Shift Towards Passive Income and Business Structures
27:14 — Navigating the Challenges of Entrepreneurship
28:28 — Expectations vs. Reality in Entrepreneurship
30:11 — The Entrepreneurial Journey: Grit and Growth
32:25 — Embracing Change and Finding Your Niche
34:28 — The Importance of Role Clarity in Business
38:22 — Learning from Mistakes and Embracing Effort
41:40 — Rapid Fire Questions: Insights and Reflections
52:05 — Final Thoughts and Goodbyes
Resources:
✦ Kate’s IG
✦ The Ambitious Podcast
✦ Website
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Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below

Sep 23, 2024 • 21min
Never Say No - Even When You’re Saying No
I get it. A client asks you to do something and it’s either out of your wheelhouse, a lot of extra work, or just totally out of scope. You wanna say no but… what if you lose business? I’m here to tell you why you should NEVER say no to your clients, and how you can maintain professionalism and integrity while denying unreasonable requests in a way that fosters collaboration and partnership. I’m going to provide you with practical examples and scenarios to show you how to reframe a 'no' into a constructive 'yes,' as well as the importance of honest communication, setting boundaries, and prioritizing long-term client relationships. This episode is a must-listen for anyone looking to balance service with fairness and transparency in their business. Stop resenting your clients and start collaborating!
— The Art of Saying No in Business
— Why Saying No is Challenging
— Examples of Saying No Effectively
— How to Handle Unreasonable Client Requests
— Collaborative Solutions for Client Requests
— Maintaining Professional Integrity
— Building Long-Term Client Relationships
— Being an Adult
— Why You Need to Be Honest About What You Can/Can’t Do
Resources:
Join our broadcast channel on IG!
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Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below

Sep 16, 2024 • 31min
Differences from Freelancer, Contractor, Small Business, Agency - Which Are You?
You’ve done the work. You’ve set up the business. You’re making a profit. But… you’re still not happy. Why? The answer could be that you’re not operating in the space that you actually want to be in. So let’s talk about the distinctions between being a freelancer, contractor, small business, and agency owner. It’s really important to have self-awareness in choosing the right business model for YOUR goals and YOUR lifestyle. I want to empower you by providing clarity in business roles and countering the misleading marketing pressures in the online entrepreneurial space. I’m going to ask you several questions so you can find out what your true business identity is - whether that’s to seek independence, to manage a team, or scale for the long-term.
▶︎ Check out our YouTube for More
00:00 — Introduction and Episode Overview
03:24 — Understanding Business Roles and Misused Language
04:55 — Identifying Your Business Type
08:21 — Freelancer vs. Contractor
19:46 — Small Business vs. Agency
24:32 — Finding the Space That’s Right for You
Resources:
Freebies for your business
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Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below

Sep 9, 2024 • 25min
How to “Network” Without Going to Events and Standing in the Back
Networking. It sucks, right? Maybe…or maybe you’re just looking at it wrong. Let’s examine networking as a primary marketing tool. I’m going to share some insights from The Roundtable, and how Dial Zero Marketing approaching networking as a marketing tool. We’ll go over the challenges and strategies of networking in various locations, practical tips for building genuine connections, and the importance of being seen and vulnerable in business relationships. Trust me - there are so many benefits of leveraging online communities, attending industry events, and collaborating on projects. Building deep, meaningful business relationships over superficial connections is how our businesses excel, and networking is how we make those relationships.
▶︎ Check out our YouTube for More
00:00 — The Power of Networking Over Traditional Marketing
05:26 — Challenges and Misconceptions of Networking Events
07:28 — Tips for Effective Networking
09:29 — Attending Events for Networking Opportunities
12:29 — Developing One-on-One Relationships
14:21 — Collaborative Networking Strategies
14:04 — The Importance of Genuine Connections
15:52 — Our Personal Networking Budget and Strategy
23:20 — Big Takeaways
Resources:
Roundtable
Dial Zero Marketing IG
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Into it? Subscribe/Follow/Rate the podcast wherever you are listening (from one entrepreneur to another, we know how important this is right?!)
Subscribe to the Team AP Consulting YouTube Channel!
And make sure you check out our FREE downloads page for even more incredible resources made specifically for you.
Follow us on IG here! And check out all the other phenomenal podcasts from Fast Forward Productions right here.
Get more from Ashli over on this side and leave your listener voicemails at the link below