

The Real Chemistry Podcast
Real Chemistry
Modern medicine is advancing at faster speeds than ever before, yet the world still sees the healthcare experience as difficult and dated. The Real Chemistry Podcast shares interviews with industry leaders who are innovating in healthcare. Join Real Chemistry’s Chief Marketing Officer Aaron Strout as he explores how AI and ideas can come together to transform healthcare into what it should be.
Episodes
Mentioned books

Sep 27, 2018 • 27min
Providing Better Healthcare Through Early Intervention: Jason Alderman, Chief Communications Officer, Clover Health
Early intervention is essential to providing better healthcare according to this week’s guest, Jason Alderman, Chief Communications Officer of Clover Health. Jason dives into this, the role of comms professionals in healthcare (and beyond), and relives his days as a child actor.

Sep 20, 2018 • 21min
“Unlearning” to Reimagine Health Care: Rasu Shrestha, Chief Innovation Officer of UPMC and EVP of UPMC Enterprises
Reimagining health care will require an active unlearning of stoic frameworks. As an industry, we should challenge ourselves to unlearn older paradigms in order to create a better system for the future. Rasu Shrestha, Chief Innovation Officer of UPMC and EVP of UPMC Enterprises, dives into this, gene editing, AI, and Sting.

Sep 13, 2018 • 22min
Redefining PR: Aarti Shah, COO, Senior Editor, and Head of Strategic Partnerships of The Holmes Report
Redefining PR is essential for the industry to move forward. Aarti Shah, COO, Senior Editor, and Head of Strategic Partnerships at The Holmes Report discusses this and how PR influences behavior. Plus, she shares how she spent her recent sabbatical and her favorite Josh Ritter album.

Sep 7, 2018 • 21min
Marketing in Healthcare with Empathy: Larry Dobrow, Senior Editor, MM&M
Communicating as a human being rather than a marketer is paramount in healthcare. As an industry, implementing empathy within our communications, will only build stronger communities, systems, and connections. This week’s guest Larry Dobrow, Senior Editor of MM&M, discusses this, the Red Sox, and the Boss.

Aug 30, 2018 • 26min
Leveraging Data in Healthcare: Seth Duncan, Chief Analytics Officer, W2O
Analytics powers everything we do at W2O. Perhaps no one understands this better than our Chief Analytics Officer, Seth Duncan. Seth dives into how W2O is able to leverage analytics for our clients, the future tech will play in healthcare, and The Beatles.

Aug 24, 2018 • 21min
Showcasing Some of Our Favorite Episodes
Our producer, Blaire Clause, reflects on some of her favorite episodes from the past year and a half. She includes clips of key soundbites from entrepreneurs and experts in the healthcare, technology, and consumer industries. See more at w2ogroup.com/what2know

Aug 16, 2018 • 19min
Preventing Terrorism: Fred Burton, Chief Security Officer of Stratfor and Author
Understanding and stopping terrorism requires a multifaceted approach, this week’s guest understands this first hand. Fred Burton, Chief Security Officer of Stratfor, and Author, shares what it takes to counter acts of terror, books that inspire him, and The Boss.

Aug 9, 2018 • 21min
Improving Healthcare Through Data: Sean Duffy, Co-Founder & CEO, Omada Health
Leveraging data to improve patient outcomes is key to the future of healthcare, this week's guest understands this implicitly. Sean Duffy, Co-Founder & CEO of Omada Health, discusses all things digital health, The Animal Collective, and you'll never guess which world record he broke in college.

Aug 2, 2018 • 18min
Connecting Healthcare & Technology: Dr. Leonard Y. Lee, Chief of Cardiothoracic Surgery at Robert Wood Johnson University Hospital, Professor
Healthcare and technology undoubtedly are closely tied. Their relation to one another will undoubtedly be the key in each industries future. Dr. Leonard Y. Lee, Chief of Cardiothoracic Surgery at Robert Wood Johnson University Hospital and Professor, discusses the connection between health and tech, the American Heart Association, and jazz.

Jul 26, 2018 • 37min
Designing the Future: Bob Johansen, Author, Distinguished Fellow of the Institute for the Future
How will our health impact our lifestyle? What role will video games play? Bob Johansen, Distinguished Fellow of the Institute for the Future and Author, discusses all things related to the future, his latest book, and his recent love of Arcade Fire and Imagine Dragons.