The Brand Called You

The Brand Called You
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Dec 11, 2024 • 25min

The Power of Brand Strategy | Sattar Khan, Global Brand Strategy Consultant and Creator of Strategygrams

In this insightful episode of "The Brand Called You," Ashutosh Garg speaks with global brand strategy consultant Sattar Khan about his journey through the world of advertising and brand strategy. He discusses the crucial elements of brand significance, salience, and superiority, as well as the importance of relevance in today’s competitive market. He also talks about how brands must adapt to the changing digital landscape, utilize generative AI, and embrace storytelling to engage consumers.About Sattar KhanSattar Khan is a global brand strategy consultant and the creator of Strategygrams, a visual tool for delivering strategic insights.He has over 30 years of experience working at top advertising agencies like J. Walter Thompson and McCann.Sattar is known for his expertise in developing successful global brand strategies that focus on making brands significant, salient, and superior in the eyes of customers.
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Dec 11, 2024 • 26min

Empowering Lives Through Fitness: The Maverick Story | Gita Krishna Raj, CEO, Maverick; National Head, Sports & Fitness Sector Skill Council of India

In this insightful conversation with Gita Krishna Raj, the CEO of Maverick and National Head of the Sports and Fitness Sector Council of India, she shares her inspiring journey from media and arts to building one of India’s pioneering fitness brands. Explore her innovative initiatives, including corporate wellness programs, the Maverick Fit Kids curriculum, and her advocacy for holistic well-being. Learn how she integrates ancient practices like yoga with modern fitness trends and her vision for transforming fitness education across India. [00:35] - About Gita Krishna Raj. Gita is the Chief Executive Officer of Maverick.  She's also the National Head of the Sports and Fitness Sector Council of India. 
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Dec 10, 2024 • 26min

Leadership in the Age of AI | Rusty Gaillard, Executive Coach

In this episode of The Brand Called You, Rusty Gaillard an Executive Coach, discusses his journey from corporate leadership to coaching. He shares insights on how leaders can break free from traditional corporate norms, emphasising the importance of courage, authenticity, and personal growth. Rusty explains his coaching philosophy of helping high-achievers challenge the status quo, overcome the fear of failure, and redefine success beyond titles and salaries. He provides practical strategies for leaders to align personal values with professional roles, make impactful decisions, and prepare for a future of leadership that prioritizes human connection and relationship-building in an increasingly AI-driven workplace. About Rusty Gaillard Rusty Gaillard is an Executive Coach.  He joined Apple before the iPhone was launched and worked with Apple for 14 years before starting his coaching business.  Rusty has worked with individuals and teams in big tech to improve product reviews, executive communication, presentation skills, and time management.
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Dec 10, 2024 • 25min

Conquering Cancer and Embracing Holistic Wellness with Dr. Nidhi Bajaj Gupta, Founder, Meraki Holistic Wellness

In this enriching episode, Ashutosh Garg sits down with Dr. Nidhi Bajaj Gupta, the inspiring founder of Meraki Holistic Wellness Company. From combining Eastern and Western healing practices to exploring the profound mind-body connection, Dr. Nidhi shares her incredible journey and how her mother’s battle with cancer shaped her path into holistic wellness. Dr. Nidhi's unique approach provides a comprehensive understanding of how to integrate body, mind, and spirit for overall well-being. Discover the power of spirituality, nutrition, fitness, and meditation in achieving a balanced and healthy life.
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Dec 9, 2024 • 36min

Empowering the Next Generation | Sasha Hathaway, Head of Operations & Strategy, Entrelliance

In this episode of The Brand Called You, Eric and Sasha Hathaway, Digital Nomads, discuss their unconventional lifestyle and business ventures. Eric, with 30 years in leadership roles, and Sasha, an entrepreneur, have been travelling and working remotely for three years. They founded Efficiency First to address organizational efficiency issues in scaling companies and NextGen Interns, an internship program to provide leadership development and real-world experience. Despite challenges, including job losses and multiple pivots, they emphasize the importance of passion, saying yes to opportunities, and giving back. Their success is defined by personal growth, impactful work, and fostering the next generation's leadership skillsAbout Eric Hathaway and Sasha HathawayEric has over 30 years of experience in various leadership roles, including CTO, COO, CEO, and director.Sasha has a commercial and sales background and is an entrepreneur, and co-founder of NextGen and Efficiency First.Eric and Sasha are Digital Nomads and travel around the world while they work.
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Dec 9, 2024 • 33min

Evolution of High-Performance Coaching | Henk Kraaijenhof, Founder and Director, VortX

In this episode of The Brand Called You, Henk Kraaijenhof, former Olympic coach and performance consultant discusses the journey from athletic coaching to business performance. He shares insights from his 40-year career, explaining how the predictable world of elite sports differs from the dynamic challenges of corporate performance. The conversation explores his holistic approach to performance improvement, combining physical, mental, and biochemical factors to help both athletes and executives reach their potential. He emphasizes the importance of sustainable success and maintaining balance, warning against the risks of burnout in high-achieving individuals. 00:36- About Henk Kraaijenhof Henk Kraaijenhof is the Founder and Director of VortX. He has been in the world of sports performance since 1975 and is considered one of the world's leading experts in speed and power development. Before he became an advisor to some of the world's top athletes and teams, Henk was an accomplished coach in the sport of track and field.
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Dec 7, 2024 • 19min

From Turmoil to Transformation: Unlocking Your Life’s Flow | Bart van Grinsven, Dreamcatcher & Lifeshaper; Founder, Flow and Matter

Bart van Grinsven’s journey from the fashion world to founding Flow and Matter reveals how true alignment can transform lives. Leaving behind a high-stress career, Bart and his family pursued a path that embraced nature, mindfulness, and purpose. In this episode, he shares powerful insights on overcoming self-doubt, connecting with one’s essence, and cultivating authentic relationships, both personally and professionally. 00:34- About Bart van Grinsven Bart is a dream catcher and a life shaper. He's the founder of Flow and Matter.
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Dec 7, 2024 • 24min

From Physiotherapist to Leadership Guru: How Fear Became My Compass to Success | Utkarsh Narang, Learning Consultant, Executive Coach, Facilitator, and Content Creator

Utkarsh Narang, a learning consultant and executive coach, shares his inspiring journey from physiotherapist to leadership guru. He discusses how embracing fear has been crucial to his success and how Gandhi's motto has shaped his philosophy. The conversation dives into the essence of connection, compassion, and the transformative power of coaching. Narang also examines the role of technology in fostering learning and the importance of measuring the impact of leadership programs. Insights into human behavior and the use of AI in education are also captivating highlights.
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Dec 6, 2024 • 26min

The Power of Communication: Transforming Organizations, Inspiring Innovation | Sally Pritchett, CEO and Co-founder, Something Big

In this insightful episode, CEO Sally Pritchett discusses the evolving landscape of organizational communication, the pitfalls of information overload, and the power of transparent, open communication in driving productivity and employee satisfaction. She shares strategies for leaders to harness technology effectively, foster psychological safety, and maintain communication clarity to build thriving, innovative workplaces. 00:34- About Sally Pritchett Sally is the Chief Executive Officer and co-founder of Something Big, which is on a mission to make workplaces fairer, healthier, and happier by improving organizational communication.  She fundamentally believes that out-of-control and noisy communication is slowing organizations down, stressing out employees, dampening innovation, and damaging productivity. 
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Dec 6, 2024 • 37min

Surviving Genocide: Freddy Mutanguha's Journey and Wisdom | CEO of Aegis Trust

Welcome to "The Brand Called You" podcast! In this powerful episode, our host Ashutosh Garg sits down with Freddy Mutanguha, the CEO of Aegis Trust and Director of the Kigali Genocide Memorial. Freddy shares his harrowing personal experiences as a survivor of the Rwandan genocide, shedding light on the crucial stages that lead to such atrocities, the importance of remembrance, and the transformative power of forgiveness and reconciliation. Join us as we delve into Rwanda's rich culture and natural beauty, learning about its resurgence as one of the safest and most technologically advanced nations. Discover the lessons that history offers us and the steps we can take to prevent future genocides.

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