Brand Rescue: Marketing & PR Guidance for Small Businesses
Whitney Lee
Welcome to Brand Rescue: Marketing & PR Guidance for Small Businesses — the show that cuts through the fluff and gives you real, tactical advice to grow your business. From paid ads and social media to press coverage and strategy, we make marketing simple and effective for small business owners like you. Each week, get practical insights, real-world examples, and behind-the-scenes truths on what it really takes to build visibility and grow your brand — with straight talk and support from Your Marketing Heroes.
Episodes
Mentioned books
Mar 14, 2022 • 19min
Is In-House Marketing Actually Costing You $$$?
Hiring an agency is WAY more expensive than hiring an in-house employee, right? Well - actually, let’s do the math. You might be surprised to learn the numerous ways you can save a significant amount of money and resources by hiring an agency. This episode will explain in detail why in-house marketing might actually be costing you more than you think and all the things an agency can do to take your business to the next level!
Feb 17, 2022 • 11min
Boosting is a Trap
Social media ads can do a lot for your business when done right. In this episode, Whitney shares a valuable tip on the #1 mistake that people make when doing social media advertising. If you don’t know Facebook Ads Manager, it can be easy to resort to boosting your posts, but tune in to today’s episodes to learn why that may not always be the best option for your business.
Feb 16, 2022 • 16min
Why Your Social Isn't Producing
Is your social media not producing anything for your business? Promoting your business online can be a tricky business, but that’s why Whitney is diving deep into how to engage your audience in an effective way. If you aren’t happy with how your social media platforms are performing, tune into this week's episode and many more like it to help you build your business and bring your ideas to life!
