

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Oct 27, 2023 • 26min
A Journey of Entrepreneurial Success | Nick Friedman | Co-Founder and President, 'College Hunks Hauling Junk
In the dynamic world of entrepreneurship, stories of triumph, resilience, and innovation abound. One such narrative is that of Nick Friedman, the Co-Founder and President of College Hunks Hauling Junk. From the inception of a simple yet catchy idea to the flourishing franchise with over 200 locations, Nick's journey is a testament to his entrepreneurial spirit. However, his ventures extend beyond the world of hauling junk, encompassing roles as a movie producer, TV personality, and best-selling author. In this exploration, we delve into Nick's experiences, insights, and the lessons he imparts from his remarkable journey through various entrepreneurial avenues.
[00:35] - About Nick Friedman
Nick is the Co-Founder and President of ‘College Hunks Hauling Junk.’
He is a renowned entrepreneur.
Nick is also a movie and TV producer, a best-selling author, a motivational speaker, an actor and a TV personality.
He has appeared on numerous TV shows including the Oprah Winfrey Show.

Oct 26, 2023 • 26min
Unveiling the Entrepreneurial Wisdom | Tochi Ginigeme | Founder, Mesh Venture Partners
The entrepreneurial mindset is a dynamic and multifaceted approach to thinking and problem-solving that extends beyond traditional business ventures. Rooted in innovation, resilience, and a proactive spirit, individuals with an entrepreneurial mindset possess the ability to identify opportunities in challenges, take calculated risks, and drive impactful change. In this context, we delve into the essence of the entrepreneurial mindset, exploring its key components and understanding how it shapes success in the ever-evolving landscape of today's world.
[00:30] - About Tochi Ginigeme
Tochi is the Founder of Mesh Venture Partners.
She is currently the Deputy Managing Director of the Oxford Seed Fund.

Oct 26, 2023 • 33min
Inside China's Diplomatic Strategy | Water Cheung Chung Wing | Sr. Partner and CEO, StormHarbour Securities
In this episode of “The Brand Called You,” we engage in a deep dive into the intricacies of China's foreign policy with Cheung Chung Wing, Senior Partner and CEO of StormHarbour Securities. As a distinguished financial expert deeply rooted in the dynamics of global economies, Water provides unique perspectives on how Xi Jinping's foreign policy is intricately connected to China's domestic priorities. Join us on a journey through the corridors of power and ideology as we unravel the complexities shaping China's position on the world stage.
[00:40] - About Water Cheung Chung Wing
Mr. Wing is the Senior Partner and Chief Executive Officer of Storm Harbor Securities.
He is the Chairman of Carbon Care Asia.
He has earlier been with DBS, RBS, CIBC and Chase Manhattan Bank.
Mr. Wing is also an avid fintech investor who is involved in the tokenization of financial assets.
He is a columnist with several Hong Kong newspapers and magazines.

Oct 25, 2023 • 22min
Unveiling the Path to an Unstoppable Life | Catherine DeMonte | Psychotherapist and Award-Winning Author
In a world filled with endless possibilities and boundless opportunities, the concept of manifestation has gained immense popularity. But what does it truly mean to manifest our dreams and live an unstoppable life? In this exploration of manifestation and the pursuit of an unstoppable life, we delve deep into the wisdom and insights shared by Catherine DeMonte, a distinguished psychotherapist and award-winning author. Join us as we embark on a journey of transformation, where the ordinary becomes extraordinary, and the unstoppable life you've always dreamed of becomes a reality.
[00:35] - About Catherine DeMonte
Catherine is a psychotherapist and an award-winning author.
She is the author of a book titled, “Beep Beep! Get Out of My Way: Seven Tools for Powerful Creation and Living Your Unstoppable Life.”

Oct 25, 2023 • 26min
Shaping The Future Of Sports Marketing | Fred Mangione | Senior VP, Commercial Sales and Marketing, New York Jets
Sports marketing is a dynamic and evolving field that focuses on promoting and enhancing the brand image, visibility, and profitability of sports teams, organisations, events, and athletes. It encompasses a wide range of strategies and activities aimed at connecting sports enthusiasts with their favourite teams and athletes, while also attracting new fans and sponsors. In this episode, Fren Mangione provides valuable insights into the evolving landscape of sports marketing. From the role of data and analytics to the impact of technology and the growing influence of player personalities, Fred's expertise offers a compelling glimpse into the future of this thrilling field.
[00:35] - About Fred Mangione
Fred is the Senior Vice President, Commercial Sales and Marketing of the New York Jets.
He is an executive leader with proven strategic experience in the identification, analysis and implementation of aggressive strategies to further organisational growth and operations for the NFL, NBA and NHL franchisees.

Oct 24, 2023 • 29min
From Filmmaking to Peace Activism | Yossi Somer | Advisory Board Member, BPUR International
In this episode of "The Brand Called You," we dive into the remarkable life of Yossi Somer, a versatile individual with a background in filmmaking, art, entrepreneurship, and peace activism. Join us as we explore his unique journey, from his award-winning films to his advocacy for global peace and understanding. Yossi's story is a testament to the power of art and activism in shaping a better world.
[00:48] - About Yossi Somer
Yossi is an award-winning filmmaker, artist, entrepreneur, and independent peace and socialist activist.
He is also on the Advisory Board of the BPUR International.
He can speak in over eight languages.
Yossi envisions a Middle East Business Union, free from colonial powers.

Oct 24, 2023 • 29min
Empowering Ethical Leaders | Prof Enase Okonedo | Vice-Chancellor, Pan-Atlantic University, Lagos, Nigeria
In this episode of “The Brand Called You,” we delve into the remarkable journey of Professor Enase Okonedo, the distinguished Vice Chancellor of Pan-Atlantic University in Lagos, Nigeria. Join us as we explore her inspiring leadership, commitment to excellence, and unwavering dedication to nurturing the next generation of ethical and innovative leaders in the heart of Africa.
[00:37] - About Professor Enase Okonedo
Professor Okonedo is the Vice Chancellor of the Pan-Atlantic University in Lagos, Nigeria.
She is the former Dean of the Lagos Business School.
She also serves on several boards.

Oct 23, 2023 • 27min
Unlocking the Art of Branding | Dr. Anurag Dugar | Marketing and Branding Professor, Trainer, Coach
In the world of marketing and branding, where every impression counts, gaining insights from seasoned professionals can be the key to success. Join us in this exclusive dialogue with Dr. Anurag Dugar, as he shares valuable lessons, and perspectives on the evolving landscape of marketing and branding in the digital age. Whether you're a seasoned marketer or just embarking on your branding journey, this discussion promises to unlock valuable insights that can transform your approach to branding and marketing.
[00:37] - About Dr. Anurag Dugar
Dr Anurag is a marketing and branding professor.
He is a trainer and a coach.

Oct 23, 2023 • 38min
A Glimpse Into Intentional Communities | Meg Bogdan and Richard Getler | Co-Housing
In a world where individualism often takes centre stage, a growing number of people are seeking a different way of life—one that emphasizes community, shared values, and meaningful connections. Co-housing, an intentional and communal approach to living, has been gaining traction as an alternative lifestyle choice. Inspired by the words of Malcolm X, who once said, "When I is replaced with us, even illness becomes wellness," this discussion delves into the world of co-housing and the shift from "I" to "we." Join us on this exploration of co-housing, a lifestyle that challenges the status quo and offers an intriguing perspective on the power of community in our modern world.
[02:21] - About Meg Bogdan and Richard Getler
Meg Bogdan is a solo parent who transitioned from a high-powered New York City career to Village Hill co-housing in Northampton, Massachusetts.
Richard Gatler, a retiree who, along with his wife, found solace and connection in Rocky Hill co-housing.

Oct 21, 2023 • 29min
Discovering Your Unique Flow | Dr. Bruce H. Jackson | Principal, Attentional Leadership Institute
In the dynamic journey of personal and professional development, one concept stands as a beacon of peak performance and unparalleled fulfilment – the idea of "flow." While the concept of flow isn't new, the path to discovering and tapping into your unique flow is a personal odyssey that holds the key to unlocking your greatest potential. Dr. Bruce H. Jackson, an esteemed expert in leadership, coaching, and peak performance, has dedicated his life's work to unravelling the mysteries of flow and helping individuals chart their course towards it. Fasten your seatbelts and get ready to embark on a transformative journey as we uncover the art of tapping into your unique flow – the key to achieving your highest aspirations and living a life of purpose and abundance.
[00:34] - About Dr. Bruce H. Jackson
Dr. Jackson is the Principal of the Attentional Leadership Institute.
He is an Executive Director at the Charlie Life and Leadership Academy.
Dr. Jackson is the author of a book titled, “Finding Your Flow: How to Identify Your Flow Assets and Liabilities, the Keys to Peak Performance Every Day.”


