

33voices
33voices
Moe and Jenna Abdou interview a highly influential roster of founders, venture capitalists, CEO's, master thinkers, bestselling authors, academic minds, and creatives to deconstruct the hidden insights that only those who are building breakthrough ventures can reveal. For ten years now, 33voices has engaged closely with founders, senior executives and company builders to identify interesting & pressing challenges that give rise to thoughtful dialogue with contributors who not only think differently, but who represent the frontiers of knowledge in business, culture and lifestyle.
Episodes
Mentioned books

Jan 23, 2018 • 55min
Five Tactics This CEO Didn't Scale To Grow Faster
Munjal Shah and Jenna discuss Health IQ's pivot from being a daily health quiz into a life insurance company and how they're helping the health conscious save up to 33% on their life insurance. For the core of our conversation, we walk through five counterintuitive strategies Munjal chose not to scale up to 140 people and how they helped Health IQ grow even faster: Meeting and interviewing nearly every candidate, the company wide daily stand-up they've maintained where every person contributes, their daily senior leadership meeting, the company's definitive culture values, that may be polarizing, but help seed the right habits, as well as why they didn't do press for three years.

Jan 19, 2018 • 47min
How Christiane Lemieux Keeps Revitalizing Design
Christiane Lemieux and Jenna discuss how The Inside is evolving design so we can change our homes to reflect our lives. We chat about the future of customization, e-commerce, and why entertainment is crucial to retail 2.0. We then walk through Christiane's entrepreneurial journey from founding Dwell Studio to partnering with Wayfair, how those lessons influence her building The Inside, and tips to avoid shiny objects syndrome while still leaving room for serendipity. We also discuss her personal journey including her work with Every Mother Counts, why mindfulness is a practice and how to strengthen the muscle, and tips to make time where you need to; "The more organized you are, the more of your life you get back, the more balance you can achieve."

Jan 18, 2018 • 42min
How MVMT Democratized Luxury Watches
Jake Kassan and Jenna chat about MVMT's founding story, from maxing out their credit cards to launch their all or nothing Indiegogo campaign to becoming the leading millennial watch brand. Jake shares entrepreneurial stories, beginning from his first business selling lollipops in elementary school to running two e-commerce startups as a teen, and how they prepared him to help scale MVMT to $80 million in revenue in five years without any outside investment. Reflecting on those experiences, we break down the lessons Jake's learned about deciding where to invest your time and the simple system he relies on to seek and distill advice. He also shares tips to maintain perspective, "control what you can control," and strive to always see the silver-lining in your life; "When you let something negative go, something positive comes around the corner."

Jan 16, 2018 • 47min
Shift Is Redefining Car Ownership - Here's How
George Arison and Jenna discuss Shift's founding story and the team's plan to become a full service platform to purchase, finance, sell, and maintain our cars. We then walk through key lessons George has learned articulating and refining company values, finding the right CEO-COO relationship, and how to evaluate investors and board members and build a strong relationship with them.

Jan 11, 2018 • 49min
This Is How Today's Leading Brands Are Doing PR
Jennifer Bett Communications' Founder Jennifer Bett Meyer, Managing Director Melissa Duren Conner, and Jenna discuss how today's leading consumer startups like Lunya, M.Gemi, and Parachute are navigating the new world of PR. Jennifer and Melissa break down the elements of quality PR that drive ROI, emphasize the importance of startups deploying a diverse press strategy, covering multiple story angles and publications, and explain how to assess media outlets based on how they can help you connect with a new audience. Jennifer and Melissa also take us behind the scenes at their JBC brainstorm meetings, and share their values of always having each other's backs and never settling; "Success is about never settling. It's asking: What else? It's always about how are you continuously evolving and reaching higher than you ever have?"

Dec 18, 2017 • 35min
Strengthen Your Decision Making With These Tips
Semil Shah and Jenna chat about his first investments at Haystack in companies like Hired and Instacart and reflect on a few big bets taken by portfolio companies like Wag and Managed by Q. We discuss the realities of being a VC such as creating space to let your mind rest so your subconscious can kick in evaluating investments, the challenge of saying 'No' to founders you admire, as well as developing a willingness to concentrate risk to have outsized returns. We also walk through key insights from Semil's blog including: whether you need to be paranoid to succeed, the difference between stubbornness and resilience and how to cultivate the latter, in the moment tips to take a step back to make decisions from a place of clarity not adrenaline, and always choosing the opportunity where you can learn the most.

Dec 15, 2017 • 49min
How Tia is Becoming Women's Healthcare Wing Woman
Carolyn Witte, Felicity Yost, and Jenna discuss how Tia aims to be women's translator to understand their healthcare and their latest feature The Vagina Benefits, specifically designed to decode women's unique health insurance needs and rights. Carolyn and Felicity share Tia's efforts changing the conversation around women's health and how they're finding the right voice, balancing the education of your OBGYN with the comfort and trust of chatting with your best friend. We also walk through their goal to help women shift from reactive healthcare to preventative healthcare by developing a long-term relationship with them and harnessing their data to coach and remind them to actively manage their health.

Dec 15, 2017 • 42min
Great at Work
Acclaimed management thinker, Morten Hansen joins Moe Abdou to explore the modern framework for individual greatness at work.

Dec 14, 2017 • 42min
How RXBAR Changed The Protein Bar Industry
Peter Rahal and Jenna discuss how the nature of RXBAR's product influences their culture — the constraints are a mindset — and why every team member makes bars. We chat about your values as your constitution and how to turn them from principles into practice. Peter walks us through the company's founding days from making bars in his parents' kitchen to running the business from his cell phone for 18 months and feeling miserably uncomfortable clawing for growth as a CPG brand. We also dive deep into EQ, including understanding your team's leadership and communication styles, what motivates them, and making gratitude a cornerstone of your internal and external culture with a "Gratitude Dashboard."

Dec 13, 2017 • 38min
Margaux's Mission To Become Your Go-To Shoe Brand
Alexa Buckley, Sarah Pierson, and Jenna discuss how Margaux is creating staple shoes for every part of a woman's life. The founders share their decision to take the leap after hearing Sheryl Sandberg ask: What would you do if you weren't afraid? and the challenges of founding the company right after college, especially partnering with a manufacturer; Their best tips are not to acknowledge perceived differences, keep persisting, and have a credible advocate - whether it's an advisor, investor, or team member - to champion your mission. We chat about working in millimeters, both in designing shoes and building startups, how to respond to the investable question "What's next?" and why the work no one sees is your competitive advantage. We also cover insights from Margaux's #OnTheGaux series, including "True control comes from doing nothing," and how it helps the founders disconnect and recharge.


