

The Faces of Business
Damon Pistulka
The Faces of Business highlights interesting people sharing real world life and business experience. We uncover our guests passion, learn from their experiences, and share information to help listeners navigate situations more effectively. Our goal is to inspire & facilitate positive change in our listeners lives and careers.
Episodes
Mentioned books

Aug 8, 2025 • 39min
How to Sell a Business Model Rather Than a Product - Sara Murray
In this episode of The Faces of Business, Sara Murray, CEO of Sara Murray, Inc. and host of the top-ranked Prospecting on Purpose podcast, will show you how to shift your sales approach from product-focused to model-driven to win long-term business.
Sara is a dynamic sales strategist with years of experience leading sales for high-end global brands and launching innovative solutions in competitive industries. At her firm, she helps business leaders and sales teams break free from transactional tactics and start building profitable, trust-driven client relationships.
Through her Prospecting on Purpose framework, Sara teaches how to create value-based conversations that resonate with decision-makers, connect across generations, and grow repeat business. Her insights will help you turn your product or service into a profit-driving solution for your customers.
Join us to learn how Sara’s strategies can help you lead sales conversations with confidence and build a business your customers can’t live without.
Check out the Blog post here: How to Sell a Business Model Rather Than a Product
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com

Aug 1, 2025 • 41min
The Numbers for Increasing Business Owner Freedom - Nolan Bradbury
In this episode of The Faces of Business, Nolan Bradbury, Principal at Bradfield Accounting, shared how understanding the right financial numbers can unlock real freedom for business owners.
Nolan is a seasoned financial expert and business coach with over two decades of experience helping owners go beyond profit to achieve clarity, control, and confidence. As a CPA and CGMA, he has guided businesses from rapid growth through uncertainty to intentional success.
At Bradfield Accounting, Nolan empowers owners who feel stuck—working harder but getting less—or those who sense things are “off” despite profitability. His approach helps identify what’s draining resources and shift business finance from stress to strategy.
Join us to discover how Nolan’s insights can help you create a business that supports your life instead of consuming it. Learn what numbers truly matter, and how they can help you gain the freedom you set out to build in the first place.
Check out the Blog post here: The Numbers for Increasing Business Owner Freedom
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
On Twitter as @dpistulka with inspiration and sharing thoughts.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com

Jul 28, 2025 • 45min
When Success Backfires: Tax Traps for Business Owners - John Browning
In this episode of The Faces of Business, John Browning, CEO of Guardian Rock Wealth and #1 Amazon Best-Selling Author, shared crucial insights to help business owners avoid hidden tax pitfalls that can sabotage success.
John brings over 30 years of experience from Wall Street and has dedicated the last decade to helping business leaders build the life they want through values-based financial strategies and tax-smart investing. At Guardian Rock Wealth, John’s team works as fiduciary partners, helping clients create and execute sound financial plans tailored to their goals.
During the show, John will break down how financial success can unintentionally trigger costly tax consequences—and what you can do to avoid them. He’ll share real-world strategies to help you reduce tax burdens, build wealth efficiently, and prepare your business for long-term success or exit.
John’s mission is clear: empower business owners to build lives—not just portfolios—by making smart financial decisions that align with their values. He has spoken across the country, is a certified John Maxwell Speaker, and is widely recognized for demystifying complex financial topics with clarity and compassion.
Join us to learn how to keep your financial success from becoming your biggest liability.
Check out the Blog post here: When Success Backfires: Tax Traps for Business Owners
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
On Twitter as @dpistulka with inspiration and sharing thoughts.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com

Jul 18, 2025 • 48min
Selling Authentically Build Trust Win Clients - Coach Dan Gordon
In this episode of The Faces of Business, Coach Dan Gordon, Executive Business Coach & Speaker at Dan Gordon Enterprise, shared how to stop dreading sales conversations and start building authentic connections that drive real business growth.
Coach Dan is a nationally recognized sales coach who’s helped over 1,000 business leaders transform the way they sell—by ditching outdated scripts and mastering heart-led sales strategies. With decades of experience in leadership development, public speaking, and sales performance, Dan empowers entrepreneurs to sell with confidence, clarity, and integrity.
At Dan Gordon Enterprise, his no-fluff approach teaches how to dissolve limiting beliefs, unlock influence, and gain powerful buy-in from clients—without sounding pushy or transactional.
Join us to learn how you can shift from fear-based selling to authentic conversations that build trust and consistently convert. Coach Dan’s insights are designed to help owners grow their business, create more freedom, and step into the leader their team and clients need.
Check out the Blog post here: Selling Authentically Build Trust Win Clients
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
On Twitter as @dpistulka with inspiration and sharing thoughts.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com

Jun 27, 2025 • 48min
Building and Managing a Team to Reduce Burnout - Leslie Hassler
In this episode of The Faces of Business, Leslie Hassler, Founder of Your Biz Rules, will share strategies to help business owners build and manage teams that drive success while avoiding burnout.
Leslie is a business growth strategist, speaker, and author with over 17 years of entrepreneurial experience. Through Your Biz Rules, she helps small businesses achieve predictable profits and sustainable growth without sacrificing their quality of life.
Leslie’s expertise in team leadership, financial strategy, and operational efficiency has helped countless business owners break through financial barriers and scale effectively.
She is the author of First This, Then That and the upcoming Scaling Rich™, and an alumna of the Goldman Sachs 10K Small Business program. Leslie has been recognized on national stages like NAWBO and WBENC for her innovative approach to business transformation.
Join us as Leslie shares practical strategies for reducing burnout, building strong teams, and unlocking hidden profits so your business can thrive.
Check out the Blog post here: Building and Managing a Team to Reduce Burnout
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com

Jun 27, 2025 • 54min
Success Without Sacrifice: Building a Life That Feels Whole
In this episode of The Faces of Business, Pete/r Armstrong, Founder of Peter Armstrong Coaching, shared how business leaders can achieve real success—without sacrificing their peace, presence, or purpose.
Pete/r works with high-performing fathers and professionals who feel disconnected at home despite their business achievements. His focus? Helping them reclaim joy, connection, and purpose in both their personal and professional lives.
As a TEDx speaker, Certified Positive Intelligence Coach, and Trauma-Informed Coach, Pete/r brings a powerful blend of emotional intelligence, leadership insight, and lived experience. He’s helped countless leaders break through mental blocks, heal emotional pain, and build legacies rooted in strength, compassion, and authenticity.
Join us to learn how Pete/r's proven mindset and emotional mastery strategies can help you feel more fulfilled, become a present father or partner, and create a success story that feels whole—not hollow.
Check out the Blog post here: Success Without Sacrifice: Building a Life That Feels Whole
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com

Jun 19, 2025 • 34min
Why Smart CEOs Don’t Auto-Renew Leases – Spencer Marona
In this episode of The Faces of Business, Spencer Marona, Managing Partner at Mohr Partners, Inc., will reveal why automatically renewing your business lease could quietly be costing your company more than you realize—and what strategic leaders are doing instead to protect and grow their bottom line.
Spencer is a commercial real estate expert with over 20 years of experience and more than $1 billion in sales across roles in brokerage, leadership, and consulting. From leading revenue growth of nearly 300% at HFO Investment Real Estate to co-founding a consulting firm focused on sales and leadership performance, Spencer brings powerful insights that help business leaders make better real estate decisions.
At Mohr Partners, Spencer leads the Seattle office, guiding CEOs and executive teams through complex corporate real estate strategies. He is known for helping clients uncover hidden risks, cut unnecessary costs, and turn lease management into a competitive advantage.
Join us to discover the pitfalls of lease auto-renewals and the proactive steps that can help you align your real estate strategy with long-term business value.
Check out the Blog post here: Why Smart CEOs Don’t Auto-Renew Leases
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com

Jun 16, 2025 • 48min
Aligning Your Marketing and Sales Message for Success - Walter Crosby
In this episode of The Faces of Business, we welcome Walter Crosby, CEO of Helix Sales Development, to discuss how aligning your marketing and sales messaging can drive business growth and improve sales performance.
Walter is a sales performance expert with a deep understanding of sales process improvement, sales training, and team development. He helps mid-market CEOs build high-performance sales organizations that generate revenue without their constant involvement. Through Helix Sales Development, Walter has guided businesses in transforming their sales teams, implementing repeatable processes, and creating accountability-driven sales cultures.
Join us as Walter shares how misalignment between marketing and sales can lead to lost revenue, and how businesses can fine-tune their messaging to attract and convert the right customers. His insights will help you create a seamless customer journey that turns prospects into loyal clients.
Check out the Blog post here: Aligning Your Marketing and Sales Message for Success
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com

Jun 4, 2025 • 44min
How AI is Changing Marketing and Business Operations - John D. Hanson
In this episode of The Faces of Business, John D. Hanson, Business Growth Navigator, Workshop Facilitator, Speaker, and Author, will share how AI is revolutionizing marketing and business operations, helping companies streamline processes, improve customer engagement, and accelerate growth.
John is a strategic business leader who helps small to mid-sized businesses cut through complexity and implement AI-powered strategies that attract ideal customers, automate workflows, and drive revenue. With years of experience in business growth, sales, and marketing execution, John provides clarity and action plans that empower companies to scale effectively.
Join us to learn how AI can enhance your marketing strategies, simplify operations, and position your business for long-term success.
Check out the Blog post here: How AI is Changing Marketing and Business Operations
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com

Jun 3, 2025 • 49min
Building a Culture of Innovation - Dasha Tyshlek
In this episode of The Faces of Business, we welcome Dasha Tyshlek, a seasoned growth strategist and innovation leader, to discuss how businesses can build a culture of innovation to drive long-term success.
Dasha has a track record of transforming ideas into revenue. As a Fractional Chief Revenue & Growth Officer, Consultant, and Entrepreneur in Residence at UVA Darden School of Business, she has helped companies streamline R&D, accelerate commercialization, and enhance revenue operations. From leading multi-million-dollar growth initiatives to securing key defense and technology contracts, her expertise in innovation-driven business strategy is unmatched.
Join us as Dasha shares insights on how to foster innovation, improve go-to-market strategies, and align teams for sustained growth. Whether you're scaling your business, launching new technologies, or navigating market shifts, this conversation will offer actionable strategies to drive progress.
Check out the Blog post here: Building a Culture of Innovation
Thanks for taking the time to listen today.
Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.
Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook.
More information on building businesses you can sell or succeed and the Exit Your Way method on our website
Email us for more information info@exityourway.com