

Growth Triggers
Luis Diaz
Discover how to use your podcast to generate leads, sales, and influence in any market.
On this show Luis shares his best tested and proven secrets, tips, and strategies from launching over 300 podcasts in over a dozen different niches and generating over 16 Million Downloads for his clients.
Learn how to increase your podcast listenership, create multiple new revenue streams with your podcast, sell more of your core offer and build a show that gives you leverage and authority in your space. From picking the right monetization strategy for your podcast to learning how to position your podcast in a crowded market on Apple and Spotify; this is show is the ultimate marketing and sales resource for online business owners who want to know what works with podcasting.
Get in touch over on Instagram https://www.instagram.com/luisryandiaz/
On this show Luis shares his best tested and proven secrets, tips, and strategies from launching over 300 podcasts in over a dozen different niches and generating over 16 Million Downloads for his clients.
Learn how to increase your podcast listenership, create multiple new revenue streams with your podcast, sell more of your core offer and build a show that gives you leverage and authority in your space. From picking the right monetization strategy for your podcast to learning how to position your podcast in a crowded market on Apple and Spotify; this is show is the ultimate marketing and sales resource for online business owners who want to know what works with podcasting.
Get in touch over on Instagram https://www.instagram.com/luisryandiaz/
Episodes
Mentioned books

Apr 6, 2021 • 6min
Use This 4 Word Title "Trick" To Attract Ideal Buyers to Your Podcast Organically
PDS #171Few weeks ago, I had a conversation with a client and before we could get any further than "hello" he told me how many downloads his current podcasts had so far. (hitting 20k a month) More importantly he's used as a massive cold lead to client conversion tool. And....after some further discussion he reminded me about a HUGE tip that you can use if you're trying to decide on how to come up with a name for your show. I wasn't planning on recording this but I figured this could help someone in launch mode. If you want me to show you how to launch your podcast in 14 days without creating new content, and yes walk you through how you to use it to get in front of more clients then check out the link below. Resources:14-Day Rapid Podcast Launch Workshop-- > https://rebrand.ly/14RapidLaunchWorkshopConnect with Luis:- Website - https://www.podcastdomination.co/- Instagram - https://www.instagram.com/luisryandiaz/- Facebook - https://www.facebook.com/luisryan4

Apr 5, 2021 • 17min
Should You Repurpose Your Facebook Lives and YouTube Videos into Podcasts?
PDS #170How to leverage repurposed content to launch your podcast?Give context so you want to write out some things people should know to set the stageLight the path _ what I mean is that you want to pull out 1-3 big things they are going to get for this.Give a small CTA about what they should do after they heard this .....Resources:14 Day Rapid Podcast Launch WorkshopConnect with Luis:- Website - https://www.podcastdomination.co/- Instagram - https://www.instagram.com/luisryandiaz/- Facebook - https://www.facebook.com/luisryan4

Mar 31, 2021 • 17min
Ever Wonder: "Will People Even Listen To My Podcast?" This is for you
PDS #169This episode is a take away from the 3-day Podcast Growth & Monetization Workshop held weeks ago and will answer “The Question” when contemplating to start on your own podcast show. And yes, that question is: WIll people even listen to my podcast? I will be sharing four key points that you should consider before you hop-in in the podcasting space. Enjoy listening!In this episode:- The question we heard from the Podcast Growth and Monetization Workshop - Will people even listen to my podcast?- Four key points or tips to consider if you want to start doing a podcast show.- A caveat on the fourth tip based on the personal experience of Luis when he was just starting.- Check out the Podcast Growth & Monetization Workshop, a methodology that will grow 5 to 10x your podcast revenue as well as grow your podcast.Resources:- Ahrefs - Semrush - Google Keyword Search Planner - Podcast Growth & Monetization Workshop:https://www.podcastdomination.co/offers/Lg67fVHg/checkoutConnect with Luis:- Website- https://www.podcastdomination.co/- Instagram- https://www.instagram.com/luisryandiaz/- Facebook- https://www.facebook.com/luisryan4

Mar 27, 2021 • 7min
My FAVORITE Podcast Recording Device For High Quality Video Podcasts
PDS #168Folks this is a rather short episode, but this is very important especially for people who want to hop in the space of podcasting. I’ll be discussing two of my favorite equipment that I truly enjoy using because of its super simple and fast set up. You’ll be surprised how much it will cost you! Enjoy listening!In this episode:- Two pieces of equipment that you can use that’s super simple, versatile and fast set up. Resources:Rode Wireless Go WirelessApple Lightning to 3.5 Headphone Jack Adapter Connect with Luis:Website - https://www.podcastdomination.co/Instagram - https://www.instagram.com/luisryandiaz/Facebook - https://www.facebook.com/luisryan4

Mar 22, 2021 • 15min
Listen to this if You've Been Wanting To Launch Your Podcast for Months (or YEARS)
PDS #167I think the biggest problem with people wanting to start a podcast is that they don't know where to begin. A lot of times when you're starting a business or something new in your life, there are all these things that seem so overwhelming and scary at first glance because you don't know about them. But once you take the time to learn about them and understand how they work, then it becomes very easy for anyone who wants to get started on any project or thing in their life. And that's what we want you to take away here today. I want you to take those initial steps and get over that hump of learning so you can move forward towards your goal which is having an awesome podcast show ready for us by next week!P: “It's a must not a nice to have” wanting to do it for 4 years How to launch a podcast when you’ve been wanting launch one for years State the reasons why people stall “It's a must not a nice to have”You're scaredYou don't know where to being and the answer is probably not got watch more YT videos on podcasting they are great but they often lead to more questionsWhat you need to ask yourself Who's losing out if I don't create this episdoe or podcastWhat's the worst that can happenWho can help me STAY ACCOUNTABLE so that I don't die with this podcast in me....What's the first step to take?ANNOUNCE IT TO YOUR AUDIENCE AND MAKE IT REALHIRE A COACH TO HELP YOU Resources:- Website- Book a call here.- Facebook

Mar 19, 2021 • 16min
Top 3 Takeaways from the Podcast Growth and Monetization Workshop
PDS #1661. No one really leverages Authority Hijacking as much as they should.You should be putting your picture next to your guest pic if you take the time to interview them b/c when /, if they share your name and episode, will be on it. And you want to be strategic and research what keywords you want to rank you and see who is ranking for them now ...maybe that person is the person you interview.2. Your mess is your message.If you've failed in business or have gone through something then it needs to be talked about. It makes you stand out, it makes you realize it and it cannot be copied. I believe God gave you the path for a reason, so there an opportunity in the destruction or mess. 3. Repetition is the mother of skill.If you think everyone in your audience has heard a message by you saying it once or twice you're wrong...... If you have a message that is already tested meaning its already getting you clients and you haven't used it on the podcast then why not??Resources:- Podcast Growth & Monetization Workshop- Website- Book a call here.- Facebook

Mar 17, 2021 • 13min
Finding Guests For Your Show That Help You Scale Your Reach & Profits
PDS #165"How do I find great guests that can help me fill your pipeline, grow my audience and produce content that gives me more exposure?"We get this from a some clients coming in to the Profit Ready Launch ProgramFirst it's pretty easy to find guests these days since everybody and their mother wants exposure.But here's the problemGuests don't deliver immense valueGuests have bad audio qualityGuests rarely promoteGuests aren't interested building a relationship that's is mutually beneficial (partnerships, JV's, etc.)Guests are their on their own agenda not yoursTruth is as the host of the podcast this is your damn fault...not theirs.This is a hard pill to swallow for most of you.To build this right we've designed a way to go about this so you DONT waste time interviewing people who help you won't further your mission.Part One: Identifying your profit ready guesting nichePart Two: Finding them online (shared below)Part Three: Onboarding them through the perfect podcast guest funnel to communicate expectations, and indoctrinate them into how to podcast...Resources:- Website- Book a call here.- Facebook

Mar 10, 2021 • 13min
How to Pick the Right Monetization Strategy for Your Podcast?
PDS #164I've noticed through a lot of conversations with podcasters there's a lot of different views about how to monetize a podcast...Truth is there's not a "Perfect " way.But there is an ideal way to do it.#1 Coaches or consultants:- You sell high tickets so you only need a few sales a month to make it a great month.- Your selling results /experience and knowledge that can lead to resultsBest Option- For you private audio (a paid easy to make low ticket product) can be a nice conversion tool to get a listener to make a micro commitment.- Another one is what is the "guest referral machine system" which we discussed in our Profit Ready Podcasting Masterclass. If your interviewing 2 to 4 guests a month this will help you capitalize on every interview in a non-sleazy value driven way.#2. Agencies and Service Providers:- You're selling higher ticket items so you need less volume but high quality.Best Options:- Private audio (like above)- A Hot Seat Show System3. Influencer selling a low ticket /membership- You need more volume to meet the goal- You can use more tactical things like flash sales or special discount codes throughout the year to capitalize on holidays and events.Best Options- Affiliate sales- Sponsorship using the CAP modelResources:- Book a call here.- Facebook

Mar 3, 2021 • 35min
$6,000 in Sponsorship with 0 Downloads Plus Engagement Tactics for Scaling & Converting Your Podcast with Adam Schaeuble
PDS #163There is no one-size-fits-all technique when it comes to podcasting techniques to attract more engagements. If a podcasting mentor tells you their program works and forget about the rest, it can work for you but it can also not. What you have to understand is how to find your niche and focus more on the relationships and building connections first, then the revenue follows. In today's episode of the Podcast Domination SHow, I bring you Adam Schaeuble with his unique and sometimes comedic tactics for scaling his podcast show.In this episode:- How did Adam Schaeuble get into the podcasting space?- The power of the 'Niche' in your show.- How was Adam able to find sponsorship and attract a lot more- The three basic master plans in Adam's podcast show- What are the biggest realizations that he recognized being in the podcasting space since he started to now?- The Pod Pals Zoom Party and what's it all about?- What other tactics or programs can someone wanting to get into the podcasting space do to build up engagement to their show? - How many reps did Adam take before finding the right niche that workedResources:- Episode 140: How to quickly grow your audience with Luis Diaz- Join the Pod Pals Zoom Party- Episode 158: Tips for monetization and audience engagement- MIXTilesConnect with Adam Schaeuble:WebsiteInstagram: @podcastingbusinessschool Connect with Luis:Website- https://www.podcastdomination.co/Instagram- https://www.instagram.com/luisryandiazFacebook- https://www.facebook.com/luisryan4

Feb 22, 2021 • 14min
2 Reasons Why Most Podcasts Don't Reach 100k Downloads and Are Not Profitable
PDS #162A podcast is a lot like a business.. as you progress there are problems every business owner faces....For example:In the online space its usuallyCreate an OfferGet Lead Flow for the offerSell the leadsFulfill on the productBuild Fulfilment systemsCreate Scalable Marketing SystemsGet off the PhoneTrain and Coach Your TeamPodcasting is not too different however there are fewer steps:Setup and Launch the podcast successfullyGet Lead Flow for the podcastConvert the leads into raving fans & clientsRepeat steps 2 & 3Steps 1 and 2 are typically the hardest, and if done wrong getting to #3 is impossible.Here's how you fix these steps#1 Set up the podcast for maximizing your growth and revenue from the show.Like choosing a business model, there are different "podcasting models" to use that impact your ability to grow, stand out from the competition, and monetize.If you've already started and haven't been seeing the traction you've wished for then this may be the reason for it.#2 Get Lead Flow for the podcast. (No its not about sharing on social media)Eventually, your podcast downloads will come off that launch high and settle down. Typically this means you've reached your max warm audience.But when it comes to getting out in front of new listeners there's little thought put into this.We're often told toget on other podcastsget your guests to sharepost in Facebook groupsThese aren't bad suggestions but they are useless unless we execute them properly and where most people go wrong is in the details.Whether it's hitting your first 1k, 10k or 100k downloads the if you want to solve these two main problems:identifying the right structure for your podcast (that meets your goals)learning/implementing a strategy for consistently getting in front of new peopleResources:- Join the Growth and Monetization Podcast Workshop