

IndieRails
Jess Brown & Jeremy Smith
Jeremy and Jess interview indie developers who have a passion for the Rails framework and bring their hustle and creativity to building a business. They strive to understand the challenges these developers face and how they are overcoming them to create successful businesses.
Episodes
Mentioned books

Jun 27, 2023 • 49min
Michael Buckbee - Balancing Marketing & Development While Building Wafris
In this episode, we dive deep into the world of web application security, marketing, building a company and the delicate art of balancing it all. Our special guest is the remarkable Michael Buckbee, co-founder of Wafris, a new open source web application firewall that helps developers secure their web applications. But Michael isn't just an expert in cybersecurity; he also brings a unique perspective to the table with his extensive background in marketing...something all indie developers and bootstrappers need to tap into. Join us as we explore the journey of Mike and Wafris!Links:https://wafris.org/https://twitter.com/mbuckbeehttps://expeditedsecurity.com/https://elements.heroku.com/addons/expeditedsslhttps://elements.heroku.com/addons/expeditedwafhttps://elements.heroku.com/addons/ipinvestigatorhttps://elements.heroku.com/addons/expeditedcdnMentioned:https://justinjackson.ca/https://github.com/sidekiq/sidekiqhttps://www.foragoodstrftime.com/https://app.harmonizely.com/expedited/wafrishttps://businessofsoftware.org/talk/how-to-negotiate-the-long-slow-saas-ramp-of-death/Deploy Empathy

Jun 13, 2023 • 34min
Small Bets, Big Impact: An Adventure with Jeremy & Jess
Jeremy & Jess were in cohort 23 of Daniel Vassallo's course, A Portfolio of Small Bets. After a few weeks of letting it all sink in, they share some of the things they learned, key take-aways, and more.

Jun 2, 2023 • 46min
Ernesto Tagwerker - Building an agency & productized services
In this episode, Ernesto shares his journey from freelancing to building an agency, managing a remote and international team, creating productized services, and technical sales and marketing.Find ErnestoTwitterMastodonMore about OmbuLabsOmbuLabsFastRuby.ioUpgrade JSTune ReportMentioned in the PodBrennan Dunn RoadmappingBureau of DigitalDonutKnow Your TeamNate BerkopecKent Beck tweetChatGPTGitHub Copilot

May 16, 2023 • 51min
Pascal Laliberté - 6 things to avoid as a freelancer
Pascal on Twitter | Mastodon | Website (https://pascallaliberte.me)Some of Pascal's work...https://modestjs.works <= online book about principles for a more modest JavaScript culturehttps://sharpen.page/ten <= learn about buyer psychology over 10 weekshttps://pascal.works <= where to find links of my stuff onlineBooks mentioned:The War of Art by Stephen PressfieldPrinciple-Centered Leadership by Stephen CoveyWhat Color is Your Parachute by Dick Bolles(On Jobs-To-Be-Done theory)Competing Against Luck by Clayton ChristensenDemand-Side Sales 101 by Bob Moesta

14 snips
May 2, 2023 • 1h 1min
Chris Oliver - The story of GoRails: pivots, near failures, and random surprises
In this episode, Chris shares a wealth of knowledge about creating businesses. He talks about how GoRails got started, almost failed, and was then jolted back to life. From his early childhood of building and selling with his parents, to branching out and expanding his portfolio of products from a solo operation to one with multiple hires, Chris' journey provides plenty of opportunities to learn by example. Whether you're starting your own business or looking to expand an existing one, Chris' story offers valuable lessons that can help you achieve your entrepreneurial goals. Chris on TwitterBusinesses/Products:GoRails.comJumpstartRails.comHatchbox.ioRailsBytes.comMore can be found on excid3.com and remoteruby.comMentioned Links:How Derek Sivers Uses Ruby And His Programming PhilosophyKeryxPaul Graham default dead or default aliveSmall BetsWardley MapsBunny.netBlue Ridge Ruby

Apr 18, 2023 • 43min
Moncef Belyamani of Ruby on Mac
Moncef's story is sure to be an inspiration to anyone looking to start their own business. In this episode, he shares his journey from Morocco to UVA, AOL, and several other interesting experiences, ultimately leading to the creation of his own company: Ruby on Mac. Join us as we learn about the mistakes he made along the way and how he gained the training and confidence to leave the security of his full-time job and start a business!Ruby on MacMoncef's TwitterMoncef's Personal Site30x500 AcademyCode for America18FThe fastest and easiest way to install Ruby on a Mac in 2023How to fix "command not found" after installing gemsWhich Shell Am I Using? How Can I Switch?How to customize Git preferences, macOS preferences, and GitHub repos in Ruby on Mac Ultimate

Apr 4, 2023 • 57min
Dave Paola
In this episode Dave Paola shares with us the behind-the-scenes of starting a software consultancy. We especially get into hiring and in onboarding junior developers. Dave talks about his new program The Agency of Learning, async vs sync, spikes, first drafts, PRs and so much more! Dave's TwitterDave's Personal SiteSierra RailsSierra Rails Junior Developer ProgramExposing your Ignorance (Sierra Rails podcast)Hiring Junior Devs BootcampJunior Developer Hiring RubricThe Agency of LearningEngineerKitBird by Bird: Some Instructions on Writing and LifeOn Writing: A Memoir of the CraftFiring Well

Mar 21, 2023 • 29min
Getting Started As An Indie Rails Dev, Diversifying Income & Outsourcing
0:20 - Questions from Eli If you were to start over with no skills or experience... - https://twitter.com/mojojoflow/status/16252331327638814940:35 - If I'd known then what I know now - Jess' start2:20 - 20 years ago Jeremy - Jeremy's start3:10 - Ruby's sharing culture3:45 - Working on teams4:05 - Benefit of Working at an agency5:00 - Building a network early on5:45 - Indie and working with others6:17 - Working on things on the site8:30 - Cattle not pets, diversifying income9:30 - Felix Dennis - Getting too focused on a single craft, idealism13:15 - Small Bets - diversifying income streams14:17 - Service vs Products17:20 - Taking more risks with extra margin23:00 - Outsourcing

Mar 7, 2023 • 35min
Colin Keeley - How/Why to buy or sell a business
In this episode we go full send on the business side of IndieRails and explore with Colin how buying/selling a small SAAS works (as small as a couple of hundred MRR to 5m ARR) and the differences in building a company and buying.Colin shares his knowledge and experience in going from many startup attempts to now buying multiple established software companies through his holding company Verne. Colin Keeley on TwitterIndiePE.com (courses)ColinKeeley.com (writing)Verne (holding company)Scout, Ottomatik and Blinksale5:40 - Seller Financing8:40 - Selling a business9:02 - Why buy vs build?11:15 - Are you a starter or a scaler?12:30 - Getting experience running a saas as a developer13:34 - Buying/Selling example breakdown15:00 - ROI on buying a business (double your money slide)15:50 - Brokers and Marketplaces acquire.com16:05 - How to make your company attractive to PE17:25 - How much cash would you need to buy a business?18:23 - SBA Loans18:45 - How to raise money?19:40 - Constellation Software20:55 - Partial / Minority Equity21:30 - Due diligence21:54 - How do you find a partner?22:40 - Andrew Wilkinson & Chris Sparling23:50 - Due diligence on the deal side (course & community)24:30 - Working in an industry that you know. “All software tastes like chicken.”25:30 - Game plan after acquisition27:55 - Customer trust: in brand or person/founder?30:10 - Marketing and Using Twitter31:00 - https://typefully.com/ (writing threads)31:45 - Promotional channels32:45 - What should you be building right now?

Feb 20, 2023 • 50min
Joe Masilotti
Joe Masilotti shares his journey getting into coding, going independent, consulting in iOS and Rails, building in public, and starting RailsDevs.LinksJoe’s WebsiteJoe’s TwitterHotwire dev newsletterTurbo Native workshopRailsDevsBeing more intentional in 2023