The Kim Doyal Show

Before we get into the heart of the interview, let me just say that you might want to have a pen & paper handy (or Evernote...) to take some notes while you listen! I've been a fan of Pinterest since I joined a couple years ago. Part of me is quite proud of the fact that I was sort of an 'early adopter' (in my humble opinion anyways), but then I have to fess up to not really using Pinterest to its full advantage and understanding how it works as a search tool (yea, I had NO idea about this). Cynthia and I had connected some time last year and then I decided I needed to follow up and get her on the show. Not only is her story amazing but it is SO full of valuable information you may need to listen a second time. :-) From Nurse to full time Pinterest Coach, Speaker and Consultant Like many other online marketers, Cynthia was inspired to start her online business after finding Pat Flynn's podcast, Smart Passive Income (who doesn't love Pat, right?). The best part about her decision to start a blog was that she decided to pick something that would be fun and let it evolve. She originally thought she was going to set up an online business relative to her career as an oncology nurse but decided that learning how to do it with something fun would be smart. Starting with Pinterest Deciding to start her online journey with something 'fun' was not only smart it clearly was 'meant to be'. To anyone who is even considering something online this is something you should really take to heart... it's O.K. to approach it in a way that feels right for you. Cynthia is also a wife and mother to 4 kids... so having a full time job on top of life at home didn't make starting her online business easy, but she stuck with it. Before she knew it she was asked by a local business to help them with Pinterest marketing. Then asked to speak at Social Media Marketing World as a Pinterest expert (Michael Stelzner & Social Media Examiner). And did I mention that Cynthia has a Podcast? Her podcast is also one of the reasons she was invited to speak at Social Media Marketing World. Not too shabby for a new business, huh? Pinterest is a Search Tool  - Not A Social Media site What floored me the MOST about my interview was the education I got on Pinterest and that they consider themselves a search tool, not a social media site! Cynthia shared her favorite WordPress plugin for Pinterest, the Pinterest "Pin It" Button by Phil Derksen (link below as well) and why she likes this plugin the most. *side note* With the sharing of content via social media being able to dictate meta information for your images is HUGELY valuable! I don't want to give away the full interview in the post, so be sure to listen to the entire show for all of Cynthia's fantastic tips! Links from this episode Oh So Pinteresting Cynthia Sanchez on Pinterest Oh So Pinteresting Podcast Pinterest "Pin It" Button WordPress Plugin

The term WordPress hosting isn't something you would have heard 4 or 5 years ago. It was just 'hosting', not WordPress specific hosting. That's changed dramatically in the last few years as WordPress has grown and become the powerhouse that it is today (I could throw in a statistic for you but then this post might not make it out this week, because once you start 'researching' things the rabbit hole gets deeper and deeper. You know what I'm talking about, right?). I debated on talking about WordPress hosting because, well, frankly it's not the most exciting topic (no offense to all the amazing WordPress hosting companies, mine included). We know I get more excited about fun graphics or cool plugins. But I digress. The trick with choosing a WordPress hosting company is that you need to find one that's right for YOU. If you're just starting out with your WordPress site and online business, it doesn't always make sense to jump into the the high end hosting option, because when you're starting out every $15/mo. subscription counts. And not just because of the cost involved. You need to work with a hosting company that fits what you're looking for and suits your needs. When you're just getting started online there are a few things I would look for when selecting WordPress hosting: - Support: First and foremost! Make sure the hosting company you select offers the kind of support that YOU prefer. Personally I love live chat support... please don't make me call you. - Dashboard: If you're a visual person then Cpanel is a great choice (control panel). If you're technically savvy then you're probably fine with a company that provides FTP or SFTP access (and if you don't know what those are, then go with cpanel). - They keep things up to date: Because WordPress updates often and there are SO many 3rd party tools for WordPress (plugins, themes, etc.) you want to make sure that your hosting company keeps EVERYTHING up to date (ie, the latest php too!). - Who is behind the company? Never something I thought I'd consider, but as WordPress hosting is getting more popular you have the opportunity to host your site where you know who the people are who are running your hosting company. My Hosting Company I've been hosting The WP Chick on Flywheel for a little over a year now and I'm THRILLED with their services and support. I have also set up multiple client sites on Flywheel for the exact same reason. I love that I can set up a client site then when it's done simply click a button to send an email to a client to take over the billing. Easy Peasy. My only complaint with Flywheel (and it's really not a complaint, it's more like a 'whine') is that they don't have an affiliate program or referral program up yet. I know they're working on it and plan to have one, so I won't be a complete 2 year old and throw a fit. :-) Two New WordPress Hosting Companies So these probably aren't new to other people, they're just new to me. The first hosting company is Cloudways I was introduced to Cloudways by their WordPress Community Manager , Syed Wasseem Abbas. Syed sent me a msg via Twitter asking if they could interview me (written interview) and of course I said yes and I would be honored. They sent me a link to checkout their new cloud hosting called 'Cloudways' and I recently did a new WordPress install and set up a site for an event I'm hosting (by the way, other than an affiliate link there's no other incentive here). I wanted to check them out because I wanted to have other options for people if they didn't want to use Flywheel. The installtion and set up was a breeze and it was easy to find everything I needed (including a link to a tutorial on how to set up your ANAME record to point your domian name. Great instructions every step of the way). Keep in mind that Cloudways does not have cpanel if that's something you're used to. So far so good! I'll let you know if I run into any snags or issues,

I had the good fortune of being on the WP Elevation podcast a couple of months ago and after talking with Troy I KNEW I needed to get him on my show (which, FYI, the interview was recorded before 3.9 was released). I have to warn you though. There is a TON of information in this episode. Information that you can take and apply to your WordPress Business immediately. I love that Troy takes a business approach to WordPress (of course while loving it and working with it all the time). As someone who isn't a coder or programmer but has built a thriving business with WordPress I was thrilled to get Troy's insights and experiences on building a successful business with WordPress. From Voice Over artist and Musician to WordPress Like many other people with WordPress, Troy started building websites for friends and once he found WordPress he never looked back. He did a lot of client sites for people in his industry (voice over / music studios) and began his freelance design. He looked at his journey as a paid education and from day one approached it as a business and knew the key to growing his business is leverage. "One of my passions is leverage" - Troy Dean Building the platform for leverage. Troy knew something early on that took me a lot longer to learn... it's NOT cost effective to do little support jobs for clients. Which is what inspired him to create a 'user manual' for a client of hist (over 100 pages, printed and delivered  to his client, which allowed the client to manage their site and kept him free from niggly support calls). Video User Manuals is Born Realizing he created something that gave him massive leverage, Troy took his PDF to his friend and now business partner, who said "we need to turn this into a plugin". You'll hear how Troy and Bryan have built a team that keeps Video User Manuals up to date (in different accents even! AND.. it will shortly be launched in Spanish!). Building a Team I loved that Troy approached building a team from a perspective of value. Meaning, if he brought on more people to his team could he then provide more value to his audience? Would the team allow him more time to create content, connect with his audience and grow his business? Brilliant. WP Elevation WP Elevation was born out of necessity. For the audience. They asked their audience why they hadn't purchased the Video User Manuals and the answer they got was overwhelming. "We don't have enough clients! How do we get more clients?" You're going to have to listen to how they approached the launch of this, met the demand and their business blew up. I don't want to give too much away (truly, the interview is great!). They launched WP Elevation to a limited number of people, closed it for a couple months, got their systems in place and re-opened the doors. And haven't looked back since. Make sure to check out WP Elevation, Video User Manuals and connect with Troy, you won't be disappointed. Links from this episode Video User Manuals WP Elevation Troy Dean Troy Dean - The Voice Over artist

I kind of surprised myself when I realized that I hadn't done a podcast episode about WordPress themes. Seems like a little bit of a 'duh' moment, right? I'm going to approach this from a little bit of a different angle than simply discussing different theme companies and the pro's and con's of each (and not just because we know all I use are Genesis themes). When I first started working with WordPress and doing client sites I just went with what the client wanted to use. As soon as I found StudioPress and purchased the Pro Plus All theme package I stopped looking around at other themes and stuck with what I knew and what I loved. Once Genesis was released I knew that was all I was ever going to use. And not because there aren't other WordPress themes and frameworks available that are good, I didn't have the time to dive into other themes or frameworks (of course that doesn't stop me from looking at other themes for inspiration, design, styles, features, etc.). Why I use the Genesis Framework It's no secret that my favorite themes for WordPress are by StudioPress and are built on the Genesis framework.  I started using StudioPress themes pre-Genesis so needless to say when they launched Genesis I was in for the ride. There are a few reasons I use Genesis. Good themes, great code Constantly improving and stay up to date with WordPress Flexibility for content (I'm all about content formatting) Updates don't effect the way the theme look The selection. There are a ton of great third party companies developing Genesis child themes Fast forward to today and there's an additional reason I use Genesis. A much less sexy reason I guess but it's the truth. I simply don't have the time to try another framework or theme... and the few times I've done this I instantly wonder what the bucket I'm doing. But this episode isn't just about Genesis, so let's move on. Picking the right WordPress theme for your Business This is something that took me a while to grasp because as someone who tends to get overly geeked about the visual side of things I had a tendency to approach theme selection based on what I liked and what I wanted. What's missing here? How about the user /reader / visitor? Duh. :-) Before you begin doing ANYTHING about the design and what theme you're going to use, take the time to outline a few things: - WHO is your audience? - What do you want to happen when people come to your site? (opt-in, watch a video, etc.) - What do you want them to do after landing on the homepage? (start here, watch this, etc.) - How do you want your visitor to feel? - Are you an agency, individual or brand? Does this personality come through? These probably seem like sort of obvious questions, but you'd be surprised how many people don't think about this or don't address these questions when choosing a WordPress theme. Once you've answered all these questions I would recommend visiting as many sites as you can and take some notes. Pay attention to why you like the site outside of the visual appeal. Is it easy to navigate? Is it clear what the site is about? Do you want to spend time digging around on the site and exploring? *SIDE NOTE* Always try to think from your visitors perspective but don't get caught in the trap of asking everyone and their mother for an opinion... nothing will make you crazier than the opinions of the peanut gallery. And if you're a web developer or are planning on having yout site re-done, there is a HYSTERICAL comic over at "The Oatmeal" about how a web design goes straight to hell. Don't work with those customers or don't be that customer. Links from this episode Genesis Framework Divi theme - Elegant themes Divi tutorial by Keith Davis How a Web Design Goes Straight to Hell - The Oatmeal

I had the good pleasure of meeting Ozzy Rodriguez in person at WordCamp San Francisco 2013. We had connected on Twitter prior to meeting in person and I thought he was just a great guy, then when I met him in person it was confirmed. :-) Like many of the other web developers, Ozzy's journey into WordPress wasn't anything he saw coming. His background is technical and the evolution into creating websites kind of happened by accident. He started doing it for fun, then for friends and pretty soon he had website clients, AND... he's totally self taught. Love it. I asked Ozzy if he went to school or took any classes in programming or design and his answer: "I learn by doing"   Which I love because when you see some of Ozzy's work (which is brilliant) it shows you that if you WANT to get really, really good at something you can. Because our businesses are so different (mine is still evolving... what can I say. Eventually I'll figure out what I want to do when I grow up) it was fascinating to discuss blogging, marketing, list building and social media. The night before our interview I had hosted a webinar where I talked about list building and the importance of growing your audience (always providing VALUE of course) and Ozzy had attended. We continued the discussion about blogging, marketing and growing your list. And then I asked Ozzy why he doesn't have an About page on his site (yep, you have to listen to the interview to get his answer). This was also the first time an interviewee turned the tables on me and asked me a question (which of course, I didn't mind). One of the things I loved most about my interview with Ozzy was that he shared his own doubts about things (like blogging) as well as the fact that he doesn't really market his business (because he provides such a great product that his work speaks for itself and he gets tons of referrals). Challenges and Obstacles This is always one of my favorite questions (probably because it reminds me I'm that I'm not alone in my struggles) I ask every interviewee. Ozzy said something that most people don't address, and that is that it's great to have big dreams about your business but you also need to keep it real. Pay attention to the day to day, stick with it and be prepared to FAIL... a lot. We also talked about starting a WordPress Business.  What to do.  What NOT to do.  And more than that... WHO to be. Ozzy gives some suggestions on what he thinks are some good opportunities for building a WordPress business and shared that he has a theme coming out and possibly some plugins (I'll keep you posted on the release, they're not out yet but will be available on WP Bacon).  Links from this episode OzzyRodriguez.com WPBacon.com

Am I right? Are you tired of this discussion too? I know, kind of ironic that I say it's "time to retire this discussion" through writing a post about it (kind of like needing to get the last word in, huh? This is pretty funny as I write this. Guess we know what direction this post is going in). To be quite frank, I really don't know why this continues to be a discussion. There are so many factors that go into someone's choice to use (or not use) a plugin that I really think it's best to try to stick with a 'best practices' for plugins and do what you feel is right for you, your site and your business (if in fact your WordPress site is for your business also). Before we get into the 'For' or 'Against' plugins discussion (note I didn't say argument, because really... why argue, right?), here's a few things I cover in the first part of this episode:  My trip to Infusioncon (what I learned, what I thought of the conference and why I'm going back next year)  What I'm going to be focusing on in my business moving forward  Why I'm not going to do website development work anymore Using Plugins First, because this is how I roll, I want to give a little disclaimer.  I FIRMLY believe that the decision to use or not use plugins is a personal choice. One that's based on someone's individual skills, knowledge and desire (because let's be honest... no matter how much we love WordPress we don't all want to get into the code, right?). That being said, there are some best practices. Most people install plugins because they're looking to add additional functionality to their site. Something they need done and don't know how to do without coding it (ie, learning to code it themselves or hiring someone to do it). Of course there are also those people who just love plugins and install and try anything they come across. :-) And guess what? That's O.K. too, just know there may be consequences for doing that. My rule of thumb for using plugins is to always stop and ask yourself if the plugin you're installing and the functionality it adds is an added value to your reader / visitor (and I'm not referring to plugins that are good for your site like WordPress SEO or a database backup plugin). If it's not something that adds value or makes it easier on your visitor (like a social sharing plugin - which makes it easier for your reader to share your content), then is it really something you need to install? The podcast goes into more detail on this so we'll move onto the argument for NOT using plugins. Not using Plugins This argument is going to be less wordy because it really comes down to just a couple things: Site load time Having a clean & efficient running site Both of which are extremely important and of course help in your SEO, stats, visitor engagement and bounce rate (how long someone stays on your site before they 'bounce'). But the idea that everyone who uses WordPress is capable of coding in the functionality that is created by plugins is pretty ridiculous. I'm going to bet that it's safe to say that the majority of my audience isn't interested in coding. Even those of you who have a WP Web dev business. Many of you are great at customizing WP and giving the client a great product but you also want some leverage in your business and the time for money thing gets old sometimes. Links From this Episode RODE Recorder App for iOS Infusionsoft Seth Godin Simon Sinek Peter Shankman Plugins I mentioned Gravity Forms TinyMCE Advanced Shortcodes Ultimate WordPress SEO And.. like I mentioned at the end of the episode, here's the link to support the WordPress SEO plugin by Yoast! Rate the plugin or make a donation.

One of the things I love most about connecting with new people online is that it reminds me that there are a multitude of different ways to create and build a profitable online business. Of course there's potential danger in this as well... it's easy to get distracted when you see that what one person is doing and it looks like they're making progress faster than you are, even though your business is completely different. Today's episode is with another one of my fellow Mastermind members in Adam Spiel's Facebook Mastermind group, Trey Lewellen. Trey's business model is not like anyone else I've had on the show. Also known as "Mr. ON IT", Trey has grown a very successful business through selling T-Shirts, creating membership sites and coaching people to do the same. I've watched Trey grow his business in a HUGE way in a very short period of time and am in awe of the massive action he takes on a consistent basis. From selling tea (yes, loose leaf drinkable tea) to creating an empire, Trey's story is inspiring and the interview is packed with a ton of valuable information you can implement today. Trey's Business Model Using Facebook as his platform:  Build a successful Fanpage in a specific niche (driving the fanbase up to 10k - 30k fans)  Sharing valuable content with that audience  Engaging with that audience to see what they want (and then determining how you can provide it)  Using TeeSpring to create t-shirts for that audience (using the scarcity model because the t-shirts are only on sale for a limited time)  Moving the fans off of the Facebook fanpage into a membership site  Creating and providing valuable content for members On Facebook: Trey and his team have a very strategic method for growing their likes for their Facebook pages. They start with 5 different images and the same copy, run the like campaign to see which image is the most popular. Once they've determined which image converts the best, they then test different headlines. From that test they're able come up with the winning combination of the right image and the right headline. BOOM! Sounds so simple yet it's not something that most people are willing to do (the testing part I mean). Trey walks you through the exact process I mentioned above for growing your Facebook fanbase. He gives a great example of having a conversation with a particular audience and how he was able to drop the price of his likes from $.40 to $.04 by making one simple tweak that his fans shared with him. Moving those fans into Membership Sites You may or may not have heard people saying "Membership sites are dead"... regardless of whether or not you've heard that, Trey proves that membership sites are alive and well! They have an automated process where they drive their fans into an opt-in offer, have a follow up email sequence that delivers valuable content and within a certain period of time offer them an opportunity to join the 'private community' at an average price of $10 a month (a price point most people will at least try out and is low enough to have high retention, assuming of course you provide valuable content as well).He's also built in an amazing upsell for a higher end membership where they provide multiple formats of content (think an interview converted to a transcript, then converted to a PDF) as well as physically shipping something to members every month (where they don't actually have to do any of the fulfillment). You will get SO much value from this interview and the BEST thing you can do is implement something... today! Be sure to listen to the full interview and check out Trey's offer just for my audience.

Before I get into the details of this interview, I want to share something that a friend said to me over a recent Skype conversation. He's been listening to the podcast and the last couple of interviews have been with people in my Mastermind (Adam Spiel and Troy Broussard). Both have very profitable businesses and are running their businesses in a completely different way (there are definitely some methodologies they both use, but the model is different). He said something that made me realize I've been feeling something similar. I'm going to paraphrase what he said, but here's the jist of his statement: "There are so many different ways to do things and they all sound good, now I'm more confused as to which way I should build my business!" Wow. This totally struck a nerve with me because I realized that recently I'd gone off my own path. It used to be that I would distract myself by buying information products (i.e, shiny object syndrome). But instead of the "shiny object syndrome" of buying products (I rarely buy things online for my business anymore unless they directly relate to what I'm currently doing) I'd become a collector of 'methodologies'. Instead of focusing on what I know in my gut I want to do and build (and how I want to do it), I was becoming distracted (and frustrated) with the way other people were doing things. Which brings me to my interview with Tea' Silvestre of Story Bistro. Tea and I connected at a WordPress meetup in the Bay Area a few years ago and I'm SO grateful we did. I don't go to WordPress meetups very often (I've spoken at a few) because it's not really my audience and there aren't any that are close enough for me to pop into. Needless to say connecting with Tea was a huge bonus (especially since her business isn't really about WordPress, she was going to the meetups to connect with people). Before I even had the pleasure of really getting to know Tea I instantly felt at ease with her and knew how she went about building and growing her business resonated with me. You'll hear Tea's story of what she did prior to Story Bistro, how she decided to move from "The Word Chef" (although she's still 'The Chef') to Story Bistro and why she's so committed to doing things in a 'real' way. We talked about doing things in an authentic way and without the Hype. Tea shares her story of getting fed up with the corporate world, moving into local government and then the non-profit sector with her own business. Even then she was driven by doing good things and with integrity (and because of that Tea' has a high bullshit detector - my words, not hers, and is quick to call out what she feels isn't right. One of the things I respect most about her). We talked about her move from The Bay Area to Oregon (I'll be trekking up this summer to visit her) and her contemplation of moving to Detroit (housing is really affordable in Detroit). Tired of all the hype and feeling like there was no where to go, Tea created Story Bistro because she was drawn to the Story Telling of marketing and the real connection that can be created when you do things with intention, skill and integrity. And I LOVE it! BUT.. just to be clear, as much as I'm talking about authenticity and non-hypey marketing, Tea is brilliant at what she does and has the skills to back it up (hence the integrity). Oh, and she mentioned cooking rabbit and how it relates to marketing. Really. Enjoy the interview and be sure to connect with Tea at Story Bistro and the Digital Dining Room.

By now it's probably pretty obvious that I'm fascinated by people's stories and the path they took to get them where they are. Today's interview with Troy Broussard is no different. Having lost everything TWICE (yes, I said twice), to where he is today was no easy task. I decided to interview Troy after he shared a recent story about a webinar he ran where no one purchased and then with some follow up on his part - and coming from a place of absolute integrity - he was able to convert the no sale webinar to over $35k in sales with a little bit of follow up. You'll hear Troy's story in the podcast (because of course you're going to listen to the entire interview, right?) but here are a few points that might drive you: Filed personal bankruptcy Rebuilt everything to a large real estate company, then the market crashed (and was too broke to file bankruptcy) and lost everything again Went from working 70 -80 hours a week to working only 4 days a week in 2013 (and working towards 3 days a week in 2014) Had a service based business that he enjoyed, but wasn't really his passion and built a successful 7 figure income AND... my favorite Troy quote: Money is like Alcohol (and yes, I'm totally going to tease you with that because it's one of my favorite analogies). As my business grows and evolves I'm always on the lookout for people who are on a similar journey. Not in terms of what I'm doing but in terms of people who take their life experience and integrate it into their business and it's reflected in what they do. If you've been online for even a few years you start seeing the same names and faces (if you don't branch out of the same circles or connections). Some of those people continue to evolve and it's reflected in their business and their offerings. More often then not though the 'big names' stick with the same thing they've been doing for the past TEN years (yes, literally 10 years). They might put a different spin on a product or reinvent it with a 2.0 attached to it, but it doesn't reflect their OWN growth. Totally not for me. BOR-ING. That's what I love about what Troy is doing. But the BEST thing about what Troy is doing is how he's doing it, which is with integrity and heart.   Working with the right people and surrounding yourself with the right people... is what it's all about for Troy. When he shifted his busines model from a service based busines to strictly to consulting he focused on getting into the minds of his customer. What did they need? What was their passions? Their drive? And he structures his consulting towards helping them attaing those goals and in turn has been able to reach some of his own goals (and growing). I don't want to give too much more away, be sure to listen to the interview! And if you'd like to work with Troy and see if he's a good fit for you you can click the button below & connect directly with him.

Here's the deal. I know that the headline of this episode is probably not sitting well with some people, but the reality is it's a fact and it's a POWERFUL story. Which is why I wanted to get Adam Spiel on the podcast (besides the fact that he's just a great guy). I met Adam at a conference my second year in business. The conference was O.K., (I honestly don't remember much outside of the name of the conference) but the connections I made proved to be priceless (I know you've heard this before, so this probably isn't news). We met up another month later at another conference and had a chance to hang out a little more and I knew he was someone that I could truly trust and build a friendship with. In other words, no B.S. Over the years we stayed in touch to check in with how our businesses were growing. Adam went through some major shifts in what he was doing (and what he was earning) and it always inspired me! During all that time I was still building The WordPress Chick (no complaints, everything happens in divine order, I truly believe that) and always loved hearing what Adam was currently working on (it changed and evolved until he moved his business model into what he's doing today and has been doing for the last year and a half). He always surprised me with either the leap of faith he had taken, the income he was earning or the direction he was moving in. WHY? Because as someone who, (until I found this business) has attempted multiple businesses I completely understood his drive to find his "right thing". What is most inspiring to me about Adam's journey is that he constantly put himself out there and still does today. With every new venture he stepped into he went into it FULL FORCE! He never doubted himself, he took risks every time and simply kept moving forward. Adam's Story I'm not going to re-tell the whole story here because I want you to listen to the interview, but like many of you Adam graduated college not exactly sure what he wanted to for a living and ended up in real estate. Which, we all kind of know how that turned out, right? What he didn't realize at the time though was that the skills he was using in his real estate business (direct mail and email marketing campaigns) would be vitally important to his business later (although, for what it's worth, most things we experience in our careers and business all have some built-in lesson in them, we're just not privy to when we connect the lesson with the benefit). You'll hear how he got started in online marketing (websites, much like yours truly), how he got himself into 6 figures of debt his first year (and how he got out of it) to now... earning 6 figures a month. Literally. The Game Changer... i.e, Facebook Advertising Adam went through a little period of reflection and realized he needed to venture out on his own and do his own thing for a while (you'll hear how he had done a few joint ventures with partners which were great but not the direction he wanted to go in). Which is when he got into Facebook Advertising. Initially he just started testing the platform, trying some things out and measuring what was working (novel idea, huh?). The more time he spent on Facebook advertising the more intrigued he got...and the better his results were. After running successful campaigns for himself in Facebook, Adam started advertising that he could teach other people how to get results in their business with Facebook Advertising. And a business was born. Adam took everything he learned, put it into a membership site and created a mastermind (this is the mastermind that I'm in and have mentioned a few times in recent episodes). From there he's been scaling, leveraging and building what can easily be called an Empire. And like I mentioned in the episode, leave me your comments and let me know what you think. Links from this episode   HEY! Before you go... if you're enjoying the podcast I'd LOVE a review in iTunes!...