

Daybreak
The Ken
Business news is complex and overwhelming. It doesn’t have to be. Every day of the week, from Monday to Friday, Daybreak tells one business story that’s significant, simple and powerful.
Hosted from The Ken’s newsroom by Snigdha Sharma and Rahel Philipose, Daybreak relies on years of original reporting and analysis by some of India’s most experienced and talented business journalists.
Hosted from The Ken’s newsroom by Snigdha Sharma and Rahel Philipose, Daybreak relies on years of original reporting and analysis by some of India’s most experienced and talented business journalists.
Episodes
Mentioned books

Nov 14, 2024 • 10min
How Swiggy prepared for its IPO
Swiggy's recent public debut marked an exciting moment in the food delivery industry! Despite listing with an 8% premium, investor enthusiasm is cautious compared to Zomato's stellar performance. The company is still navigating losses, aiming for profitability within the next few years. Behind the scenes, strategic preparations included managing leadership changes and implementing cost-cutting measures. The hustle to impress investors mirrors the effort of hosting a grand dinner party!

Nov 13, 2024 • 10min
Startups can't get over venture debt. But the lenders are getting pickier
The Indian startup scene is facing a harsh funding winter, shifting from a phase of soaring valuations to tighter financial conditions. Venture debt emerges as a potential lifesaver, providing much-needed capital to struggling startups. However, lenders are becoming increasingly selective, urging startups to evaluate their proposals carefully. The discussion highlights the transformative role of venture debt and shares success stories within the ecosystem, illustrating the delicate balance between opportunity and caution.

Nov 11, 2024 • 15min
CMOs are a dying breed. Nykaa, Nestlé India, and others are living proof
The podcast dives into the evolving landscape of Chief Marketing Officers, highlighting Nykaa's bold decision to split the CMO role into performance and organic marketing heads. This shift indicates a broader trend away from the traditional CMO model, as brands adapt to a data-driven marketing world. The discussion also emphasizes the challenges CMOs face in balancing analytics with genuine consumer engagement. With fractional CMOs on the rise, the episode unveils a new era where singular brand strategists may struggle to maintain relevance.

Nov 10, 2024 • 13min
Indian govt's free senior health cover exposes the dark side of private insurance
The launch of a free health insurance program for seniors in India marks a significant shift in healthcare accessibility. Senior citizens, often ignored by private insurers, face exorbitant premiums and minimal coverage. With over 80% of those aged 60 lacking any insurance, the new government scheme aims to provide much-needed support. This initiative could reshape the insurance landscape, potentially pushing private companies to adapt. The conversation highlights the vulnerability of seniors and the pressing need for better healthcare solutions.

Nov 7, 2024 • 27min
What does it take to launch a budget skincare brand today? 30 days and a penchant for marketing
Sudeshana Ray, a reporter from The Ken who investigated the budget skincare market, shares her insights into the rapid evolution of skincare post-pandemic. She discusses how legacy brands like Ponds have been overshadowed by a wave of new direct-to-consumer brands. The conversation reveals what it truly takes to launch a skincare line today—just a month, contract manufacturers, and savvy marketing. Sudeshana also dives into consumer awareness around ingredient transparency and the operational challenges brands face in this competitive landscape.

Nov 6, 2024 • 31min
How India's young millionaires are defying family norms to create new sources of wealth
Wealth management is evolving in India, with a surge in family offices booming, even in tier 2 cities. Millionaire heirs are modernizing traditional family businesses, investing in high-risk ventures and diversifying strategies. A focus on unlisted equities and hedge funds reflects a new approach to wealth. Meanwhile, the hosts share their love for translated literature, discussing impactful novels that connect cultures. Join the conversation about family wealth and literary discoveries!

Nov 5, 2024 • 11min
Youtubers are dominating Indian living rooms by taking a page out of the TV playbook
India is witnessing a video consumption revolution, with YouTube capturing over 90% of viewing time. Surprisingly, many now watch YouTube on TV, rivaling traditional programming reach. Content creators are shifting towards TV-style shows, blurring the lines between digital and broadcast media. Popular series, like a comedic take on reality TV, are achieving impressive view counts. As YouTube presents higher-quality, budget-friendly programming, traditional TV networks may need to step up their game to maintain audience attention.

Nov 4, 2024 • 11min
In India’s IPO market, this small city in Gujarat calls the shots. Just look at Hyundai
Hyundai's recent IPO in India turned out to be a flop, largely impacted by events in the small city of Rajkot. The episode dives into how local investor sentiment and mispricing played a role in the low subscription numbers. Rajkot's fast-paced trading culture favors quick profits, creating a volatile market environment. This led to a drop in Hyundai's grey market premium, leaving retail investors hesitant to jump in. It’s a fascinating look at how local dynamics can influence major market events.

Nov 3, 2024 • 10min
Can the designer who made your mobile phone addictive also make you use your phone less often?
Explore the rise of versatile designers in India, blending sustainability with tech skills. Discover how this new generation, dubbed 'Designer X,' is reshaping design education and career opportunities. The podcast discusses the impacts of design thinking on innovation and revenue growth. As universities adapt to industry demands, the landscape of design jobs becomes more competitive. Tune in for insights on how these designers can influence both culture and climate.

Oct 31, 2024 • 37min
Daybreak Special: What do women really want? A 'f*** off fund'
In this engaging discussion, Chaitra Chidanand, co-founder of Salt, shares her insights on the empowering concept of the 'f*** off fund'—a financial safety net for women facing tough situations. She explains how this fund differs from an emergency fund and its role in enabling financial independence. Chaitra also offers practical tips on budgeting, saving, and investment strategies tailored for women, emphasizing the importance of proactive financial management. Additionally, she highlights the need for open financial conversations in relationships to foster mutual support.