

EyeCode Media
Christopher Wolfe, OD, FAAO, Dipl. ABO
Digging Deep into Optometry
Episodes
Mentioned books

Sep 8, 2025 • 1h 17min
The Chris Wolfe Podcast: Resilience and Reflection: Insights with Adam Wintz
In this engaging discussion, Chris and Adam Wintz reminisce about their past experiences, touching on topics such as their high school days, the impact of theater and music, and the challenges of adulthood. Adam shares his journey from being an estate planning attorney to becoming a public defender, highlighting his passion for helping those in need. The conversation also delves into personal growth, the importance of following one's heart, and the resilience required to navigate life's challenges. They reflect on the societal changes brought about by the pandemic and the significance of maintaining meaningful connections and open dialogues despite differing viewpoints.
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table!
questions@eyecode-education.com
https://coopervision.com/myopia-management
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth

Sep 4, 2025 • 56min
AWP: Beyond the Numbers: Coaching, Mindset, and Finding Alignment with Katie Lauver
Aaron welcomes back Katie Lauver, ABOC—industry leader, coach, and founder of Meadowood Wellness—for a conversation that goes far beyond analytics and optical sales. Katie shares her journey from GPN Technologies to launching her own coaching practice, where she helps women align mindset, health, and career. Together, Aaron and Katie unpack the power of identity, accountability, and personal branding, why success isn’t just about performance, and how coaching can unlock the next level of growth. A candid discussion on balancing numbers with soul alignment, celebrating small victories, and finding your unique “secret sauce.”
Connect with Katie:
Website: www.katielauvercoaching.com
Email: katie@katielauvercoaching.com
LinkedIn: https://www.linkedin.com/in/katielauver/
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questions@eyecode-education.com
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision

Aug 29, 2025 • 49min
AWP: AI, Innovation, and the Future of Patient Care with Dr. Masoud Nafey
Aaron sits down with Dr. Masoud Nafey, one of the keynote presenters at the Gateway Tour, presented by Vision Source, to explore how artificial intelligence is reshaping healthcare. They revisit key concepts from the Gateway Tour, including the difference between true AI and simple software, why the “win-win-win” approach matters for patients, providers, and businesses, and how optometrists can stay ahead by embracing technology without losing the irreplaceable human connection at the heart of care. If you’d like to dive deeper, join us at an upcoming Gateway Tour event.
Gateway Tour - gatewaytour.ai
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision

Aug 25, 2025 • 52min
The Chris Wolfe Podcast: Transforming Patient Care in Optometry
In this conversation, Dr. James Paulson discusses his journey in implementing a glaucoma protocol within his optometry practice. He shares insights on the importance of standard operating procedures, the impact of metrics on practice management, and the necessity of adapting to changes in billing and coding. The discussion highlights the significance of patient follow-up and care strategies, as well as the future direction of the practice, including the development of a dry eye protocol. Overall, the conversation emphasizes the need for continuous improvement in patient care and practice efficiency.
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table!
questions@eyecode-education.com
https://coopervision.com/myopia-management
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth

Aug 19, 2025 • 59min
BookNerds: To Sell is Human
In this lively episode of BookNerds, Kyle Klute, Dr. Brianna Rhue, and Dr. Aaron Werner dive into Daniel Pink’s To Sell is Human, exploring what it means to “sell” as healthcare professionals. They challenge the notion that sales is a dirty word and argue that every interaction—from patient care to team leadership—involves moving people. The trio discusses powerful takeaways around attunement, buoyancy, and clarity, along with practical frameworks for improving conversations, pitches, and influence in and out of the clinic. Plus, hear how Jungle Cruise, Dumb and Dumber, and AI tools like ChatGPT all tie in to the modern sales mindset.
🔗 Related Links:
• 📚 Buy Back Your Time – BookNerds Discussion
• 🧠 Daniel Pink’s Masterclass
• 🌐 Dan Martell’s Website
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect!
Follow and join the conversation! Instagram: @aaron_werner_vision

Aug 18, 2025 • 14min
The Chris Wolfe Podcast: Mastering Punctal Occlusion: Billing Insights
Join Chris Wolfe on EyeCode Media as he unpacks the intricacies of punctal occlusion, focusing on billing and documentation strategies. Discover how to navigate the challenges of providing top-notch patient care while ensuring proper compensation. This episode covers the use of modifiers, the importance of detailed documentation, and practical solutions to common billing issues. Tune in for expert insights that will empower eye care professionals to enhance their practice.
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table!
questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth EssilorLuxottica

Aug 14, 2025 • 1h 6min
BookNerds: How the Mighty Fall
In June's episode of BOOKNERDS, Kyle Klute, Brianna Rhue, and Aaron Werner dive into Jim Collins’ How the Mighty Fall. They explore the five stages of decline that can quietly destroy even the most successful businesses—and how doctors and practice owners can avoid them through discipline, alignment, and asking the right questions.
From the dangers of chasing every new opportunity to the subtle signs of cultural decay, this book club conversation is packed with honest reflections, practical takeaways, and some personal confessions from the hosts. Whether you’re riding high or feeling stuck, this episode will challenge you to think deeper about what makes your practice resilient—and what puts it at risk.
📘 Book discussed: How the Mighty Fall by Jim Collins
📖 July' book: To Sell is Human by Daniel Pink
📲 Join the BOOKNERDS WhatsApp group to read along with us!
📎 Jim Collins’ Concept Tools – Learn about the Flywheel and more
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect!
Follow and join the conversation! Instagram: @aaron_werner_vision

Aug 13, 2025 • 31min
AWP: Idealistic Supporter: Skyler Werner’s Working Genius Revealed
In this special Aaron Werner Podcast takeover, Sophie Thune returns to explore the Working Genius profile of Skyler Werner—lead technician at Werner Optometry and Aaron’s son. After a fun and insightful first episode exploring Dr. Warner’s genius type, this follow-up digs into Skyler’s unique pairing: Enablement + Wonder, the “Idealistic Supporter.”
Together, they discuss how Skyler helps implement new ideas in the clinic, the beauty (and burden) of the enablement genius, and how growing up in a legacy optometric practice shapes his sense of responsibility and pride. If you’re curious how the Working Genius model can empower your team, or you’re navigating a family business dynamic, this one’s for you.
👉 Plus: Learn how to bring this framework to your own practice culture with resources from Sophie and her team.
Resources and coaching info
- Practice Culture Builder
- Contact Sophie: Sophie@goodlifeeyecare.com, LinkedIN
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect!
Follow and join the conversation! Instagram: @aaron_werner_vision

Aug 11, 2025 • 21min
CWP: Navigating AI in Optometry: Purposeful Tech Adoption
Join Dr. Chris Wolfe as we delve into the role of AI in optometry practices. Discover insights from the Vision Source Gateway Tour, explore the balance between technology and human touch, and learn how to enhance patient care while embracing AI's potential. Tune in for actionable steps and thought-provoking discussions on the future of eye care
For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table!
questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth

Aug 7, 2025 • 60min
AWP: How Virtual Team Members Unlocked 78% Service Growth and 20 Extra Hours per Week
In this episode of The Aaron Werner Podcast, the team at Teem joins Aaron to share a compelling case study featuring Dr. Allen Chung and the transformative impact virtual assistants have had on his optometry practice. We unpack how Dr. Chung leveraged Teem’s support to drive a 38% increase in revenue over the course of a year—all while saving nearly 20 hours of clinical time each week.
If you’re a practice owner looking to grow without burning out, this conversation offers a firsthand look at how smart delegation and operational support can make a measurable difference.
Click Here to learn more about TEEM
To reach Dr Allen Chung: drchung@focaloptometry.com
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect!
Follow and join the conversation! Instagram: @aaron_werner_vision