

Capitalism.com with Ryan Daniel Moran
Capitalism.com
The Capitalism.com Podcast Network presents content for those who are bold enough create change, pursue wealth, find freedom, take control of their health, and reach their full potential.
Episodes
Mentioned books

Aug 19, 2019 • 52min
Unpopular Opinions On Religion, Politics, & Business #TheOnePercent
Today, we feature an in depth interview with Ryan about some seldom shared ideas he has on Religion, Politics and Business. Ever wonder what Ryan’s most controversial thoughts are? Tune in for that, as well as some tips for better living and serious insight on what the point of religion is, what the outcome of the next election is going to be and the greatest metaphor for life: sports. Key takeaways Letting go [5:08] Ryan broke from his faith in what was probably the most painful event of his life so far. However, when you are ok with breaking from everything you’ve known, you are also able to question every other normative aspect of society. And because people are usually dogmatic, this ability becomes a strategic advantage. The origins of questioning [6:43] The Baptist church is very dogmatic in terms of scripture being the word of God, and Ryan began questioning the literal truth of scripture. Is the Bible really the inspired word of God? He concluded that it was not, and this launched his pursuit of truth, which is the whole point of spirituality. “Trust those who seek the truth but doubt those who say they have found it.” — André Gide 2 Party system [13:00] We’re already starting to see the cracks in the system and Ryan shares his predictions on its lifespan: The last Republican election had 17 people on the debate, the Democrats are now running more than 20 candidates who qualify for the debate. So by 2024, more than 50 people could be bidding without any clear front-runner. What this means is finally some room for independents and probably time for a more democratized election. The Indians [18:00] Around June first the Indians were 28 and 29, Ryan thought “punt the season”. Since then, they’ve gone 38 and 16. What happened? The team started playing for Cookie, the starting pitcher who was diagnosed with Leukemia: now they had a reason why. Isn’t it a great metaphor for life: You can have all the raw ingredients, all the talent, but if you don’t have a reason why, it all gets left on the sidelines. Team culture helps, but so does the human tendency to believe projections rather than reality, so the expectation to win — or lose — has a role to play in the outcome. Winning [26:00] Predicting the outcome of elections has been relatively easy for Ryan, especially when people are “voting against X”. That is usually a great indicator that X will win: you are still focusing on them and it usually means the other candidates have no real substance for you to rally to. The entire House Democratic caucus is focused solely on electing someone who can beat Donald Trump! Joe Biden even said his only goal was to beat Donald Trump. The only people who may have shots if nominated would be Andrew Yang an Tulsi Gabbard: they're running on real issues — even if Ryan is not a fan of their solutions! Free market [28:52] Should I have the right to consume anything that is destructive to me? Or alternatively: does someone have the right to prevent me from doing something to myself? Ryan thinks that if you are going to have restrictions, you can only try to police the market, knowing that this will result in an underground industry. Ryan still has an incomplete opinion on drug policy, but he does believe that punishing the individual is a lost cause. Marketing the wall [33:07] The wall was always a false policy: it was a marketing tool and a negotiation tool. It got a lot of attention and enabled Trump to say that 3 ½ years later “there’s still not a wall, we still have work to do, don’t let them take it away from us!” What will happen is that some parts will be built — some already are and some were already built before Trump — and the rest will be a technological solution that he will call “a wall”, and a win. Consumerism [34:32] People consume out of fear. When you are happy and at peace, you do not have endless consumerism and the opposite is true as well. We consume to fill a void that cannot be filled by consumerism. Mental health has to be the next conversation we have as a society — that and marriage — those are the great debates coming. Quick hack [36:27] Meditation, therapy, personal and physical development inform better decisions, but Ryan has found that the one thing that keeps all of those practices running at their best is sleep. It’s the one thing that makes everything else easier or unnecessary. What he monitors is being up late at night working and if by 9 o’clock he feels like binge eating, it means he needs to go to sleep. Controversy! [40:38] Prescription drugs are something Ryan has come full circle on after using Modafinil and Metformin — which is big in the biohacking community — his doctor recommended it as a net positive despite the side effects. He mainly sees those as preventative care and not as solutions to ongoing problems. The one thing [45:01] If you do only one thing that will have a net positive impact on your well being, Ryan recommends that you spend the time to identify the most traumatic experiences of your life, and see what comes up. Ryan’s parents’ divorce, it turns out, was a lot to unpack even to this day, and yielded interesting information about his personality. The seed of change, if you are looking for change, is in analyzing those experiences. It can start with journaling. Goals [48:10] Ryan aims to do less. And clean up the neurotic decisions he’s made in the last couple of years. Thanks for listening!

Aug 16, 2019 • 16min
How To Make More Money Working Less: Raise Your Prices #FreedomFastLane
Wendy has been really very busy working on getting her business where she wants it to be, but she isn’t seeing the needle move. “Do you want a testimonial? You just changed my life!” find out what Ryan told Wendy Kim during this exclusive in-person one-on-one.

Aug 14, 2019 • 5min
What I Learned from My 102-Year-Old Grandmother #WednesdayWithWyan
Every time Ryan visits his grandparents, he pretends it’s the last time. He’s been asking them about their lives, their greatest moments, regrets and secrets for longevity and happiness. Today he shares what 2 things all of his grandparents agreed was key to a fulfilling life even through economic depressions and wars.

Aug 12, 2019 • 1h 6min
1 Hour w/ Whole Foods Founder John Mackey #TheOnePercent
John Mackey, Founder of Whole Foods, took a liking to what Cap.com is doing. In this never before shared talk from the Capitalism Conference, he shares the story of how he grew Whole Foods. What exactly is Conscious Capitalism? John takes us on a brief history tour of Capitalism, how it came about, what it drove and what it should become. Key takeaways Capitalism [3:51] John outlines a few of the ten principles that underpin true Capitalism, not the crony Capitalism -- or Crapitalism -- we see today. He also paints a portrait of the United-States’ steady decline in economic freedom. A brief history lesson [8:00] 200 years ago, 90% of everyone alive was poor, but as Capitalism began in Holland and steadily spread all the way to North-America and Asia, prosperity has since then increased 10x in the low lines! Zero sum games? [14:55] John debunks the idea that for someone to become rich, another is required to become poor. In truth, where Capitalism is embraced, the floor rises: mortality and illiteracy rates drop and GDP rises. Morality [18:05] Capitalism’s voluntary exchange principle (competition) easily contrasts with Socialism where the government controls everything (monopoly). In terms of ethics, it’s hardly a difficult choice: because no one owns customers, competition forces businesses to always strive to be better in order to keep the privilege of their customers’ money. Not only is it ethical, Capitalism is the only system that drives growth and innovation. The only system that creates value. Scandinavia [25:16] Sweden - that Socialist beacon - has a corporate tax rate of 22%! Compared to that of the U.S. at around 40%, you begin to get a sense that when businesses are allowed to keep their money and reinvest it, it really drives prosperity. Sweden is not really Socialist, it’s a Capitalist country with a really strong social welfare component, a safety net: they take care of their people. Perception [28:29] Despite business being ethical - voluntary exchange, noble - elevating existence, heroic - creating prosperity… Despite all of that business people are mistrusted, John tries his hand at why this may be. Technology and people [35:09] We are better informed, connected, educated, becoming more intelligent, living longer, more mindful, more aware, more conscious. In that sense, we are the evolution companies must take, businesses have to become better, more conscious. Conscious Capitalism [38:56] John walks us through the 4 tenets of conscious Capitalism. 1. Purpose 2. Stakeholders 3. Conscious leadership 4. Conscious culture Conscious leadership [40:42] Work on yourself, know yourself, it’ll make you a better leader. Emotional intelligence is worth its weight in gold, and if you’re in the service industry, hire for that. Understand who you are and what you’re not good at to avoid hubris, because nothing corrupts the mind like success! It isn’t about you, you are to serve your business and your stakeholders. Old tips! [52:00] Because he rambled before, he can’t ramble now, so John quick-fires his tips! Life is short, do what you really care about. Learn and grow, always. Invest in your relationships. Practice forgiveness. Move away from ideology: it is intellectual death. Find coaches and mentors, but know when to make you own decisions. Culture eats strategy for breakfast. T.A.C.T.I.L.E. [58:49] John talks about a few of the items in the book Conscious Capitalism, including the role of love, integrity and ethics in your business. Conclusion [1:01:00] There is nothing we can’t do if we unleash our creativity and keep creating value for the world. Thanks for listening!

Aug 9, 2019 • 40min
How To Share Your Story, Get Attention, And Build An Audience #FreedomFastLane
This episode is straight from Flynn Con in San Diego put on by Pat Flynn of the Smart Passive Income podcast. We set up a Capitalism.com advice booth and waited to see who would walk over and sign up to sit down. An attendee named Jessica Dhillon came by, having never heard of Ryan Daniel Moran or Capitalism.com before, and she asked about the direction she should go with her new podcast - The Smart Franchisee. In her show directed at entrepreneurs and 9-5ers who want to buy a franchise, she gives the real story about what it's really like and what you need to know before buying a franchise. However, she worries about being too blunt, making enemies, or being too controversial. On this episode of Freedom Fast Lane, Ryan shares his thoughts about all this...

Aug 7, 2019 • 16min
8-Figure Exits: How To Build A Big Brand You Can Sell #WednesdayWithWyan
Today’s episode is a leaked interview with C-Money where he asks Ryan pointed questions on which subjects he chooses to talk about during the 8-Figure exits workshops and why. Get a glimpse of Ryan’s strategic questions directed at helping shift entrepreneur mindsets from working in their businesses to running their businesses. Key Takeaways X-Figure exits [1:37] The workshops are there to lay strong plans to build the exit. They are built to help remove some of the stresses of business. The Big Picture [2:43] Setting the amount of money that you would be comfortable living your ideal life with is the first step to breaking down the path to it into manageable pieces. It also provides a filter through which you should make all your other decisions. Most can’t handle it [4:15] Entrepreneurs don’t all have the skillset, time, knowledge or energy to run an 8 figure business. Giving up equity [6:11] Your job as an entrepreneur is to bake the biggest pie possible, and if you’ve baked a big enough pie, you will have enough to share. But to do this efficiently, you need to find the people who have the ingredients so you can oversee the baking! Hiring? [9:27] Attracting and retaining good talent is simple: people want to be part of something and they don’t want to work for crappy businesses: you have to build something people care about. The tough thing for entrepreneurs is they often don’t care about the business, they care about what it gives them: guess who doesn’t like it either… Only build the business you want! Thank you for listening, it means the world. Mentioned in this episode Capitalism.com/FFLpodcast Contact Ryan on Twitter @ryanmoran Contact Ryan on Instagram @ryandanielmoran

Aug 5, 2019 • 42min
Where To Invest For The Highest ROI: Part 2 With Patrick Donohoe #TheOnePercent
This is part 2 of a 2-part discussion with Patrick Donohoe, the go-to wealth management guy for Ryan’s wealthiest peers and today’s discussion is centered on how everything comes back to ‘who’. Where do The One Percent really invest their money for the highest ROI? This second part of the interview explores this very idea. Key takeaways Everything is people [6:36] everything that has to do with money involves people, successes, demises, everything - Patrick shares how some of his clients and friends use the Kiyosaki B-I Triangle to audit new companies they purchase. The Pareto principle [10:00] Products are a reflection of what you are doing as a team in the world - choosing who your team is, who your customers are and what systems and structure underly a business is more important than the actual product. Shifting mindset [13:10] there is an enormous step to take from being self employed to building a sound company and most people will not be able to take it. Old clues [14:17] Partick shares how he learned to look for clues from older generations and how he understood that you need to not wait to live your life. The solutions [19:33] most people are in their own way: the actual hard work is to define what it is you want and why you want it. When you figure that out, all of the solutions are there. Pick an aim [23:10] Because most of us live in a world of plenty, where lethargy can lead to survival, picking a goal just to get up and start is critical. You will be able to adjust the aim as you learn and refine your values. Bespoke investment strategies [25:54] Finance isn’t as complicated as people believe, and there are so many options to choose from that one solution will not fit all, you should customize your investment plan to your specific needs. Is this for you? [28:38] You can find Patrick Donohoe’s book Heads I Win Tails You Lose: A financial strategy to reignite the American Dream, in hard copy and in audio version by following this link. For more information visit paradigmlife.net Relationships [30:58] Patrick shares how he came to understand that he had to move away from his introverted tendencies and that the ultimate value proposition is in relationships. Subjective pleasure [35:32] Patrick takes the discussion home: figure out why, and Ryan shares the 5 steps to freedom: 1. Decide 2. Cut out 3. Expand 4. Invest 5. Give Editorial [37:52] Ryan shares his impressions from the interview. Thanks for listening!

Aug 2, 2019 • 42min
Launch & Scale: Finding Untapped Potential In Your Audience w/ Khierstyn Ross #FreedomFastLane
Today, Ryan and Khierstyn Ross discuss how most entreprepreneurs go about building their business backwards, rethinking the Hero’s Journey and using crowdfunding to launch brands. Have you ever wondered what the next big thing will be? Ryan shares his prediction on the next big opportunity and how to tap into it. Key Takeaways [1:21] KRoss awkwardly introduces Ryan Daniel Moran in a nutshell and lays out what she’d like to ask during this interview. Spoiled physical products people [4:17] The gravy train of sales Amazon created has enabled entrepreneurs to go at physical products backwards. It should all start with the audience. What or who? [6:17] Ryan has ownership in 5 brands and is active in 3, WHAT you sell is important, but WHO you sell two trumps that by miles — let’s say a 20% to 80% ratio! Identifying good brands [8:17] for Ryan, it’s all about audience, there is no other litmus test factor — they will tell you what they want from you and you can act accordingly. 7 times harder to get a new customer [10:07] most physical products people don’t talk about return customers, followup, backend, upsells, customer experience — they miss 80% of the scale that is possible! Have you found an audience? [11:30] An audience worth the name has to be in your control (not Amazon, Kickstarter, Shopify, etc.) look for email lists, social media platforms. Now the Amazons of this world are great R&D labs! Mat or Yogi first? [12:51] Ryan’s first physical product was a mat and as soon as he placed the order he decided he had 6 weeks to build the audience for it. You have to manufacture your own demand. The question you need to ask is: who is the person buying this? Braingasm [15:33] identify who your core customer is — Ryan shares a story from one of his workshops. Right person wrong product [17:00] Ryan shares his personal experience with having the right person and offering the wrong product. Counterfeiting is par for the course [19:35] China isn’t the biggest culprit here: entrepreneurs looking for short term gains are. Tom Bilyeu shares this insight with Ryan a few years back: 1. When you launch, you have 18 months (less on the Internet) before people begin to copy you. 2. Innovate. Always. Systems for scale [24:08] it really is always about the customer. Always. Ryan’s system for new products is asking his audience! Send out surveys, call superfans (yes, pick up the phone.) Reimagine the archetypal Hero’s Journey: your business is the mentor and your customer is the hero. You are not the hero — you are here to remove obstacles from the hero’s journey! Beta testing [27:34] develop a minimal viable product (a few hundred) sell them to your list, on kickstarter or even give them away then ask for feedback and innovate from there. Thinking through the goal [28:40] a product launch is great to start a business, but not as a recurring revenue machine — what is it that you are hoping to kickstart? What are your products 3, 4 and 5. Partnering with influencers [32:35] Ryan shares what he believes the next big opportunity for physical products brands is, and how to tap into it. Thanks for listening, and get in touch with Ryan on Instagram @ryandanielmoran Capitalism.com/8

Jul 29, 2019 • 39min
The Mindset And Systems Of The World's Wealthiest People w/ Patrick Donohoe #TheOnePercent
This is part one of a two part discussion with Patrick Donohoe, is the go-to wealth management guy for Ryan’s wealthiest peers and today’s discussion centered on the mindset for wealth. What are the first steps that happen when working with a financial strategist like Patrick? You will be immensely surprised — and get ready think about answers to really hard questions. Key takeaways [3:15] Patrick made his money in financial services. He shares his story, from moving van to where he is today and the mindset change that it all required. Mindset will dictate your success [7:50] Having a lot of money does not mean that you will be wealthy. The one thing you have to do is figure out what it is you want to be doing in the end, money can’t be the goal. 1. What do you really want? 2. Why do you want it? 3. Have you been acting in a way to achieve it? The infinite game [13:00] Retirement is anti-life, the idea is to keep growing in ways that maximise your experience of life and ultimately contribute the most to society. Be adamant about growing. The menu [14:15] The way Patrick counsels his customers isn’t so much about products and strategies, but more about stages: 1. Certainty — no consumer debt, adequate reserves, healthy savings. 2. Vitality — you use your money to fund a fulfilling lifestyle. 3. Freedom 4. Independence People are predominantly in the first and second stages. And a lot of people come to Patrick while in those 2 first stages — people are afraid. Graduating from the Vitality stage [16:56] Graduation isn’t going to happen if you’re not taking a vacation. With all this talk, Ryan begins to suspect Patrick’s work really isn’t about selling his customers products… Helping them find out who they are and what they want is more like it — and palliating their blind spots! Captive [19:05] Patrick explains what Captive Insurance is — an insurance company you own that provides protection against legitimate business disruptions, and incidentally also serves as a tax ambiguity. Passive cash flow = freedom? [24:00] Passive cash flow exceeding your expenses would sound like a good path to freedom? Patrick challenges this: freedom is a mindset. First thing first is you should have a good bookkeeper just to get a sense of how your business is doing objectively. The gap [26:00] The difference between what a person is and what a person wants is typically twofold: 1. Ignorance. 2. Discipline. We are all our own worst enemies. Social conditioning [27:51] There are a million possible financial strategies, but the way we are taught to think about money: - It is the root of all evil - Rich people are bad - Money and time are correlated So addressing those ideas we have — what is freedom, what is time, what is money is the first step to defining what the vision for your life should be. What is your purpose, your reason, your soul? Worthwhile pursuits [31:00] Due diligence skips over the people part… if you strip all of the numbers away, is there something there that still matters? A business owner’s values and how they align with the business itself, as well as what their goal is in the long term are good predictors of a business's success. The catalyst to eventually making it is the people running the company, their “why”, what they are after in life. Losing [33:40] Who you are and how you act when things are going south say a lot about you… Patrick will not invest in a business owner that has never lost money. Pause for some decisions [36:17] Before tuning in for part two of this in-depth discussion with Patrick, Ryan wants you to decide what you want and what you’re doing all this for. Decide what your worthwhile pursuit is. Tune in next time, for the number one investment with the highest ROI! Thanks for listening!

Jul 25, 2019 • 14min
3 Criteria For Choosing Your First Product On Amazon FBA #FreedomFastLane
You want to start on Amazon, but you don’t know where? Or how? Or with what? Ryan helps you find the sweet spot and one sweet offer. Key Takeaways So, what are you selling? [:38] Ryan breaks down 3 criteria for choosing your first product — he advises you do them all together. Criteria 1 [1:34] Focus on really big markets. Niche products and smaller markets will only ever provide small profits. Secret [2:58] Big brands are crumbling… They can’t release products fast enough. Criteria 2 [4:00] Choose products that you can differentiate. Criteria 3 [7:39] Before you choose your first product, choose your second and third products because: 3 to 5 products x 25 sales a day x 30 dollar price point = Million dollar business It’s an insurance for the medium term and a faster route to profitability. Now I have to pick 3? [9:37] Pick a person, someone you are targeting or marketing to: do they have 3 to 5 things that they buy on a regular basis? Make a decision [10:21] You can let the Million Dollar Brands training break this down step by step for you for free. Thanks for listening and get in touch with Ryan on Instagram @ryandanielmoran