The Logistics of Logistics

Kara Brown and Joe Lynch discuss the revenue engine. Kara is the Founder and CRO of LeadCoverage, the premier B2B marketing and PR firm dedicated to helping logistics companies increase lead generation through targeted marketing strategies and media coverage. About Kara Brown A prominent thought leader in B2B go-to-market strategy, Kara Smith Brown is CEO of LeadCoverage, the pioneering consultancy transforming approaches to PR, demand generation and marketing across the supply chain, heavy industrial, and tech sectors. Her successful corporate career started at Echo Global Logistics where she played a key role in its ascent to a market leader and celebrated IPO in 2009. In 2017 Kara leveraged her prior corporate experience to launch LeadCoverage, a strategy consultancy addressing all elements of the B2B sales conversion cycle for supply chain companies. Today LeadCoverage is an Inc. 5000 company and continues to grow. Kara’s new book "The Revenue Engine" offers readers a guide to effective revenue-generating strategies. The book goes beyond theoretical concepts and serves as a playbook for crafting data-driven go-to-market strategies. These principles mirror the philosophy Kara has embodied and advocated throughout her career. Kara's achievements extend beyond her corporate success. She is an advocate for diverse emerging leaders. She has been named a “Top Women in Marketing” by PR Daily and her influence shapes future entrepreneurs through her many advisory roles as well as board membership in the Entrepreneur's Organization Atlanta chapter and LaunchPad2x. She is an Ironman triathlete and lives in Atlanta with her husband and two girls. About LeadCoverage LeadCoverage is the premier supply chain go-to-market consulting group, dedicated to driving revenue growth for their clients. Company specializes in crafting GTM strategies that are grounded in data-backed insights and sophisticated mathematical models. Their proven expertise transforms businesses into market leaders, ensuring they stay ahead of the competition and achieve sustained success. LeadCoverage’s headquarters is located in the beautiful Coda building in Midtown Atlanta, adjacent to the Georgia Tech campus. This particular corridor — "Supply Chain Square” — also includes cloud warehousing company Stord, supply chain intelligence company Verusen, as well as the Georgia Tech Supply Chain & Logistics Institute. For more information about LeadCoverage and its suite of supply chain, manufacturing, andlogistics-focused marketing, public relations, and analyst  relations services, please visit LeadCoverage’s website. The Revenue Engine: Fueling a B2B High Octane Pipeline by Kara Smith Brown Unlock the secrets to B2B go-to-market success with Kara Smith Brown's transformative book, The Revenue Engine. This is your roadmap to building a powerful revenue engine: Share Good News: Build relationships and keep conversations alive with compelling stories and data insights. Track Interest: Identify opportunities and guide prospects through your pipeline effectively. Follow Up Consistently: Convert leads into loyal customers with proactive engagement. Packed with real-world case studies and actionable strategies, this playbook is essential for both seasoned professionals and newcomers. CEOs and leadership teams will gain insights on leveraging data and measuring success through pipeline volume, velocity, and value―empowering informed decisions. Say goodbye to random acts of marketing and embrace a structured approach that delivers measurable results and secures your place at the executive table. Elevate your marketing game and drive your business forward! Kara has written a book titled "The Revenue Engine: Fueling a B2B High Octane Pipeline." Pre-order Kara's book on Amazon here: https://a.co/d/geq5TDn To receive a free book, fill out this form and Kara will send you one in the mail: The Revenue Engine | Kara Smith Brown Key Takeaways: The Revenue Engine Kara Smith Brown and Joe Lynch discuss Kara's new book "The Revenue Engine: Fueling a B2B High Octane Pipeline" and some of the strategies outlined in the book including: Ideal customer profile Executive thought leadership Intent data tools Sales partnerships LeadCoverage is the premier logistics and supply chain go-to-market consulting group, dedicated to driving revenue growth for their clients. Below are the services and results LeadCoverage clients receive: Marketing Automation Streamlined Processes: Automate repetitive tasks to save time and reduce errors. Targeted Campaigns: Reach your ideal audience with personalized messages. Data-Driven Insights: Gain valuable insights into your marketing efforts. Revenue Operations Aligned Teams: Create a cohesive approach across sales, marketing, and customer service. Optimized Processes: Streamline your revenue generation process for maximum efficiency. Data-Driven Decision Making: Make informed decisions based on real-time data. Public Relations Measurable ROI: Track the tangible results of your PR efforts. Thought Leadership: Establish your brand as an industry expert. Media Relations: Secure high-quality media placements to increase visibility. Paid Media Ads Targeted Reach: Connect with your ideal customers on the platforms they use. Measurable Results: Track the performance of your campaigns and optimize for better outcomes. Brand Awareness: Increase your brand's visibility and reach a wider audience. Timestamps (00:00:02) The Revenue Engine (00:00:21) Introducing Kara Smith Brown (00:01:32) Ideal Customer Profile (00:02:18) Account-Based Marketing and Intent Data (00:05:50) Go-to-Market vs Marketing (00:10:49) The Revenue Engine Book (00:12:44) Kara Wagner's Background (00:16:28) Global Clients and ODW Logistics (00:19:21) Thought Leadership Strategy (00:25:43) HubSpot Diamond Shop (00:27:31) Writing "The Revenue Engine" Book (00:32:41) Book Release Date and Data-Driven Go-to-Market (00:36:47) Intent Data Tools (00:42:07) Partnership Strategy (00:45:38) Ideal Customer Profile Focus (00:48:46) Three Go-to-Market Strategies Recap (00:49:50) Measuring Success with Volume, Velocity, and Value (00:53:25) Intent Data in Supply Chain (00:59:00) Podcast Outro Learn More About The Revenue Engine Kara Brown | LinkedIn LeadCoverage | LinkedIn LeadCoverage Lead Gen for Logistics with Kara Brown | The Logistics of Logistics LeadCoverage Ranks on Inc. 5000 List for Third Consecutive The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Kary Jablonski and Joe Lynch discuss how to level up your freight brokerage. Kary is the CEO of Trucker Tools, the leading carrier relationship management platform that helps brokers grow their carrier network, book loads digitally, track freight, and build enduring relationships with carriers to drive reuse. About Kary Jablonski Kary Jablonski is Trucker Tools’ CEO and is passionate about building great teams that underpin any successful business. Prior to Trucker Tools, she advanced through operations, logistics, and strategic planning roles with Uber in the U.S. and internationally and worked as a consultant with Deloitte. She currently lives in Chicago and enjoys anything active, especially running, pickleball, and basketball. She holds a BA from Georgetown University and an MBA from Northwestern University. About Trucker Tools Trucker Tools is the leading carrier relationship management platform that helps brokers grow their carrier network, book loads digitally, track freight, and build enduring relationships with carriers to drive reuse. Brokers access carriers through the Trucker Tools app, which has been downloaded 2 million times in North America and offers drivers tools for life on the road, including a fuel optimizer, document scanner, and leading digital marketplace. Brokerages using Trucker Tools digitize tribal knowledge and manual operations, build strong and lasting carrier relationships, and have industry leading visibility into active shipments. Key Takeaways: Level Up Your Freight Brokerage In the podcast interview, Kary explains the services that Trucker Tools provides to carriers, brokers, and shippers. Trucker Tools provides load visibility, predictive freight matching, and trip planning solutions for the transportation industry. Trucker Tools provides the following solutions for freight brokers/3PLs Load tracking tool that provides increased load visibility, fewer check calls, and increased operational efficiency. Book It Now, a fully automated tool that enables brokers to eliminate manual steps, improve tracking and move from manual to digital. Broker Advantage, a white label interface that provides brokers with visibility to a larger carrier network, a superior carrier experience, and a portal specifically branded to the broker’s individual specifications. Driver Loyalty Program that rewards drivers for performing specific actions within the Trucker Tools app (increasing visibility and operational efficiency). Trucker Tools provides the following solutions for owner operators/carriers Trucker Tools app that enables tracking/tracing along with tools and resources that make life on the road simpler and easier. Digital freight matching – easily find and book the right freight. Book It Now, which enables carriers to easily book freight with trusted brokers – less hassle, less haggling, and more driving. Tracking and tracing made easy using the Trucker Tools app or ELD integration Driver Loyalty Program that rewards drivers for performing specific actions within the Trucker Tools app. Learn More About Trucker Tools Trucker Tools with Kary Jablonski | The Logistics of Logistics Kary’s LinkedIn Trucker Tools on LinkedIn Trucker Tools Trucker Tools for Brokers Trucker Tools for Carriers Trucker Tools just made finding middle ground easier for brokers, carriers The #1 Capacity Tool for Freight Brokers Avoid Death by Excel: How Trucker Tools Can Automate Broker and 3PL Operations of All Sizes Driver Loyalty Program Announcement The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Rishi Mehra and Joe Lynch discuss the transformative power of mapping. Rishi is Sector VP & General Manager of Trimble's Maps, there, he is responsible for its growth by delivering the locations services, routing, optimization and navigation solutions while building out Trimble's vision of the Trimble Transportation Cloud. About Rishi Mehra With over 25 years of experience in the transportation and mapping industry, Rishi Mehra has a proven track-record of managing global clients, product strategy and innovation, and driving strategic initiatives that deliver sustained revenue and value. He has successfully executed new business models, designed framework for long-term strategic partnerships, and led cross-functional teams across engineering, sales, and operations. He is passionate about solving complex problems, building products that make a difference, and empowering my team to achieve excellence. About Trimble Transportation Trimble Transportation provides fleets with solutions to create a fully integrated supply chain. With an intelligent ecosystem of products and services, Trimble Transportation enables customers to embrace the rapid technological evolution of the industry and connect all aspects of transportation and logistics — trucks, drivers, back office, freight and assets. Trimble Transportation delivers an open, scalable platform to help customers make more informed decisions and maximize performance, visibility and safety. Key Takeaways: The Transformative Power of Mapping Rishi Mehra and Joe Lynch discuss the transformative power of mapping and the advantages that Trimble customers gain from using Trimble Transportation Mapping Technology: Enhanced Safety: Trimble's mapping technology helps identify safe parking areas, especially for women truck drivers, reducing their risk of exposure to unsafe situations. Improved Driver Well-being: By providing safe and comfortable sleep environments, Trimble's mapping technology contributes to the overall well-being and safety of truck drivers. Increased Efficiency: Through features like predicting turnaround times, avoiding detention, and reducing deadhead miles, Trimble's mapping technology helps carriers optimize their operations and improve efficiency. Fair Driver Pay: PcMiler, a component of Trimble's solutions, provides industry-standard mileage calculations, ensuring fair compensation for drivers. Optimized Routes: Trimble's mapping technology integrates with navigation solutions, helping drivers plan efficient and compliant routes. Fraud Prevention: Trimble's connected ecosystem helps prevent freight fraud, protecting carriers from financial losses. Enhanced Cybersecurity: Trimble offers cybersecurity solutions to help carriers protect their systems from threats like ransomware, ensuring the security of their data and operations. Timestamps (00:00:02) The Transformative Power of Mapping (00:01:11) Conference Theme (00:03:52) Partnership with Parade (00:05:30) Trimble's Business (00:08:27) Acquisition Culture (00:09:46) The Future of Mobility (00:10:40) Driver's Life (00:16:00) Transformative Power of Mapping (00:19:37) Women in the Business (00:21:16) Importance of Mapping (00:22:17) Mapping Technology Benefits (00:24:03) Real-time Mapping (00:31:05) Cybersecurity Upgrade (00:33:27) Growth, Compliance, Efficiency, Safety Learn More About The Transformative Power of Mapping Rishi Mehra | Linkedin Trimble Transportation | Linkedin Trimble Transportation Trimble & Platform Science: The Future of Telematics with Rob Painter and Jack Kennedy | The Logistics of Logistics Revolutionizing the Road: Trimble's Tech Solutions with Kelly Williams | The Logistics of Logistics Technology that Matters with Michael Kornhauser | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Michael Kornhauser and Joe Lynch discuss technology that matters. Michael is Sector Vice President of Trimble, a global technology company that provides hardware, software, and services to improve efficiency and productivity in industries like construction, agriculture, and transportation. About Michael Kornhauser Michael Kornhauser is Sector Vice President of Trimble Transportation, where he is responsible for all three divisions of the company: Enterprise, Maps and Mobility. With more than 20 years in various leadership roles, Michael has proven to be an astute and dynamic leader with deep industry understanding and passion for delivering superior customer value. Michael, along with Dan Popkin, established the European operations and development of the successful CoPilot business and guided the ALK Technologies business integration into Trimble. Under his leadership, the Maps brands have become highly recognized and respected throughout the North American trucking and rail industries. He studied at Trinity College, where he received a research grant from NASA and graduated with a Bachelor of Science degree in computer engineering. About Trimble Transportation Trimble Transportation provides fleets with solutions to create a fully integrated supply chain. With an intelligent ecosystem of products and services, Trimble Transportation enables customers to embrace the rapid technological evolution of the industry and connect all aspects of transportation and logistics — trucks, drivers, back office, freight and assets. Trimble Transportation delivers an open, scalable platform to help customers make more informed decisions and maximize performance, visibility and safety. Key Takeaways: Technology that Matters At the Trimble Insight Conference, Michael Kornhauser and Joe Lynch discussed the critical role of technology in the transportation industry, as provided by Trimble Transportation. Integrated Solutions for Seamless Supply Chain Operations: Trimble offers a comprehensive suite of technology solutions that work together to streamline transportation operations and improve efficiency throughout the supply chain. Focus on Customer Choice and Flexibility: Trimble recognizes the importance of customer flexibility and allows for integration with systems from competitors and partners. This gives transportation companies more options and control over their technology stack. Transforming Transportation Workflows: Trimble Insight is a key platform that focuses on transforming transportation workflows through connected solutions, enabling better data-driven decision making and operational efficiency. Core Technologies for Transportation: The conversation highlighted the importance of key technologies like telematics, navigation, electronic logging devices, compliance tools, and supply chain visibility in improving transportation operations. Extensive Customer Base and Market Leadership: Trimble works with a significant portion of the top carriers in the industry, demonstrating their market leadership and the value their solutions bring to transportation businesses. Growth, Compliance, Safety, Efficiency, and Cybersecurity as Key Focus Areas: Trimble's solutions address the critical areas of growth, compliance, safety, efficiency, and cybersecurity, providing comprehensive support to transportation companies. Enhanced Visibility and Customer Service: Integrated visibility solutions within existing workflows enable transportation companies to provide better service to their customers and drive growth. Prioritizing Safety and Cybersecurity: Safety is a crucial aspect of transportation, and Trimble offers solutions like Copilot navigation warnings and truck-safe driving promotion to enhance safety. Cybersecurity is also a major concern, and Trimble emphasizes a comprehensive defense approach to protect transportation software. Timestamps (00:00:02) Technology that Matters (00:00:18) Integration in Transportation Technology (00:01:49) Trimble Insight Conference (00:04:04) Telematics Technology (00:05:34) Transporion Acquisition (00:09:11) Integrating Features into Workflows (00:10:41) Trimble's Transportation Business (00:12:57) Platform Science Acquisition (00:15:10) Customer Needs and Partnership (00:18:13) Ecosystem and Customer Service (00:19:33) New Applications and Products (00:24:15) Safety and Efficiency (00:26:29) Cybersecurity in the Industry (00:31:25) Conclusion Learn More About Technology that Matters Michael Kornhauser | Linkedin Trimble Transportation | Linkedin Trimble Transportation Trimble & Platform Science: The Future of Telematics with Rob Painter and Jack Kennedy | The Logistics of Logistics Revolutionizing the Road: Trimble's Tech Solutions with Kelly Williams | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Rob Painter, Jack Kennedy, and Joe Lynch discuss Trimble & Platform Science: The Future of Telematics. Rob Painter is President and CEO of Trimble, a global technology company that provides hardware, software, and services to improve efficiency and productivity in industries like construction, agriculture, and transportation. Jack Kennedy is the Co-founder and CEO of Platform Science, a connected vehicle platform that provides software and hardware solutions to help commercial fleets improve efficiency, safety, and compliance. About Rob Painter Rob Painter became Trimble's President and Chief Executive Officer in January 2020. From 2016 through 2019, he served as the Company's Chief Financial Officer. Joining the Company in 2006, Painter held a variety of leadership positions, including corporate development, corporate strategy, general manager of Construction Services, general manager of the Intelligent Construction Tools international joint venture, and vice president of Trimble Buildings construction software. In August 2023, he was appointed to serve on the Synopsys Board of Directors. Painter holds a bachelor's degree in finance from West Virginia University and an MBA from Harvard University. About Jack Kennedy Jack Kennedy is an established leader of teams, companies, and industries going through periods of great disruption and uncertainty. Jack is the CEO and Co-founder of Platform Science. Platform Science is creating the future of transportation technology. The company has developed premium fleet enterprise solutions, as well as Virtual Vehicle, a revolutionary open connected vehicle application platform, developed in collaboration with leading OEMs Daimler Truck North America, Navistar, PACCAR, and others. Platform Science has twice been ranked #2 in the FreightTech 25 Awards by industry news leader FreightWaves and was named by Fast Company as one of the World's Most Innovative Companies. Before founding Platform Science, Jack served as president of Qualcomm Enterprise Services. Prior to Qualcomm, Jack spent four years at News Corp where he held several executive leadership roles there, including Executive Vice President of News Corp Digital Media, Executive Vice President of Fox Interactive Media, and Senior Vice President of Fox Network Group. Jack helped lead the digital transition of News Corp from a traditional media company into a “digital-first” organization, was responsible for a $2B+ portfolio of over two dozen digital assets, and was part of the joint Fox/NBC Universal team that created the joint venture now known as “Hulu.” Jack retired as a Commander in the U.S. Navy Reserves in 2016, after serving as a founding team member of DiUX, the Department of Defense’s Silicon Valley presence. He was deployed to Iraq in 2006 and 1990, and Panama in 1991. He served tours in Washington D.C., serving on the staff of U.S. Senator John McCain; the Aide de Camp to the vice chairman of the Joint Chiefs of Staff; and was a naval aviator in the first Gulf War. Jack holds a B.S. in Economics from the United States Naval Academy and an MBA from Harvard Business School. He was a Legis Fellow of the Brookings Institution and is named on over 40 patents. About Trimble Transportation Trimble Transportation provides fleets with solutions to create a fully integrated supply chain. With an intelligent ecosystem of products and services, Trimble Transportation enables customers to embrace the rapid technological evolution of the industry and connect all aspects of transportation and logistics — trucks, drivers, back office, freight and assets. Trimble Transportation delivers an open, scalable platform to help customers make more informed decisions and maximize performance, visibility and safety. About Platform Science Since 2015, Platform Science has connected fleets across the nation with the tools they need to take control of their technology. As part of their ongoing mission to transform transportation, Platform Science has made it easy for fleets to develop, deploy, and manage their commercial vehicles’ mobile devices and applications on a single platform. Through their partnerships with industry leaders at every stage of the supply chain, they empower fleets with endless opportunities to innovate and create solutions that evolve as their businesses grow. Learn More About Trimble & Platform Science: The Future of Telematics Trimble Transportation | Linkedin Trimble Transportation Platform Science | Linkedin Platform Science Revolutionizing the Road: Trimble's Tech Solutions with Kelly Williams | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Demo Perez and Joe Lynch discuss Panama: the logistics engine of Latin America. Demo is a Founding Partner and Chief Commercial Officer of IPL Group, a Panama based 3PL that helps companies expand their business into the Latin American market by simplifying order fulfillment and regional distribution. About Demostenes (DEMO) Perez   With over 20 years of experience, Demostenes Perez is a seasoned executive in Latin America's supply chain landscape. As a visionary leader, he specializes in creating growth opportunities by designing innovative logistics solutions that enhance efficiency, safety, and market access across the region. Key Areas of Expertise: Regional warehousing, fulfillment, and distribution Value-added services and light manufacturing Business development and strategic management Government affairs, trade consulting, and business advisory As the Founding Partner and Chief Commercial Officer of IPL Group, Mr. Perez has established a strong leadership presence in the logistics industry. His hands-on approach and strategic mindset have led to the successful execution of numerous regional distribution projects for global corporations, cementing his role as a key influencer in the field. Mr. Perez's commitment to the industry extends to active roles on the board of the Council of Supply Chain Management Professionals (CSCMP) and as President of the Board of Directors of GS1 Panama. He is also a passionate advocate for education, collaborating with leading U.S. universities to advance supply chain knowledge and practices in Latin America. About IPL Group IPL Group helps global firms expand their business into the Latin American market. IPL Group is based in Panama, which is the go-to country for companies that want to expand into the huge, fast-growing Latin American market. IPL Group specializes in Latin American warehousing and distribution. IPL offers a wide array of value-added services that help customers comply with the rules and regulations of the different countries in the LATAM region as well as special needs from distributors, retailers, and individual customers. IPL Group is also a full-service freight brokerage and freight forwarder. Key Takeaways: Panama: The Logistics Engine of Latin America Panama acts as a logistics hub for distributing goods across Latin America. The Latin American (LATAM) region requires localized expertise to navigate varying regulations, trade agreements, cultural differences, and customer requirements for efficient distribution, bundling, and compliance. Panama offers significant cost advantages over Miami for logistics operations, particularly in real estate and labor costs, while serving the Americas region effectively due to its strategic location. Panama’s history as a distribution and shipping center dates back to the Spanish colonization, leading to the construction of the Panama Canal, a vital global maritime trade route. Panama’s strategic location and efficient logistics capabilities offer advantages for US companies distributing products across Latin America, enabling faster delivery, lower costs, and increased market share. Centralized inventory with local distribution in Latin America maximizes flexibility and minimizes risk due to the complexity of these markets. The Chips Act aims to nearshore semiconductor chip manufacturing and related industries to the region, including Mexico, Panama, and Costa Rica, to increase regional supply chain resilience. Complex trade relationships and tariffs in Latin America require specialized expertise for market access and distribution logistics. Panama serves as the logistics engine of Latin America, with partners essential for nearshoring supply chains and leveraging Panama’s platform to serve the region with its benefits. Timestamps (00:00:02) Panama: The Logistics Engine of Latin America (00:03:02) Differing Regulations across Countries (00:05:41) Venezuela's Market Decline (00:07:38) Cost Advantages of Panama over Miami (00:09:49) Panama's History as a Distribution Center (00:16:36) Importance of Panama Canal for Global Trade (00:22:37) U.S. Relationship with Panama (00:27:21) Panama's Efficiency for Latin American Distribution (00:33:38) Flexibility with Realized Inventory (00:37:36) CHIPS Act and Panama's Logistics Focus (00:42:36) Streamlining Trade Relationships in Latin America (00:44:42) CSCMP Board Member Role (00:46:21) CSCMP Edge 2024 Conference (00:48:17) Panama as a Logistics Partner for Near-shoring Learn More About Panama: The Logistics Engine of Latin America Demo Perez | Linkedin IPL Group | Linkedin IPL Group 7 Reasons Panama is the Latin American Supply Chain Capital with Demo Perez | The Logistics of Logistics 5 Challenges to Expanding into Latin America with Demo Perez | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Barry Aumiller and Joe Lynch discuss building a high-performance carrier network. Barry is the Founder of Bear Ventures, a transportation advisory that helps shippers develop high-performance carrier networks. About Barry Aumiller Barry Aumiller's 18-year transportation journey began as an intern at North America's largest refrigerated trucking company. There, he navigated the complexities of the fuel desk, advising drivers nationwide on Comdata issues, optimizing purchase orders, and leveraging tax advantages. He earned dual bachelor’s degrees in business management and logistics and supply chain management from Missouri State University. Ascending through the ranks, Barry assumed the role of mid-shift fleet manager, orchestrating reefer teams across the country in a fast-paced environment. Here, he tackled challenges, ensuring driver satisfaction and company profitability remained paramount. Following this tenure, Barry returned to his St Louis, MO roots, joining a transportation company with a century-old legacy. Over nine years, Barry progressed from a broker on enterprise accounts to various managerial roles, culminating in a multifaceted position. Excelling as an inside sales manager, account manager, and mentor, he led a broker team to achieve a monumental revenue goal of $40 million. For the subsequent six years, Barry ascended to the ranks of Director and Vice President within prominent trucking companies and intermodal marketing firms. In these roles, he spearheaded initiatives to foster new revenue streams and cultivate business development opportunities, leaving an indelible mark on the industry. About Bear Ventures Bear Ventures specializes in crafting asset-based logistics solutions that resonate with the diverse needs of shipper who are Fortune 500 companies to mom and pop manufacturers. They employ strategic sales campaigns for medium to large asset-based carriers then implement customer contract freight to deliver workable solutions that propel businesses forward. With a rich background in transportation and trucking, honed in by leading four pivotal business development roles, the journey has been as rewarding as it has been challenging. Barry Aumiller's approach hinges on an unwavering commitment to trucking efficiency and customer satisfaction. This dedication has cultivated a culture of excellence and integrity, enabling asset freight networks that optimize profitability while streamlining service delivery. This fusion of talent, technology, standard operating procedures, the right equipment, innovation, collaboration, and strategic foresight continues to drive growth and value for asset-based carriers and shipper partnerships for the long haul. Key Takeaways: Building a High-Performance Carrier Network Barry Aumiller and Joe Lynch offer insights on building strong carrier networks. Key factors include: Alignment: Ensure carriers' routes align with shippers' needs. Financial stability: Verify carriers' resources. Expertise: Identify specialized carriers. Compatibility: Match carriers with shippers and their systems. Equipment: Select carriers with the right equipment. Efficiency: Prioritize on-time performance and efficient operations. Growth: Ensure carriers can handle future growth. Willingness: Assess carriers' adaptability. Cultural fit is crucial. Build relationships through in-person meetings, casual interactions, and regular communication. Successful logistics companies prioritize people and culture. Hire talented leaders, maintain stability, and create a positive work environment. For shippers, strong relationships are essential. Focus on timely payments, efficient processes, long-term partnerships, and a positive reputation. Enterprise shippers need vetted carriers with a strong service footprint, lane synergies, financial stability, specialization, compatible technology, right equipment, drop-and-hook capacity, operational excellence, strong talent, and cultural fit. Timestamps (00:00:02) Building a High-Performance Carrier Network (00:00:21) Barry Aumiller and Bear Ventures (00:00:49) Not a Freight Broker, Representing Carriers (00:03:50) Barry's Background (00:04:40) Career Highlights (00:06:34) Working with Enterprise Shippers (00:07:57) Building a High-Performance Carrier Network (00:09:06) Enterprise Freight and Drop Trailer Programs (00:10:41) Carrier Synergies (00:16:27) Technology Integration (00:18:14) Drop and Hook vs Live Load (00:21:27) Service Footprint and On-Time Delivery (00:24:53) Carrier Leadership and Culture (00:27:16) Shipper Readiness and Operational Excellence (00:28:12) Matching Carriers and Shippers (00:29:12) Communication and Relationships (00:31:54) Carrier Specialization and Cultural Fit (00:33:15) Competitive Pricing and Scaling (00:34:35) Upcoming Conferences (00:35:52) Podcast Outro Learn More About Building a High-Performance Carrier Network Barry Aumiller | Linkedin Bear Ventures | Linkedin Bear Ventures Freight Executive Insights with Barry Aumiller, Founder of Bear Ventures The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Gaurav Khandelwal and Joe Lynch discuss cash flow boost: 3 way scheduling for reducing holding costs. Gaurav is the Founder and CEO of Velostics, a logistics Software-as-a-Service (SaaS) company specializing in unified scheduling of appointments, dock and yard management and digitizing the gate in/out process for shippers. Summary: Cash Flow Boost: 3 Way Scheduling for Reducing Holding Costs Velostics offers a comprehensive solution to streamline transportation and logistics operations. By optimizing dock appointments, integrating with existing systems, and providing user-friendly features, Velostics helps businesses reduce holding costs, improve cash flow, and enhance overall efficiency. The platform's data-driven insights and yard management capabilities further optimize operations and support informed decision-making. With Velostics, businesses can streamline their processes, reduce costs, and improve their bottom line. #UnifiedScheduling #EfficiencyOptimization #CashFlowImprovement About Gaurav Khandelwal Gaurav Khandelwal is the Founder and CEO of ChaiOne and Velostics, discovered his entrepreneurial spirit from his father, a tea blender in India. Inspired by his father’s journey, Gaurav pursued higher education in the U.S. and later worked in business transformation at a consulting firm. His breakthrough came in 2008 with the launch of the Apple AppStore, prompting him to focus on ChaiOne, which created digital solutions based on behavioral science, where he uses data-driven insights to revolutionize the industrial sectors. This experience uncovered his passion for logistics, culminating in the creation of Velostics, where he uses technology to automate & optimize logistics operations. Beyond business, Gaurav founded START, Houston’s first tech co-working space, and serves on the board of Magic Bus, a nonprofit alleviating poverty in India. Recognized by Houston Biz Journals' 40 under 40 and as an EY Entrepreneur of the Year finalist, Gaurav is committed & ready to disrupt the traditional way of doing logistics. About Velostics Velostics is a logistics Software-as-a-Service (SaaS) company specializing in unified scheduling of appointments, dock and yard management and digitizing the gate in/out process for shippers. Their platform also automates scheduling for logistics service providers between carriers, shippers and consignees via their industry-leading 3-way scheduling solution. Velostics has a proven track record of minimizing manual tasks, errors, delays and demurrage, and increasing operational efficiency and throughput. Key Takeaways: Cash Flow Boost: 3 Way Scheduling for Reducing Holding Costs Streamline operations: Velostics platform optimizes dock appointments, reducing holding costs and improving cash flow. Seamless integration: Velostics rapid deployment solution integrates with existing systems, streamlining the drop-and-hook process. User-centric design: Prioritizing user adoption, Velostics text-based messaging system ensures quick scheduling and notifications, leading to improved cash flow. Intelligent inventory management: Velostics automated scheduling process helps manage inventory and reduce carrying costs. Data-driven insights: Velostics platform provides valuable data analytics to optimize facility performance and improve operational efficiency. QR-code convenience: Velostics QR code-based check-in and multilingual support ensure efficient dock assignment and facility optimization. Yard management excellence: Velostics yard management system streamlines handoffs, improves efficiency, and boosts cash flow. Data-driven decision making: Leverage Velostics analytics and variable labor models to optimize operations and improve cash flow. Unified platform: Velostics three-way scheduling platform, integrated with TMS, WMS, and ERP systems, helps streamline operations and improve cash flow. Timestamps (00:00:01) Cash Flow Boost: 3 Way Scheduling for Reducing Holding Costs (00:02:34) Appointment vs dock scheduling (00:06:34) Unified integrated stack (00:07:41) Gaurav's background (00:13:35) Customer master and scheduling link (00:17:39) Inventory carrying costs (00:20:37) Outbound prepaid scheduling (00:26:29) Inbound collect scheduling (00:30:05) Opening platform for brokers and trucking companies (00:34:32) Three ways for scheduling (00:41:37) Selling to shippers currently (00:43:30) Data insights but not selling data (00:44:31) Operations leaders want data (00:46:28) Yard management and analytics (00:47:46) Labor shortage opportunity (00:50:58) Adoption outside US (00:52:49) Introducing three-way scheduling (00:54:14) Upcoming conferences Learn More About Cash Flow Boost: 3 Way Scheduling for Reducing Holding Costs Gaurav Khandelwal | Linkedin Velostics | Linkedin Velostics Schedule a Demo Beyond the Yard: How Velostics Streamlines Scheduling with Gaurav Khandelwal | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Martin Lew and Joe Lynch discuss beyond the tracks: the next frontier of American rail. Martin is CEO at Commtrex, a tech-enabled rail logistics provider with a team of experienced rail professionals, an extensive network of partners, and a best-in-class technology platform that simplifies the movement of freight and creates a competitive advantage.  About Martin Lew Martin Lew is the Founder and Chief Executive Officer of Commtrex, the largest tech-enabled logistics platform in North America (US, Canada, and Mexico) for shippers to directly connect with railroads, transloaders, storage facilities, lessors, rail service providers, warehouses, and industry data. Under Lew’s leadership, Commtrex has been named to the Freightwaves FreightTech 100 and has established partnerships with all seven class 1 railroads. Prior to Commtrex, Mr. Lew was the Head of Global Sales and Origination for Mabanaft Coal Trading, Vice President and Head of Origination for J.P.Morgan’s Coal and Environmental Markets Group, Associate for the North American Coal and Emissions Trading Desk at Bear Stearns, and CEO of Equate Systems. Mr. Lew holds a Juris Doctorate from Boston College Law School, and a Bachelor of Arts Degree with majors in Communications and Political Science from the University of Southern California. About Commtrex Commtrex simplifies the movement of freight by rail with a tech-enabled platform that connects a network of reputable railroads, transloaders, lessors, and other rail service providers across the US, Canada, and Mexico. Commtrex’s data-driven approach provides the rail and transload industry with visibility and connectivity that significantly accelerates the amount of time it takes for shippers to procure the services needed to manage their freight by rail. With a community of 4,000+ active members, including over 1,900 shippers, and partnerships with all six Class I Railroads, Commtrex stands at the forefront of the industry. Discover more at www.commtrex.com. Key Takeaways: Beyond the Tracks: The Next Frontier of American Rail Rail freight industry is exploring innovations like longer trains, digitization, cleaner energy, and inland terminals to enhance efficiency and sustainability. Rail transportation is suitable for high-volume freight over long distances, typically 500-600 miles or more, with a minimum volume equivalent to four to eight truckloads. Railroads move freight in two primary components: intermodal (containers on flatcars) and carload/merchandise commodities. Rail transportation enables efficient, low-carbon freight movement, reducing emissions by 75% compared to trucking. Trucking goods by rail instead of road has sustainability advantages and helps address the shortage of long-haul truck drivers. Commtrex is a platform connecting rail shippers with service providers across the US, Canada, and Mexico, providing visibility and facilitating communication. Short-line railroads transport freight from Class 1 railroads to the final destination, often using transloading facilities for last-mile delivery. The freight visibility platform Commtrex assists shippers in locating facilities and services required for rail transportation. Rail freight provides cost savings, sustainability benefits, and supply chain diversification/flexibility for shippers moving commodities or bulk goods. Commtrex connect shippers, logistics providers, railroads, facilitating rail freight growth to support nearshoring and environmental goals. Timestamps (00:00:02) Beyond the Tracks: The Next Frontier of American Rail (00:00:35) Commtrex Platform (00:02:10) Rail Fit and Economics (00:03:07) Martin's Background (00:12:28) Rail Freight Movement (00:18:00) Houston Rail Hub (00:21:50) Freight Movement by Rail (00:24:40) Commtrex Marketplace (00:30:32) Visibility for Shippers (00:33:18) Short Line Railroads (00:34:36) Commtrex Search Visibility (00:40:45) Educating Freight Brokers (00:46:00) Rail as an Option (00:50:17) Podcast Promotion Learn More About Beyond the Tracks: The Next Frontier of American Rail Martin Lew | Linkedin Commtrex | Linkedin Commtrex Everything in Logistics Let's Talk Supply Chain Freightwaves (People Speaking Rail) The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Felipe Capella and Joe Lynch discuss a decade of Loadsmart: a look back to move forward. Felipe is Co-founder and CEO of Loadsmart, where they provide logistics solutions powered by industry experts and next-gen technology that lower costs, increase efficiency, and digitize transportation. About Felipe Capella Felipe Capella Co-founder and CEO of Loadsmart, a leading digital freight technology company. Previously advised companies on corporate strategy and M&A in Brazil and New York for 8 years. Joined the Inter-American Development Bank in Washington to advise on sovereign guaranteed development projects for Latin American countries. Founded, developed and launched an online contest startup. Co-founded Loadsmart to help build a revolutionary product. Felipe holds Master degrees from the University of Pennsylvania (valedictorian), from Universidad Francisco de Vitoria (Spain – full scholarship) and an MBA from Fundacao Getulio Vargas (Brazil). He taught Enterprise Recovery and Restructuring for senior students during 2 years at the Federal University of Santa Catarina at age 25, where he was granted a Professorship Honor from the students. Passed the Brazilian Bar Exam among the top 6% and the New York Bar Exam among the Top 3%, working for one of the Top 5 most prestigious law firms in the United States. About Loadsmart Loadsmart offers logistics solutions powered by industry experts and next-gen technology that lower costs, increase efficiency, and digitize transportation. From Planning, Optimization, and Execution to Gate, Yard, and Dock solutions, ending with Audit & Pay capabilities, we deploy the best mix of services and technology to empower your business to move more with less. For more information, please visit. Key Takeaways: A Decade of Loadsmart: A Look Back to Move Forward Felipe Capella and Joe Lynch discus the A Decade of Loadsmart: A Look Back to Move Forward Loadsmart is transforming the logistics landscape by leveraging cutting-edge technology and industry expertise to deliver optimized, reliable, and transparent freight services and solutions. From digital freight brokerage and consultancy to software tools, they empower shippers, carriers, and warehouses to move more with less—increasing efficiency, reducing costs, and enhancing service quality. Capella's journey from law/finance to co-founding LoadSmart, leveraging technology in transportation. The best freight brokers including Loadsmart have evolved from just securing trucks to providing comprehensive logistics solutions. Challenges of traditional brokerage: headcount-heavy, high costs, lack of logistics talent. Technology enables value addition through reinvestment in tech, people, and shipper services. Enterprise, Mid-size, and small shippers benefit from scalable technology and customized logistics solutions. Loadsmart has launched FreightIntel AI: Their AI-powered platform that provides real-time data and insights. AI freight management analyzes data, provides ranked insights and recommendations. AI optimizes shipment consolidation, cost reduction, efficiency, and environmental impact. Shippers are increasingly concerned with cybersecurity and Loadsmart is leading the way with a comprehensive cybersecurity program for its customers and carrier partners. Loadsmart offers a comprehensive suite of logistics services designed to streamline the entire supply chain process. Their services can be categorized into three main areas: Assessment and Analysis Freight Planning and Forecasting: Loadsmart helps businesses predict future freight needs. Network Assessment and Optimization: They analyze existing logistics networks to identify inefficiencies. FreightIntel AI: Their AI-powered platform provides real-time data and insights. Rate Analysis and Benchmarking: Loadsmart helps clients compare freight rates. Planning and Execution Vendor Portal: A centralized platform for order initiation and management. Mode/Route Optimization: Determining the most efficient transportation methods and routes. Tracking & Visibility: Real-time monitoring of shipments. RFP and Mini-bids: Facilitating requests for proposals and mini-bids. Integration Hub: Connecting various systems for seamless data flow. Order Consolidation: Combining multiple orders into a single shipment. Real-time Carrier & Brokers Spot Bidding: Finding the best rates for spot shipments. Brokerage & Managed Transportation: Handling all aspects of freight transportation, including carrier sourcing and contract management. Gate, Yard, and Dock Computer Vision Asset Tracking: Using cameras to track assets within the yard. Driver Check-in/Out: Streamlining the driver check-in and check-out process. Dock Scheduling: Optimizing dock usage and reducing wait times. Yard Management: Managing the flow of trucks and equipment within the yard. Audit and Analytics Freight Audit: Verifying freight invoices for accuracy and identifying overcharges. Analytics and Data as a Service: Providing data-driven insights to support decision-making. Market Intelligence and Econometrics: Offering market analysis and economic forecasting. In essence, Loadsmart provides a holistic solution for logistics operations, combining advanced technology with expert services to help businesses improve efficiency, reduce costs, and enhance customer satisfaction. Learn More About A Decade of Loadsmart: A Look Back to Move Forward Felipe Capella | Linkedin Loadsmart | Linkedin Loadsmart Loadsmart | YouTube Channel Freight Intel AI  Beyond Cost Per Load with Felipe Capella | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube