The StoryBrand Podcast

Most people believe they fall into one of two categories when it comes to their leadership style: those who cast a vision for the company and those who get stuff done. The problem is -- a really good leader needs to do both. Bestselling author and CEO, Michael Hyatt, created a formula to help leaders become visionaries and now he's sharing it with you. In this episode, he's unpacking what it means to have a vision for your company, why it's important, and what you can do to become a vision-driven leader today.

What if the best leaders actually have more in common with drug addicts than anyone else? That's exactly what Michael Brody-Waite, author of Great Leaders Live Like Drug Addicts, shares in his conversation with Don. The truth is -- drug addicts and great leaders have the same super power. And if you can harness it, it'll advance your career. Discover what that superpower is and how to unlock it in today's episode.

After any crisis, there comes a time to rebuild. But it can be hard to know where to begin. On this episode, Joel Peterson is sharing foundational strategies for building a healthy business. He used these strategies to grow JetBlue Airways, and now you can apply them to your business. If you've been wondering how you're going to rebuild after the COVID-19 crisis is over, this episode is for you.

When the team at StoryBrand HQ realized everything was about to change, we jumped right into a plan that would help us survive these uncertain times. Now, we're sharing that plan with you. Join Don in his conversation with Doug Keim, the President of StoryBrand, as they unpack the 6-part checklist that will help your business survive this crisis and come back stronger than ever.

Winston Churchill was no stranger to leading during a crisis. He led his country through World War I, World War II, an economic crisis, and much more. And he has 9 things that made him an effective leader during those times. On this week's episode, author Stephen Mansfield is unpacking Churchill's 9 strategies for leading during a crisis. These nine practical tips will help you become the leader your team needs during this challenging time.

Don and J.J. give you three strategies to manage anxiety through the COVID-19 crisis. It's possible for your business to survive, and even thrive, after the dust settles -- but you have to know how to manage stress in the meantime. This week's episode will show you how.

The coronavirus is disrupting careers, lifestyles, and peoples' overall sense of calm. These are inevitably difficult times, and most business leaders are overwhelmed trying to decide what to do next. So we invited bestselling author and speaker, Jon Gordon, to the podcast to share strategies for managing stress. Even the most calm, assured people can freeze with anxiety in turbulent circumstances like these. This episode provides hope and practical tips that will help you -- and your business -- get through this.

Most business leaders have a surplus of great ideas, but get stuck at one crucial step -- implementation. When businesses don't implement their ideas, growth becomes impossible. In today's episode, Howard Partridge outlines ten proven principles that will help you get unstuck and actually deliver on your businesses' best ideas.

As a business leader, you have to take risks. But for most people, taking even the smallest risk can feel terrifying. This week's guest, Bruce Deel, has a different perspective altogether. He founded the incredible community service organization, City of Refuge, and he believes taking risks could be the key to finding your purpose. This paradigm-shifting episode will push you outside of your comfort zone. And who knows -- you might just feel a little braver after listening!

Workplace drama is why so many employees dread Monday mornings and struggle to work as a team. And unfortunately, nobody is immune to it. But what if conflict didn't have to be so stressful? What if it could actually lead to best-case-scenarios for everyone involved? Today's guest, Dr. Jennifer Goldman-Wetzler, believes it can. She's the author of Optimal Outcomes and today she's giving you her strategies for understanding, managing, and even negotiating conflict. After this episode, you won't have to worry about hard conversations at work anymore! Listen now!