Grow Your Podcast with Josh Lewis

Cincinnati Podcast Studio
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Sep 10, 2025 • 58min

How We Hit 100K Podcast Views in 6 Months (and 250K by 9!)

Take our FREE Video Podcast Idea Assessment ➡️ cincinnatipodcaststudio.com/fitEp 012 - How We Hit 100K Podcast Views in 6 Months (and 250K by 9!)Want to know how to take your podcast from zero to 100,000 views in just six months—and 250,000 by nine months? In this episode of Grow Your Podcast, Josh Lewis and Brian Erickson break down the rhythms, promotion strategies, and iteration tactics that fuel growth. We dive deep into:- Why the best promoted content always wins- How to leverage multiple platforms (TikTok, YouTube Shorts, LinkedIn, Instagram)- The surprising role of email newsletters in driving attention- Why consistency beats timing in today’s algorithm-driven world- How to evaluate and iterate without burning outIf you’re a business leader, thought leader, or content creator in the Greater Cincinnati/Northern Kentucky area, this episode will help you unlock the systems that turn podcasts into true fan-building machines.Take our FREE Video Podcast Idea Assessment ➡️ cincinnatipodcaststudio.com/fitConnect with Brian Erickson:- https://www.linkedin.com/in/bwerickson- https://instagram.com/cincybizpod- https://youtube.com/@cincybizpodConnect with Josh Lewis:- https://www.linkedin.com/in/devisinggood- https://instagram.com/devisinggood___Subscribe & Listen to more content here:➡️ Web: https://cincinnatipodcaststudio.com/growyourpodcast➡️ YouTube: https://youtu.be/vBck3NgTcCI?si=2DMlz2q5YWPOXzjQ➡️ Apple Podcasts: https://podcasts.apple.com/us/podcast/grow-your-podcast/id1811723379➡️ Spotify: https://open.spotify.com/show/6iR9FJcC5VZG0Aevp8nhGu___Produced by the Cincinnati Podcast StudioCreating high-quality a DIY video podcast is complicated. Cincinnati Podcast Studio simplifies video podcast production so you can just show up and share your message, creating true fans while establishing your authority and building trust.Are you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➡ http://cincinnatipodcaststudio.com/tourLearn more about the Cincinnati Podcast Studio: ➡ https://cincinnatipodcaststudio.com/___Connect with us!YouTube: ➡ https://www.youtube.com/@cincinnatipodcaststudio Instagram: ➡ https://www.instagram.com/cincinnatipodcaststudioFacebook: ➡ https://www.facebook.com/cincinnatipodcaststudioTik Tok: ➡ https://www.tiktok.com/@cincinnatipodcaststudioLinkedIn: ➡ https://www.linkedin.com/company/cincinnatipodcaststudio
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Aug 27, 2025 • 54min

The 7 Lessons Business Leaders Need To Know About Podcasting

Take our FREE Video Podcast Fit Assessment ➡️ cincinnatipodcaststudio.com/fitEp 011 - The 7 Lessons Business Leaders Need To Know About PodcastingWhat does it really take to grow a podcast in 2025—especially if you’re building from Greater Cincinnati/NKY and not chasing celebrity numbers? In this episode of Grow Your Podcast with Josh Lewis, we unpack the 7 most important lessons from our first 10 episodes that every business leader, thought leader, and content creator needs to know.You’ll learn:- Why consistency beats frequency (and how to set realistic expectations)- How to pick the right metrics that matter for your goals (hint: it’s not views)- Guest strategy that builds authority and opens doors for biz dev- How to prepare based on your personality + make guests comfortable- Active listening techniques that improve interviews instantly- The 3 monetization paths that actually work (and why AdSense isn’t one of them)- Why being audience-obsessed is the ultimate growth hackWe also share a bonus lesson: why iteration and feedback loops are the secret to long-term podcast success. Whether you’re launching your first show or scaling a branded podcast, these lessons apply.___Connect with Brian Erickson:- https://www.linkedin.com/in/bwerickson- http://instagram.com/cincybizpod- https://www.youtube.com/@cincybizpod Connect with Josh Lewis:- https://www.linkedin.com/in/devisinggood- http://instagram.com/devisinggood___Subscribe & Listen to more content here:➡️ Web: https://cincinnatipodcaststudio.com/growyourpodcast➡️ YouTube: https://youtu.be/vBck3NgTcCI?si=2DMlz2q5YWPOXzjQ➡️ Apple Podcasts: https://podcasts.apple.com/us/podcast/grow-your-podcast/id1811723379➡️ Spotify: https://open.spotify.com/show/6iR9FJcC5VZG0Aevp8nhGu___Produced by the Cincinnati Podcast StudioCreating high-quality a DIY video podcast is complicated. Cincinnati Podcast Studio simplifies video podcast production so you can just show up and share your message, creating true fans while establishing your authority and building trust.Are you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➡ http://cincinnatipodcaststudio.com/tourLearn more about the Cincinnati Podcast Studio: ➡ https://cincinnatipodcaststudio.com/___Connect with us!YouTube: ➡ https://www.youtube.com/@cincinnatipodcaststudio Instagram: ➡ https://www.instagram.com/cincinnatipodcaststudioFacebook: ➡ https://www.facebook.com/cincinnatipodcaststudioTik Tok: ➡ https://www.tiktok.com/@cincinnatipodcaststudioLinkedIn: ➡ https://www.linkedin.com/company/cincinnatipodcaststudio
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Aug 13, 2025 • 1h 11min

Podcasting Expert Defines True Success in Podcasting (ft. Tom Brown from Chicago Podcast Studio)

Take our FREE Video Podcast Fit Assessment ➡️ cincinnatipodcaststudio.com/fitEp 010 - Podcasting Expert Defines True Success in Podcasting (ft. Tom Brown from Chicago Podcast Studio)This episode of Grow Your Podcast with Josh Lewis dives into the REAL ROI of video podcasting—especially for businesses in Greater Cincinnati & Northern Kentucky. Tom Brown of the Chicago Podcast Studio breaks down why “right views” beat “more views,” how to turn interviews into relationships and revenue, and why high-quality production builds instant credibility—all while keeping your show sustainable and fun.You’ll learn:- What success actually looks like for a podcast (hint: not just ad money)- A simple strategy to turn your show into a client engine (networking vanity metrics)- When individuals vs. businesses should start a show—and who shouldn’t- Why video is better than audio for discoverability (clips, social, and brand touchpoints)- DIY vs. studio: cost, time, and peace-of-mind tradeoffs- How to pitch sponsors early (local partners & niche-aligned brands)If you’re in Greater Cincinnati/NKY and want help launching or leveling up a video podcast, book a studio tour at Cincinnati Podcast Studio.Connect with Tom Brown:- https://www.linkedin.com/in/thomas-brown-innovadigital- https://www.linkedin.com/company/chicago-podcast-studio- https://www.linkedin.com/company/creator-space-chiConnect with Josh Lewis:- https://www.linkedin.com/in/devisinggood- http://instagram.com/devisinggood___Subscribe & Listen to more content here:➡️ Web: https://cincinnatipodcaststudio.com/growyourpodcast➡️ YouTube: https://youtu.be/vBck3NgTcCI?si=2DMlz2q5YWPOXzjQ➡️ Apple Podcasts: https://podcasts.apple.com/us/podcast/grow-your-podcast/id1811723379➡️ Spotify: https://open.spotify.com/show/6iR9FJcC5VZG0Aevp8nhGu___Produced by the Cincinnati Podcast StudioCreating high-quality a DIY video podcast is complicated. Cincinnati Podcast Studio simplifies video podcast production so you can just show up and share your message, creating true fans while establishing your authority and building trust.Are you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➡ http://cincinnatipodcaststudio.com/tourLearn more about the Cincinnati Podcast Studio: ➡ https://cincinnatipodcaststudio.com___Connect with us!YouTube: ➡ https://www.youtube.com/@cincinnatipodcaststudio Instagram: ➡ https://www.instagram.com/cincinnatipodcaststudioFacebook: ➡ https://www.facebook.com/cincinnatipodcaststudioTik Tok: ➡ https://www.tiktok.com/@cincinnatipodcaststudioLinkedIn: ➡ https://www.linkedin.com/company/cincinnatipodcaststudio
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12 snips
Jul 30, 2025 • 1h 15min

This Brand Strategist Explains the #1 Reason Podcasts Fail (ft. Caleb Ralston)

Caleb Ralston, a brand-content strategist known for his work with Gary Vaynerchuk and the Hormozi duo, delves into what truly fuels a successful podcast. He emphasizes the importance of building trust with listeners and setting realistic expectations. Ralston discusses the 'proximity principle,' explaining how closeness fosters loyalty. He also highlights the advantages of video podcasting over audio and introduces concepts like 'intentional pairing' to create a compelling brand. It's all about authenticity and connecting deeply with your audience!
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Jul 16, 2025 • 1h 7min

Stop Chasing Numbers, Start Building True Fans (B2B CEO Shares Experience From Over 200+ Episodes)

Take our FREE Video Podcast Fit Assessment ➡️ cincinnatipodcaststudio.com/fitEp 008 - Stop Chasing Numbers, Start Building True Fans (B2B CEO Shares Experience From Over 200+ Episodes)Episode Description:In today’s episode, Cincinnati leadership expert and Talent Magnet Institute & Centennial CEO Mike Sipple Jr. shares the ups and downs of hosting the Unconventional Leadership podcast through over 200+ epsidoes.Whether you’re a podcaster, content marketer, or brand builder, you’ll walk away with road‑tested tactics to grow true fans, elevate authority, and turn every episode into a multi‑platform marketing asset.👉 Ready to find out if video podcasting is right for your brand? Take our FREE Video Podcast Fit Assessment:cincinnatipodcaststudio.com/fitConnect with Mike Sipple Jr.:https://www.linkedin.com/in/mikesipplejrhttp://youtube.com/@talentmagnetinstituteConnect with Josh Lewis:https://www.linkedin.com/in/devisinggoodhttp://instagram.com/devisinggood___Subscribe & Listen to more content here:➡️ Web: https://cincinnatipodcaststudio.com/growyourpodcast➡️ YouTube: https://youtu.be/vBck3NgTcCI?si=2DMlz2q5YWPOXzjQ➡️ Apple Podcasts: https://podcasts.apple.com/us/podcast/grow-your-podcast/id1811723379➡️ Spotify: https://open.spotify.com/show/6iR9FJcC5VZG0Aevp8nhGu___Produced by the Cincinnati Podcast StudioCreating a high‑quality DIY video podcast is complicated. Cincinnati Podcast Studio simplifies video podcast production so you can just show up and share your message, creating true fans while establishing your authority and building trust.Are you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➡ http://cincinnatipodcaststudio.com/tourLearn more about the Cincinnati Podcast Studio: ➡ https://cincinnatipodcaststudio.com___Connect with us!YouTube: ➡ https://www.youtube.com/@cincinnatipodcaststudio Instagram: ➡ https://www.instagram.com/cincinnatipodcaststudioFacebook: ➡ https://www.facebook.com/cincinnatipodcaststudioTik Tok: ➡ https://www.tiktok.com/@cincinnatipodcaststudioLinkedIn: ➡ https://www.linkedin.com/company/cincinnatipodcaststudio
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Jul 2, 2025 • 31min

Why Todd Henry Deleted His Entire Podcast | Ep. 7

Take our FREE Video Podcast Fit Assessment ➔ cincinnatipodcaststudio.com/fitEp 007 - Why Todd Henry Deleted His Entire PodcastWhat would make a podcaster with over 20 million downloads delete everything and start over from scratch?In this episode, Josh Lewis sits down with best-selling author and keynote speaker Todd Henry (The Accidental Creative, Die Empty, Herding Tigers). Todd reveals why, after two decades of podcasting, he removed his entire archive, ditched ads, and rebuilt his show from the ground up.Whether you're a podcaster, content creator, or a brand builder, this episode will challenge how you think about your podcast's purpose, sustainability, and growth.Connect with Todd Henry:➔ https://www.toddhenry.com➔ https://podcast.toddhenry.com➔ https://www.toddhenry.com/subscribe➔ https://www.toddhenry.com/booksConnect with Josh Lewis:➔ https://www.linkedin.com/in/devisinggood➔ https://instagram.com/devisinggood➔ https://cincinnatipodcaststudio.com---Subscribe & Listen to more content here:➔ Web: https://cincinnatipodcaststudio.com/growyourpodcast➔ YouTube: https://youtu.be/vBck3NgTcCI?si=2DMlz2q5YWPOXzjQ➔ Apple Podcasts: https://podcasts.apple.com/us/podcast/grow-your-podcast/id1811723379➔ Spotify: https://open.spotify.com/show/6iR9FJcC5VZG0Aevp8nhGu---Produced by the Cincinnati Podcast StudioCreating high-quality a DIY video podcast is complicated. Cincinnati Podcast Studio simplifies video podcast production so you can just show up and share your message, creating true fans while establishing your authority and building trust.Are you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➔ https://cincinnatipodcaststudio.com/tourLearn more about the Cincinnati Podcast Studio: ➔ https://cincinnatipodcaststudio.com---Connect with us!YouTube ➔ https://www.youtube.com/@cincinnatipodcaststudioInstagram ➔ https://www.instagram.com/cincinnatipodcaststudioFacebook ➔ https://www.facebook.com/cincinnatipodcaststudioTik Tok ➔ https://www.tiktok.com/@cincinnatipodcaststudioLinkedIn ➔ https://www.linkedin.com/company/cincinnatipodcaststudio
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Jun 18, 2025 • 56min

Is Your Podcast Missing These 3 Growth Pillars? | Ep. 6

Take our FREE Video Podcast Fit Assessment:https://cincinnatipodcaststudio.com/fitDOWNLOAD the "3 Pillars for Effective Podcasting"https://cincinnatipodcaststudio.com/3-pillars-of-effective-podcastingEp. 6 - Is Your Podcast Missing These 3 Growth Pillars?Ready to turn your show from “just another podcast” into a brand‑building machine? In this episode Josh Lewis and fellow Cincinnati  Podcast  Studio co‑founder Brian Erickson break down the 3 Pillars of Effective Podcasting every brand needs:Point to the podcastEngage with the podcastUse the podcast to point to products & servicesDOWNLOAD the "3 Pillars for Effective Podcasting"https://cincinnatipodcaststudio.com/3-pillars-of-effective-podcastingConnect with Brian Erickson:https://www.linkedin.com/in/bwericksonhttps://www.youtube.com/@CincybizpodConnect with Josh Lewis:https://www.linkedin.com/in/devisinggood-http://instagram.com/devisinggoodOther videos mentioned:Colin & Samir interview with Paddy Galloway - https://www.youtube.com/watch?v=L9CO1FcRHCInterview with LinkedIn Expert, Angie Snowball - https://www.youtube.com/watch?v=73QD_fhcS1AOmar Eltakrori & Daniel Priestly - https://www.youtube.com/watch?v=PjF4rIDwPo8Steven Barlett (Diary of a CEO) Interviews Simon Sinek - https://www.youtube.com/watch?v=W4tqbEmplugThe Unconventional Leadership Podcast talking about AI - https://www.youtube.com/watch?v=S2butbc7t0I#podcaster #videopodcast #contentmarketing #cincinnati #northernkentucky #branding #thoughtleadership ___Subscribe & Listen to more content here:➡️ Web: https://cincinnatipodcaststudio.com/growyourpodcast➡️ YouTube: https://youtu.be/vBck3NgTcCI?si=2DMlz2q5YWPOXzjQ➡️ Apple Podcasts: https://podcasts.apple.com/us/podcast/grow-your-podcast/id1811723379➡️ Spotify: https://open.spotify.com/show/6iR9FJcC5VZG0Aevp8nhGu___Produced by the Cincinnati Podcast StudioCreating a high‑quality DIY video podcast is complicated. Cincinnati Podcast Studio simplifies video podcast production so you can just show up and share your message, creating true fans while establishing your authority and building trust.Are you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➡ http://cincinnatipodcaststudio.com/tourLearn more about the Cincinnati Podcast Studio ➡ https://cincinnatipodcaststudio.com___Connect with us!YouTube ➡ https://www.youtube.com/@cincinnatipodcaststudioInstagram ➡ https://www.instagram.com/cincinnatipodcaststudioFacebook ➡ https://www.facebook.com/cincinnatipodcaststudioTikTok ➡ https://www.tiktok.com/@cincinnatipodcaststudioLinkedIn ➡ https://www.linkedin.com/company/cincinnatipodcaststudio
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Jun 4, 2025 • 45min

Why LinkedIn Short-Form Video is ACTUALLY Working | Ep. 5

Take our FREE Video Podcast Fit Assessment ➡️ cincinnatipodcaststudio.com/fitEp 005 - Why LinkedIn Short-Form Video is ACTUALLY WorkingLinkedIn expert, Angie Snowball (aka “The LinkedIn Lady), talks about how the DOs and DON'Ts of LinkedIn.We unpack:Why conversations beat connection-countsHow short-form video helps brand trust and SSI scoresHow NOBODY likes copy & paste AI posts (and what to do instead)Angie’s journey to LinkedIn’s exclusive Advisor Hub___Connect with Angie Snowball:https://www.linkedin.com/in/angiesnowballhttps://www.angiesnowball.comhttps://www.youtube.com/@ServingUpSuccessAngie's Courses on LinkedIn:Perfect Your LinkedIn Profile: https://www.angiesnowball.com/offers/EDLB5dTZ/checkoutLeveraging LinkedIn to Win: https://www.angiesnowball.com/offers/B6ifNZoz/checkoutThe LinkedIn Loop: https://www.angiesnowball.com/offers/nGwiYNvG/checkoutConnect with Josh Lewis:https://www.linkedin.com/in/devisinggoodhttp://instagram.com/devisinggood___Subscribe & Listen to more content here:➡️ Web: https://cincinnatipodcaststudio.com/growyourpodcast➡️ YouTube: https://youtu.be/vBck3NgTcCI?si=2DMlz2q5YWPOXzjQ➡️ Apple Podcasts: https://podcasts.apple.com/us/podcast/grow-your-podcast/id1811723379➡️ Spotify: https://open.spotify.com/show/6iR9FJcC5VZG0Aevp8nhGu___*Produced by the Cincinnati Podcast StudioCreating high-quality a DIY video podcast is complicated. Cincinnati Podcast Studio simplifies video podcast production so you can just show up and share your message, creating true fans while establishing your authority and building trust.Are you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➡ http://cincinnatipodcaststudio.com/tourLearn more about the Cincinnati Podcast Studio: ➡ https://cincinnatipodcaststudio.com___Connect with us!YouTube: ➡ https://www.youtube.com/@cincinnatipodcaststudio Instagram: ➡ https://www.instagram.com/cincinnatipodcaststudioFacebook: ➡ https://www.facebook.com/cincinnatipodcaststudioTik Tok: ➡ https://www.tiktok.com/@cincinnatipodcaststudioLinkedIn: ➡ https://www.linkedin.com/company/cincinnatipodcaststudio
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May 21, 2025 • 1h 9min

Are Your Podcast Interviews Boring? (Hacks From a Former Journalist) | Ep. 4

Take our FREE Video Podcast Fit Assessment ➡️ cincinnatipodcaststudio.com/fitEp 004 - Are Your Podcast Interviews Boring? (Hacks From a Former Journalist)Struggling to grow your video-podcast? In this episode of Grow Your Podcast, Josh Lewis sits down with journalist-turned-host Peter Kersting to break down the exact interview techniques that turn casual viewers into loyal fans. You’ll learn how a single skill can help you with networking, brand authority and audience retention. What you’ll discoverWhy “interested is interesting” (and how to show it on-camera)Bullet-proof prep that avoids sounding scripted yet keeps the convo on trackOpen-ended vs. leading questions—and the one line that rescues any dead-air momentA live case study from MLB spring training that changed Peter’s career (and will change your interviews)On-air active-listening tricks that editors (and guests) loveBiggest mistakes new podcasters make—and exactly how to fix them before you hit recordConnect with Peter Kersting:https://www.linkedin.com/in/peter-kersting/https://peterkersting.com/podcast/https://www.youtube.com/@1peterk1Connect with Josh Lewis:https://www.linkedin.com/in/devisinggood/http://instagram.com/devisinggood====================Subscribe & Listen to more content here:➡️ Web: https://cincinnatipodcaststudio.com/growyourpodcast➡️ YouTube: https://youtu.be/vBck3NgTcCI?si=2DMlz2q5YWPOXzjQ➡️ Apple Podcasts: https://podcasts.apple.com/us/podcast/grow-your-podcast/id1811723379➡️ Spotify: https://open.spotify.com/show/6iR9FJcC5VZG0Aevp8nhGu====================Produced by the Cincinnati Podcast StudioCreating high-quality a DIY video podcast is complicated. Cincinnati Podcast Studio simplifies video podcast production so you can just show up and share your message, creating true fans while establishing your authority and building trust.Are you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➡ http://cincinnatipodcaststudio.com/tourLearn more about the Cincinnati Podcast Studio: ➡ https://cincinnatipodcaststudio.com/====================Connect with us!YouTube: ➡ https://www.youtube.com/@cincinnatipodcaststudioInstagram: ➡ https://www.instagram.com/cincinnatipodcaststudioFacebook: ➡ https://www.facebook.com/cincinnatipodcaststudioTik Tok: ➡ https://www.tiktok.com/@cincinnatipodcaststudioLinkedIn: ➡ https://www.linkedin.com/company/cincinnatipodcaststudio
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May 7, 2025 • 45min

What Are Brands Missing Out On? Unlocking Podcasting ROI! | Ep. 1

Episode 001: What Are Brands Missing Out On? Unlocking Podcasting ROI!Take the FREE Video Podcast Fit Assessment ➡️ https://cincinnatipodcaststudio.com/fitAre you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➡ http://cincinnatipodcaststudio.com/tour==========================================DESCRIPTION:What exactly IS the ROI of video podcasting? In this episode of Grow Your Podcast, co-founders of the Cincinnati Podcast Studio, Josh Lewis (Chief Vision Officer) & Brian Erickson (Chief Executive Officer) breaks down the value of video podcasting for brands.Whether you’re a coach, executive, content creator, or business owner, this episode gives you a plug-and-play blueprint for creating high-quality video content that gets seen, builds your reputation, and saves time.Are you serious about building your brand? Join Josh Lewis as he takes a look at how the best in the business grow their brands through video podcasting.==========================================Subscribe & Listen to more content here:Web ➡ https://cincinnatipodcaststudio.com/growyourpodcastYouTube ➡ https://cincinnatipodcaststudio.com/gyp-youtubeApple ➡ https://cincinnatipodcaststudio.com/gyp-appleSpotify ➡ https://cincinnatipodcaststudio.com/gyp-spotify==========================================Connect with the Josh Lewis!LinkedIn ➡ https://www.linkedin.com/in/devisinggood/==========================================Connect with us!YouTube ➡ https://www.youtube.com/@cincinnatipodcaststudio Instagram ➡ https://www.instagram.com/cincinnatipodcaststudioFacebook ➡ https://www.facebook.com/cincinnatipodcaststudioTik Tok ➡ https://www.tiktok.com/@cincinnatipodcaststudioLinkedIn ➡ https://www.linkedin.com/company/cincinnatipodcaststudio==========================================This is a podcast of the Cincinnati Podcast StudioCreating high-quality a DIY video podcast is complicated. Cincinnati Podcast Studio simplifies video podcast production so you can just show up and share your message, creating true fans while establishing your authority and building trust.Are you in the Greater Cincinnati area and interested in starting your own podcast?Book a Tour Today ➡ http://cincinnatipodcaststudio.com/tourLearn more about the Cincinnati Podcast Studio: ➡ https://cincinnatipodcaststudio.com

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