Sound Connections

Take a closer look at how AI is reshaping music as Einar Helde, co-founder of AIMS API, shares his unexpected path into the industry. Discover how advanced data tools are improving music discoverability and boosting audience engagement. Along the way, he recounts the start-up hurdles he had to overcome, the successes that fueled AIMS’ growth, and the forward-thinking vision for blending AI and creativity in the music scene.Highlights:The unexpected entry into the music sector and founding AIMS API.How AIMS API is enhancing music search and discovery.Einar's vision for AI in music and the balance between technology and creativity.Insights into growing a self-funded AI startup in the music field.

A move from Denmark to Norway sparked a fresh outlook on the Nordic music landscape. Follow the journey behind Capella’s founding in Stavanger, including the cultural challenges faced and the practical methods used to foster creativity and innovation for artists and entrepreneurs alike.Highlights:Overcoming cultural challenges in Norway's music industry.Establishing a successful music venture in a non-traditional music city.Empowering artists through collaboration and innovation.Personal and professional growth as an entrepreneur.

In this Sound Connections episode, Caroline Ravn opens up about her path through the music industry, from completing influential reports to taking on various roles. She talks about the barriers she faced—especially in the Nordic market—and why she thought about seeking opportunities elsewhere. Caroline also looks ahead, highlighting the changes needed to keep young talent in the music world. Plus, she shares helpful advice, networks, and resources that guided her along the way.

Ready to turn up the heat in the music industry? Meet Jesper Skibsby, founder and CEO of WARM, who turned a single idea into a global radio monitoring service. Hear how he faced funding hurdles, built a committed team, and made real-time radio data available to independent artists, labels, and managers—insights that were once reserved for industry giants. This conversation spotlights the power of innovation and the determination needed to succeed in the music world.Highlights:The start of WARM: From a personal insight to a global service.Overcoming challenges as a solo founder in the tech-driven music scene.Empowering the independent music sector with innovative data solutions.The future of radio monitoring and its impact on music royalties.

This conversation explores how Jakob Løkkegaard built W.A.S. Entertainment from the ground up, defying industry doubts and financial setbacks along the way. Hear about his creative approach to management, from forming strategic alliances to promoting equality in the music scene—and gain insight into how one vision can drive lasting change in the industry.Highlights:The beginning of W.A.S. Entertainment and its development over the years.Challenges encountered and lessons gained in the competitive music industry.Insights into creating a lasting and prosperous music management company.Jakob’s vision for the future and his dedication to supporting new talent.

In this Founder Series episode, Christian Schultz, CEO of MasterChannel.ai, shares how his AI-powered mastering service is changing the way musicians polish their tracks. Hear about the challenges of creating a tech startup in the Nordics, the importance of a global outlook, and how creativity joins forces with technology. Christian also highlights the choices that have positioned MasterChannel as a leader in the field—and the vision that drives them forward.Highlights:●  The inception and growth of MasterChannel in the competitive music tech landscape.●  Overcoming geographical and industry challenges to achieve global reach.●  Leveraging partnerships and networks for startup success.●  Christian's personal journey and insights as a second-time founder.

We take a close look at how Hannes Andersson influenced Oeksound, a Finnish company known for shaping modern audio production. Hear about the steps behind their standout plugins, Soothe and Spiff, the hurdles they overcame, and why encouraging creative thinking continues to push the boundaries of sound design worldwide.Highlights:●  The growth of Oeksound and its influence on the audio industry.●  The story behind the development of Soothe and Spiff plugins.●  Hannes Andersson's unique approach to creativity and entrepreneurship.●  The role of passion and resilience in driving innovation.

In this Sound Connections episode, Turo Pekari, a familiar face in the Nordic music world, talks about the value of strong connections in the music business. Celebrated for his networking skills, Turo shares his story and offers valuable insights into networking in the music business. Learn about building meaningful relationships, the impact of innovation, and the role of entrepreneurship in today's music world.Highlights:Discovering Turo Pekari's journey as a networker in the music industry.The importance of human connections and personal relationships in business.Turo's path from a passionate music lover to an influential figure in the industry.Insights into the intersection of music and technology.Techniques and strategies for effective networking and collaboration.

This is the ambitious story of Timbre with co-founders Jonas Krossli and Kristian Wredstrøm. This candid conversation dives into their bold idea of democratizing music IP investments, the tough realities they encountered, and the hard-earned lessons of resilience. Uncover the vision behind Timbre’s quest to reshape the music business—and learn why even the most innovative efforts can face an uphill battle against industry constraints.Highlights:Handling the intricacies of music investmentThe emotional highs and lows of startup lifeInsights into the music industry's response to innovationPersonal development through entrepreneurial challenges

Discover the inspiring journey of Capella Entertainment’s co-founders, Jonah Bjerga and Moi Sultan, as they share how they built a forward-thinking hub for Scandinavian music. Gain insights into their talent-nurturing philosophy, the importance of supportive workspaces, and the steps they took to redefine industry norms. They also reveal strategies for launching a music venture studio, tackling local obstacles, and empowering artists and entrepreneurs to push their creative limits.