

Kiss My Aesthetic Podcast
Michelle Wintersteen
The Kiss My Aesthetic Podcast is hosted by Michelle Wintersteen, the Brand Designer and Creative Director behind MKW Creative Co. a freelance brand design firm helping to define, design, build and grow vibrant brands for social-media-minded entrepreneurs.
The KMA Podcast is an extension of the Kiss My Aesthetic Facebook Group and covers topics like creating brand awareness, mastering social media marketing, cementing your brand's online presence, and being your own damn boss.
Michelle lives in sunny San Diego, California designing for brands & creating content with an undeniable west coast energy, punchy color palette & her yellow lab pup.
The KMA Podcast is an extension of the Kiss My Aesthetic Facebook Group and covers topics like creating brand awareness, mastering social media marketing, cementing your brand's online presence, and being your own damn boss.
Michelle lives in sunny San Diego, California designing for brands & creating content with an undeniable west coast energy, punchy color palette & her yellow lab pup.
Episodes
Mentioned books

Oct 20, 2020 • 15min
019 Batch your Days - Week in the Life of a Brand Designer
In this week's episode, Michelle shares exactly how she plans her week as a brand designer, the tools that she uses, and the best rhythm she's found work best for her and her business. How she went from not linking the idea of batching to loving it! She goes day by day of the week, sharing her schedule, why it's a good fit for her, and the type of work she does as a designer. She also shares a few hacks that would definitely help you when setting up your week! Resources: Later Basecamp Calendly WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma

Oct 13, 2020 • 25min
018 DesIGn Live - Podcasting 101 with Nikki Butler Media
In this episode, we have Nikki Butler, the founder of Nikki Butler Media, where they help podcasters launch new podcasts and manage current ones. Their services range varies from pitching clients to podcasts, pre-launch consulting and marketing tactics, audio editing, and copywriting. They've talked about what you need to keep in mind when starting a podcast of your own, how to make the most impact on audio as a medium, and their hot takes on cancel culture. Nikki shares her recommendations for frequency of episodes or coming up with a content schedule, her suggestions for effectively marketing a podcast, and her tips and best practices for sourcing guests and brand partnerships! WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn For more on Nikki, you can follow her on Instagram at @thenikkibutler and @nikkibutlermedia and more about her services at nikkibutlermedia.com. This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma

Oct 6, 2020 • 24min
017 DesIGn Live - Tapping Into Spirit with April Ray - Astre Astoundance
In today's episode, we have April Ray, from Astré Astoundance. She offers mediumship services & tarot consultations for 60 min & 90 min sessions, providing deep insight of your past, present, and future. She also guides each client on what to avoid, current solutions, and pin pony areas that need healing. They've talked about the importance of letting your business grow, and that includes raising your prices. April shares with us how re-branding her site has helped her up-level her services, allowing her to keep growing and, most importantly, help her clients in a more profound and more impactful way. WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn For more on April, you can follow her on Instagram at @astreastoundance and find out everything about her services at astreastoudance.net This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma

Sep 29, 2020 • 23min
016 DesIGn Live - Bitches love Reading with Mackenzie Newcomb - Bad Bitch Book Club
In this week's episode, Michelle talks with Mackenzie Newcomb from Bad Bitch Book Club, also an influencer marketing expert, and fashion blogger. Bad Bitch Book Club was born in 2018 from her passion for reading, now they're a much more complex organization with multiple weekly reading groups in addition to the official book of the month. They even meet on zoom to discuss! They've talked about what it "really" means to be a "Bad Bitch", how the new Books of the Month get selected, and how diversity has been part of their DNA from the start. They have a huge selection of BIPOC writers and growing! And 100% of the books are written by women. Learn how to be a part of this movement and how to start reading more and supporting other women! WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn For more on Mackenzie, you can follow her on Instagram at @badbitch.bookclub and at @mackinstyle and find out everything about Bad Bitch Book Club on www.badbitchbookclub.com This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma

Sep 22, 2020 • 16min
015 Why Facebook Groups for your Brand
In this week's episode, Michelle is sharing everything that you could possibly need to know about FB groups for your brand like why you should join them, what you could learn from them, how to grow your brand by participating in different FB groups or maybe even starting one on your own. She also explains the main differences between a FB group and a FB Page, its benefits, and what it means to be in a Growing or Learning Mindset when it comes to joining groups. WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma

Sep 15, 2020 • 30min
014 DesIGn Live - Creative Career Mindset with Elena Muslar
In this week's episode, Michelle had the opportunity to interview Elena Muslar, a Career and Mindset Coach. She's coached thousands of emerging creative professionals through crushing their imposter syndrome, recovering from the draining side effects of occupational burnout, and overcoming the lingering sting of systemic oppression. They've talked about how it takes conscious action to create impact, how entrepreneurs and creatives struggle with finding creative flow, commodifying their skills, and practicing balance. They give us their most personal and most in-depth opinion about the movement BLM in a constructive way. And Elena expresses in a very concise form the difference between cultural appropriation and cultural appreciation. You'll also find out how, through her coaching program, she can help mold your potential beyond purpose and into power that you can profit from as you step into your full creative professional self. WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn For more on Elena, you can follow her on Instagram at @lelemariecreates and find out everything about her services on www.elenamuslar.com This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma

Sep 8, 2020 • 40min
013 DesIGn Live - Social Media 101 with The Developing Professional
In this new episode, Michelle interviewed Colleen Hawkins of The Developing Professional, where Colleen provides social media services, marketing tips, strategy, and overall processes and experiences. They've talked about the best tips on utilizing and finding hashtags for IG, repurpose your IG content into Tik Tok, and vice versa. They give actionable tips and ideas on reaching a bigger audience and how to start your brand new account when you don't yet have an actual product. They also give specific tips and advice to someone that is just beginning as a designer. They share some personal experiences with their accounts as business owners and how sometimes the best you could do is hire a SM manager to get that stress and extra work out of your plate. WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn For more on Colleen, you can follow her on Instagram at @thedevelopingprofessional or online at www.thedevelopingprofessional.com

Sep 1, 2020 • 25min
012 DesIGn Live - Instagram and Racial Injustice with Sol Studio
In this week's episode, Michelle interviewed Natasha from Sol Studio Marketing, an Instagram creative studio with a focus on strategy and creative content. Natasha offers IG management, strategy, resources, courses, and speaking. They've talked about the importance of the use of color and brand recognition, the biggest pet peeves when it comes to Instagram management, the most significant myths she helps to dispel with clients, how to gain real connections. A real conversation about racial injustice, how Black Lives Matter has brought total awareness and ideas on what, as an individual, we can do and implement in our lives, and on social. WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn For more on Natasha you can follow her on Instagram at @solstudiomarketing or online at www.solstudiomarketing.com

Aug 25, 2020 • 16min
011 Planning a Brand Photoshoot
In this week's episode, Michelle gives tons of valuable and actionable tips to plan your brand photoshoot. She gives tips on how to find photographers in your area, what to look for before reaching out, and why it's important to pay a professional. She shares her step-by-step process to get the best results on how to come up with ideas and organize them, the essential things to take into consideration when getting things ready, such as clothing and poses, basically, everything you need to know and to prepare before and during the photoshoot. She also gives ideas on the props you might need, her top advice for first-timers, and her opinion on how having a brand photoshoot can help you stand out and grow. Check this episode to learn about Defining your Brand Identity! WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn

Aug 18, 2020 • 28min
010 DesIGn Live - Divine Feminine vs. Masculine Money Mindset with Alejandra Crisafulli
In this week's episode, we have the fantastic Alejandra Crisafulli, an award-winning master coach, and speaker. Her biz is called the Baller Coach. She offers coaching for both life and business coaching to women entrepreneurs who are scaling to 7-8 figures. They've talked about the difference between the divine feminine and masculine energy when it comes to money mindset and how each of them has its place to make things work smoothly. How do you notice it, observe it, and act on it. She also shares tips on how to deal with wavering, how to heal rather than deal with your inner conversation, and the main points we need to have in mind to be able to make that switch into scaling to 7-8 figures business. WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Facebook Page Instagram Tik Tok Pinterest YouTube LinkedIn


