Capitalism.com with Ryan Daniel Moran

Guest Bio Todd Herman is a high-performance coach and advisor to Olympic athletes, billionaires, and entrepreneurs. Among many successes in athletic and business coaching, he is the creator of the “90 Day Year”; in his own words, “a program for business owners who are frustrated with their level of performance and want a highly refined system to get out of their own way and see their business and personal leadership thrive”. Show Notes We’ve had so many amazing conversations with people over the years, so we’ve decided to go into our archive and bring back some of our favorite podcasts for you. In this Freedom Fast Lane replay, we learn from coach and advisor Todd Herman about structuring your productivity calendar and goals in ways that deliver you better results, in a faster and saner way.   Todd won’t deny the importance of a long-term vision for success. But achieving that vision through long-term goals is the wrong way to go about it. We need to stop chasing goals with year-long, five-year-long, or ten-year-long deadlines, and we should instead break down our quest into 90 day sprints.   Why 90 days?   It’s short enough to feel tangible and doable, while long enough to achieve a serious goal. You also take advantage of positive neurological feedback loops by bringing the rush of success from achieving your goals more quickly, giving you the drive to ramp up your business faster than ever.   How can you get started?   You pick one particular, high-impact skill or goal that, if you focused on honing right now, would deliver the best performance results. That’s your target for the next 90 days.   These can be outcome goals (e.g. losing X pounds in 90 days), performance goals (e.g. doubling Facebook followers in 90 days), or process goals (determining who will do what, when, and where, to enhance business clarity and momentum).   Don’t let long-term goals drag down your long-term vision. Break things down into 90 day sprints, and you’ll see results sooner. Key takeaways:   Long-term vision is important, but long-term goals are inefficient at achieving that vision Pick your most high-impact skill or goal, and focus on that for 90 days These can be outcome goals, performance goals, or process goals. Connect with Todd Find out more about Todd at http://toddherman.me/   On Facebook On Linkedin On Twitter   Connect with Ryan Find more amazing podcast discussions on FreedomFastLane.com.   On Facebook On YouTube On LinkedIn On Twitter  

We had such a great response to Jeff Hoffman’s talk that we wanted to share his brief Q&A with Ryan. Even in just 14 minutes, he tells us three awesome, actionable tips that you can use now to build your business and plan for the future. No matter how good you are, Jeff says, you can’t scale up your company without hiring other people. You can’t do everything, so you shouldn’t try to. Get the best people for the right job and put them to work for you. Jeff also dispelled myths about initial funding. You don’t need to take on debt, talk to venture capital, sell private equity, or try all those other “traditional” approaches to get early cash. Jeff built his airline kiosk company by asking airports for a 50% deposit in advance. That way, he told them, they would be at the front of the line when the kiosks were completed. It worked! He got a big pile of cash directly from his customers. Jeff notes that we build businesses to chase our dreams. But sometimes they seem impossible to reach. Jeff’s managed to reach his, and he told us how. Picture your goal, and work your way backwards in time from that moment. Jeff imagined meeting Elton John, and worked backwards from that imagined meeting to figure out how to make it happen (Jeff figures out products that the music industry wants to buy -> Jeff makes that product -> someone in the music industry takes his phone call -> he gets introduced to Elton John). You can make it happen, too! Key takeaways: You can’t scale a business without hiring a team You can raise funding without taking on debt or talking to venture capital, and You can chase “impossible” dreams if you work backwards from the dream to where you are now. Connect with Jeff On Linkedin On Twitter   Connect with Ryan Find more amazing podcast discussions on FreedomFastLane.com.   On Facebook On YouTube On LinkedIn On Twitter

This week we go over an awesome, detailed talk about getting the most out of advertising on Facebook.   Curt Maly gave us a ton of practical, actionable information in just one hour. So we wanted to make sure you got those strategies.   These tactics include harnessing organic content properly. Make sure you post quality posts on your Facebook page on a regular basis, then test out which type of content resonates with your target audiences by promoting it through Facebook’s ad system.   Don’t worry about your clickthrough rates. Clickers are like window shoppers; 90% of your purchases come from people who never click on your ads, but see your content.   Once you’ve used Facebook’s tracking tools to generate lists of audiences with various levels of engagement with your brand, Curt says to host Facebook Live events at least once every two weeks. Every few minutes, make a call-to-action; for example, asking people to say where they’re watching from in the comments below, or to comment with questions they have.   That interaction reduces your ad costs, because Facebook detects that you’re putting out stuff that other people finds valuable. It also adds new people to your engaged audience lists for further targeted ads.   Curt also urges us to use Facebook Messenger bots now, to automate communication with interested leads and get them to see more ad copy.   Curt gave us so much great tips in this talk. If you want to scale up your business and are looking for advertising advice, you can’t miss this incredible hour-long speech. Get into Facebook Ads the right way, before your competitors do.   Key takeaways:   Focus on generating relevant organic content, then testing its relevance by promoting it 90% of your purchasers don’t click on your ads, so don’t focus on clicks Host Facebook Lives for your audience with quality content and regular calls-to-action Take a look at using Messenger bots

This week we leak one of the most popular talks at the recent Capitalism Conference.   Ezra Firestone gave us a ton of great strategies in his presentation that is packed with actionable takeaways. So we wanted to share it with you.   In particular, he advises that you spend 20-30% of your top line on marketing online to scale your brand quickly.   Facebook Messenger is particularly valuable for scaling up efficiently and cheaply in 2018. As Ezra tells us, text is the future of communication and marketing, so you have maybe one year to take advantage of the free access to this channel before Facebook begin to charge a premium for it.   Ezra breaks down the process of gaining Facebook subscribers using messenger bots and how to convert those subscribers into super profitable buyers, email subscribers, and more.   If you are a physical products business owner, you have to take action on this emerging channel before your competitors.   Key takeaways: Three assets you should be generating for your Amazon brand The window of opportunity in Facebook Messenger and how you can take advantage Scale up with targeted marketing to expand your audience   Connect with Ezra Hear more from Ezra at https://smartmarketer.com/category/podcasts/ On Facebook On Linkedin On Twitter   Connect with Ryan Find more amazing podcast discussions on FreedomFastLane.com.   On Facebook On YouTube On LinkedIn On Twitter

Full show notes at http://freedomfastlane.com/ You’ve grown your business to seven-figures. What do you do now? Having difficulties figuring out how to grow further? Ryan’s answer is to double-down on your strongest skill. And he applies that throughout his work. His strongest skill is in scaling companies that sell physical products. So Ryan is continuously looking for ways to apply that skillset. And he recently did this with one of his students, Hanny Sunarto, who faced the question that you might be asking yourself now: How do I grow my business beyond where it is now? Well, Hanny’s doing it by doubling-down on her engineering skills, with the help of Ryan. Hanny’s company is NeatPack, which sells travel bags, like backpacks and diaper bags. She has an engineering background and has crafted great, durable products. She’s looking to scale up. So she and Ryan worked out a deal. Ryan’s investing $85,000.00 into NeatPack for a percentage of the company, and has also agreed to provide ongoing advice, particularly around marketing, to help scale further. Hanny is a great engineer, there’s no doubt about that. Her bags make great travel solutions. But she admits that she does not have marketing expertise. And scaling beyond seven-figures requires marketing expertise. So Ryan provides his strength in marketing, freeing Hanny up to spend more time doing what she does best: making some excellent travel bags. If you’re having difficulty scaling your company, figure out what you do best, and put your energy into that. Get other people who are excellent at other things in the business world to help you with that. You may be surprised at how successful you might become. Key takeaways:   Once you hit seven-figures, you can look to scaling your company Double-down on your strongest skill Get outside help so you can focus on what you do best Connect with Hanny Check out Hanny’s business at http://www.neatpackbags.com/.   On Facebook On LinkedIn On Twitter   Connect with Ryan Find more amazing podcast discussions on FreedomFastLane.com.   On Facebook On YouTube On LinkedIn On Twitter

Full show notes at https://freedomfastlane.com/ You’re scaling your business up in value. Well done! Have you considered how much it’s worth? You should. You may not want to sell your business now, but if you don’t take a good hard look at how much it’s worth, you may be overlooking something important. You may be overlooking the most valuable asset you’ve ever held. And at a better time than ever to think about its value. It’s a seller’s market for businesses right now. You can sell a seven-figure business for at least a 3-4.5 multiple, depending on how well organized the business is and the strength of its brand. Sounds exciting, right? It is, but it can be complicated. There are a lot of things you need to take into account when selling your business. An interested investor will start off with a formal Letter of Intent to purchase your business, proposing how the sale may go about. They’ll want to look through your books, to see how organized the company’s financials are. They’ll check to see if you’re holding any valuable intellectual property. In general, you’ll be looking to go through an extended due diligence process, while also keeping your business up-and-running throughout the transaction. Not an easy thing to do. Luckily, brokerage firms like Logan Chierotti’s Bizsold help facilitate the entire process for entrepreneurs. Even if you’re not looking to sell at the moment, Logan’s got lots of useful information for us about the process! Key takeaways: You could be sitting on millions of dollars that you haven’t noticed You can get those millions by selling your business Logan Chierotti runs us through the process Connect with Logan Find out more about Bizsold at https://bizsold.com/ On Facebook On Linkedin On Twitter Connect with Ryan On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram Subscribe to Freedom Fast Lane -->Subscribe to the Freedom Fast Lane Podcast with Ryan Daniel Moran<--

Full show notes at https://freedomfastlane.com/ Making millions without a big team seems, at first blush, rather daunting. How is it possible to make that happen? As Elaine Pofeldt has found, it’s more common than you think. In fact, you can do it without hiring a single employee. Before embarking on something like this, you need to make sure you start with your desired lifestyle in mind. A business is a means to an end. If you make the business itself your reason for being alive, you expose yourself to substantial psychological risk down the road (such as if you discover you hate the work or find yourself reflecting on missed opportunities to do other enjoyable things). Then look to entering a field of commerce that interests you. You’ll find yourself enjoying the work that much more. Let’s say you like traveling and enjoy writing. You could build up a business as a marketing consultant, traveling around the world, with your “office” being any computer with Internet access. Now you know what the “seeds” are for your zero-employee business. Once you’ve planted the seeds, you can scale up more easily than ever before, as you can reach a global market through the Internet. You don’t have to do it alone, though. It’s easier than ever to find non-employee help, harnessing online freelancer marketplaces like Upwork, or, if you have a physical headquarters, hire a contractor to do some tasks while you’re traveling. Your business does not need a complex human resources system to be successful. You can keep it small while scaling to big profits! Key takeaways: You don’t need employees to reach a million dollars There is less friction than ever before in building a business Why your next business is immensely valuable to society Connect with Elaine Find out more about Elaine at http://elainepofeldt.com/ On Linkedin On Twitter Connect with Ryan On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram Subscribe to Freedom Fast Lane -->Subscribe to the Freedom Fast Lane Podcast with Ryan Daniel Moran<--

Full show notes at https://freedomfastlane.com/ 2017 was a mixed bag for Ryan. But he’s starting 2018 with seven strategies to make it the best year of his life. Listen in to hear what they are. Seven Strategies to Make 2018 The Best Year of Your Life Keep a journal about what’s going on in your life. Write in the journal when you are feeling good about yourself, and particularly when you want to make progress towards your goals. Practice active appreciation. You don’t need to wait until you make the next business deal; until you can go to the gym next; until 2019 to feel good. When are you going to be happy, if the answer is never “now”? Take stock of all the good things in your life, and make a conscious effort to feel grateful for them. Set clear goals for yourself. This can be done by writing them down in your journal. Write down: what the purpose of your life is now (not the totality of your existence, but where you see your life going). What are you moving towards now? This can be as complex as a major business change or as simple as exercising every day. Listen to recordings from personal development experts in your downtime. These will help you stay on track to achieve your goals while also adding insight into other areas of your life. When considering what path to take in your life, ask yourself what will matter to you thirty years from today. This will focus your decisions on what is truly important in the long-term. The response to most major questions is "who?". Very little in life is worth doing alone; who will your major life decisions effect? Lastly, when you wake up in the morning, please, PLEASE do anything but immediately check your smartphone! There are so many other better ways to start your day than with stressful emails, checking the market, and so on. Have a great 2018! Key takeaways: 2017 may have been a great year, a bad year, or a mixed bag for you, but 2018 can be the best year of your life 7 tips to make 2018 not suck Connect with Ryan On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram Subscribe to Freedom Fast Lane -->Subscribe to the Freedom Fast Lane Podcast with Ryan Daniel Moran<--

Full show notes at https://freedomfastlane.com/ Are you taking proper care of yourself? It’s so easy to get wrapped up in the business world. Late nights, quick meals, and stressful work can become a new normal without you even noticing. While all this hard work can pay off financially, you may be unwittingly digging yourself an early grave. Dr. Anthony Balduzzi’s dad worked long hours so his family could have a good life. But it took a grievous toll on his health, and he died at 42, leaving the 10-year-old Anthony without a father. How well are you sleeping? Are you eating fast food a lot to spend more time on work? Are you exercising at all? Do you feel stressed out much of the time from the pressures of entrepreneurship? Have you had a checkup with a doctor recently? Considered doing blood-work to see if your hormone levels are within a healthy range? You invest so much time in your work, charging ahead to keep on top of everything. How much time do you invest in your own health, in your own quality of life? It’s time to check-in with yourself on your habits, and it may be time for you to talk to a professional about your health. Don’t put it off until it’s too late. You owe it to yourself and your loved ones to be there for them. All the money in the world won’t replace their father, their mother, their spouse. Key takeaways: Entrepreneurship is fraught with health hazards Checking in with a professional will let you know how your body is doing Don’t put off your health until it’s too late Connect with Anthony Check out Anthony’s business at https://www.fitfatherproject.com/. On Facebook On LinkedIn On Twitter Connect with Ryan On YouTube On Facebook On Twitter On Google Plus On LinkedIn On Instagram Subscribe to Freedom Fast Lane -->Subscribe to the Freedom Fast Lane Podcast with Ryan Daniel Moran<--

Many high achievers get caught up in this idea of “living the dream”—living in a tropical paradise, running a business off of a laptop, working solo. Then reality hits. It hit Jeremy Sherk hard. He was living this exact scenario in Thailand in 2012 when he realized that his idea that he would simply “sail off into the sunset” was naive. There were two aspects of that realization: 1. He wasn’t passionate about the business he was running. 2. He was alone. That led to a Skype call in 2013 with his future business partner, Kevin Pasco. And thus began the journey to create their company, Nested Naturals. In this breakout session from the 2017 Capitalism Conference, Jeremy and Kevin share their journey creating a business they actually care about, scaling up to a team of 15 people who they consider family. They’ve created an amazing culture and team after doing the solopreneur thing off of their laptops. Listen to this episode to learn how. Check out more great breakout sessions and keynotes from the 2017 Capitalism Conference: How to Grow From A 7-Figure ‘Small Business’ To An 8- or 9-Figure Empire w/ Jeff Hoffman Hal Elrod: What My Near Death Experiences Taught Me About Money, Business and Freedom Connect with Nested Naturals: • YouTube • Instagram • Facebook • LinkedIn • Twitter