The Elite Financial Advisor Podcast With Sten Morgan

Our culture is fascinated with the idea of superheroes. They look normal, but they can do things normal humans simply can’t do. Beyond the Marvel Universe, what if you had a superpower? And what if that superpower was the key to you becoming an elite advisor? In this episode, Sten and Andy share seven advisor superpowers and how you can utilize yours to become an elite advisor. stenmorgan.com/20

In this episode, Andy interviews Elite Advisor Member, Wes Young. Wes has had a 100% virtual practice since before it was cool to have a 100% virtual practice. He’s found tremendous success as an advisor and manages a growing team of advisors, paraplanners, and support staff. One of Wes’ superpowers is in how he explains what he does in such a way that ideal clients are drawn to work with him. We discuss that method and more in this episode. stenmorgan.com/19  

Sten and Andy have helped hundreds of advisors to start charging for their advice, but this is the number one objection we get from those who haven’t started charging. How do you keep a paid planning client happy throughout the year? In this episode, Sten will answer that question with several practical things you can do to get paid planning clients and keep them happy throughout the year, all the way up to the time for them to renew. If you’re ready to start getting paid for your advice, go to eadvisornetwork.com and check out our How To Charge For Your Advice. The average price for an advisor’s first paid plan after going through our program is $3,000, so it pays for itself right away.   stenmorgan.com/18  

The market is down, a lot. At times like this, do you worry that clients will call you, upset with the market and your work on their behalf? Is there any way to avoid getting those calls? Is there a way to be known for more than just moving money around inside the market? In this episode, Sten shares four ideas on how to provide value when the market does not. stenmorgan.com/17  

If you want to get stronger it would be a great idea to hire a personal trainer. If you need help with your mental health then you can pay a counselor. If you want your business to grow then you’ve probably considered hiring a business coach, but how do you make that decision? What qualifications should they have? How much does their training in a specific system or program matter? How much work should you expect to put into the coaching relationship? Should they suggest radical changes in your business or make small tweaks? You can find out the answer to those questions in this episode. StenMorgan.com/16

If you’re like most of the advisors we know then you have a heart of service. You want to take care of the clients who have entrusted you with their financial decisions. But how do you serve those clients well? Is there a way to segment your clients and still provide great service to all of them? Will clients get upset if you provide different levels of service? How will segmenting your book help or hurt your staff? What do you use to create different segments? Find out the answer to those questions and many others in this episode.   stenmorgan.com/15  

At the core of your business are your meetings with clients. How can you become a master of meetings? What are the meeting skills that elite advisors use to gather the right information from potential clients to uncover their needs, build trust and rapport, communicate your professionalism and insights, and close deals in order to grow your business? In this episode, we’ll talk through the seven meeting skills of elite advisors. stenmorgan.com/14  

Businesses don’t exist unless they make a profit; that’s a fact. But what else can and should you measure the success of your business? What else matters other than income? We’ll dive deep into that question in this episode. Full episode notes: stenmorgan.com/13 

It’s May of 2022 and the markets have been volatile. You MAY have clients calling you in a panic and wanting answers on what to do or asking questions about what YOU'RE going to do for them. In this episode, Sten will tell you how to prepare clients for volatile markets and what to tell them when they do express concerns. stenmorgan.com/12  

This episode will sound different because we recorded it at our live event in Nashville in January of 2022. The topic, though, is familiar. Sten and Andy discuss the role of community in the life of an advisor.  Are the people you work with helping you succeed or holding you back? What makes a great community? What should be required of people in a healthy community? Should you pay for a community, or should it be free?  Are lead groups like BNI worth it?  The answers to those questions and more are in this episode.  TheLevelUpCommunity.com eAdvisorNetwork.com StenMorgan.com/11