In this special bonus episode of The Deal, Alex Rodriguez and Jason Kelly hop on the mic to talk about the biggest night in sports. They discuss the pressures of being a quarterback at the Super Bowl, how FOX must feel about the game's ratings, the best sports-related ads of the night, and what it all means for the business of football.See omnystudio.com/listener for privacy information.

Josh Richards is a social media influencer, entrepreneur, and co-host of the BFFs podcast, known for his savvy in the digital landscape. He shares how he cracked TikTok's algorithm to build his brand and the value of creating relatable content. Richards emphasizes that sports teams should learn from his strategies to engage with Gen Z effectively. He also discusses his partnerships with big names like Dave Portnoy, highlighting the importance of authenticity and personality in both sports and social media marketing.

In this episode of The Deal, Alex Rodriguez and Jason Kelly sit with Carolyn Tisch Blodgett, CEO and founder of Next 3 and the governor of Gotham FC. Blodgett explains why she wanted to invest in women’s professional soccer, what Peloton taught her about marketing and brand development and how her family’s ownership of the New York Giants has affected her work with Gotham.See omnystudio.com/listener for privacy information.

In this episode of The Deal, Alex Rodriguez and Jason Kelly sit with Steve Pagliuca to discuss his ownership principles for the Boston Celtics and Atalanta Bergamasca Calcio. Pagliuca explains how he ended up with a successful career as an investor at Bain Capital, what lessons he applied to growing sports teams and why he’s proud to be called the Italian Ted Lasso.See omnystudio.com/listener for privacy information.

Paul Rabil, co-founder and president of the Premier Lacrosse League and former professional player, shares his journey from athlete to league creator. He discusses the challenges of establishing a new league and the critical role of digital media in growing lacrosse. Rabil emphasizes the importance of partnerships and innovative strategies to boost accessibility and participation. He also highlights the evolving landscape of mental health in sports, advocating for performance coaching while blending personal anecdotes with insights on leadership and community engagement.

In this special bonus episode of The Deal, Alex Rodriguez and Jason Kelly hop on the mic to talk about Juan Soto's record-breaking $765 million deal to play for the Mets over the next 15 years. They discuss the details of Soto's deal, how it compares to Rodriguez's own record-breaking contract back in 2000, and what it all means for the business of baseball.See omnystudio.com/listener for privacy information.

In this episode of The Deal, Alex Rodriguez and Jason Kelly sit down with former WNBA player and Seattle Storm co-owner Sue Bird to discuss her growing media empire and the explosion of women's sports. Bird tells the hosts how she has built her investment portfolio, why her company’s viral t-shirt is about more than just a meme and why timing is so important for her big decisions on and off the court. Become a Bloomberg.com subscriber using our special intro offer at bloomberg.com/podcastoffer. You’ll unlock deep reporting, data and analysis from reporters around the world, plus access to a suite of subscriber-only newsletters.See omnystudio.com/listener for privacy information.

In this episode of The Deal, Alex Rodriguez and Jason Kelly talk with former WNBA player Candace Parker about how she’s making a name for herself off the court. Parker shares how she got into the business side of basketball by working closely with Adidas, her former sponsor, why she loves being an NBA broadcaster and what she’s looking for in her investments. Become a Bloomberg.com subscriber using our special intro offer at bloomberg.com/podcastoffer. You’ll unlock deep reporting, data and analysis from reporters around the world, plus access to a suite of subscriber-only newsletters.See omnystudio.com/listener for privacy information.

George Pyne, Founder and CEO of Bruin Capital and former COO of NASCAR, shares his insights into the evolving world of sports business. He discusses the significant transformations in NASCAR and IMG Academy, particularly focusing on safety and strategic planning. Pyne delves into the critical importance of fan loyalty and the financial shifts in college athletics. He also highlights the integration of data analytics in modern sports and shares his approach to deal-making, balancing intuition with data.

Adena Friedman, the Chair and CEO of Nasdaq, shares her insights on the innovative idea of sports teams going public, allowing fans to invest in their favorites. She discusses her competitive mindset and her transformative leadership at Nasdaq, emphasizing the importance of mentorship and discipline. Adena highlights the Atlanta Braves' public listing as a groundbreaking move in sports economics, which can revolutionize fan engagement and franchise valuations, all while underlining the growing role of data in decision-making within sports and business.