Founder Thesis

Siddharth spills the beans on starting up Bijnis while still in college. He talks about finding product market fit, raising funds without having an IIT or IIM pedigree, and how they continue to scale Bijnis profitably despite facing competition from extremely well-funded competitors like Udaan and Ajio B2B.Additional links:-1.India’s Bijnis lands $30 million to help manufacturers build digital identity and sell to retailers2.Matrix moments: building a B2B platform that helps digitise manufacturing in India

Mayank wanted to make healthcare as easy as pie by offering health insurance solutions to companies for their employees. But finding product-market fit became tough. Not one to give up easily, Mayank’s hard work paid off and Loop became the most well-funded startup in the space. He shares his journey of building Loop.Additional links:-1. Mayank Kale and Amrit Singh's Loop is filling the gaps in health insurance2.How Loop Health’s group insurance plans go beyond securing lives to improve healthcare delivery3.How Loop Health is transforming care delivery in India with a focus on preventive care

Insurance is an industry where people used to rely on agents to buy policies. But then came PolicyBazaar, which went the Silicon Valley way and got rid of agents. Enter RenewBuy, which took the "Made for Bharat" approach and respected the agents' spirit of entrepreneurship by empowering them. In this conversation, Balachander talks about his decades-long journey in the insurance industry and the unique choices they made while building RenewBuy.Additional links:-1.The Insurance Trailblazer2.RenewBuy: Tech makes it simple to buy insurance3.Balachander Sekhar, Co-Founder, RenewBuy

"We are doubling down on our investment in continuing to be the best or 10x better than anyone else on the market."Adit Jain's unwavering commitment to market leadership and continuous innovation reflects his ambitious vision for Leena AI and his drive to revolutionize enterprise operations.Adit Jain is the Co-Founder & CEO of Leena AI, an Autonomous Agent designed for modern workplaces. Under his leadership, Leena AI has grown to serve over 500+ enterprises across 90+ countries, including industry giants like Nestlé, Puma, and Coca-Cola. Adit has raised over $40M in funding from prominent investors like Greycroft, Bessemer Venture Partners, and YCombinator.Key Insights from the Conversation: The early challenges of selling to Indian customers versus global customers, and the importance of understanding payment cycles and customer expectations. The pivotal moment when Leena AI shifted its focus to HR, recognizing the acute pain points in enterprise HR functions, and the strategic importance of verticalization. Adit's emphasis on the long-term vision of building an "Enterprise Jarvis" (an AI-powered virtual assistant), and his strategic decisions around product development and market focus. The evolution of Leena AI's sales strategy, from early hustling and direct sales to a value-driven approach targeting high-value deals with Fortune 500 companies. Adit's insights on building and scaling a B2B enterprise SaaS company, including his perspective on sales, marketing, customer adoption, and competition.Chapters: 00:00:00 - Introduction to Adit Jain and Leena AI 00:01:59 - Early Life and Entrepreneurial Influences 00:04:47 - From IIT Delhi to Startup Life 00:13:14 - Early Startup Experiments and Finding Product-Market Fit 00:21:11 - Pivoting to B2B and the Birth of Chatteron 00:27:42 - The Evolution of Leena AI: Focusing on the Enterprise 00:35:41 - Cracking Enterprise Sales: Lessons Learned 00:42:53 - Y Combinator Experience and Global Validation 00:50:36 - Navigating the Pandemic and Accelerating Growth 01:01:04 - Expanding Leena AI's Capabilities: From HR to the Entire Enterprise 01:12:21 - Building a High-Performing Sales Organization 01:23:33 - Driving Customer Adoption and RetentionHashtags:#LeenaAI #AditJain #EnterpriseAI #HRTech #AI #ArtificialIntelligence #Automation #SaaS #B2B #Startups #FounderThesis #YCombinator #Innovation #Leadership #VentureCapital #BusinessStrategy #ScalingStartups #HRAutomation #EnterpriseSaaS

Ankit struggled for years to build AdPushup, pivoting multiple times and struggling to attract investors. The company had only raised $2.5 mn before its recent phenomenal acquisition of 70 mn dollars. In this conversation, Ankit shares the ups and downs of building a global martech SaaS company and the lessons he learned along the way.Additional links:-1.The AdPushup Story: From Fighting To Survive To A $70 Mn Acquisition2.We'll Continue To Provide Latest Tech While Expanding In The Market: Ankit Oberoi, AdPushup

"Thank God we didn't have the luxury of venture capital."In an era where startups burn millions before seeing a single rupee of revenue, Rajendra S. Pawar, founder of NIIT, explains how the necessity of being profitable from the start forced a level of creativity and sustainability that has allowed NIIT to thrive for over four decades.In this episode, your host Akshay Datt sits down with Rajendra S. Pawar, the co-founder and Chairman of NIIT Limited. An alumnus of IIT Delhi, Mr. Pawar is one of the foundational architects of India's IT education landscape. Over a 40-year journey, he scaled NIIT from a single idea into a global training powerhouse, at its peak operating over 2,000 learning centers across 40 countries. He pioneered the IT education franchising model in India in 1987 and successfully led the company to an IPO in 1993, cementing its place as an institution built to last.Key Insights from the Conversation: The Problem-First Approach: NIIT was born not from a desire to be an entrepreneur, but from identifying a critical bottleneck in the Indian economy: a massive shortage of skilled people to operate computers. Partnerships over Franchising: Mr. Pawar details the strategic decision to scale using a "business partner" model, which maintained the entrepreneurial spirit and quality at the local level, a key differentiator from a standard franchising model. Customer-Led Evolution: NIIT’s expansion into corporate consulting and software development was a direct result of listening to its clients, who pulled the company into new ventures based on their evolving needs. The "Hospital & Medical College" Flywheel: For years, the software business (the "hospital") provided real-world experience that fed directly into the curriculum of the education business (the "medical college"), creating a powerful, self-reinforcing model of practical learning. The Art of the Pivot: The conversation provides a masterclass in strategic restructuring, detailing the logic behind demerging highly successful businesses to allow each entity to achieve sharper focus and greater agility.Chapters:(00:00) Introduction(02:15) The Spark: How a Bottleneck at HCL Created NIIT(08:40) The 'Positive Cash Flow' Startup: Building a Business in 1981(17:10) Scaling India: Pioneering the Business Partner Model(25:30) From Training Students to Consulting for India's Top CEOs(38:05) The GNIIT Revolution: Integrating Education with Industry Internships(46:55) Going Global, the IPO, & Building 'Software Factories'(59:18) Deconstruction for Growth: The Logic of Demerging a Successful Business(1:15:45) A Masterclass in Longevity: Keeping a Founding Team for 40+ Years(1:28:10) The "Century of the Mind": The Future of Work & Lifelong LearningHashtags:#FounderThesis #RajendraPawar #NIIT #AkshayDatt #StartupIndia #FounderStory #Entrepreneurship #BusinessStrategy #EdTech #Leadership #BuildingToLast #Bootstrapping #IPO #CorporateTraining #BusinessModels #SustainableGrowth

The pandemic has impacted the edtech industry worldwide, and India's edtech giants have been no exception. Adda247 has emerged as a unique player in this space, catering to the bottom of the pyramid with affordable online courses. Anil talks about his mission-driven approach and how it has helped build a successful business.Additional links:-1.Bullish on Bharat: here’s how adda247 is helping Indian youth land their dream ‘sarkari’ jobs2.A pivot that helped adda247 reach tier ii cities and beyond3.Edtech platform adda247 raises $35m led by Westbridge capital

With the deluge of saas tools available today, and the decentralized nature of work, managing these saas subscriptions becomes an administrative nightmare. This is where a company like Zluri comes in. And while this may sound like a trivial problem, by the end of this episode, you will be convinced that this is a massive opportunity.Additional links:- How Zluri is revolutionising SaaS app management Zluri Introduces Intelligent Lifecycle Management Platform Designed to Automate User Provisioning for Modern IT Teams Employees no longer need to wait for SaaS apps and license approvals as Zluri launches the employee app store

If you search the top 10 advertising agencies in India, you'll find that they're all subsidiaries of international companies. There isn't a single agency on the list that is entirely owned by Indians. Zoo Media is on a mission to change that narrative. Pratik shares his decade and half long journey of building a marketing agency from scratch and how they are now on track to build a global ad agency network from India.Additional links:-1.Digital Marketing Mavericks: Zoo Media's big bet on hyper-specialisation2.Zoo Media partners with independent agency collective - Dawn to launch global office in New York3.The Zoo Media Network bags creative and branded content mandate for Kingfisher Premium and Ultra

Akshay Munjal shares his first-hand experience of watching the Hero Group founder Brijmohan Lall Munjal build up Hero into a truly remarkable business. He shares his personal journey of first running the corporate training venture Hero Mindmine, then setting up the BML Munjal University, and finally creating Hero Vired as an ed-tech platform to train the youth on next-generation skills at scale.Additional links:-1.Hero Vired: Hero Group partners with MIT, Cambridge for edtech company2.Hero Vired betting on upskilling wave in the post-pandemic 3.How Hero Vired Is Humanising The Work Experience?4.Sculpting, to be patient & accept the course of life