

Success Story with Scott D. Clary
Success Story Media
Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary (@scottdclary). On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights. He sits down with leaders and mentors and unpacks their story to help pass those lessons onto others through both experiences and tactical strategy for business professionals, entrepreneurs and everyone in between. To get more of the Success Story podcast, go to www.successstorypodcast.com.
Episodes
Mentioned books

Jan 17, 2022 • 54min
Candice Bar, CEO of Luxe Enterprise | How To Build a Media Empire
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory➡️ About The GuestCandice Bar is a serial entrepreneur, radio station owner, speaker, mentor, tv and radio personality, and female entrepreneur advocate. Candice s the founder and CEO of Luxe Enterprises which includes several different branches of the company. Her show Luxe Life s currently on several major platforms all over the world and three radio stations across the US. Some of the shows platforms include iHeart radio, iTunes, Amazon Alexa, Spotify, and many more.Bar has had the pleasure of interviewing top celebrities and world renown entrepreneurs. She has turned her passion for people into a large networking empire for the past several years, connecting high net worth entrepreneurs internationally. Some of her passions include travel, fitness, music, art and leading by example as a positive role model for the next generation.➡️ Talking Points00:00 - Candice’s story.4:00 - Did Candice ever work a job?5:42 - What is the point when you start thinking of creating your own business7:45 - How do you get the idea of starting Luxe11:00 - How did you manage to get Robert Kiyosaki on Luxe life(podcast).12:11 - Why Candice started her podcast13:00 - What are Candice's future plans for her business14:02 - How does Candice make sure Luxe is a successful brand15:14 - What is Luxe enterprises16:58 - How do we get the best quality of podcasts19:30 - What has Luxe grown into through the years23:12 - What are some hurdles Candice experienced in her career25:20 - What Candice recommends about business incubators27:10 - What are suggestions of Candice to start a business for females and males28:40 - What are Candice recommendations for starting a podcast29:07 - How does Candice hire the host30:20 - What is valuable content in a podcast31:35 - What are priorities of Candice when she hires a host32:43 - Do Candice leverage to cross pollinate audience on her other brands33:41 - Is there is a revenue stream for the podcasters who want to join podcast like Luxe media34:55 - How do Candice promote her other shows37:41 - Why is it so important to hire a team instead of doing every thing by yourself39:46 - How do Candice keeps her team active and excited40:56 - What were some wins or misses when hiring a team44:30 - Rolling up your sleeves and building a business46:30 - How do people connect with Candice47:54 - What was the biggest challenge of Candice career, and how does she overcome it49:08 - Who is Candice’s mentor49:50 - What is podcast recommendation of Candice50:40 - What Luxe media is covering in their podcasts51:20 - What could Candice tell 20 year self one thing, what could it be51:46 - What does success mean to Candice➡️ Show Linkshttps://www.instagram.com/luxelife_cb/https://twitter.com/clb84➡️ Podcast Sponsors1. Athletic Greens - https://athleticgreens.com/scott2. Express VPN - https://expressvpn.com/successstory3. Hubspot Podcast Network https://hubspot.com/podcastnetwork

Jan 13, 2022 • 1h
Mario Natarelli, Managing Partner at MBLM | How Brand Intimacy Can Make or Break Your Business
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory➡️ About The GuestMario is a trusted advisor to executives and their companies as he looks to leverage their most important asset—their brands. By first being able to uniquely understand a brand’s true challenges and untapped potential, then through deliberate and extensive analysis he’s helped major Fortune 500 companies—and even entire countries—tangibly transform while helping to align their cultures and deliver unprecedented growth and value.Mario is also the author of Amazon #1 bestseller Brand Intimacy, A New Paradigm in Marketing. He is a regular speaker and has been featured on Yahoo Finance, CNBC.com, Fox Business TV’s Mornings with Maria and Nasdaq MarketSite, among others. He has also spoken at conferences and industry events.➡️ Talking Points00:00 - Mario’s story.5:05 - What are the lessons that Mario has learned about architecture that carry over to marketing?7:44 - How has marketing changed over the years?8:56 - What do brands look for, when working with agencies?10:15 - How Mario builds intimacy with the brands he works with.16:51 - Emotional decisions and marketing.20:17 - The formula for brand intimacy.21:48 - Brand intimacy and customer acquisition.29:53 - Tactical steps to increase brand intimacy.44:12 - Brand intimacy throughout Covid.➡️ Show Linkshttps://www.linkedin.com/in/marionatarelli/https://twitter.com/mnatarelli➡️ Podcast Sponsors1. Netsuite https://netsuite.com/scottclary2. Crowdhealth https://JoinCrowdHealth.com/99 (Code: SuccessStory)3. Hubspot Podcast Network https://hubspot.com/podcastnetwork

Jan 9, 2022 • 46min
Kris Rudeegraap, Founder & CEO of Sendoso | How to Fuel Revenue & Drive Modern Sales
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory➡️ About The GuestKris Rudeegraap is the co-founder and CEO of Sendoso, the leading Sending Platform. Kris has more than a decade of sales experience and has spent time at Talkdesk, Yapstone, and Piqora. During that time, he discovered that creating meaningful engagements through direct mail and gifting was an effective way to drive demand and increase sales—which helped inspire the idea for Sendoso.➡️ Talking Points• 00:00 - Kris's story.• 2:00 - Why Kris jumped back into entrepreneurship after quitting once.• 3:25 - How Sendoso was started.• 6:45 - At what point did Kris quit his job and commit to Sendoso full-time• 10:41 - Some tips and lessons regarding MVP's.• 13:45- How Sendoso was first sold to the market.• 15:20 - At what point in a company should you migrate the sales function from the founder to a sales team.• 16:30 - Sales lessons learned and experienced at Sendoso.• 21:40- Lessons on co-selling.• 26:37 - The decision-making process for future growth at Sendoso.• 27:37 - How Sendoso managed and coped with Covid-19.• 29:04 - Thoughts on future trends in sales.➡️ Show Links• https://twitter.com/rudeegraap• https://www.linkedin.com/in/rudeegraap/➡️ Podcast Sponsors• Manscaped - Essential Men’s Grooming https://manscaped.com (Code: 20SUCCESS)• Athletic Greens - Daily Health Support https://athleticgreens.com/scott• Express VPN — Protect Your Online Activity https://expressvpn.com/successstory• Hubspot Podcast Network https://hubspot.com/podcastnetwork

Jan 6, 2022 • 56min
Phillip Stutts, CEO of Win BIG Media | How to Get 3 Presidents Elected Into Office (Marketing Lessons Learnt)
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory➡️ About The GuestBest-selling author Phillip Stutts comes from the cutthroat world of political and corporate marketing and has been described as a “marketing maverick reshaping business success using the secret formula that gets presidents elected.” Contributing to 1,407 election victories, including three U.S. Presidential victories and working with multiple Fortune 200 companies, Phillip plays the game of political and corporate marketing on the highest level, battling it out with fierce competition, multi-billion-dollar budgets, and a win or die mentality.He is the founder and CEO of Win BIG Media (a corporate marketing agency) and Founder/Executive Chairman of Go BIG Media (a political marketing ad firm). Phillip has spoken in front of 50 million+ people in his career, he's repped by VaynerSpeakers (Gary Vaynerchuk's speaker bureau) and Keppler Speakers (largest speaker's bureau in the U.S.) and made more than 350 national media appearances including ESPN, CBS, FOX BUSINESS, FOX NEWS, MSNBC, and CNN.Phillip has been interviewed by renowned business, entertainment, and health leaders including: Anderson Cooper, Gary Vaynerchuk, Peter Diamandis, James Altucher, Michael Hyatt, Adam Carolla, Dr. Drew Pinsky, and Dr. Steven Gundry.➡️ Talking Points00:00 - Phillips's story.17:12 - How to consistently have the best strategies on every platform.20:44 - Lessons learnt from the political marketing arena that can apply to b2c/b2b marketing.26:58 - What is the best way to test political marketing.27:51 - Why marketing agencies should work themselves out of a job.29:52 - What does comparatising mean?38:29 - How to focus your energy while managing multiple businesses.➡️ Show Linkshttps://twitter.com/phillipstuttshttps://www.winbigmedia.com/➡️ Podcast Sponsors1. Shopify - All-In-One eCommerce Toolshttps://shopify.com/successstory — Free 14 Day2. True Bill - Control Your Subscriptionshttps://truebill.com/successstory3. Ladder - Life Insurance, Simplifiedladderlife.com/successstory4. Hubspot Podcast Networkhttps://hubspot.com/podcastnetwork

Jan 1, 2022 • 55min
Investing, Building & Scaling (The Flip Side)
The podcast discusses navigating startup, investment, and private equity ventures, content repurposing for audience expansion, impact of paid marketing on business growth, innovative vitamin supplement delivery through patches, and casual conversation about future plans and gratitude.

Dec 29, 2021 • 1h 16min
Zac Litwack, Partner at Savage Ventures | How to Growth Hack a Distressed Company
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory➡️ About The GuestZac Litwack is a partner at Savage Ventures, an expert digital marketer and growth hacker. He started a music company in 2010 which produced a gold record and 9 figures in streams, and subsequently grew a healthcare technology startup to multiple 7 figures in revenue. He recently led marketing for Savage portfolio company OutKick, which quickly scaled to 7 figures per month in revenue and sold to FOX less than 1 year after its launch. He is currently Chief Marketing Officer / Owner of American Songwriter and Total Frat Move whose properties reach 20+ million people per month and leads growth hacking and high tempo testing across Savage’s portfolio companies, including MyDrHank, a 7 figure D2C online pharmacy brand focused on the male senior market.➡️ Talking Points00:00 - Zac’s story.09:16 - Side hustle venture capital firm.15:33 - How to scale distressed companies.21:04 - The importance of being a VC / operator.36:27 - Setting up an exit strategy.38:58 - The importance of testing for growth.52:21 - How to start in start-ups.➡️ Show Linkshttps://twitter.com/zaclitwackhttps://www.linkedin.com/in/zaclitwack/➡️ Podcast Sponsors1. Shopify— All-In-One eCommerce Tools https://shopify.com/successstory — Free 14 Day2. Get Abstract — Summarizes and Rates Thousands of Books https://getab.li/success3. Manscaped - Essential Men’s Groominghttps://manscaped.com (Code: 20SUCCESS)4. Hubspot Podcast Networkhttps://hubspot.com/podcastnetwork

Dec 23, 2021 • 1h 8min
Kris Ruby, CEO of Ruby Media | Building an Agency, Mastering Social Media & Getting PR
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory➡️ About The GuestKris Ruby is the CEO of Ruby Media Group, a public relations and social media agency. Kris Ruby is a frequent on air TV contributor and speaks on social media, tech trends and crisis communications. Kris is one of America’s pre-eminent social media experts and is a frequent on air contributor on FOX News, CNBC, Good Morning America, The Today Show and more.Kris is at the epicenter of the social media marketing world and frequently speaks to associations leveraging social media to build a personal brand. She also presents social media workshops for CEO groups to empower business owners to utilize social tools for their networks.Kris was honored by Columbia University’s Business School to lead a social media workshop for its alumni organization and was chosen to speak on personal brand authenticity at Microsoft. Kris graduated from Boston University’s College of Communication with a major in Public Relations. Kris was chosen by the Business Council of Westchester as the youngest “40 Under 40″ Rising Stars. Kris is a columnist for The Observer and covers social media, public relations and tech trends.➡️ Talking Points00:00 - Kris’s story.10:36 - What does a PR agency do for brands?13:07 - Figuring out what brands you want to work with.21:46 - Why we don’t value creators more.26:47 - Can you pay in exposure?35:01 - PR and success KPIs.43:14 - The importance of an ever evolving company story.52:32 - How to tell a good story.55:53 - The art of getting media coverage.➡️ Show Linkshttps://www.instagram.com/krisruby/https://twitter.com/sparklingrubyhttps://www.krisruby.com/➡️ Podcast Sponsors1. Shopify— All-In-One eCommerce Toolshttps://shopify.com/successstory — Free 14 Day2. Playbook — Grow Your Wealthhttps://helloplaybook.com/scott3. Get Abstract - Summarizes and Rates Thousands of Bookshttps://getab.li/success4. Hubspot Podcast Networkhttps://hubspot.com/podcastnetwork

Dec 15, 2021 • 1h 23min
Rand Fishkin, Founder of Moz & Sparktoro, Investor | The Dark Side of Venture Capital and Startups
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory➡️ About The GuestRand Fishkin is cofounder and CEO of audience research software startup, SparkToro. He’s dedicated his professional life to helping people do better marketing through his writing, videos, speaking, and his book, Lost and Founder. In 2004, he created the SEOmoz blog, which, over the next decade, became the world’s most popular community and content resource for search marketers. In 2007, the company (Moz) transitioned from consulting to software and Rand took the role of CEO.Over 7 years as CEO, Rand grew Moz to 130+ employees, $30M+ in revenue, and traffic to 30M+ visitors/year. He raised two rounds of funding, led three acquisitions, and a rebrand. Rand stepped down as CEO in 2014 during a rough bout with depression and left the company 4 years later. Rand was also the co-founder of Inbound.org alongside Dharmesh Shah. The site was sold to Hubspot in 2014.In 2018, Rand founded SparkToro and published, with Penguin/Random House, Lost and Founder: A Painfully Honest Field Guide to the Startup World. Rand previously co-contributed to two books: Art of SEO, and Inbound Marketing & SEO. He’s been profiled in the Seattle Times, featured in Puget Sound Business Journal’s 40 Under 40, named to BusinessWeek’s 30 Under 30, written about in Newsweek, The Next Web, the Inc 500, and hundreds of other publications. ➡️ Talking Points00:00 - Rand’s story.04:58 - Arbitraging Pokémon cards.09:54 - How Rand built Sparktoro.16:21 - You don’t need to raise VC money.24:18 - Bootstrapping vs. VC money.40:40 - Product led growth, engagement and recidivism.56:36 - The issues with startup culture.➡️ Show Linkshttps://www.linkedin.com/in/randfishkin/https://twitter.com/randfish➡️ Podcast Sponsors1. True Bill—Control Your Subscriptions https://truebill.com/successstory2. Express VPN — Protect Your Online Activityhttps://expressvpn.com/successstory3. Get Abstract - Summarizes and Rates Thousands of Bookshttps://getab.li/success4. Hubspot Podcast Networkhttps://hubspot.com/podcastnetwork

Dec 12, 2021 • 1h 6min
Jerome Maldonado, Entrepreneur and Investor | Real Estate, Subway & Buying Radio Shack w/ Tai Lopez
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory➡️ About The GuestJerome Maldonado is a highly successful real estate investor, business owner, salesmen, coach and speaker. Over the span of his 20-year career, Jerome has built an eight-figure empire and has mentored people from around the world in sales, real estate, and business.Over the course of his career he has built multiple 8 figure businesses, bought failing businesses such as Radio Shack, Pier 1 Imports and Modell's Sporting Goods. Built a team that includes the likes of Tai Lopez and Alex Mehr. One of the largest Subway franchisees in the nation, as well as owner of beauty salons, juice bars and more as well as a global keynote speaker, business leader, and mentor.➡️ Talking Points00:00 - Jerome’s story.09:54 - Overcoming imposter syndrome.23:30 - Recovering after a recession.27:38 - How to find the right business partners.34:17 - How to grow a real estate empire.52:52 - Subsidizing your own skill set.➡️ Show Linkshttps://twitter.com/JeromeMaldonadohttps://www.instagram.com/jeromemaldonado1/➡️ Podcast Sponsors1. Laika — Compliance Tools & Softwarehttps://heylaika.com/success (20% Off)2. Playbook — Grow Your Wealthhttps://helloplaybook.com/scott3. Get Abstract - Summarized Books & Movieshttps://getab.li/success4. Crowdhealth - A Better Insurance Alternativehttps://JoinCrowdHealth.com/99 (Code: SuccessStory)5. Hubspot Podcast Networkhttps://hubspot.com/podcastnetwork

Dec 8, 2021 • 1h 9min
Jonathan Perelman, President of ICM Stellar Sports | How to Grow Your Digital Footprint
➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory➡️ About The GuestJonathan Perelman is the President of ICM Stellar Sports. ICM Partners is one of the world’s leading talent agencies, dedicated to the representation of artists, content creators, broadcasters, authors, journalists and artisans, and in 2020 Perelman helped to oversee ICM Partners’ acquisition of the powerhouse London agency Stellar Group, which represents over 800 athletes.Before orchestrating the ICM Stellar Sports deal, Perelman served as ICM’s Head of Digital Ventures, and he previously spent time at Buzzfeed and Google. Perelman also serves as a board member for several sports and entertainment start-ups. ➡️ Talking Points00:00 - Jonathan’s story.09:28 - Why Jon left google.20:28 - What does ‘digital transformation’ mean?29:12 - Growing your brand.36:08 - How to scale your business with the right talent.42:39 - How do you find the right mentors?50:04 - Managing high performance people.➡️ Show Linkshttps://www.linkedin.com/in/jonathanperelman/https://twitter.com/jperelman➡️ Podcast Sponsors1. Netsuite — Get Insight Into Your Businesshttps://netsuite.com/scottclary2. Playbook — Grow Your Wealthhttps://helloplaybook.com/scott3. Hubspot Podcast Networkhttps://hubspot.com/podcastnetwork