

Sound Connections
Amplitude Ventures
This is the intricate world of music entrepreneurship.Hosted by Jakob Wredstrøm from Amplitude Ventures, this podcast offers listeners a unique blend of insightful interviews, industry expertise, and behind-the-scenes stories from the global music landscape. From the challenges of breaking into the industry to the nuances of music tech innovations, each episode is a journey into the lives of music professionals, founders, artists, and innovators. Whether you're an aspiring entrepreneur, an industry veteran, or just a music enthusiast, "Sound Connections" provides a fresh perspective on the ever-evolving world of music. Listen and connect with the sounds and stories that shape the industry.
Episodes
Mentioned books

Jun 25, 2024 • 59min
#061: ARTIST: Sharmin Sultana Sumi: From Chirkutt's Front Lady to a Bangladeshi marketing CEO
Patrick Ermlich, a music industry expert with 24 years of experience, joins the conversation to share his insights on artist growth, creativity, and entrepreneurship. In this episode, he offers a fresh perspective on guiding artists through personal and professional development while navigating the complexities of the music business. Packed with actionable advice for both emerging and seasoned artists, this discussion explores what it takes to achieve lasting success in an ever-evolving music landscape.Highlights:Grasping the dual role of artists as creative entrepreneurs.The role of financial knowledge and strategic thinking in an artist's career.Creating a supportive network for artists' success.Facing the challenges of today's music industry and the changing role of technology.

Jun 22, 2024 • 3min
Ariana Grande Joins Weverse: Expanding Global Fan Engagement with HYBE's Superfan Platform
In this exciting episode of Sound Connections, we delve into the latest buzz in the music world: Ariana Grande joining the superfan platform Weverse, owned by entertainment giant HYBE. Known for its K-pop roots and interactive features, Weverse is expanding its reach by welcoming international superstar Ariana Grande. We explore how this move aligns with Grande's ongoing business relationship with HYBE America, led by CEO Scooter Braun, and her new management under Brandon Creed. Discover how Grande's presence on Weverse, a platform boasting over 10 million monthly active users and machine translation in 15 languages, promises to enhance fan engagement globally.

Jun 20, 2024 • 1h 1min
#060: EXPERT: Patrick Ermlich: Artist Development and Music Business Strategies
Artist growth and music industry strategy take the spotlight in this episode featuring Patrick Ermlich, a seasoned expert with 24 years of experience. Patrick shares his unique perspective on blending creativity with entrepreneurship, offering practical advice for personal and professional development.Whether you're an emerging artist or an industry veteran, this conversation is packed with insights to help navigate the ever-evolving music business and achieve lasting success.Highlights:Grasping the dual role of artists as creative entrepreneurs.The role of financial knowledge and strategic thinking in an artist's career.Creating a supportive network for artists' success.Facing the challenges of today's music industry and the changing role of technology.

Jun 18, 2024 • 50min
#059: FOUNDER: JC Barat: Building the Future of Music: Blockchain, AI, and the Allfeat Platform
Blockchain's potential to reshape the music industry takes center stage in this episode, featuring JC Barat, co-founder of Allfeat, a groundbreaking platform dedicated to traceability, ownership, and community building.This is the journey of creating a decentralized data structure for music and gain insights into the challenges and opportunities the industry faces in embracing blockchain technology. This conversation offers a forward-thinking perspective on the future of music innovation.Highlights:Examining the potential of blockchain in the music industry.Developing a decentralized platform for artists and fans.Managing the complexities of integrating blockchain with music.

Jun 15, 2024 • 3min
Independent Artists Reign: TuneCore's $4 Billion Milestone
In this episode, host AI Jake delves into TuneCore's monumental achievement of paying out over $4 billion to self-releasing artists. This episode celebrates the DIY music distribution platform’s role in transforming the music industry landscape and empowering independent musicians globally.Join Sound Connections Podcast host AI Jake as we celebrate TuneCore's $4 billion milestone in royalty payouts to independent artists. Tune in to hear how indie artists are taking the music industry by storm!

Jun 14, 2024 • 12min
#058: SØRVEIV: Daan Archer & Pål Bråtelund Identifying AI in Music
AI is revolutionizing the music industry, and this episode dives into its impact with insights from Daan of Copyright Delta and other innovators. From boosting creativity and collaboration to navigating complex legal and rights management challenges, the discussion sheds light on the opportunities and hurdles AI presents.Highlights:The role of AI in transforming music industry practices.Challenges and opportunities in AI-driven music rights management.The evolution of digital infrastructure and its impact on music creators.Insights into building a collaborative and sustainable music ecosystem.

Jun 11, 2024 • 1h 26min
#057: EXPERT: Josh Greenberg: Evolving Fandom: Monetizing Engagement in the Digital Age
Fandom in the digital age is evolving, and Josh Greenberg, a key strategist in the music industry, shares his expertise in this episode. Discover how modern superfans are defined by engagement rather than financial contributions and why recurring revenue is becoming vital for artists.Josh offers valuable perspectives on building authentic fan bases and navigating the changing dynamics of the music business, providing essential insights for artists and industry professionals alike.Highlights: Transforming fandom: Shift from the pre-digital era to the current landscape. The role of superfans in an artist's revenue stream. Josh Greenberg's approaches for success in the music industry. The core of building a sustainable and connected fan base.

Jun 8, 2024 • 3min
Sony's Billion-Dollar Bid: The Future of Queen's Iconic Music
In this episode of Sound Connections, AI Jake dives into the potentially groundbreaking deal between Sony Music and the legendary Queen catalog, a transaction that could be worth a staggering $1 billion. Join us as we explore the implications of this monumental acquisition, encompassing Queen's iconic hits, merchandising, and more.Explore Sony's billion-dollar bid for Queen's iconic music catalog and what it means for the future of music. Tune in to the Sound Connections Podcast for all the details!

Jun 6, 2024 • 57min
#056: EXPERT: Vickie Nauman: What most founders miss: Industry Marker Fit
"Industry Market Fit" takes center stage in this episode, as consultant Vickie Nauman breaks down its importance for success in the music tech space. Learn how it differs from product and investor market fit and why understanding the unique challenges of the music industry is essential for startups. Vickie shares key insights from her journey, highlighting common pitfalls, the value of patience, and the importance of strategic alliances for thriving in this dynamic field.Highlights:Grasping the subtleties of Industry Market Fit in music tech.Examining the hurdles and prospects within the music sector.Insights into effective investor dialogue and risk management.The future of music in gaming and digital settings.

Jun 4, 2024 • 1h 3min
#055: EXIT: Jonas Norberg: Pacemaker’s 18-Year Journey – Acquired by Tuned Global
Jonas Norberg, creator of the Pacemaker DJ app and Head of AI at Toon Global, shares his inspiring journey from a music-filled childhood to becoming a trailblazer in music technology. In this episode, he reflects on the challenges of developing Pacemaker, a groundbreaking app that revolutionized music mixing and sharing, and how his innovative use of AI transformed music experiences. Along the way, Jonas provides valuable insights into building a sustainable business, adapting to change, and the evolving role of technology in shaping the music industry, offering lessons for entrepreneurs and music enthusiasts alike. Highlights:Jonas Norberg's early influences and journey into music technology.The creation and evolution of Pacemaker, a pioneering DJ app.The role of AI in reshaping music experiences.Lessons learned from working in the tech and music industries.


