

What I Know
Inc. Magazine
The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and--every so often--transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands.
Episodes
Mentioned books

Jun 1, 2020 • 45min
Julia Cheek: Don't Try to Fit Someone Else's Model
Julia Cheek, founder and CEO of Everlywell, talks to Christine Lagorio-Chafkin about being a first time entrepreneur, facing uncertainty and believing in your ideas even when no one else does.

May 25, 2020 • 40min
Deirdre Quinn: Making the Perfect Partner
On this episode, Deirdre Quinn talks about her partship with Shun Yen and Ida Siu, Lafayette 148's founding and how they are making it through the current economic crisis

May 18, 2020 • 45min
Nir Eyal: Eliminate Distractions
Nir Eyal, author of Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life, talks to Christine Lagorio-Chafkin about distraction.Subscribe to What I Know on Apple Podcasts, Spotify or wherever you listen.

May 11, 2020 • 47min
Scott Harrison: How to Use the Power of Storytelling
Scott Harrison is the founder and, therefore, chief fundraiser for Charity:Water. Charity: Water is a non-profit that has raised money for and executed more than 50,000 projects that have provided safe and clean drinking water to more than 11 million people. Christine Lagorio-Chafkin talks to Scott about how he uses storytelling, including his own compelling personal history, to grow his company.Subscribe to What I Know on Apple Podcasts, Spotify or wherever you listen.

May 4, 2020 • 37min
Rebecca Minkoff: Don't Wait to Change
In 2001, Rebecca’s career as a fashion designer and founder started, in some ways, by chance. She had been designing her own clothes on the side and one piece she had made was an altered version of the iconic “I Love NY” t-shirt. She sent that shirt to actress Jenna Elfman on September 9th, 2001. Elfman wore that shirt on The Tonight Show with Jay Leno two days after 9/11. Rebecca’s t-shirt would end up in the pages of magazines like Glamour, In Touch and Us Weekly. That was the catalyst for nearly two-decades of success in the world of fashion. Rebecca Minkoff's continued success is due, in large part, to her embracing change.Subscribe to What I Know on Apple Podcasts, Spotify or wherever you listen.

Apr 27, 2020 • 34min
Scott Kelly: Think Like an Engineer and Prepare for the Worst
Captain Scott Kelly is a retired NASA astronaut who spent almost a year on the International Space Station. Over four flights, he’s spent more than 500 days in space, and, while commanding the ISS, made the single longest space mission by an American. Host Christine Lagorio-Chafkin talks to Capt. Kelly about facing uncertainty and doing so while keeping your health and mental health in check while being socially isolated.

Apr 8, 2020 • 3min
Inc. Magazine Presents 'What I Know'
The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and --every so often -- transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands.


