

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Sep 27, 2023 • 24min
Exploring Wisdom in Leadership | Dr. Prasad Kaipa | Co-author, ‘From Smart to Wise Acting and Leading with Wisdom’
In the dynamic landscape of leadership, where decisions can shape the trajectory of organisations and lives, an often overlooked yet potent force lies within us – inner wisdom. Beyond the frameworks and strategies, inner wisdom emerges as a guiding light, offering insights that transcend the ordinary. In this episode, Dr. Prasad Kaipa, a distinguished thought leader, shares profound insights on leadership, inner wisdom, and the journey from being smart to becoming wise. Tune in to embark on a journey of wisdom together.
[00:39] - About Dr. Prasad Kaipa
Dr. Kaipa is the co-author of a book titled, “From Smart to Wise: Acting and Leading With Wisdom.”
He is a board member and a thought leader.
He has been an innovation advisor and a CEO coach.
Dr. Kaipa is also the author of an e-book, “Discontinuous Learning Igniting Genius Within by Aligning Self-Work and Family.”

Sep 27, 2023 • 42min
Discovering True Bliss | Swami Mukundananda | Author, The Art and Science of Happiness
Welcome to an exploration of the elusive essence of true happiness. In a world brimming with fleeting pleasures and external pursuits, the quest for genuine and enduring happiness often remains obscured. Let's go on a journey to uncover ancient wisdom that goes beyond wanting stuff and goes deep into finding real peace. In this episode, we'll explore the mystery of true happiness with help from Swami Mukundananda Ji, a world-renowned teacher of spirituality.
[01:56] - About Swami Mukundananda
Swami Mukundananji is a world-renowned teacher of spirituality, yoga and meditation.
He has pioneered a holistic system of yoga known as Jagadguru Kripaluji Yog or yoga for the mind, body and soul.
He is currently building a big university in Orissa.
Swamiji is an alumnus of IIT Delhi and IIM Kolkata.

Sep 26, 2023 • 24min
Exploring Organisational Culture and Leadership | Michael Couch | President, Michael Couch and Associates Inc
Organisational culture and leadership are two foundational pillars that shape the identity, direction, and success of any company. These intertwined concepts play a crucial role in determining how an organisation operates, interacts with its stakeholders, and adapts to changing environments. In this episode, Michael Couch, the President of Michael Couch and Associates Inc, shares his profound insights into leadership, culture, and their impact on organisations.
[00:33] - About Michael Couch
Michael is the President of Michael Couch and Associates Inc.
He is the co-author of a book titled, ‘Strategy Driven Leadership: The Playbook for Developing Your Next Generation of Leaders.’

Sep 26, 2023 • 26min
Exploring the Depths of Human Wisdom | Dr. Manoj Krishna | Founder, Human Wisdom Project & HumanWisdom app
In a world overflowing with knowledge and information, there lies a realm of wisdom that often goes unnoticed – the wisdom within ourselves. Dr. Manoj Krishna, a distinguished spinal surgeon turned wisdom advocate, guides us towards self-discovery, introspection, and enlightenment. Join us as we delve into the depths of the human mind and explore the path to inner transformation.
[00:38] - About Dr. Manoj Krishna
Dr. Krishna is the Founder of the Human Wisdom Project.
He is an author of a book titled, Understanding Me, ‘Understanding You’ and ‘Stress Free.’
Dr. Krishna has been a spinal surgeon for 22 years.

Sep 25, 2023 • 27min
Building Proficorns through Martech | Rajesh Jain | Founder & MD, Netcore Cloud; Author, ‘Startup to Proficorn’
Welcome to a fascinating exploration into the dynamic worlds of Martech and Profipoly – two concepts that are reshaping the landscape of modern business. In this enlightening discussion, we'll unravel the intricacies of Martech, the fusion of marketing and technology, and delve into the innovative concept of Profipoly, a strategic approach to achieving profitable success.
[00:35] - About Rajesh Jain
Rajesh is the Founder and Managing Director of Netcore Cloud.
He is an author of a book titled, “Startup to Proficorn.”
He is a quintessential entrepreneur and has founded several companies.

Sep 25, 2023 • 22min
Intersection of Branding, Tech, and Consumer Experience | Kathy Sheehy | Co-founder, KittyKat, A Tech-Enabled Content Service for Brands
In today's dynamic business landscape, the intersection of branding, technology, and consumer experience has become a focal point for companies striving to thrive in the digital age. The intricate dance between the three is unveiling new opportunities and challenges that require innovative approaches and a deep understanding of the modern marketplace. In this episode, Kathy Sheehy, the co-founder of KittyKat, a tech-enabled content service for brands, shares her insights into the evolving landscape of branding and the role of technology in shaping consumer experiences.
[00:37] - About Kathy Sheehy
Kathy is the co-founder of KittyKat, which is a tech enabled content service for brands.
She has a strong background in brand building, social media and communications.
Kathy is a member of the YPO and is the incoming Global Chair at YPO's Business Women's Network.

Sep 23, 2023 • 22min
Building Impactful Brands | Bridget Aileen Sicsko | Speaker and Cofounder, Visibility on Purpose
Brand messaging and media visibility are crucial elements in today's competitive business landscape. Effective brand messaging helps businesses convey their core values, unique offerings, and mission to their target audience in a clear and compelling way. In this episode, Bridget Aileen Sickso, co-founder of ‘Visibility on Purpose,’ shares insights into the world of branding, thought leadership, and the evolving landscape of media in the digital age.
[00:36] - About Bridget Aileen Sicsko
Bridget is a Speaker and Co-Founder of ‘Visibility on Purpose.’
She has featured regularly on global media and TV channels.

Sep 23, 2023 • 27min
Enhancing Productivity and Time Management | Kate Sotsenko | Founder, The Good Busy Playbook; Productivity Coach
With the increasing demands of work, personal commitments and the constant flow of information, effectively managing your time and enhancing your productivity have become critical for success. In this episode, Kate Sotsenko, a productivity coach, guides us with strategies to conquer procrastination and navigate distractions. Tune in and unlock the secrets to reclaiming your time and achieving peak performance.
[00:32] - About Kate Sotsenko
Kate is a productivity coach.
She is the founder of the Good Busy Playbook.

Sep 22, 2023 • 28min
Data-Driven Alignment for Effective Team Collaboration | Lindsay Uittenbogaard | Founder and CEO, Mirror Mirror, Team Alignment Diagnostics
Data-driven alignment is a strategic approach that leverages information and insights to foster a shared understanding and common purpose among team members. By using data as a foundation, organisations can bridge these gaps, make informed decisions, and enhance overall team performance. This episode discusses the topic in detail providing invaluable insights into the world of alignment, its impact on individuals and teams, the influence of culture, and the crucial role of self-awareness. Tune in to discover how alignment can be a transformative force in achieving organisational success and employee satisfaction.
[00:41] - About Lindsay Uittenbogaard
Lindsay is the Founder and CEO of Mirror Mirror, which is a team alignment diagnostics organisation.
She founded her first company at the age of 22 after graduating as a music major.
Lindsay is also a thought leader and speaker on the topic of alignment.

Sep 22, 2023 • 54min
From Gaming Enthusiast to AI Leader | Dominick Romano | Founder, drainpipe.io; Computer Scientist; Entrepreneur; Inventor
In recent years, artificial intelligence (AI) has emerged as a transformative force across industries, revolutionizing the way we interact with technology, analyze data, and solve complex problems. However, the rapid advancement of AI has also highlighted a significant challenge—the need to ensure that AI technologies are accessible and understandable to a diverse range of individuals, not just specialised experts.
The democratization of AI aims to bridge the gap between technical experts and non-experts, creating a more inclusive and equitable landscape for innovation. In this episode, Dominick Romano, the Founder of drainpipe.io, talks about this platform which is a gateway that empowers users to build and train AI models securely and efficiently.
[00:46] - About Dominick Romano
Dominick is the Founder of drainpipe.io, an operating system for artificial intelligence.
He holds more than 15 years of experience in digital advertising.
Dominick has won the Red Herring Top 100 North America and Global awards.


