Punk CX: Customer Experience Insights with Adrian Swinscoe

Today’s interview is with Gary Ambrosino, President and COO of Timetrade. Gary joins me today to talk about the the work that they are doing helping a number of top banks in the USA transform their in-branch customer experience, how every retailer can now deliver a ‘Genius Bar’ experience and what retailers can do to reduce the affects of 'showrooming'. This interview follows on from my recent interview: Scaling up excellence is not a footprint problem but a mindset problem – Interview with Huggy Rao – and is number ninety-nine in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.

Today’s interview is with Sid Banerjee, CEO of Clarabridge, a leader in the Customer Experience Management (CEM) space, particularly when it comes to helping firms mine their customer data to make better business decisions. Sid joins me today to talk about why he thinks industry, what firms can do to respond to the changes around them how they should be leveraging the right data from the right sources in order to drive actionable results. This interview follows on from my recent interview: Everyone can create a ‘Genius Bar’ customer experience – Interview with Gary Ambrosino of Timetrade – and is number one-hundred in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.

Today’s interview is with Rob Howard who is the Chief Technology Officer of Zimbra, a leader in the unified collaboration software space. Their solutions include email, calendaring, file sharing, activity streams, social communities and more. Rob joins me today to talk about how Texas Instruments leverages Zimbra's online community software to drive customer feedback and how to build valuable and effective customer support communities. This interview follows on from my recent interview: Customer experience requires a new type of responsive leader – Interview with Sid Banerjee of Clarabridge – and is number one-hundred and one in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.

Today’s interview is with John Jantsch of Duct Tape Marketing who has recently added Duct Tape Selling to the set of books that he has authored. John joins me today to talk about his new book, how sales in changing and what sales people and businesses can do to adapt to their changing environment to help serve their customers better. This interview follows on from my recent interview: Building valuable customer support communities – Interview with Rob Howard of Zimbra – and is number one-hundred and two in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.

Today’s interview is with John Marick, the co-founder and CEO of Consumer Cellular, a fast-growing and awarding winning provider of cell (mobile) phones and services in the US. John joins me today to talk about his company, why they are growing so fast, what rules they are breaking and what they are doing differently. This interview follows on from my recent interview: The art of selling has to change because the art of buying has changed – Interview with John Jantsch of Duct Tape Marketing – and is number one-hundred and three in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.

Today’s interview is with Jess Stephens, Director and Co-founder of TagPoints, a mobile proximity marketing platform that uses beacon technology to help retailers gain loyal customers and generate valuable data. Jess joins me today to talk about her company, their growth, customer loyalty and what they are doing differently. This interview follows on from my recent interview: Not having contracts equalises our relationship with our customers – Interview with John Marick of Consumer Cellular – and is number one-hundred and four in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.

Today’s interview is with Bob Thompson, CEO of CustomerThink Corp. and Founder/Editor-in-Chief of CustomerThink.com, the world's largest community dedicated to customer-centric business. Bob’s also just authored a book: Hooked On Customers: The Five Habits of Legendary Customer-Centric Companies and joins me today to talk about the book, what he thinks being customer centric really means and the five habits of successful firms. This interview follows on from my recent interview: Mobile marketing, customer retention and customers expecting to be known – Interview with Jess Stephens of TagPoints – and is number one-hundred and five in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.

Today’s interview is with Dr. Jack Lewis, Managing Director and Founder of NeuroFormed and recent author, with best selling author and motivational speaker Adrian Webster, of Sort Your Brain out. Jack joins me today to talk about the book, what neuroscience can teach us about customer service and how customers make decisions. This interview follows on from my recent interview: The habits of leading customer centric businesses – Interview with Bob Thompson – and is number one-hundred and six in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.

Today’s interview is with Nick Barlow, who is in charge of Creative and Media for Small Batch Coffee - a Brighton based (and local to me) ‘Boutique Coffee Roaster’ who sell coffee online (retail and wholesale) and also operate 7 coffee shops/vans around Brighton, Sussex. Nick joins me today to talk about the Small Batch Coffee, their story, social media and how they have used it to serve their customers, solve their problems and build better relationships with them. This interview follows on from my recent interview: Neuroscience, customer service and why we should always deliver and never over-promise – Interview with Dr. Jack Lewis – and is number one-hundred and seven in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.

Today’s interview is with Joan Babinski, founder and vice president of marketing at Brainshark, which helps thousands of companies around the world improve productivity with cloud-based business presentation solutions for sales, marketing and training. Joan joins me today to talk about Brainshark and how they built a community of customer advocates that helped them grow their business. Background: Brainshark has more than 400 champions in its customer champion programme and, since starting it in 2012, has more than quadrupled the number of companies willing to serve as references and more than doubled Twitter activity around the brand. Brainshark also won a Forrester Groundswell Award for it’s programme, which has resulted in amplification of its content, acceleration of the sales cycle and deeper levels of engagement with customers (for example, more customers are enthusiastic about joining beta programs, etc.). This interview follows on from my recent interview: Great service, great coffee and great people creates loyalty – Interview with Nick Barlow of Small Batch Coffee – and is number one-hundred and eight in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.