

The Playbook With David Meltzer
David Meltzer, Entrepreneur.com
Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.
Episodes
Mentioned books

Mar 3, 2021 • 32min
How to Become a Master at "Working Long"
Today's episode is from another value filled coaching session with two of my favorite clients, Alan Lazaros and Kevin Palmieri of Next Level University. The three of us are going to discuss the reason why people are afraid of working long, and the reason why it is okay to be a hypocrite.Tweet me @davidmeltzer your favorite takeaway from today's episode and come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST. Text me at (949) 298-2905 or email me at david@dmeltzer.com to join!I'll send you a copy of my book and pay for shipping!

Mar 2, 2021 • 24min
Thomas Hoffmann: Founder and CEO, Colorado Campworks | #ThePlaybook 371
Thomas Hoffmann, Founder and CEO of Colorado Campworks, shares his thoughts on:
[:30] - His thoughts on education as a young entrepreneur whose idea originated while he was in college
[2:28] - How the first camper that he built put him on the path of founding Colorado Campworks
[5:41] - Why overcoming your fears is essential for anyone founding their own brand
[16:48] - How the design of their Nomad NS-1 camper has evolved since the beginning of the pandemic.

Mar 1, 2021 • 59min
Ask Me Anything Live Q&A | Road to Revenue #49
Hey everyone! We’ve got another edition of our “Road to Revenue” series and today’s episode is an hour-long Q&A session. I answered as many questions as I could on clubhouse and zoom during my weekly Free Training simulcast. I will be answering even more of your questions on Clubhouse every Monday at 3:00 pm PST / 6:00 pm EST. If you are on Clubhouse make sure you're following me @davidmeltzer.Tweet me @davidmeltzer your favorite takeaway from today's episode and come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST. Text me at (949) 298-2905 or email me at david@dmeltzer.com to join!I'll send you a copy of my book and pay for shipping!Click here to follow the Road to Revenue playlist on Spotify

Feb 28, 2021 • 4min
Why you should give away your best content for free | #AskDavidMeltzer 28
You don't build your community, your community builds you. The more content and value that you can give away, the easier it will be to grow your community. Give them what you afford to give away. Be abundant with your content, consider what content you have that will stimulate people to join your community, transitions their interest, shares a vision with them, and then figure out what content you have will guarantee them profit. Once you figure that out, you can charge start charging them for your content. Make sure you guarantee them the value that you are providing. If you are offering more value than you are receiving, why wouldn't they want to do business with you? If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video at david@dmeltzer.com of you asking me a question and I will answer it for a future episode!

Feb 28, 2021 • 22min
Priscilla Tsai: CEO & Founder, cocokind | #ThePlaybook 370
Priscilla Tsai, CEO and Founder of cocokind, talks about how her immigrant parents were able to model hard work for their children and also shares her thoughts on how she was able to follow her mother’s lead in founding her own business.Tsai and host of #ThePlaybook, David Meltzer, share their thoughts on subjects including the appeal of social entrepreneurship and compassionate capitalism, why resilience is key for entrepreneurs today, and how using a door-to-door strategy can help to build your business. The pair also chat about how to balance launching products that consumers have been asking for with unexpected offerings.

Feb 27, 2021 • 4min
How do I guarantee value? | #AskDavidMeltzer 27
Don't just talk the talk, guarantee the value that you are providing and walk the walk. Articulate the quantitative value, not subjective value. You would be amazed at how easy it is to do business when you can provide more value than you are asking for. Show them the reasons, impacts, and capabilities that you can guarantee them profit.If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video at david@dmeltzer.com of you asking me a question and I will answer it for a future episode!

Feb 27, 2021 • 22min
Jotham Stein: Author of the book Even CEOs Get Fired | #ThePlaybook 369
Jotham Stein, attorney and author of the book Even CEOs Get Fired, sits down to discuss some of the most common reasons that executives lose their job and how someone can turn being fired into the best thing that ever happened to them.Stein and host of #ThePlaybook, David Meltzer, chat about a range of topics including the Do’s and Don’ts of an employment agreement, how to achieve a “professional reincarnation” and how Jotham’s experience building a business of his own prepared him to advise clients who are entrepreneurs. The pair also discuss why the reasons that people get fired don’t always make rational sense.

Feb 26, 2021 • 4min
How to monetize your audience | #AskDavidMeltzer 26
You have to build your community based on the value that you are providing. Once your community starts asking you for more access, it is time to monetize. You have to articulate the value to exceed what they are asking for. If you can guarantee more value than you are getting back, then why wouldn't they want to pay for your products or services.The more value that you can guarantee, the easier it will be to monetize your audience.If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video at david@dmeltzer.com of you asking me a question and I will answer it for a future episode!

Feb 26, 2021 • 24min
You're Sitting on a Gold Mine | 2 Minute Drill: Ep. #8
Today's episode is from my new TV Show, “2 Minute Drill.” It is the first "Pitch Only" show with four contestants competing for over $50,000 of cash and prizes. Joining me today are Will Ford, the President and Co-founder of Launchboom, and Rory Cutaia, the CEO of Verb Technologies. You’ll hear four pitches and feedback from the three of us and in the end, Rory will determine the winner.You can watch 2 Minute Drill on Fridays at 8:30 pm PST on Bloomberg TV and on Amazon Prime Video.Come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST during my weekly Free Training. Text me at (949) 298-2905 or email me at david@dmeltzer.com to join!Click Here to Listen to the Previous Episodes of 2 Minute DrillClick Here to Watch 2 Minute Drill on Amazon Prime Video

Feb 25, 2021 • 4min
How to Stop Overthinking | #AskDavidMeltzer 25
Your brain can only think of one thing at a time, so when you find yourself overthinking, you are creating interference between your mind and your ability to refocus. Refocusing is a practice, I spend time every day practicing the muscle of refocusing, which will create more productivity, accessibility, and gratitude in your life. If you become anxious, then you need to stop, identify that you are entering ego-based consciousness, and roll into a different trajectory. If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video at david@dmeltzer.com of you asking me a question and I will answer it for a future episode!