

WHAT THE TRUCK?!?
FreightWaves
WHAT THE TRUCK?!? is FreightWaves' irreverent award-winning podcast breaking down the biggest stories in transportation and logistics. WTT?!? is all about the people that make freight move. On the show you'll hear from founders, CEOs, VCs, truckers, brokers, and influencers. Join the industry three times a week on FreightWavesTV and podcast players everywhere.
Episodes
Mentioned books

Feb 9, 2024 • 1h 1min
Logistics behind Carl’s Jr.’s Super Bowl free burger promo
On episode 680 of WHAT THE TRUCK?!? Dooner is joined by CKE Restaurants’ John Brewer, who talks about the logistics behind Carl’s Jr.’s free burger day Super Bowl promotion.Mutha Trucker News’ Alex Mai has built his own empire on social media. We’ll find out how he did it. Plus, does he think autonomous trucks are coming for your job?Echo Global Logistics’ Mike Mobley talks about order optimization and how it reduces shipping costs.Northland Trucking Risk Control’s Anthony Slamar shares how insurance views advanced driver assistance systems.Plus, CSX vs semi; avocadoes win the Super Bowl; imports can’t cross Mexican border and more.Watch on YouTubeVisit our sponsorSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 7, 2024 • 1h 1min
Did the spot market see its shadow?
On episode 679 of WHAT THE TRUCK?!?, Dooner is joined by FreightWaves’ Thomas Wasson to break down the latest data in SONAR and answer the question, did the spot market see its shadow? Plus, the freight brokerage burn-off and do felons make great freight brokers?CNBC’s Lori Ann LaRocco has just released her new book, “Embracing Your Past to Empower Your Future.” It’s all about the darkness of slavery and segregation and highlighting the perseverance of the human spirit. According to a new report by Truckstop, freight fraud shot up 130% in 2023. We’ll meet QuikScope co-founder Michael Fullam, whose company aims to stop this problem that costs the brokers, carriers and shippers $800 million a year.It’s all about safety when Ruan Logistics’ Blake Grolmus drops by to talk about how the company’s culture is providing a winning formula for drivers.Plus, the horrors of roadside assistance; Tesla Semi vs Donner Pass; Shipper of Choice Award voting opens; and more.Watch on YouTubeVisit our sponsorSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 5, 2024 • 55min
Trucking M&A forecast; monster loads; tech to make life easier
On episode 678 of WHAT THE TRUCK?!?, Dooner is joined by The Tenney Group’s Spencer Tenney to talk about their annual logistics and supply chain M&A report. With the number of companies available to purchase hitting a 10-year high, it could be an electric market. We’ll find out what deals worked, which didn’t and what trends will define ’24. How do you haul monster loads? BlackBox Logistics’ Will Hopkins talks about the art and logistics of trucking gigantic pieces of equipment.The Honorable Jim Sanborn believes that for supply chain tech to matter it has to make life easier. We’ll find out what solutions he likes and if he thinks the Scheduling Standards Consortium will drive innovation. Hippix Logistix’s Andrei Hippix stops by the studio to introduce his company, talk about his journey from being an expedited driver to becoming a founder, and paying out over $3 million to drivers. Plus, the Grammys were brought to you by a truck; Apple Vision Pro hits the streets; Tesla Semis’ chip haul; and ordering a house on Amazon. Watch on YouTubeVisit our sponsorSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 2, 2024 • 1h 1min
Tracking your supply chain with satellites; insurtech woes; freight apparel
On episode 677 of WHAT THE TRUCK?!? Dooner is joined by Skylo CEO and founder Parthsarathi Trivedi. Skylo is the leading direct-to-device satellite connectivity service provider, and we’ll find out how their service is bringing visibility and tracking to freight and fleets.Does insurtech have a big liability problem? Adam Barnett, chief underwriting officer at HDVI, talks about the past year being the worst on record for liability losses in the industry. We’ll find out what this means for the future of truck insurance and your fleet.Freightee’s is a brand new trucking apparel company. We’ll meet their founder, Jared Gilmer, to learn about why he started the business, what designs the people are buying and if the Coyote curve applies to fashion.Plus, how WHAT THE TRUCK?!? led to a couple getting married; gaslighting jobs report; high cost of hydrogen; trucking valets; the harsh reality of getting fired on the road and more.Watch on YouTubeVisit our sponsorSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 31, 2024 • 1h 1min
UPS cuts 12,000 workers; SoCal port report; an AI-powered dispatch tool
On episode 676 of WHAT THE TRUCK?!? Dooner is joined by guest co-host Covenant’s Matt McLelland. He’s talking about the best FreightTech he saw at CES and the news that UPS is cutting 12,000 jobs and putting Coyote up for sale.Junction Collaborative Transports’ Ian Weiland calls in from sunny Southern California to give us a port and drayage update. We’ll also find out how they’re preparing for new regulations like no new diesels at the ports and what WAIRE means for his clients. TruckBase offers an AI-based dispatch tool that promises to scale fleets. We’ll meet their founder Bryan Jones to find out how it works.We say goodbye to Justin Martin and as he hits the fast lane toward his future endeavors. Before he goes, we’ll get an update on the “Take Our Border Back” convoy; a CDL bribe scheme; GPS dangers; parking problems; safety tech; and TikTok double brokers.Watch on YouTubeSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 29, 2024 • 1h 1min
Expert predicts growth in cargo theft, fraud, violence and pilferage
On episode 675 of WHAT THE TRUCK?!?, Dooner is talking to Overhaul’s Danny Ramon about cargo theft spiking 57% from 2022 to 2023. He’ll tell us why he thinks the problem will be even worse in 2024 and what you can do to protect your freight.Will this be the year of the warehouse robot? Korber Supply Chain’s John Santagate joins us to talk about all things robots, AI and software. What trends are empowering warehouses now and which ones will pave the way of the future?What better way to know how trucks work than to buy a truck? That’s exactly what Karmak’s Jim Allen did. He’ll tell us why he felt that buying a big rig would give a better idea of his customer’s needs. Plus, will 700,000 trucks protest at the border; Flexport layoffs; dangers of pulling over; rate the strap work; and teaching them young. Watch on YouTubeSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 26, 2024 • 1h 6min
This solution instantly turns diesels into hybrids; dock tech; is Gord real?
On episode 674 of WHAT THE TRUCK?!?, Dooner is talking to Revoy founder Ian Rust about their new device that instantly turns any diesel truck into a hybrid.Fresh off his appearance on Tucker Carlson’s show, Gord Magill stops by to talk about how he got the opportunity, Canadian trucking protests and whether he’s actually a real person.Conduit co-founder Conrad Lilleness talks about building a docktech company hellbent on driving warehouse efficiency. MAKA Logistics’ Rob Liss talks rail, intermodal, Loyola’s supply chain program and the power of playing Scrabble.Plus, slushy trend goes viral; James Reed’s big move to Walmart; and more.Watch on YouTubeSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 24, 2024 • 60min
Is freight market recovering; project44 vs. FourKites; cargo theft up 57%
On episode 673 of WHAT THE TRUCK?!? Dooner is talking to FreightWaves’ Donny Gilbert about if truckload markets are in recovery. We’ll look at the data driving your freight. Gilbert also tells us what lanes are paying the most right now.The Armchair Attorney Matthew Leffler breaks down the defamation case between project44 and FourKites.FreightWaves’ Alan Adler looks at the new Volvo VNL; Nikola’s delisting notice; Kodiak’s new deal with Ryder; the Detroit Lions’ Cinderella season; and more.FreightWaves’ Justin Martin brings the trucker’s perspective to the latest issues this week, including a spike in cargo theft; the Zyn crackdown; prepping a semitruck for winter; health benefits of roller dogs; Canadian trucker in lockup; and more.Watch on YouTubeSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 22, 2024 • 1h 1min
How Houthis shocked shipping; freight’s new magazine; retail tech
On episode 672 of WHAT THE TRUCK?!?, Dooner is talking to FreightWaves’ Rachel Premack about how the Red Sea conflict has massively changed shipping outlooks, costs, timelines and supply chain security.Tecsys’ Guy Courtin tells us how their Shopify-powered order management system is helping transform Canadian fashion retailer Eclipse Stores’ supply chain.Loyalty Logistics’ Sean Laidacker talks about reducing carbon footprints and bringing back trust to the industry.FreightWaves’ John Kingston has breaking news on a decision in the Forward Air-Omni case. Plus, freight gets a new magazine; Flexport gets funding from Shopify; the Zyn craze; project44 v. FourKites; transforming Chinese restaurants; and more. Watch on YouTubeSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 19, 2024 • 1h 1min
How this ruling is impacting 4,000 warehouses in SoCal and your freight
On episode 671 of WHAT THE TRUCK?!?, Dooner is talking to Amazon’s top plush seller, Molson Hart, about the state of e-commerce, challenges of selling on Amazon and life lessons in retail.Zero Rig’s Ollie Danner and EV Fleet Semi Corp.’s Jake Guerra talk about what WAIRE means for 4,000 warehouses in California and your freight. We’ll also learn about the state of EVs as we kick off the year, and CARB regulations clamp down on drivers.Reliance Partner’s Jackson Alexander tells us everything we need to know about truck insurance renewals. Plus, takeaways from the State of Freight; the dangers of following your GPS; fallout bunkers; cargo theft in Memphis; and more.Watch on YouTubeSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices


