

Thinking With Mitch Joel
Mitch Joel
Six Pixels of Separation - Mitch Joel's weekly conversation with business leaders, thinkers, innovators and cultural icons. The show is about insights and provocations on brands, consumers, technology, business and how connected we've all become.
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Oct 24, 2010 • 34min
SPOS #225 - The World Of Macrowikinomics With Don Tapscott
Welcome to episode #225 of Six Pixels Of Separation - The Twist Image Podcast. Every once in a while, you get an opportunity to have a conversation with someone who has, literally, changed the game. This Podcast has had more than a few of those, and here's another big one. Without question, Don Tapscott has seen (and been talking about) the changes that are happening right now. He was writing about technology being a business and global game-changer for over thirty years. His latest book, Macrowikinomics (which he co-wrote with Anthony D. Williams), is already a best-seller (and for good reason). HIs last two books, Grown Up Digital and Wikinomics, are also must-have's. In this episode, we look at everything from the modern printing press to the future of business and education. He even lets us know what he thinks about Google and Apple today. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #225 - Host: Mitch Joel. Running time: 33:40. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #37 of Media Hacks will happen soon and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity. C.C. Chapman - Managing The Gray - Digital Dads - Content Rules. Hugh McGuire - LibriVox - iambik audio. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with the one and only, Don Tapscott. Co-author (with Anthony D. Williams) of the recently released, Macrowikinomics. He's also the best-selling business book author of books like, Wikinomics, Grown Up Digital and countless other seminal books on technology and society. Small Change by Malcolm Gladwell in The New Yorker. This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French). Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #225 - Host: Mitch Joel. Tags: advertising anthony d williams apple bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing don tapscott escape velocity facebook facebook group google grown up digital hugh mcguire human business works iambik in over your head itunes julien smith librivox macrowikinomics malcolm gladwell man on the go managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation small change social media 101 social media marketing strategy the new yorker third tribe marketing trust agents twist image wikinomics

Oct 17, 2010 • 28min
SPOS #224 - Building A Referral Engine With John Jantsch
Welcome to episode #224 of Six Pixels Of Separation - The Twist Image Podcast. If you are a small to medium-sized business owner (aka a SMB), then you should be following John Jantsch and his amazing system, Blog, Podcast and best-selling business book called, Duct Tape Marketing. John brings smart, easy and practical marketing tips and strategies to get small business owners to better understand Marketing and its relevance in the growth of a business. He just released his latest book, The Referral Engine, and it's great for businesses of every size (so get it, read it and do what it says). John first joined me on episode #186 of this Podcast, so it's a real pleasure to have him back. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #224 - Host: Mitch Joel. Running time: 28:18. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #37 of Media Hacks will happen soon and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity. C.C. Chapman - Managing The Gray - Digital Dads - Content Rules. Hugh McGuire - LibriVox - iambik audio. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with John Jantsch (he's back!). His latest book rocks and it's called, The Referral Engine. Check out the Podcast: Duct Tape Marketing Podcast. Check out the Blog: Duct Tape Marketing Blog. Check out the book: Duct Tape Marketing. This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French). Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #224 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing duct tape marketing escape velocity facebook facebook group hugh mcguire human business works iambik in over your head itunes john jantsch julien smith librivox man on the go managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy the referral engine third tribe marketing trust agents twist image

Oct 11, 2010 • 51min
SPOS #223 - Media Hacks #36
Welcome to episode #223 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #36 of Media Hacks. We're finally back with a new episode of Media Hacks. Chris Brogan and Hugh McGuire join me for our semi-regular chat about all things media. In this conversation, we look at everything from AOL's acquisition of TechCrunch to the value of data and web analytics. In the mix of that, we hit on the usual topics of publishing, marketing, advertising, mobile, tablets and more. We also have a chat about Yahoo and why they now consider Facebook such a huge competitor. Things are moving fast and faster. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #222 - Host: Mitch Joel. Running time: 50:30. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #36 of Media Hacks happens now and it features: Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity. Hugh McGuire - LibriVox - iambik audio. Not present: C.C. Chapman - Managing The Gray - Digital Dads - Content Rules. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. The Gap's new logo. Crowdsource your way to better results! Building a better and different business. News about both Chris' and Hugh's new business ventures. TechCrunch gets acquired by AOL. Then news that AOL may be interested in buying newspapers. Demand Media is interesting. The value and commoditization of content. Publishing on an open platform. The Web is going from punk rock to corporate... nothing surprising there. A discussion about the data and sentiment of content (and where the value is). The Slow People Movement. Are the media companies road-blocking the data and information? The era of the very hard work. Technology is moving things at an even faster pace. Tablet and touch seems to pushing things faster (and harder). Do you grok the mobile world enough? It's a Google world (again). Mobile video is just going up, up and up. Android platform vs. the Apple platform and the tablet debate (rages on). The non-disruption of the tablet. The creator vs. the consumer. Why does Yahoo! considers Facebook their competitor? Check out the movie: We Live In Public. The Internet is real estate and Brogan is starting to invest in land! This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French). Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #222 - Host: Mitch Joel. Tags: advertising android aol apple bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn crowdsource david usher demand media digital dads digital marketing escape velocity facebook facebook group google hugh mcguire human business works iambik in over your head itunes julien smith librivox man on the go managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy tablet techcrunch the gap third tribe marketing trust agents twist image we live in public yahoo

Oct 3, 2010 • 1h 6min
SPOS #222 - Jaffe And Joel #9 (Across The Sound 9.20)
Welcome to episode #222 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #9.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our ninth conversation (or, as I like to affectionately call it, Across The Sound 9.20), and this one focuses on customer service and how consumers use their online social networks to hold brands accountable. Does this make sense? Is this the best strategy? Does it even work? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #222 - Host: Mitch Joel. Running time: 1:06:23. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #36 of Media Hacks will be happening soon and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Digital Dads - Content Rules. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Here's the Jaffe vs. Joel debate on the truth behind leveraging your social network for customer service. Some good pre-reading on this: Much Ado About... - AdWeek. The Twitter Tax - Advertising Age by Jonathan Salem Baskin. The White Noise That Is Twitter. I have officially changed the name of this show to Across The Sound (with or without Jaffe's permission ;) Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Crayon. Powered. This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French). Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #222 - Host: Mitch Joel. Tags: across the sound advertising advertising age adweek bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn crayon david usher digital dads digital marketing facebook facebook group flip the funnel hugh mcguire in over your head itunes jaffe juice jaffe juice tv join the conversation jonathan salem baskin joseph jaffe julien smith librivox life after the 30 second spot managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media 101 social media marketing strategy trust agents twist image

Sep 26, 2010 • 54min
SPOS #221 - Unlocking Creativity And Your Accidental Genius With Mark Levy
Welcome to episode #221 of Six Pixels Of Separation - The Twist Image Podcast. Who is Mark Levy? I had heard his name is some of my online social networking circles, and while reviewing his site I was amazed to see testimonials like: "Mark Levy is a positioning guru extraordinaire and is my guru in residence" from David Meerman Scott author of The New Rules Of Marketing And PR and Marketing Lessons From The Grateful Dead. Simon Sinek, the best-selling business book author of Start With Why claims that Levy helped him find his "why," and corporate Blogging expert, Debbie Weil, then said that Levy is a "horse whisperer for writers and business thinkers." Beyond that high praise, Levy is also the author of Accidental Genius - Using Writing to Generate Your Best Ideas, Insight and Content. As someone who writes a lot, I fell in love with this book. First, there were many things that I do (after years of practice) but was never able to express until I read this book. Secondly (and most important), the book provided tons of new ways to write, create and spark ideas that have kept me inspired with my writing and coming up with new ideas for our clients at Twist Image. You have to give this episode a listen. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #221 - Host: Mitch Joel. Running time: 53:47. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #36 of Media Hacks will be happening soon and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Digital Dads - Content Rules. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Mark Levy - author of Accidental Genius. You can also follow Mark on Twitter. You can also grab his free e-book, The Fascination Factor. Be sure to check out more on free writing. This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French). Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #221 - Host: Mitch Joel. Tags: accidental genius advertising bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn david meerman scott david usher debbie weil digital dads digital marketing facebook facebook group free writing hugh mcguire in over your head itunes julien smith levy innovation librivox managing the gray marie mai mark levy marketing marketing lessons from the grateful dead marketing over coffee media hacks new marketing labs online social network podcast podcasting simon sinek six pixels of separation social media 101 social media marketing start with why strategy the fascination factor the new rules of marketing and pr trust agents twist image

Sep 20, 2010 • 36min
SPOS #220 - Digital Storytelling, Transmedia And Participatory Culture
Welcome to episode #220 of Six Pixels Of Separation - The Twist Image Podcast. On my last trip to Europe, I had the pleasure of speaking in Oslo, Norway at The Golden Tag (Gulltaggen) conference, which featured Richard Branson, Guy Kawasaki, Gary Vaynerchuk and many more. Speaking right before me was Gunther Sonnenfeld (SVP, Director of Experience & Applied Technology at RAPP) on the topics of Transmedia, participatory culture and Digital Storytelling. Gunther's perspective on how brands can really connect and flourish struck me in a deep and meaningful way. Along with becoming fast friends, we agreed to have a conversation about the topics and discuss how much the world of Marketing and Advertising has changed in the past few years. Here is our discussion. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #220 - Host: Mitch Joel. Running time: 36:01. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #36 of Media Hacks will be happening soon and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Digital Dads - Content Rules. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Gunther Sonnenfeld - SVP, Director of Experience & Applied Technology at RAPP. Adjunct professor at the Miami Ad School. Social entrepreneur, media theorist, evolutionary, storymaker. Follow Gunther on Twitter. Henry Jenkins - Convergence Culture. This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French). Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #220 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn convergence culture david usher digital dads digital marketing digital media digital storytelling facebook facebook group gunther sonnenfeld henry jenkins hugh mcguire in over your head itunes julien smith librivox managing the gray marie mai marketing marketing over coffee media hacks media theorist miami ad school new marketing labs online social network participatory culture podcast podcasting rapp six pixels of separation social entrepreneur social media 101 social media marketing strategy transmedia trust agents twist image

Sep 12, 2010 • 42min
SPOS #219 - Marketing Secrets From The Grateful Dead
Welcome to episode #219 of Six Pixels Of Separation - The Twist Image Podcast. David Meerman Scott has become a Marketing and Communications juggernaut. His Blog, Web Ink Now, is one of the most popular Marketing Blogs in the world, he is a highly regarded speaker, and is the author of the best-selling business books, The New Rules of Marketing and PR and World Wide Rave. He recently teamed up with Hubspot CEO, Brian Halligan, and released a new business book, Marketing Lessons From the Grateful Dead - What Every Business Can Learn From the Most Iconic Band in History. While it may not be a great idea to drink the green Kool-Aid at the corporate picnic, it turns out there are many lessons businesses can learn from how the legendary rock band built its audience, changed its business model and turned people from reasonable human beings into diehard Deadheads. And yes, this chat with David is all about marketing, marketing, marketing. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #219 - Host: Mitch Joel. Running time: 42:24. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #36 of Media Hacks will be happening soon and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Digital Dads - Content Rules. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with David Meerman Scott. Author of... The New Rules of Marketing and PR. World Wide Rave. and his latest, Marketing Lessons From The Grateful Dead, which he co-authored with Brian Halligan (CEO of Hubspot). Grateful Dead. You can follow David on Twitter here: David Meerman Scott. He also has some great (and free) ebooks. David Usher - 'Kill The Lights'. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #219 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven brian halligan cast of dads cc chapman chris brogan christopher s penn david meerman scott david usher digital dads digital marketing facebook facebook group hubspot hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing lessons from the grateful dead marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy the grateful dead the new rules of marketing and pr trust agents twist image twitter world wide rave

Sep 6, 2010 • 48min
SPOS #218 - Media Hacks #35
Welcome to episode #218 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #35 of Media Hacks. For this Labour Day weekend we managed to get C.C. Chapman, Hugh McGuire, Christopher S. Penn and myself on a call to discuss everything new and happening around all things media (and yes, new media). One of the core topics was how the Internet is dealing with the real-time Web and the implications this is happening across the media channels. So, yes, we're talking about newspapers, television and a world where everyone and anyone is an eye witness reporter. We also dive into a discussion about how apps are becoming a world where suddenly it looks more like a thousand AOLs blossoming verses an open Internet as we have know it to date. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #218 - Host: Mitch Joel. Running time: 47:39. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #35 of Media Hacks happens right now and it features: C.C. Chapman - Managing The Gray - Digital Dads - Content Rules. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Not present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. Julien Smith - In Over Your Head - Co-author of Trust Agents. Twitter from Space - NASA astronaut first to 'tweet' from space. A discussion about the real-time web and real-time news. Apps and the new closed Internet. No show notes this week - wound up spending time with the family instead (forgive me ;). David Usher (with Marie Mai) - 'Je Repars' (in French). Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #218 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn content rules david usher digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy trust agents twist image

Aug 29, 2010 • 1h 7min
SPOS #217 - Jaffe And Joel #8 (Across The Sound 8.20)
Welcome to episode #217 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and the newly minted, Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our eight conversation (or, as I like to affectionately call it, Across The Sound 8.20), and this one focuses on the if we're really having any semblance of a conversation at all in Social Media, or if Marketers have done a great job of selling the invisible (once again). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #217 - Host: Mitch Joel. Running time: 1:06:49. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #35 of Media Hacks is coming soon and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Digital Dads. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Here's the Jaffe vs. Joel debate on the truth behind the conversation in Social Media. Some good pre-reading on this: The End Of Conversation In Social Media. Comments And Conversations. The conversation doesn't suck; you do! Proposal: A new kind of blog comment system (via Dave Winer). Buzz Kill (via Leo Laporte). I have officially changed the name of this show to Across The Sound (with or without Jaffe's permission ;) Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Crayon. Powered. David Usher (with Marie Mai) - 'Je Repars' (in French). Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #217 - Host: Mitch Joel. Tags: across the sound advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn crayon dave winer david usher digital dads digital marketing facebook facebook group flip the funnel hugh mcguire in over your head itunes jaffe juice jaffe juice tv join the conversation joseph jaffe julien smith leo laporte librivox life after the 30 second spot managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media social media 101 social media marketing strategy trust agents twist image

Aug 23, 2010 • 44min
SPOS #216 - Facebook Marketing Revealed
Welcome to episode #216 of Six Pixels Of Separation - The Twist Image Podcast. This episode is proof positive that Social Media and the changes in the Digital Marketing landscape sometimes do happen with lightning fast speed. In late June, I had a Skype conversation with Chris Treadaway who is the co-author of Facebook Marketing - An Hour A Day along with Mari Smith. Back then (less than two months ago), Facebook did not have 500 million users, nor had they announced Facebook Places and there were no Facebook Credits. A lot of our conversation was around the topic of how to use Facebook as a Marketing engine, and Chris was pretty upfront that by the time the book had been published, there was no such thing as the "like" button as well. Here is our fascinating conversation all about Facebook, Marketing, privacy and the speed of the online channels. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #216 - Host: Mitch Joel. Running time: 44:14. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. Episode #35 of Media Hacks is coming soon and it might feature: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Digital Dads. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Chris Treadaway. Co-author of Facebook Marketing - An Hour A Day with Mari Smith. You can also follow Chris on Twitter. And, of course, hang with Chris on Facebook. Also, check out what Facebook is publishing about you right here. David Usher (with Marie Mai) - 'Je Repars' (in French). Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #216 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan chris treadaway christopher s penn david usher digital dads digital marketing facebook facebook group facebook marketing facebook marketing an hour a day hugh mcguire in over your head itunes julien smith librivox managing the gray mari smith marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy trust agents twist image


