

Greymatter
Greylock Partners
How do tech startups go from idea…to iconic? Greymatter’s weekly podcast features interviews with VCs, founders, and tech visionaries on everything from AI, marketplaces, and cybersecurity as well as company-building strategies like growth, finding product-market-fit, and recruiting top talent. Founders and VCs offer candid accounts of success, failure, and adaptation. Greymatter delivers practical insights mixed with the bold optimism that defines entrepreneurship.
Episodes
Mentioned books

Jan 12, 2017 • 31min
Dave Morin Fireside with Josh Elman | #ProductSF
Greylock's Josh Elman chats with Slow Ventures founder and partner Dave Morin about social networks, his experience building the Facebook platform, and learnings from his startup Path.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2016 • 32min
Pinterest CEO Ben Silbermann Fireside with Sarah Tavel | #ProductSF
At #ProductSF, Greylock's Sarah Tavel is joined by Pinterest co-founder Ben Silbermann to talk about the evolution of his roles as both CEO and product leader at a high growth company. Ben shares how thinks about distribution, hiring and scaling teams, and what makes a strong product manager.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2016 • 28min
James Currier on Unlearning What You Have Learned | #ProductSF
Growth expert and managing partner at NFX Guild James Currier teaches us, in the words of the wise master Yoda, to unlearn what we have learned about scaling a business. He provides eight counter-intuitive examples for ways to think about growing and developing an early product.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2016 • 23min
dScout CEO Michael Winnick on Modern Research and How We Live Now | #ProductSF
dScout CEO Michael Winnick shares his eye opening research on how people interact with mobile technology. According to him, an average user touches their phone 2.5K times a day over 90 sessions, while a heavy user can reach over 4.6K touches a day in 300+ sessions. Another interesting point: apps owned by Facebook and Alphabet account for 43% of all touches. A lot of interesting data and insight into how we interact with our phones.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2016 • 30min
Nextdoor Co-Founder Sarah Leary on The Journey of the Pivot | #ProductSF
Nextdoor Co-Founder and VP of Marketing & Operations Sarah Leary talks about the journey of pivoting from FanBase to Nextdoor. She shares both the emotions and learnings their team took away from the pivot, and how they eventually identified the burning need for a social network for neighborhoods. Sarah highlights the importance of creating a product that is a “need to have” versus a “nice to have” and why it's key to do unscalable things in the early stages of building community products.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2016 • 23min
Scott Erickson on Microsoft HoloLens | #ProductSF
Scott Erickson takes us behind the scenes to the vision and design thinking that went into building Microsoft HoloLens. He demos the many applications that their untethered “mixed reality” technology can have for different industries.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2016 • 29min
Musical.ly's Alex Zhu on Igniting Viral Growth and Building a User Community | #ProductSF
Musical.ly co-founder and co-CEO Alex Zhu takes us through his journey coming from an enterprise software background to starting an education startup and then pivoting into Musical.ly. He talks about the distribution hacks they used to instrument viral growth and how they think about fostering their user community. He also updates us on what's going on in the technology landscape in China.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2016 • 31min
Ellie Powers on Secrets Every PM Should Know About Android and Google Play | #ProductSF
Google Group Product Manager Ellie Powers tells us some of the “secrets” every product manager should know about Android and Google Play. Many PMs and developers don't know that Google offers a lot of design and testing support. Ellie gives us a good breakdown on how we can test and ship high quality Android apps.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2016 • 33min
Nir Eyal on Building Habit-Forming Tech | #ProductSF
Nir Eyal, the author of “Hooked: How to Build Habit-Forming Products” dives into the psychology behind building technology that creates consumer habits. He summarizes his four-step Hook canvas (Trigger, Action, Reward, Investment) and reminds us that it's not the best product that wins—the winner will be the product that forms the monopoly of the mind.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2016 • 45min
Reid Hoffman Fireside with Josh Elman | #ProductSF
Partner at Greylock and LinkedIn co-founder Reid Hoffman offers a candid perspective on lessons learned from getting LinkedIn going and then scaling it beyond. He explains why he had conviction for social networks in the early 2000s and gives the scoop on his first (not as successful) startup Socialnet. He explains how he and his team navigated their financing strategy, and what he did to build his relationship with Jeff Weiner before bringing him on as the LinkedIn CEO.
#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits. Learn more about your ad choices. Visit megaphone.fm/adchoices


